The exploration of new technology, as well as the explanation of older technology. No matter what equipment Joe uses and discusses, the most important element of Joe's instruction is that it is straightforward, complete, and honest. No secrets are held back, and the principles he talks about apply generally to the shaping and quality of light, not just to an individual model or brand of flash.He tells readers what works and what doesn't via his let's-see-what-happens approach, he shows how he sets up his shots with plentiful sketches and behind-the-scenes production shots, and he does it all with the intelligence, clarity, and wisdom that can only come from shooting in the field for 30 years for the likes of National Geographic, Time, Life, and Sports Illustrated--not to mention the wit and humor of a clearly warped (if gifted) mind.

    Here's what Jeff Kent, the Hot One Editor at Professional Photographer, has to say about the book: "In a how-to published by Peachpit Press, Scott Kelby, best-selling author on Adobe Photoshop, delves into CS3 to uncover the most important and useful techniques for digital photographers. Our judges liked Kelby's direct approach with step-by-step instructions. In this new edition, Kelby shares even more secrets from the top pros."Shutterbug magazine chose The Adobe Photoshop CS3 Book for Digital Photographers as a Top Digital Book of 2007. Here's what Joe Farace of Shutterbug has to say about the book: "Scott Kelby's name on a Photoshop book is like the Dodge brand on the front of a pickup truck. You know it's built RAM--or pixel--tough. Combining his famous twisted wit with unwaveringly straight tutorials, Kelby takes you through a detailed tour of Photoshop CS3 by showing how to use the new features. No fluff; just page after page of well-illustrated tutorials showing photographers how to get the most out of the new features, commands, and effects found in the latest version of Adobe's flagship. It will get you up to speed on CS3's new features faster than you can all by yourself."Scott Kelby, the #1 best-selling Photoshop author in the world today, once again takes this book to a whole new level as he uncovers the latest, most important, and most exciting new Adobe Photoshop CS3 techniques for digital photographers. This major update to his award-winning, record-breaking book does something for digital photographers that's never been done before-it cuts through the bull and shows you exactly "how to do it." It's not a bunch of theory; it doesn't challenge you to come up with your own settings or figure it out on your own. Instead, Scott shows you step-by-step the exact techniques used by today's cutting-edge digital photographers, and best of all, he shows you flat-out exactly which settings to use, when to use them, and why.That's why the previous editions of this book are widely used as the official course study guide in photography courses at college and universities around the world, and this new edition for Photoshop CS3 exposes even more of the top pros' most closely-guarded secrets.Learn How The Pros Do It Each year Scott trains thousands of professional photographers on how to use Photoshop, and almost without exception they have the same questions, the same problems, and the same challenges-and that's exactly what he covers in this book. You'll learn:- The sharpening techniques the pros really use. - The pros' tricks for fixing the most common digital photo problems fast! - How to get great looking prints (that actually match your screen!) - A whole chapter on the latest, most requested Photoshop special effects! - How to color correct any photo without breaking a sweat. - How to process Raw images, plus how to take advantage of all the new Camera Raw features in CS3! - The portrait retouching secrets only the pros know about! - How to add real automation to your work. - How to show your work like a pro!Plus a host of shortcuts, workarounds, and slick "insider" tricks to send your productivity through the roof! If you're a digital photographer, and you're ready to learn the "tricks of the trade"-the same ones that today's leading pros use to correct, edit, sharpen, retouch, and present their work-then you're holding the book that will do just that.

    While he is undoubtedly one of the best-loved and best-known visionaries of American art, photographers also recognize him as a pioneer of technique, a theoretician, and as one of the great teachers of the craft of photography. His zone system has been widely adapted, but Adams unique imagery also relied on his determination and application at every stage of the photographic process; he spent years in his darkroom, as well as out in the open air. For decades, this kind of attention to detail required the kind of equipment, time, and facilities that were out of the reach of most photographers--but now, in the digital age, technology has finally made his techniques accessible. This book will show you what can be learned from Adams working process, and how these lessons can be applied today. The craft of Adams photography is discussed, and the ZONE SYSTEM is related to the digital age. Sections on light, composition, mood, and the darkroom all show what can be achieved today using and understanding his thinking. Michael Frye's own photography provides many stunning examples of the results that can be achieved and, as one of Adams' natural successors in the field, he is well placed to analyze the inspirational shots which open each chapter.

