Relevant psychological principles will help you predict your viewer's emotional reaction to your photographic images, giving you more power, control, and tools for communicating your desired message. Knowing how our minds work helps photographers, graphic designers, videographers, animators, and visual communicators both create and critique sophisticated works of visual art. Benefit from this insight in your work. Topics covered in this book: gestalt grouping, memory and association, space, time, color, contours, illusion and ambiguity, morphics, personality, subliminals, critiquing photographs, and rhetoric.

    Jenö Barcsay, a professor who taught applied anatomy at the Budapest Academy of Fine Arts, offers a detailed portrayal of the body for the fine artist in 142 full-page plates. From the entire skeleton and the joints in and out of motion to all the muscles and even facial characteristics, every body part appears in close-up and from varying perspectives. Accompanying the images are brief discussions of male and female anatomical construction, explaining precisely the articulations and movement of the foot, the arm, the trunk, the spinal column, and the skull. In many cases, two sketches appear side by side: one just lightly traced in, and marked with letters to show how proportions and perspective were figured, and another fully finished drawing. Without the indispensable information contained on these illuminating pages, painters cannot observe with understanding all the attitudes, positions, and movements of which the body is capable—and produce a truly magnificent work of art. Features a new concealed spiral that keeps the book open as you work!

    His amazing, unprecedented collection of animals, plants and insects from all around the world gained international fame during his lifetime. In 1731, after decades of collecting, Seba commissioned illustrations of each and every specimen and arranged the publication of a four-volume catalog detailing his entire collection?from strange and exotic plants to snakes, frogs, crocodiles, shellfish, corals, insects, butterflies and more, as well as fantastic beasts, such as a hydra and a dragon. Seba's scenic illustrations, often mixing plants and animals in a single plate, were unusual even for the time. Many of the stranger and more peculiar creatures from Seba's collection, some of which are now extinct, were as curious to those in Seba's day as they are to us now. This reproduction is taken from a rare, hand-colored original. The introduction offers background information about the fascinating tradition of the cabinet of curiosities to which Seba's curiosities belonged.

    This beautifully illustrated and inspiring guided watercolor-a-day book is perfect for beginning watercolor artists, artists who want to improve their watercolor skills, and visual creatives. From strokes to shapes, this book covers the basics and helps painters gain confidence in themselves along with inspiration to develop their own style over the course of 30 days. Featuring colorful contemporary art from Mon Voir design agency founder and Instagram trendsetter Jenna Rainey, this book's fresh perspective paints watercolor in a whole new light.

    The "Getting Started" section will give you a great overview and help explain some things for the very beginner. Next, learn some easy stitch patterns in the section "Basic Stitches." When you're ready to try your first project, take a look at the "Potholder Patterns" section, but make sure to read the "Pattern Information & Notes" first for some important stuff that pertains to all the patterns. The ebook is also filled with photos to help you along your way.Why Potholders?Potholders are a great project to work with Tunisian crochet because:• The back/wrong side is hidden between the two layers• Tunisian crochet makes a very thick final product• Working square shapes is easy for the beginnerHave fun, and happy hooking to you!

    Sartore’s photographs delight and inspire, from the first moments a newborn enters the house to Halloween parades, from visits with family and friends to fireworks on the Fourth of July. Easy-to-follow tips and instructions make the creative process simple, helping parents approach photography in a whole new way. Digital photographers will appreciate tips on editing techniques, album innovations, archiving methods, and printing. Sartore’s charisma and humor make learning a pure delight. Unlike competitive titles, Photographing Your Family is lavishly illustrated to show the many ways to make pictures, how Sartore captured these images specifically, and the philosophies a world-class photographer brings to his work at home—with emphasis on the contributions that relatives, friends, and pets can make to the story that is family. Early childhood is a fleeting time that parents and grandparents go to great lengths to capture in photos. This book will appeal to a vast audience: families who want to create memorable albums, parents with new babies, and everyone who wants to give a truly unique and useful family gift.

    This handy, pocket-sized volume includes 900 illustrations and takes the reader on a whirlwind tour of the most spectacular works of art around the world and throughout time.

    Includes exercises and experiments to tap the creative and intuitive potential of the non-dominant hand.

