This hands-on book demystifies the intricate, complex, and global world of today's investment strategies--from basic concepts and modeling methods to modern portfolio theory, fixed income, equity shares, and derivatives.

    Navy intelligence officer, David Locke Hall was a federal prosecutor when a bizarre-sounding website, CRACK99, came to his attention. It looked like Craigslist on acid, but what it sold was anything but amateurish: thousands of high-tech software products used largely by the military, and for mere pennies on the dollar. Want to purchase satellite tracking software? No problem. Aerospace and aviation simulations? No problem. Communications systems designs? No problem. Software for Marine One, the presidential helicopter? No problem. With delivery times and customer service to rival the world’s most successful e-tailers, anybody, anywhere—including rogue regimes, terrorists, and countries forbidden from doing business with the United States—had access to these goods for any purpose whatsoever.But who was behind CRACK99, and where were they? The Justice Department discouraged potentially costly, risky cases like this, preferring the low-hanging fruit that scored points from politicians and the public. But Hall and his colleagues were determined to find the culprit. They bought CRACK99's products for delivery in the United States, buying more and more to appeal to the budding entrepreneur in the man they identified as Xiang Li. After winning his confidence, they lured him to Saipan—a U.S. commonwealth territory where Hall’s own father had stormed the beaches with the marines during World War II. There they set up an audacious sting that culminated in Xiang Li's capture and imprisonment. The value of the goods offered by CRACK99? A cool $100 million.An eye-opening look at cybercrime and its chilling consequences for national security, CRACK99 reads like a caper that resonates with every amazing detail.

    

    Dividing these portraits into sixteen leadership categories ranging from military to charismatic, intellectual, rhetorical, and elected, Wills highlights what makes each of his subjects unique, crafting along the way a distinct and incisive definition of leadership as a reciprocal engagement between two contrasting wills that serves to mobilize us toward a common good, and explaining why leadership is so often a contentious and emotionally charged subject. “A stunningly literate and thoughtful examination of what makes a leader…[and] a welcome antidote to some of the more egregious ‘management style’ drivel,” (Kirkus Reviews), Certain Trumpets is an inspiring and edifying tour through the history of an indispensable social art.

    That is until his womanizing ways catch up with him and he gets a much needed wake-up call. Just as he decides to clean up his act, the ultimate temptation enters his life. When Mackenzie Reed meets Brayden, the attraction is instant and she knows that together they could achieve the kind of career success she’s always craved. But Mackenzie isn’t like most women. She has very good reasons for keeping her heart locked up tight. For her, this isn’t about love. This is about power. Sparks fly as Brayden and Mackenzie try to avoid the one thing neither of them wanted. Each must choose between the life they’ve worked hard to achieve and the one they never imagined. Will they come to the same decision before it’s too late? Or will a hidden threat keep them apart?

     Even better - if social media gave you headache and you still only have a few followers, take heart, there is a better way......and much more FUN!If you are struggling to get traffic, find it hard to pitch your business or simply don't know where your customers hang out, this book will give you great pointers.SassyZenGirl herself, aka 10-time #1 bestselling author and entrepreneur Gundi Gabrielle will show you in typical SassyFUN fashion how to get from A to Z:The fastest, yet little used marketing method to quickly become known as an influencer in your field and build a marketable platform around your coaching or consulting business - or any other business or professional practice you run. Have a passion project you want to share with world? The INFLUENCER FAST TRACKTM can work here as well! Parts of this method are so powerful that you can become known an influencer almost instantly - without any scammy tactics or funny business, all above board. Instant Influencer! Influencer Marketing has become the biggest, current trend in marketing and in this book we'll go in-depth over: The Three Influencer FAST TRACK Factors The SECRET INGREDIENT as well as awesome goodies like: The Goosebump Factor The Mucho Bling Asset The Chill Factor How to (non) pitch your Stuff Instant Influencer Subscribers on Autopilot Income on Autopilot Branding Bonanza Passive Income Bonanza and finally how to: Get yourself booked as a TV Guest Presenter, Keynote or TEDx Speaker Get featured in major publications and podcasts Become a "Bestselling Author" in the next 30 Days Attract your absolute Dream Clients on Autopilot and so much more...Influencer "stardom" is far easier to reach than you think and if you are ready and want to learn more... SCROLL UP and hit that BUY BUTTON and we'll see you on the inside..:)

    They can sink whole economies, and have the potential to crash the entire global financial system. Yet they are beyond regulation. We should be very afraid.' New Statesman, 2006 What is a hedge fund and what do hedgies actually do? How are the staggering fees in the hedge industry calculated? And are the managers and the funds worth it? A true entrepreneur, Lars Kroijer was a leading hedge fund manager and founded his own hedge fund, Holte Capital in 2002. In 2008, just before the crash he shut down the fund and returned the external capital to the remaining investors. This is the story of the life of a hedge fund. It charts the interminable rise of Holte Capital from 2002 to 2008, explaining what it was like to run a hedge fund in a period where the industry went from relative obscurity to become something everyone wanted to discuss. Detailing the practices, excesses, tricks and tenacity of the hedge fund industry, Money Mavericks shines the light on the incredible inside workings of hedge funds. This book will appeal to those who are familiar with the hedge fund industry, but also for those who want to know what the fuss is about.