    Lara shares her experience of fashion photography in the digital age, including dedicated sections on retouching, genres of fashion photography, and making the best use of social media. Whether you're taking your first-ever shot, working with a professional model for the first time, or pitching to new clients, here is everything you need to produce moody, magical images that leap from the page straight into the viewer's imagination.

    It's the most powerful tool that any photographer has at their disposal. Whether the lens is turned to people, wildlife or the landscape, it is the creative use of light that transforms a snapshot into a photograph." Chasing the Light" enlightens photographers of all levels and helps them make the most of this most important tool--light. With over 25 years of experience in the photographic industry as a photographer, writer, and educator, Ibarionex Perello has developed an approach to photography that has helped photography enthusiasts from all over the world discover and nurture their own passion for photography. In" Chasing the Light, "he brings his palpable passion to the subject as he guides the reader through many scenarios--landscape, close-up, portraits--using his principle of seeing and evaluating the light and then using the right features and controls on the camera to make the most of it. Utilizing a very personal approach rooted in decades of experience, he shares how to see, control, and use available light to create beautiful and personal photographs. By developing the way photographers "see" light, "Chasing the Light "aids them to make the connection between the camera and their own eye. "Chasing the Light "removes the mystery of the buttons and dials that control focus, exposure, white balance, and sharpness and free the photographer to explore their own unlimited creativity. In an industry so filled with obsession over gear, " Chasing the Light" removes much of that from the discussion and returns the reader to a basic, yet inspirational, conversation about leveraging light to take evocative photographs.

    Peterson stresses the importance of metering the subject for a starting exposure, and then explains how to use various exposure meters and different kinds of lighting. The book contains lessons on each element of the exposure-aperature, shutter speed, iso-and how it relates to the other two in terms of depth of field, freezing and blurring action, and shooting in low light or at night. A section on special techniques explores such options as deliberate under- and overexposures, how to produce double exposures, bracketing, shooting the moon, and the use of filters. Understanding Exposure demonstrates that there are always creative choices about how to expose a picture-and that the decision is up to the photographer, not the camera.

    The 15 project-based lessons in this book show users step-by-step the key techniques for working in Photoshop and how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web. In addition to learning the key elements of the Photoshop interface, this completely revised CC (2017 release) edition covers features like new and improved search capabilities, Content-Aware Crop, Select and Mask, Face-Aware Liquify, designing with multiple artboards, and much more! The online companion files include all the necessary assets for readers to complete the projects featured in each chapter as well as ebook updates when Adobe releases new features for Creative Cloud customers. All buyers of the book get full access to the Web Edition: a Web-based version of the complete ebook enhanced with video and interactive multiple-choice quizzes. As always with the Classroom in a Book, Instructor Notes are available for teachers to download.

