This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more

    Redesigning your home page won't help. Investing in a new content management system won't fix it, either. So, where do you start? Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Content Strategy for the Web explains how to create and deliver useful, usable content for your online audiences, when and where they need it most. It also shares content best practices so you can get your next website redesign right, on time and on budget. For the first time, you'll: See content strategy (and its business value) explained in plain languageFind out why so many web projects implode in the content development phase ... and how to avoid the associated, unnecessary costs and delaysLearn how to audit and analyze your contentMake smarter, achievable decisions about which content to create and howFind out how to maintain consistent, accurate, compelling content over timeGet solid, practical advice on staffing for content-related roles and responsibilities "

    Should you wish to adopt a framework or employ a processor to speed up your development process, be our guest. However, this book is not about you; it’s about your audience.The Inclusive Design Patterns book covers all the techniques, gotchas and strategies you need to be aware of when building accessible, inclusive interfaces. We’ll explore the document outline, external links and “skip” links, navigation regions and landmarks, labelling and alternative text for illustrations, buttons, tables of contents, JavaScript patterns, touch targets, filter widgets and infinite scrolling and “load more” button and grid display and dynamic content and tab interfaces and password validation and web forms and error messages — and pretty much anything else you need to know about accessibility, including how to prototype with inclusivity in mind, how to deal with legacy browsers and dozens of practical snippets to use when building inclusive interfaces.

    Emphasis is placed on the standardized and systematic process for initial assessment. It is the intent of the TNCC to enhance the nurse's ability to rapidly and accurately assess the patient's responses to the trauma event and to work within the context of a trauma team. It is anticipated that the knowledge and skills learned in the TNCC will ultimately contribute to a decrease in the morbidity and mortality associated with trauma. This Revised Printing of the new Sixth Edition of the TNCC's Provider Manual had been updated by members of the TNCC Revision Workgroup and trauma nursing experts in both the United States and internationally.

    At under 200 pages it's quick reading too. Makes a great airplane book.

    It features a “60-Second Secret Plan” for starting off, tips on running shoes and other equipment, and sample structured programs for improving health and endurance. In addition, there are quizzes to help newcomers assess their current fitness levels, a runner’s diary to track progress, and inspirational stories about sport’s life-changing effects. Colorful sidebars cover everything from how running produces chemical changes in the brain that improve one’s mood to strategies for adding distance to a weekly program.

    This book goes in depth on setting tracts of text for long reading, with a strong emphasis on print.

    This Contracts primer is vastly uncluttered - one that picks up the main themes in the first-year Contracts course, together with related cases.

    Poker's biggest players, such as Phil Ivey (2009 WSOP Main Event Finalist), Johnny Chan, Phil Hellmuth, Doyle Brunson and Daniel Negreanu give first-person accounts of their personal journeys and the key moments in their rise to the top of the poker pantheon. These stories will teach, inspire and make you laugh. Deal Me In humanizes the larger-than-life personalities, allowing the reader to understand more about poker strategy through the trials and errors of the best players in the game. Each poker legend tells his or her own story in the book including: Doyle Brunson, Phil Hellmuth, Daniel Negreanu, Phil Ivey, Annie Duke, Johnny Chan, Chris Jesus Ferguson, Carlos Mortensen, Chau Giang, Jennifer Harman, Allen Cunningham, Howard Lederer, Erik Seidel, Chad Brown, David Devilfish Ulliott, Layne Flack, Scotty Nguyen, Annette Obrestad, Tom Dwan and the 2008 Main Event winner Peter Eastgate.

    This new model replaces the popular D5000 and creates a nice bridge between the more beginner-level D3100 and the high-end D7000.This book has one goal: to teach D5100 owners how to make great shots using their new Nikon camera. Users learn how to use the D5100 to create the type of photos that inspired them to buy the camera in the first place. Everything in the book is in service of creating a great image.Starting with the top ten things users need to know about the camera, photographer Rob Sylvan carefully guides readers through the operating features. Owners get practical advice from a pro on which settings to use when, great shooting tips, and even end-of-chapter assignments.