    But photography has surely changed during these many decades. The rigs and gear of old have given way-first slowly, then all at once-to sleek miracle machines that process pixels and have made the darkroom obsolete. The casual photog puts eye to lens, sets everything on auto and captures a photograph that is . . . perfectly fine. One of LIFE's master shooters-in fact, the final in the long line of distinguished LIFE staff photographers-was Joe McNally, and he has always believed that with a little preparation and care, with a dash of enthusiasm and daring added to the equation, anyone can make a better photo-anyone can turn a "keeper" into a treasure. This was true in days of yore, and it's true in the digital age. Your marvelous new camera, fresh from its box, can indeed perform splendid feats. Joe explains in this book how to take best advantage of what it was designed to do, and also when it is wise to outthink your camera or push your camera-to go for the gold, to create that indelible family memory that you will have blown up as large as the technology will allow, and that will hang on the wall forevermore. As the storied LIFE photographer and photo editor John Loengard points out in his eloquent foreword to this volume, there are cameras and there are cameras, and they've always been able to do tricks. And then there is photography. Other guides may give you the one, two, three of producing a reasonably well exposed shot, but Joe McNally and the editors of LIFE can give you that, and then can show you how to make a picture. In a detailed, friendly, conversational, anecdotal, sometimes rollicking way, that's what they do in these pages. Prepare to click.

    First published in this English translation in 1913.

    Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.

    The truly accessible guides inspire and instruct readers and deliver all the information one needs to know about the featured subject. Expertly written with helpful diagrams, full-color photographs and illustrations, these 2 new titles give readers even more reasons to K I S S inexperience goodbye. User-friendly explanations of technical terms and equipment, clear step-by-step instructions, and full-color photography make this the ideal guide to digital photography. Find the right camera and accessories; master digital tricks, lighting and composition, while demystifying buzzwords, from pixels and jpegs to cropping and cloning.

    Treasured by the ancient Mexicans, cochineal was sold in the great Aztec marketplaces, where it attracted the attention of the Spanish conquistadors in 1519. Shipped to Europe, the dye created a sensation, producing the brightest, strongest red the world had ever seen. Soon Spain's cochineal monopoly was worth a fortune. Desperate to find their own sources of the elusive dye, the English, French, Dutch, and other Europeans tried to crack the enigma of cochineal. Did it come from a worm, a berry, a seed? Could it be stolen from Mexico and transplanted to their own colonies? Pirates, explorers, alchemists, scientists, and spies—all joined the chase for cochineal, a chase that lasted more than three centuries. A Perfect Red tells their stories—true-life tales of mystery, empire, and adventure, in pursuit of the most desirable color on earth.

    Fortunately, Simple Soldering proves that does not need to be the case. This handy how-to guide is complete in its exploration of the craft of creating soldered metal jewelry, including tools, techniques, and 20 beautiful projects that beginners and enthusiasts can make at home.Author and teacher Kate Richbourg demystifies basic soldering for any home crafter, showing how to create sophisticated, polished, and professional-looking jewelry pieces through simple soldering techniques. First, she instructs how to set up a jewelry workspace that fits the confines of your budget and living space. Detailed step-by-step instructions walk you through the basic tools and materials you need, plus how to use them. A sample chapter gives a host of introductory exercises that teach solid skills, allowing you to test these techniques on a small scale. Finally, you'll discover 20 finished projects that include earrings, pendants, rings, bracelets, and clasps that may also include bead or wire embellishment.Kate also demonstrates how to combine and layer techniques to gorgeous effect. She also examines common mistakes, shows how to correct or adapt them, and gives advice on when it’s time to start over. Most of all, having taught thousands of classes on soldering, Kate has a "you can do it!" attitude that shines through to help even the most reluctant jewelry maker fire up the torch with ease.Paired with an instructional DVD, Kate’s expert teaching skills will help projects come alive, right in your own studio.With Simple Soldering, the art of metal working one-of-a-kind jewelry is now at your fingertips.

    From Félix Nadar to Nan Goldin, each of the photographers featured here represents an important aspect of photography's evolution. The artists are presented in double-page spreads that include reproductions of their most important works, concise biographies, informative sidebars, and a timeline that extends throughout the volume. The result is a fascinating overview of the way photographers continue to push the limits of their genre, offering their audiences new ways of seeing and understanding our world.