    Whether you're an experienced enthusiast or toy camera neophyte, you'll find Plastic Cameras: Toying with Creativity chock full of tantalizing tips, fun facts and, of course, absolutely striking photographs taken with the lowest tech and simplest tools around. I got me a Holga. Now What? Holgas need a little TLC before they're ready to go out in the world and start snapping. Plastic Cameras: Toying with Creativity digs through all the different Holga models available, lays out thier advantages and quirks and helps you get up to speed on all the prep you'll need to do to jump in on the toy-camera revolution. What should I Feed my Holga? Holgas, Dianas, other toy cameras can use many types of film. Plastic Cameras: Toying with Creativity, lays all their pros and cons on the line letting you get some images you want, and some you could just never imagine. Can Holga come out to play?Plastic Cameras: Toying with Creativity will help you steer your way through all the details and quirks of taking wonderful and weird pictures with your toy camera. We'll explore possible subjects and the best way to shoot them and play with all sorts of techniques from vignetting, to multiple exposures, to panoramas, close-ups, movement, night photography, flare, flash, color and more. For the Intrepid Holga-ographerFor the Holga master, we've diagramed and described advanced toy camera modifications and introduce you to a variety of problems, solutions and inventions born from toy cameras' "limitations." What Next?From negatives to prints or pixels, we help you navigate your post-shooting choices.Don't ForgetThe Diana, Banner, Action Sampler, Photo Blaster, and Lensbaby are all toy cameras with their own loveable qualities. We'll look beyond the Holga to show a whole wide world of toys. Artists Artists in this book include: Michael AckermanJonathan BaileyEric Havelock-BaillieJames BalogBetsy BellSusan BowenLaura BurltonDavid BurnettNancy BursonPerry DilbeckJill EnfieldAnnette FournetMegan GreenWesley KennedyTeru KuwayamaMary Ann LynchAnne Arden McDonaldDaniel MillerTed OrlandRobert OwenBecky RamotowskiNancy RexrothFrancisco Mata RosasRichard RossFranco SalmoiraghiMichael SherwinHarvey SteinGordon StettiniusMark SinkKurt SmithSandy SorlienPauline St. Denis;-p r a b u!

    "The Digital Negative: Raw Image Processing in Lightroom, Camera Raw, and Photoshop" is devoted exclusively to the topic and shows you how to make the most of that control. Now that raw image processing technology has matured as an essential aspect of digital photography, you need a modern book that takes a seasoned approach to the technology and explains the advantages and challenges of using Lightroom or Camera Raw to produce magnificent images. Renowned photographer and bestselling author Jeff Schewe outlines a foolproof process for working with these digital negatives and presents his real-world expertise on optimizing raw images. You ll also learn hands-on techniques for exposing and shooting for raw image capture and developing a raw processing workflow, as well as Photoshop techniques for perfecting the master image, converting color to black and white, and processing for panoramic and HDR images. Get the best tone and color from your digital negatives. Use Lightroom and Camera Raw sharpening controls to maximize image quality. Take advantage of Photoshop to do what Lightroom and Camera Raw can t. Produce stunning black-and-white images. Visit the book s companion website at TheDigitalNegativeBook.com for sample images and more!"

    The 15 project-based lessons in this book show readers step-by-step the key techniques for working in Illustrator CS6 and how to create vector artwork for virtually any project and across multiple media: print, websites, interactive projects, and video. In addition to learning the key elements of the Illustrator interface, this completely revised CS6 edition covers the new tracing engine with improved shape and color recognition, a new pattern toolset with on-artboard controls and one-click tiling, a completely overhauled performance engine and modernized user interface for working more efficiently and intuitively, and more. "The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students." --Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does--an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.

    This book uniquely concentrates on creative techniques for the digital SLR photographer. Photography with Digital SLR and "SLR-like" cameras isn't exactly like conventional film SLR photography; nor is it exactly like digital photography with non-SLR cameras. DSLRs have special advantages, special features, and special problems that need to be addressed and embraced. In addition, users of these cameras tend to expect more from their photography and crave the kind of information that will let them wring every ounce of creativity out of their equipment. Anyone who has a Windows PC or Macintosh and a digital SLR camera will find advanced techniques in this book. Readers will cover various aspects of DSLRs including: why DSLRs work best for creative posing for group and individual portraits, using DSLRs to capture close-up scenes on the desktop using the digital camera's special capabilities, how to get great travel photos with a DSLR, and how to archive them when far from a computer.

