That's the power of a hook. And, it just worked on you. A book hook is a statement or question designed to generate immediate curiosity and entice readers to want more. Why is a hook important? Language is the power of the book sale. As an author, you don’t sell books to machines. You sell books to human beings. A book hook uses powerful language that naturally piques a person’s interest. Book marketing expert, Rob Eagar, has coached over 450 authors and worked with several New York Times bestsellers. In this concise guide, he skillfully explains: • How to create a book hook • The difference between fiction and non-fiction hooks • Where to use a book hook to maximize sales Mastering Book Hooks for Authors will teach you how to create attention-grabbing language for your book, regardless of the genre. Capture more reader interest for free by using the power of a hook. Also includes free access to “The Ultimate Book Marketing Plan Template for Authors” by Rob Eagar that takes the guesswork out of launching your new book.

    Wife of a CEO, mother of three, living in a beautiful suburb, Sonja’s life appears ideal. How did she get here?In a gripping and breathtaking narrative that makes the reader feel as though they are listening in on a private conversation, Sonja tells the compelling real account of her struggle with marriage, motherhood, and mental illness.An Impossible Life is an unforgettable true story of perseverance when all hope seems lost. Intriguing and heartfelt, Sonja’s personal account of her mental health journey shines a beacon of hope to all who feel overwhelmed by the specter of mental illness.

    It will also help graduate students finish in less time, for less money, and with less trouble.Based on interviews with career counselors, graduate students, and professors, Getting What You Came For is packed with real-life experiences. It has all the advice a student will need not only to survive but to thrive in graduate school, including: instructions on applying to school and for financial aid; how to excel on qualifying exams; how to manage academic politics--including hostile professors; and how to write and defend a top-notch thesis. Most important, it shows you how to land a job when you graduate.

    Filled with strange anecdotes and illustrated with many bizarre and ghoulish images, Death: A History of Man’s Obsessions and Fears records the lengths to which people throughout history have gone to cope with the five principle fears regarding death: the fear of being buried alive; of our body being defiled in the grave; of disintegrating; of being forgotten; and of suffering an ignominious death. Here you can read about: The case of Lavrinia Merli, who died of hysterics. Two days after burial she was discovered turned over in her grave, having given birth to a seven month old baby. The various methods of embalming, including the Egyptian, and a step-by-step account of modern embalming. The horrifying slow and painful ending of Robert Francois Damiens, who was tortured to death after attempting to assassinate King Louis XV.

    She knew instantly that her decision to work in general practice was the ‘biggest and worst mistake of her life’. Fortunately, however, this did not deter her from continuing in general practice, and this fascinating memoir (spanning half a century) is testament to her resilience and professionalism, as well as her pragmatic and charismatic personality. She shares real stories about real people in this intriguing book. Some stories are truly heart-breaking and will have you reaching for the tissues (such as the times when she has lost patients, and encountered and supported abused children and rape victims). But it isn’t all serious. There are lots of light-hearted and heart-warming moments too, such as the stories about Jessie-dog – her bodyguard when she made home visits, and the time when she helped a large (and desperately in need) family to get rehoused, and her time as a country GP. She also recalls with honesty and candidness, the prejudice and unimaginable pressure she had to contend with, as a young female GP in the 1960s. As well as a plethora of fascinating stories, experiences and case studies, this book also gives us, as 21st Century readers, a glimpse into the rapid changes in general practice and the NHS in general. Whether you’re in general practice, or you’re a medical professional, or you have a penchant for all kinds of autobiographies/memoirs, you will find this a thought-provoking and captivating book that’s impossible to put down. Take a peek at the ‘Look Inside’ feature now and be prepared to be instantly intrigued.

