In Write. Publish. Repeat., bestselling authors Johnny B. Truant, Sean Platt, and David Wright explained how to build a thriving international publishing empire with no luck required. Rather than resting on their laurels in the years since WPR was written, they’ve been evolving their once-fledgling business a little bit at a time: expanding to eight publishing imprints, ten high-profile podcasts, a coordinated staff working behind the scenes, millions of words published and hundreds of thousands of books in the hands of eager readers. In Iterate and Optimize, they show you how they grew their business from the ground up in tiny, incremental steps — and give you a road map so that you can do it, too. More than “just another self-publishing guide,” this book delves deep into the business behind the success of Platt, Truant, and Wright’s company Sterling & Stone, making it the essential “advanced course” follow up to Write. Publish. Repeat. It explains how to tweak your processes over time while maintaining momentum, wringing more profit out of assets you already have. You’ll learn how to diversify and create more products with less work, generate more money doing what you already do now, and set yourself up so you can build a readership who will support you in the specific ways you intend to evolve. You’ll learn how to grow from a bare-bones, minimum-viable-product business into a slightly larger business or an outright empire — not with massive, flashy (and risky) moves, but by the sustainable magic of incremental growth: small improvements made consistently over time. In this book, Platt, Truant, and Wright give you all the nitty-gritty they’ve learned and implemented since their last nonfiction publishing bestseller. You’ll learn how to “iterate and optimize” the way you handle: • Exclusive versus “going wide” distribution • International and multi-format sales • Advertising and marketing • Optimizing book covers, descriptions, and metadata to increase conversion • Slowly and sustainable building your assistants or contractors, plus outsourcing right • Advanced product funnels, including the changed role of free books • Networking and in-person meet-ups • Workflow management and systems • The writing and pre-writing process so you can “write better faster” • Social media • Podcasting • Crowdfunding - what works and what doesn’t • And much more! This book isn’t for the faint of heart! It’s only for serious “authorpreneurs” who’ve read and internalized the lessons of its predecessor Write. Publish. Repeat. and are ready to kick their businesses up a notch. In Iterate and Optimize, the authors hold nothing back … giving you a true insider’s look at all the details that make Sterling & Stone run. There has never been a “gold rush” or “magic button,” despite the flood of online marketers who want to convince you otherwise.

    Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.

    Baxter's experience from decades as a career martial artist make this book a valuable resource for writers who want to understand what fighting is all about - what it really feels like and what does and doesn't work - and how to factor those things into their writing to make their fight scenes visceral, realistic page turners. Baxter won't tell you how to write, but he will tell you what makes a great fight scene.

    The definitive guide to becoming a successful freelance writer, now in an updated and expanded third editionSecrets of a Freelance Writer has long been the authoritative guide to making big money as a commercial freelance writer.  In this new edition, you-ll find out how to make $100,000 a year-or much more-writing ads, annual reports, brochures, catalogs, newsletters, direct mail, Web pages, CD-ROMs, press releases, and other projects for corporations, small businesses, associations, nonprofit organizations, the government, and other commercial clients.You'll also learn how to start out as a freelancer, market yourself to clients, create a successful personal Web site to cull more sales leads, follow up on potential customers to build your practice, and run your business on a day-to-day basis.  Secrets of a Freelance Writer is the definitive guide to building a successful and lucrative freelance writing practice.

    Stet is a must-read for the literarily curious, who will revel in Athill's portraits of such great literary figures as Jean Rhys, V. S. Naipaul, Norman Mailer, Philip Roth, Mordecai Richler, and others. Spiced with candid observations about the type of people who make brilliant writers and ingenious publishers (and the idiosyncrasies of both), Stet is an invaluable contribution to the literature of literature, and in the words of the Sunday Telegraph, "all would-be authors and editors should have a copy."

    Discover how to Publish Books on Amazon & Sell A Million Copies Using Kindle, Print & Audio Book~ ON SALE FOR A LIMITED TIME FOR 0.99, USUALLY 3.99This Writing Guide is the # 1 Way to Learn The Entire Publishing Process on Amazon & Covers: How To Write More BooksHow To Find Which Categories to Publish InHow To Master Kindle Direct PublishingHow to Master Facebook MarketingHow to Master Product Descriptions (Synopsis)How to Use Community ForumsHow to Launch Book Promotions to Climb The Amazon RankingsHow To Master Print Publishing Using CreatespaceHow To Master Publishing Audio Books Using ACXHow To Remake Public Domain Books & Much More!

