A first-rate fighter pilot and a self-taught scholar, he wrote the first manual on jet aerial combat; spearheaded the design of both of the Air Force's premier fighters, the F-15 and the F-16; and shaped the tactics that saved lives during the Vietnam War and the strategies that won the Gulf War. Many of America's best-known military and political leaders consulted Boyd on matters of technology, strategy, and theory.In The Mind of War, Grant T. Hammond offers the first complete portrait of John Boyd, his groundbreaking ideas, and his enduring legacy. Based on extensive interviews with Boyd and those who knew him as well as on a close analysis of Boyd's briefings, this intellectual biography brings the work of an extraordinary thinker to a broader public.

    Every company lives on it; no manager can control it. Everyone must learn to deal with it.Now, Geoffrey Moore, author of Crossing the Chasm and Inside the Tornado, two bestselling works that helped guide the high-tech revolution, explores the new management paradigms that will guide businesses in the twenty-first century, showing them how to survive and thrive on the fault line.In this long-awaited new book, Moore turns his attention to the most important question for businesses: How can companies that rose to prominence prior to the age of the Internet manage for shareholder value now that the Internet is upon us?The old management truths are dead. Business models that worked admirably until the last decade of the twentieth century must be replaced. The dotcoms are invading every sector of commerce, overturning established relationships, reengineering markets, attacking long-established price points, and disintermediating longstanding institutions.What should management do when it is under direct assault from companies no one ever heard of even a few years ago?In a book that will reset the management agenda in the age of the Internet, Moore shows why sensitivity to stock price is the single most important lever for managing in the future, both as a leading indicator of shifts in competitive advantage and as an employee motivator for making necessary changes in organizations heretofore impervious to change. He prescribes a new agenda for management teams that includesNew strategies for achieving and sustaining competitive advantageNew metrics to keep management teams on course with these strategiesA specific blueprint for how the blue-chip companies can meet the challenge of the dotcomsModels of organizational change for each stage of market developmentThe crucial role of declaring a culture inenabling swift response to global changeToday practically every company, whether inside the high-tech sector or not, is living on the fault line. By synthesizing his groundbreaking earlier work on the dynamics of technology-based markets with a new focus on managing publicly held corporations for shareholder value, Geoffrey Moore provides a highly prescriptive guide for any company struggling to manage the disruptive forces of the new economy.In Crossing the Chasm and Inside the Tornado, Moore created a new language for navigating the technology adoption life cycle. In Living on the Fault Line, he once again offers a brilliant set of navigational tools to help meet today's defining management challenge-managing for shareholder value in the age of the Internet.

    Throughout history, these lounge-chair revolutionaries have helped correct civilization’s ills and excesses with a mellow, lighthearted, live-and-let live attitude. From Lao Tzu to Lebowski, Epicurus to Einstein, The Buddha to Bob Dylan, all have reminded humanity what is most important in life: personal liberty, peace of mind, leisure time and good friends.Bringing together some of the greatest ideas, quotes and insights Dudeosophy has had to offer, THE TAO OF THE DUDE is not only a virtual Ph.D in Dudeism, but also a soothing sectional sofa for the soul.Each chapter contains an essay and illustration by the founder of Dudeism, followed by an assortment of quotes and passages that show how Dudeism has existed throughout history, down through the generations, across the sands of time...

    But that is only half the saying; the full expression is: India grows at night... when the government sleeps, suggesting that the nation may be rising despite the state. Indias is a tale of private success and public failure. Prosperity is, indeed, spreading across the country even as governance failure pervades public life. But how could a nation become one of the worlds fastest-growing economies when its governed by a weak, ineffective state? And wouldnt it be wonderful if India also grew during the dayin other words, if public policy supported private enterprise? What India needs, Gurcharan Das says, is a strong liberal state. Such a state would have the authority to take quick, decisive action; it would have the rule of law to ensure those actions are legitimate; and finally, it would be accountable to the people. But achieving this will not be easy, says Das, because India has historically had a weak state and a strong society.