    Acknowledged by the publishing industry, authors and would-be writers as the indispensable companion to navigating the world of publishing, it appears for the first time as an e-book and in print. The 80 articles are reviewed and updated each year to provide inspirational and how-to guidance on writing for newspapers, magazines, scripts for film, radio and TV; advice on writing and submitting plays, poetry, non-fiction and fiction of all genres - from fantasy to thrillers to romance; how to contact publishers and agents; managing finances as a writer; negotiating legal issues, such as copyright; understanding the editing process; self-publishing and conventional routes; digital and print.Every single one of over 4,500 listings of who to contact, where and for which disciplines across the whole media, are reviewed and most updated, with new listings added every year. The combination of up-to-date listings information and expert advice, make the Yearbook a topical and reliable resource; the perfect gift for every writer every year.New articles for the 2014 edition include:Foreword by Martina Cole Writing successful erotic fictionWriting as co-authors by Louise Voss and Mark Edwards authors of thrillers Catch Your Death and Killing CupidHow to be a writer by novelist (The Harbour) and screenwriter Francesca BrillWriting for newspapers by journalist Kate MeadWriting short stories by Tania Hershman Being an agent in the digital age by literary agent Gordon Wise Writng flash fiction by Peter BlairMarketing, publicising and selling self-published books by Ben Cameron, Smith PublicityWhat to look for in a self-publishing provider by Jeremy Thomspon of MatadorArticles from experts and authors, include:Bernard Cornwall on writing historical fictionWilliam Dalrymple on writing about travelDavid Eldridge on writing for the theatreKatie Fforde on writing romantic fictionNeil Gaiman on writing cross-over fictionClaire Tomalin on writing biographiesSimon Winchester on writing non-fictionBenjamin Zephaniah on writing poetry

    The result is nothing less than an archaeology of the sciences that unearths old patterns of meaning and reveals the shocking arbitrariness of our received truths.In the work that established him as the most important French thinker since Sartre, Michel Foucault offers startling evidence that “man”—man as a subject of scientific knowledge—is at best a recent invention, the result of a fundamental mutation in our culture.

    He first revisits the old stories--Hermes in Greece, Eshu in West Africa, Krishna in India, Coyote in North America, among others--and then holds them up against the life and work of more recent creators: Picasso, Duchamp, Ginsberg, John Cage, and Frederick Douglass. Authoritative in its scholarship, loose-limbed in its style, Trickster Makes This World ranks among the great works of modern cultural criticism.

    The first abnormal psychology book to present a thoroughly integrated multicultural perspective--based on the authors' view that cross-cultural comparisons can greatly enhance the understanding of disorders--the text provides extensive coverage and integration of multicultural models, explanations, and concepts. The book also helps you gain an understanding of abnormal behavior as scientific and clinical endeavors, while providing insight into the tools that mental health professionals use to study and treat disorders.

    -- and why do they kill? The increase in these violent crimes over the past decade has created an urgent need for more and better information about these men: their crime scene patterns, violent acts, and above all, their motivations for committing these shocking and repetitive murders.This authoritative book represents the data, findings, and implications of a long-term F.B.I.-sponsored study of serial sex killers. Specially trained F.B.I. agents examined thirty-six convicted, incarcerated sexual murderers to build a valuable new bank of information which reveals the world of the serial sexual killer in both quantitative and qualitative detail. Data was obtained from official psychiatric and criminal records, court transcripts, and prison reports, as well as from extensive interviews with the offenders themselves.Featured in this book is detailed information on the F.B.I.'s recently developed Violent Criminal Apprehension Program (VICAP) and a sample of an actual VICAP Crime Analysis Report Form.

    Written by one of the world’s most influential sociologists, this classic argues that suicide primarily results from a lack of integration of the individual into society. Suicide provides readers with an understanding of the impetus for suicide and its psychological impact on the victim, family, and society.

    Looking at new cultural trends, work and social patterns, technologies and means of communication, Zolar reveals the meanings of dreams about cell phones, computers, cyberspace, beepers and much more. His concise and incisive explanations of such classic dreams as meeting a redheaded stranger, flying without wings and trying to comfort a crying baby are here as well, while obsolete subjects -- like girdles, gleaners and grenadiers -- have been eliminated. To complement each dream category a lucky number has been added for this new edition. With interpretations for more than 20,000 dreams, Zolar's Encyclopedia and Dictionary of Dreams offers you the opportunity to uncover the secrets hidden in your dreams and to act on the wisdom -- or respond to the warnings -- they contain.