    All she knows is that they marked the end of life as she knew it - and a new beginning in the Russian Caucasus.Meanwhile on Deeside, young David Thomas's carefree existence is torn apart by a shipping tragedy which will colour his whole life.A decade later David, now an engineer and working in Russia, meets the young Pavel, just as she is emerging into womanhood. But Russia in the 1930s is no place for young lovers and the story of their struggle to be together is a powerful tale of emotion, adventure, unbelievable hardship and ultimate triumph.

    And I'm about to tell you HOW I did all that.I don't normally tell people how much money I make, but I believe writers need to know it IS possible to earn a real income from your books. Seriously, if I can do it, anyone can—if you have the right combination of criteria and techniques. In this book, I'll share with you what I believe are four key elements you must have in place to see high sales. And I'll reveal the strategic techniques I used during my KDP Select promotions that resulted in earning over $42,000—with $32,000 of that from ONE title alone.Not only did I earn over $42,000 in ebook sales, I was contacted by one of the leading literary agencies in New York. The chairman noticed my success when my one title made #4 in the Top 100 Bestselling Kindle ebooks, right under The Hunger Games trilogy. Since then, I've signed with another agent for foreign rights.So, if you're ready to earn some real money with Select, let's begin…

    Now she brings her vast experience, good cheer, and finely sharpened pencils to help the rest of us in a boisterous language book as full of life as it is of practical advice.Between You & Me features Norris's laugh-out-loud descriptions of some of the most common and vexing problems in spelling, punctuation, and usage—comma faults, danglers, "who" vs. "whom," "that" vs. "which," compound words, gender-neutral language—and her clear explanations of how to handle them. Down-to-earth and always open-minded, she draws on examples from Charles Dickens, Emily Dickinson, Henry James, and the Lord's Prayer, as well as from The Honeymooners, The Simpsons, David Foster Wallace, and Gillian Flynn. She takes us to see a copy of Noah Webster's groundbreaking Blue-Back Speller, on a quest to find out who put the hyphen in Moby-Dick, on a pilgrimage to the world's only pencil-sharpener museum, and inside the hallowed halls of The New Yorker and her work with such celebrated writers as Pauline Kael, Philip Roth, and George Saunders.Readers—and writers—will find in Norris neither a scold nor a softie but a wise and witty new friend in love with language and alive to the glories of its use in America, even in the age of autocorrect and spell-check. As Norris writes, "The dictionary is a wonderful thing, but you can't let it push you around."

    Also included is a bonus section of 100 free (and almost free) ways to promote your ebook.+ How to write a novella in 24 hours+ How to start building your empire+ How long should a story be?+ How to write a bestselling novel on your iPhone+ The secret to making a book cover (that mostly doesn’t suck) in 10 minutes or less+ Why you're staring at a blank screen+ One Weird Trick to Boost Your Creativity+ Your worst idea may be your greatest+ Managing criticism+ The Curse of a Creative Mind+ 100 free (and almost free) ways to promote you ebook

     They're an irresistible force that draw readers in to your author platform - the promise of getting great value content and building a valuable connection. That's what it's all about, after all - making meaningful relationships with your audience and having a direct line to your readers. I started using Reader Magnets a little over six months ago. I didn't even have a term for it back then. Since I put these measures in place, over 15,000 readers have signed up to hear from me about new releases and promotions - all in just a few months. My readers trust me with their contact details for good reason. I give them good content. In return, they buy my books. These guys are my fans. I appreciate every last one of them - and they're the reason I get to write for a living.

     All her books reached #1 within just a few days of publishing and over time, she developed a Step-by-Step, proven and easy-to-follow System that can help you reach Bestseller status with your very first book. "Kindle Bestseller Publishing" is part 5 of the “The Sassy Way…..when you have NO CLUE!” series, that teaches Internet Marketing to total beginners. You might not think of Kindle Publishing as a marketing tool, but it is actually: One of the fastest, most efficient ways to build a following online! For your blog, your social media platforms, your business or any service you are offering. In addition, KINDLE PUBLISHING offers the following BENEFITS: - The Prestige of being a published - or even Bestselling - Author - Instant Authority in your Field - New clients and customers on auto-pilot who will trust you a lot more, because you have already proven yourself - Passive Income - Automatic List Building. Email marketing is widely considered the most powerful marketing technique of all, more than Facebook and Google Ads combined. Publishing a book on Amazon can help you build your mailing list on auto-pilot - and Amazon even pays you to do it….. This book will teach you STEP-BY-STEP how to go from zero to published - and - possibly a Bestseller! It is NOT an in-depth WRITING COURSE although some basic instructions and tips are provided. “Kindle Bestseller Publishing” focuses on the Marketing aspects of publishing a book on Amazon and in particular, what it takes to reach Bestseller status - the “science” behind it. Important areas that will be covered include:: - Researching profitable Book Ideas - Understanding Amazon’s Algorithm and how new readers can find you - How to optimize your meta data, including your book title to trigger Amazon’s algorithm to promote your book heavily - Category and Keyword Research and how Bestseller ranking on Amazon works - How to market your book during Launch Week and much more….