    It is offered for sale in print format as a convenience.Get a head start evaluating Windows 8.1 - with early technical insights from award-winning journalist and Windows expert Ed Bott. Based on the Windows 8.1 Preview release, this guide introduces new features and capabilities, with scenario-based advice on how Windows 8.1 can meet the needs of your business. Get the high-level overview you need to begin preparing your deployment now.Preview new features and enhancements, including:How features compare to Windows 7 and Windows XP The Windows 8.1 user experience Deployment Security features Internet Explorer 11 Delivering Windows apps Recovery options Networking and remote access Managing mobile devices Virtualization Windows RT 8.1

    You have an opportunity to learn it quickly and easily in just a few hours.</i></h2><br><p>Adjusting APERTURE, DEPTH-OF-FIELD, SHUTTER SPEED, ISO and EXPOSURE will no longer be sources of stress, and your confidence will be greatly enhanced. With very little time and effort you can be well on your way to taking better pictures consistently. </p><br><ul><li>Do your eyes glaze over when people use terms like ISO, Aperture, Shutter Speed, and Exposure?</li><li>Does the term f-stop make your stomach turn?</li><li>Are you enthused about photography but confused by all the technical jargon?</li><li>Would you like to be more consistent with the quality of your images?</li><li>Do you wonder how professional photographers get such great shots?</li></ul><br><h2> Ultimately you will need to understand Exposure and its components Aperture, Shutter Speed, and ISO — also known as the Exposure Triangle — and how they work together if you want to have any control over your results.</h2><br><p><b><i>Mastering Aperture, Shutter Speed, ISO, and Exposure: How They Interact and Affect Each Other </i></b> will painlessly provide help and insight with all these topics and more in just a few hours of your time</p><br><p>Without a guide on your path to better pictures, you run the risk of spending a great deal of time and money heading down the wrong road. Frustration and confusion can easily take the wind from your sails and replace excitement with disappointment. </p><br><p>This guide to EXPOSURE builds a solid foundation of photographic knowledge with easy-to-follow discussions of everything that you need to know in order to create better images with confidence. Every photographic term used in the book is clearly defined and thoroughly explained. All terms are also highlighted by using <b>BOLD CAPS</b> so that you can easily find them again to refresh your memory. </p><br><h2>What reviewers have said about Mastering Aperture......!</h2><br><p><b>Despite this book's rather advanced topics, it is perfect for beginners wanting to learn more.</b> Jeff</p><br><p><b>A great guide for all levels of photography, well written and illustrated!!!</b> Albert</p><br><p><b>This is another great book of Al's. He does a wonderful job at explaining all the needed information to better understand photography. Very easy to understand and lots of pointers.</b> DJ</p><br><p><b>As I am about to commence a photography diploma this book has come in handy as a warm up for me.</b> Craig </p><br><h2> By the time you finish reading this book, you will be well on your way to Mastering Aperture, Shutter Speed, ISO and Exposure </h2><br><p>To learn about Al's other photography books, please go to his author page at: http://www.amazon.com/author/al.judge </p><br><h2>Why spend any more time “Shooting in the Dark?” Scroll up and grab a copy today for less than the cost of a cup of coffee.</h2>

    With your digital camera, you canSee immediately whether you got the shot you wanted Take dozens of photos to be sure you get what you want, and just delete the ones you don't like Edit and enhance your pictures on your computer E-mail images to friends, post them on the Web, make prints, or create photo gifts The more you know about your digital camera and about digital photography, the more you'll enjoy taking pictures and the better your pictures will be. Of course, the best way to see examples of good photographic techniques is in full color, and Digital Photography For Dummies, 5th Edition gives you exactly that -- plenty of beautiful, colorful photos that show you what you can accomplish and start the ideas popping.With a digital camera, a computer, and some photo-editing software, you can explore unlimited creative opportunities. You don't have to be a computer whiz or a professional photographer, either. Digital Photography For Dummies, 5th Edition helps you get the hang ofChoosing the right camera, software, and accessories for what you want to do Editing your images with Adobe Photoshop Elements 3.0 Using your camera's settings, composing great pictures, managing exposure and lighting, and working with automatic modes Getting your images out of the camera and onto your computer, organizing them, and sharing them online or in print Doing cool things with your pictures, like sharpening focus, covering flaws, adding people from other photos, and jazzing up your images with special effects Written by Julie Adair King, a photographer who has penned several other books on the subject, colorful Digital Photography For Dummies, 5th Edition can help you take better digital photos, do more with them, and have a lot more fun with your camera. You'll get the picture!