    Grab it while it's practically FREE.Thanks to your support, "How to Master Lucid Dreaming" became a #1 Bestseller in 6 different categories including: Spirituality, Personal Growth, Self-Help. You're missing out on an ABSOLUTELY INCREDIBLE part of your life. It's time to change that. There are a ridiculous amount of techniques online for lucid dreaming. Too many. Enough to overwhelm any beginner and annoy any expert. This book is a journey into mastery of lucid dreaming. No more trying random techniques from forums. It's time to build a sustainable practice and delve into the depths of your consciousness.I've helped thousands of people with lucid dreaming over the past 9 years. It's your turn. What's Included in the Book - The Biggest Obstacle to Lucid Dreaming and How to Overcome It- How to Achieve Anything You Set Your Mind To- How to Use Your Mind as a Rocket Booster Instead of Dead Weight- How to Remember More of Your Life With a Stupidly Simple Practice- The Forgotten Jewel of a Hidden Type of Memory- Why You've Been Doing Reality Checks Completely Wrong (and totally wasting your time)- How to Completely Let Go of Your Stressful Day- How Not To Waste Time With Lucid Dreaming Techniques- The 5 Things Every Good Lucid Dreaming Technique Has in Common- 5 Steps to Mastering Your TechniqueIf you just want to experience lucid dreaming once, then move on, this book isn't for you. But if you want to master lucid dreaming and be able to experience it any time you want, get this book. What are the Benefits of Lucid Dreaming? - Deep personal and spiritual exploration into the nature of consciousness and who you really are- Receive life-changing information from your subconscious- Artistic and creative Inspiration (imagine composing music while flying in the sky with rainbow colored sound streaming all around you...)- Wipe away years of minor depression- FUN! Fun! FUN! Tons of fun- Overcome fears that are holding you back in life- Explore different realms that you'll suddenly have access to- Heal emotional traumas through interacting directly with your subconscious mind- Overcome nasty nightmares that leave you feeling crappy in the morning- Add more hours of actually being ALIVE every day- Shift your entire perspective on life, reality, consciousness and what it's all about- Soar like a bird in the sky, feeling the wind against your skin (one of the most amazing experiences ever) What people are saying about the book "I'm on day 3 of the program today and had my first lucid dream last night! Thank you sooooo much for this book, I am loooving it and soo excited about my own lucid journey!"- Jess Webb"I’ve got LaBerge’s course, Lucid Dreaming Secrets Unveiled by Darius Thomas, Robert Waggoner’s Lucid Dream Workshop, etc. etc...

    This has been perpetrated by the systematic, ongoing falsification of history in much the same way as perpetrated by the powers that be in the suspiciously prophetic novel ‘1984’, by George Orwell. We have all been deceived on a monumental scale by a tiny clique of people who by their own birthright and bloodlines absolutely believe that they have the divine right to rule over us by whatever method best suits their purposes. In order to achieve this they have lied, deceived, murdered and even committed genocide down the millennia in an attempt to bring their ultimate goal to fruition. Find out about the use of drugs, vaccinations, micro-chipping, mind control, trans-humanism and 24/7 distractions such as non-stop sports, entertainments and the invasive ‘celebrity culture’ that attempts to pervade our whole lives.

    The nature of football continually changes, which means its analysis must also keep pace. This book is for students, thinkers, and theorists of the game.'Ted Hopkins - Carlton premiership player, author, and co-founder of Champion Data. Australian Rules football has been described as the most data-rich sport on Earth. Every time and everywhere an AFL side takes to the field, it is shadowed by an army of statisticians and number crunchers. The information they gather has become the sport's new language and currency. ABC journalist James Coventry, author of the acclaimed Time and Space, has joined forces with a group of razor-sharp analysts to decipher the data, and to use it to question some of football's long-held truisms. Do umpires really favour the home side? Has goal kicking accuracy deteriorated? Is Geelong the true master of the draft? Are blonds unfairly favoured in Brownlow medal voting? And are Victorians the most passionate fans? Through a blend of entertaining storytelling and expert analysis, this book will answer more questions about footy than you ever thought to ask. Praise for Time and Space:'Brilliant, masterful' - The Guardian'Arguably one of the most important books yet written on Australian Rules football.' - Inside History'Should find its way into the hands of every coach.' - AFL Record