    Rockefeller, J. P. Morgan, Cornelius Vanderbilt, Andrew Carnegie, E. H. Harriman, Jay Gould, Henry Clay Frick . . . their names carry a powerful historical ring, still echoing today in the countless institutions that are part of their legacy, from universities to museums to banks. But who were the people behind the legends, and how did they rise to their positions of vast wealth and influence in the latter half of the nineteenth century? The Robber Barons is a classic work on the financiers and industrialists of the Gilded Age, who shaped their own era as well as the future of the United States—“not a mere series of biographies but a genuine history” (The New York Times Book Review).

    It has the apparatus of a great scholarly work but the drama of a classic novel. Ludwig von Mises’s colleagues in Europe called him the “last knight of liberalism” because he was the champion of an ideal of liberty they consider dead and gone in an age of central planning and socialism of all varieties. During his lifetime, they were largely correct. And thus the subtitle of this book. But he was not deterred in any respect: not in his scientific work, not in his writing or publishing, and not in his relentless fight against every form of statism. Born in 1881, he taught in Europe and the Americas during his century, and died in 1973 before the dawn of a new epoch that would validate his life and ideals in the minds of millions of people around the world. The last knight of liberalism triumphed.

    The first complete manuscript ever found from the legendary military strategist Sun Tzu II (commonly known as Sun Bin, a lineal descendent of the great Sun Tzu), this sophisticated manual delves even deeper than The Art of War into the complex principles and practices of organizations, tactical formation, strategic maneuvering, and adaptation. Like those of his distinguished ancestor, Sun Tzu II's insights and strategies can be applied to life situations far beyond warfare - including government, diplomacy, business, relationship, and social action. Renowned scholar Thomas Cleary, universally praised for his ability to capture the often cryptic meanings of Chinese texts, has masterfully translated the subtle and challenging original text of The Lost Art of War and has contemporized Sun Tzu II's strategic insights with his own illuminating and accessible commentary. An ancient version of Sun Tzu's The Art of War was also found in the tomb, which differs significantly from previously known editions. Thus, Cleary additionally offers a fascinating analysis comparing the teachings of The Lost Art of War to those of the classic The Art of War as it is presented in this newly discovered version. Sun Tzu II draws on other traditions of strategic thinking while extending the teachings of his ancestor.

    It combines market positioning and management analysis. The author uses case studies, action points, and penetrating insights to illuminate the path to success. He is a highly experienced entrepreneur and consultant. A leading advisor to large and small businesses around the world, the author has launched and managed over forty businesses.

    During both world wars he was an adviser to the British treasury, and his theory of government stimulation of the economy through deficit spending influenced Franklin D. Roosevelt's "New Deal" administration. The mass unemployment caused by the Great Depression inspired his most famous work, General Theory of Employment, Interest and Money (1935-36).Keynes first gained widespread prominence immediately following World War I, when he attended the Versailles peace conference as an economic adviser to British Prime Minister David Lloyd George. Disgusted with the harshly punitive and unrealistic provisions of the Versailles Treaty, as well as the political chicanery and general incompetence of the chief participants, he published The Economic Consequences of the Peace in 1919. This book gained a good deal of notoriety because of its withering portraits of both French premier Georges Clemenceau and U.S. President Woodrow Wilson. Keynes described Clemenceau as motivated only by shortsighted nationalistic goals and vindictiveness, which aimed at crippling Germany for generations no matter what the consequences to the rest of Europe. He found fault with Wilson for his ivory tower idealism, lack of diplomatic savvy, and unfamiliarity with the political realities of Europe. This ineffectual combination ultimately dashed his best hopes for a League of Nations and a just resolution to the war in Europe. In a point-by-point analysis Keynes makes clear the ruinous consequences of the treaty to all of Europe and proposes substantial modifications. Unfortunately, few appreciated Keynes’s prescience, and he saw his worst fears realized in the rise of Hitler and the devastation of World War II.In The End of Laissez-Faire (1926) he presents a brief historical review of laissez-faire economic policy. Though he agrees in principle that a marketplace of free individuals pursuing their own self-interest without government interference has a better chance of improving society’s economic situation than socialist alternatives, he suggests that government can play a constructive role in protecting individuals from the worst harms of capitalism’s cycles, especially as concerns unemployment. Other useful government functions are the dissemination of information relating to business conditions, encouraging savings and investment along "nationally productive channels," and forming a national policy about the size of population.Keynes’s brilliant mind and lucid writing are evident on every page. Both of these works are still well worth reading for his many stimulating ideas and profound knowledge of economics.