     MAX PERKINS: Editor of Genius by A. Scott Berg took the literary world by storm upon its publication in 1978, garnering rave reviews and winning the National Book Award. A meticulously-researched and engaging portrait of the man who introduced the public to the greatest writers of this century, Berg's biography stands as one of the finest books on the publishing industry ever written. Unavailable for the last few years, MAX PERKINS is now being re-released (on the fiftieth anniversary of the great editor's death. The driving force behind such literary superstars as F. Scott Fitzgerald, Ernest Hemingway, and Thomas Wolfe, Max Evarts Perkins was the most admired book editor in the world. From the first major novel he edited (Fitzgerald's This Side of Paradise) to the last (James Jones's bestselling From Here to Eternity), Perkins revolutionized American literature. Perkins was tirelessly committed to nurturing talent no matter how young or unproven the writer. Filled with colorful anecdotes about everything from Perkins's struggles to convince the old guard at Scribners to publish his visionary (and often controversial) authors to his falling out with one of his most brilliant discoveries, Thomas Wolfe, MAX PERKINS reveals with insight and humor the professional and personal life of one of the most legendary figures in the history of American publishing. Given unprecedented access to the correspondence between Perkins and his writers, Berg has fashioned a compellingly thorough biography that is as entertaining as it is informative. A vivid portrait of one man's life and a revealing behind-the-scenes look at the creation of literature, A. Scott Berg's MAX PERKINS: Editor of Genius is a masterful achievement in scholarship and writing.

    

    For years, I've been asking myself: How can a guy whose native language is not even English be one of the best U.S. copywriters in history? Now I have the answer... nicely reduced to a simple, understandable formula. And the best thing is that it’s a usable formula. Anyone seriously interested in copywriting should discover Evaldo's secret.” —Bill Bonner, Founder of Agora. “It’s not often that I come upon a copywriting strategy that feels new to me. And even less frequently do I encounter one that is both new and exciting. Evaldo Albuquerque’s “16 Word Sales Letter™” is such a strategy. I’m going to recommend this as a must-read to all my copywriting proteges.” —Mark Ford, best-selling author and chief growth strategist for Agora. “Evaldo is the world’s greatest copywriter you’ve never heard of. Why haven’t you heard of him? Because while others are selfpromoting ... heck, while they’re eating, sleeping and relaxing... he’s cranking out the next blockbuster. He never stops. He’s a 9-figure sales machine and our business’s secret weapon. This book is your blueprint to how the machine dominates. Read it and put it into action. Your royalty check will thank you.” —Peter Coyne, founder of Paradigm Press, Agora Financial’s largest imprint “I'm recommending this book to everyone in my company, and making it required reading for all new hires. When it comes to books on "writing" I try to read everything new, and no matter how many books I pick up, I rarely find any ideas that are innovative (or even useful), but this book shattered my expectations—I found page after page packed with fresh ideas. It's engaging to read, and very easy to implement the writing techniques. “Evaldo has uncovered a new way to write sales copy that is perfect for today's buyers; I really love this book, and after you turn the first two pages, you'll see exactly why. It’s a must-read primer for anyone who writes sales copy…. Read this book—and learn from one of the best.” —Oren Klaff, best-selling author of Pitch Anything and Flip the Script “Few people know his name. Yet, those at the highest levels of direct response advertising consider Evaldo Albuquerque the Michael Jordan of modern financial copywriting. His new book, The 16 Word Sales Letter™, reveals for the first time the secret to his astonishing success. In split tests, the selling formula Evaldo reveals in his book has won, repeatedly, against ad copy written by the world’s top copywriters. When asked at a recent seminar I gave what are the two best books I’ve ever read on copywriting, my answer was Breakthrough Advertising by Eugene Schwartz and The 16 Word Sales Letter™ by Evaldo Albuquerque.” —Caleb O’Dowd The 16-Word Sales Letter™ is a copy system that has generated over $120 million dollars for Agora Financial in the last two years alone. It’s a simple formula that could help you generate millions in online sales... No matter how competitive your niche is….No matter what kind of product or service you’re selling…And no matter your level of experience. That’s because it can not only help you identify a new big idea for your market, but also help you structure your sales message for maximum emotional impact. And now, for the first time ever, Evaldo Albuquerque is revealing the details of this system in this brand-new book.