    The idea that his foray into meth production was not merely a dalliance with darkness, but was actually a full-blown awakening intrigued us. And most of all, the idea that we came to have no respect for the protagonist of our favorite show utterly fascinated us.We couldn’t look away.Breaking Down Breaking Bad attempts to poke into the dark corners of Walter White’s mind, explore the traits that make this show special, and revels in the joy of what is arguably the best drama ever to appear on television. In doing so, it also peels back the layers of what makes characters like Jesse Pinkman tick, explores why we were so drawn to characters like Gus Fring and Mike Ehrmantraut, and relives some of the greatest moments of this already legendary show.Because the show may be gone, but the conversation about it certainly isn’t.Eric San Juan is the coauthor of A Year of Hitchcock (Scarecrow Press 2009) and Hitchcock’s Villains (Scarecrow Press 2013), as well as Geek Wisdom (Quirk Books 2011) and other books. Before Breaking Bad came along, he thought Deadwood was the greatest thing since sliced bread. He still thinks it’s pretty damn good.

     Do you know the best martial art for 'real' street self-defense? Or how board breaking really works - and how you can do it? Uncover the one self-defense myth that will keep you alive! The truth behind martial arts superhumans Which is the original martial art? The truth about your inner badass The surprising reality behind everyone's favorite weapon What meditation can really do for you The secret 'trick' to Bruce Lee's One Inch Punch + Free Bonus Book! And more! From Amazon Best Selling Martial Arts Author Phil Pierce, this guide cracks open the secretive techniques and explores why we are fascinated by the unknown and the mysterious. Whether you train in Karate, Taewkondo, Kung Fu, MMA, Origami or none of these you will find this Kindle Short eye opening and entertaining. Discover the truth behind the legends - Click and Grab your copy now!

    I wrote this book with you in mind!. I wanted to give you the best 3 methods for solving the cube in a easy way. But, as everything in life, practice makes perfect, so practice, practice and practice until you mastered all the 3 techniques presented for you. After that, I'm quite sure you'll go to your friends and impress them with your new abilities you've just learned. By the end of this guide, you should be able to: • Solve the cube completely • Understand how each of the cube’s pieces work relative to each other • Decode and memorize the different move notations • Memorize the move algorithms, including their mirror and reverse versions • Better predict the effects of the moves you apply • And enjoy practicing the moves and algorithms for different scenarios Scroll to the top of the page and select the Buy Now button.

    Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th century technology to communicate with 21st century customers. Online forms, email inquiries, and follow-up sales calls don't provide the immediacy that modern consumers expect. Conversational marketing and sales are part of a new methodology that's centered around having real-time, one-on-one conversations with customers via chatbots and messaging, enabling powerful lead generation and optimal sales conversion. In this book, conversational marketing pioneer David Cancel shares his knowledge and experience to give marketers and sales professionals the innovative tools and proven techniques they need to carve out success in an increasingly dynamic business environment.Effective customer communication is crucial to any business, particularly in sales and marketing. By allowing your business to communicate with customers in real time--when it's most convenient for them--conversational marketing improves the customer experience, generates more leads, and helps you convert more leads into customers.Merge inbound and outbound tactics into a more productive dialogIntegrate conversational marketing techniques into your existing sales and marketing workflowGenerate higher-quality leads and shorten sales cyclesImprove the customer experience with real-time communicationFace-to-face meetings, phone calls, and email exchanges remain important to customer relations, but adding a layer of immediate, individual conversation drives the customer experience--and sales--sky-high. With a multi-layered approach that combines traditional methods and cutting-edge technologies, Conversational Marketing and Sales can help you maximize your business's performance and potential for years to come.

    Here is the ultimate guide for work at home moms who want to blog, vlog, skype, tweet, and Facebook their way to a successful career by doing what they already do online…only better. The Digital Mom Handbook shows the way to truly have it all, with step-by-step advice and indispensible information on how to be a mom blogger and more--ideal for the stay-at-home mom (or stay-at-home wannabe) who wants to add to the household income and improve her family’s financial situation.