    This book is very useful for all Students

    

    But don't be fooled--online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution. It takes readers behind the scenes--examining the growth of digital advertising, its enormous potential, and the technologies that are changing the game forever. Leading the way is real-time bidding, which offers advertisers unprecedented precision in targeting ads and measuring their effectiveness. From keyword micro-markets and ad serving systems to aggregated virtual audiences and new business models, Targeted is sweeping in scope and stripped of technical complexity. It is an essential resource for anyone interested in finding and connecting with customers in the vast and shifting Internet universe.

    Just about everyone on the planet, regardless of time, place, or culture, has at one time or another become acquainted with Mickey Mouse, Donald Duck, and everybody's favorite anthropomorphic dog, Goofy. These are the characters that we know and love. Inside you will read about... - Humble Beginnings - Serving in World War I - Disney, Iwerks, and Innovation - The Lucky Rabbit and Mickey Mouse - The Road to Success - Disney During World War II And much more! In recent years Disney has become set to become even larger by adopting a new host of characters from George Lucas' Star Wars franchise. It seems that the name Disney, even 50 some years after Walt Disney's death, is destined to get even bigger. But as much as we can associate the name Disney with these incredible films, it is amazing how little most people know about Walt Disney himself. Few know of Disney's humble upbringing in rural America, learning to draw farm animals and flowers. Very few know the origin of Mickey Mouse, and even fewer know of the role that Donald Duck played during the war effort of World War II. Come along as we present to you a tale just as fascinating as any plot sequence to have ever graced Walt Disney's storyboard.

    Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management

    Iron-clad cell phone contracts you can’t get out of with a crowbar. Paying big bucks for insurance you don’t need on a rental car or forking over $20 a day for supposedly “free” wireless internet. Every day we use banks, cell phones, and credit cards. Every day we book hotels and airline tickets. And every day we get ripped off.How? Here are just a few examples of how big business can get you:• You didn’t fill up the rental car with gas?Gotcha! Gas costs $7 a gallon here.• Your bank balance fell to $999.99 for one day?Gotcha! That’ll be $12. • You miss one payment on that 18-month same-as-cash loan?Gotcha! That’ll be $512 extra.• You’re one day late on that electric bill?Gotcha! All your credit cards now have a 29.99% interest rate.But not for much longer. In Gotcha Capitalism, MSNBC.com’s “Red Tape Chronicles” columnist Bob Sullivan exposes the ways we’re all cheated by big business, and teaches us how to get our money back–proven strategies that can help you save more than $1,000 a year.

    It’s no coincidence that geniuses not only dare to dream of the impossible for their work, but do the same for their lives. They’re audacious enough to think that they’re not just ordinary players. Few stories better illustrate this better than the life of the father of the modern world, a man of legendary imaginative power and wonder: Nikola Tesla.In this book, you’ll be taken on a whirlwind journey through Tesla’s life and work, and not only learn about the successes and mistakes of one of history’s greatest inventors, but also how to look at the world in a different, more imaginative way.Read this book now and learn lessons from Nikola Tesla on why imagination is so vital to awakening your inner genius, and insights into the real “secret” to creativity, as explained by people like Jobs, Picasso, Dali, and Twain.

    It is the magic of a form of human engagement that allows you to see and your employees to be seen. Whether you are looking for a few good tips to keep a good thing going or need to recapture the very essence of a productive workplace, The Invisible Employee provides valuable lessons nestled among the pages of a clever and compelling story. A good read and a wise thesis." --Stephen C. Lundin, bestselling coauthor of Fish! "Gostick and Elton's simple-to-understand and teachable approach of setting and supporting core values and recognizing and celebrating those behaviors can be a very effective management technique for creating a committed and engaged workforce of 'visible employees.' This is a culture no organization can afford to be without." --Michael R. Losey, past president and CEO, Society for Human Resource Management, and Secretary General, World Federation of Personnel Management Associations"The basic principles detailed in The Invisible Employee are simple yet profound: (1) setting a guiding vision, (2) seeing employees supporting that vision, and (3) praising and celebrating that behavior. Restaurants do not sell merchandise that people can take home, we only sell memories. Engaging our entire staff by using these principles helps Friendly's provide great memories for our guests." --John L. Cutter, CEO and President, Friendly Ice Cream Corporation"The Invisible Employee is a very inventive and original book. Combining facts that will surprise you and a fable that will fascinate you, Adrian Gostick and Chester Elton have crafted a book that educates and entertains. The Invisible Employee is a wonderful read with a powerful message, and I highly recommend it to leaders at all levels." --Jim Kouzes, coauthor of The Leadership Challenge