Book picks similar to
Handbook of Usability Testing: How to Plan, Design and Conduct Effective Tests by Jeffrey Rubin
ux
design
user-research
non-fiction
Blended Learning in Grades 4-12: Leveraging the Power of Technology to Create Student-Centered Classrooms
Catlin R. Tucker - 2012
Use technology to focus on your students!In this step-by-step guide, teacher and education blogger Catlin Tucker outlines the process for integrating online discussion with face-to-face instruction in a way that empowers teach
College Hacks
Keith Bradford - 2015
Filled with hundreds of ways to simplify nearly every college situation, this guide tells you just what to do when your professor assigns you a twenty-page paper or you run out of clean dishes in your dorm room (chip bag bowl, anyone?).So stop making college harder than it should be! With these everyday hacks, you'll breeze through each semester as you finish assignments and tasks quicker than ever before!
Eating Alive: Prevention Thru Good Digestion
Jonn Matsen - 1989
This book provides practical information on how to improve health and prevent diseases through good digestion.
Tapworthy: Designing Great iPhone Apps
Josh Clark - 2010
Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples.Whether you're a designer, programmer, manager, or marketer, Tapworthy teaches you to "think iPhone" and helps you ask the right questions -- and get the right answers -- throughout the design process. You'll explore how considerations of design, psychology, culture, ergonomics, and usability combine to create a tapworthy app. Along the way, you'll get behind-the-scenes insights from the designers of apps like Facebook, USA Today, Twitterrific, and many others.Develop your ideas from initial concept to finished designBuild an effortless user experience that rewards every tapExplore the secrets of designing for touchDiscover how and why people really use iPhone appsLearn to use iPhone controls the Apple wayCreate your own personality-packed visuals
Beautiful Evidence
Edward R. Tufte - 2006
Beautiful Evidence is about how seeing turns into showing, how data and evidence turn into explanation. The book identifies excellent and effective methods for showing nearly every kind of information, suggests many new designs (including sparklines), and provides analytical tools for assessing the credibility of evidence presentations (which are seen from both sides: how to produce and how to consume presentations). For alert consumers of presentations, there are chapters on diagnosing evidence corruption and PowerPoint pitches. Beautiful Evidence concludes with two chapters that leave the world of pixel and paper flatland representations - and move onto seeing and thinking in space land, the real-land of three-space and time.
Information Architecture: Blueprints for the Web
Christina Wodtke - 2002
This book is useful for designers, project managers, programmers, and other information architecture practitioners.
Inconsequential Dilemmas
Knock Knock - 2013
Use this book’s handy flowcharts to make your next irrelevant choice with pseudoscientific confidence! Make the right dumb decision the first time—every time Perfect book gift for anyone who faces meaningless judgment calls Paperback; 7 x 7 inches, 96 pages; 2013 PubWest Book Design Award winner for cover design
Insanely Simple: The Obsession That Drives Apple's Success
Ken Segall - 2012
It was also a weapon.Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011.Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.It’s by crushing the forces of Complexity that the company remains on its stellar trajectory.As ad agency creative director, Ken Segall played a key role in Apple’s resurrection, helping to create such critical marketing campaigns as Think different. By naming the iMac, he also laid the foundation for naming waves of i-products to come.Segall has a unique perspective, given his years of experience creating campaigns for other iconic tech companies, including IBM, Intel, and Dell. It was the stark contrast of Apple’s ways that made Segall appreciate the power of Simplicity—and inspired him to help others benefit from it.In Insanely Simple, you’ll be a fly on the wall inside a conference room with Steve Jobs, and on the receiving end of his midnight phone calls. You’ll understand how his obsession with Simplicity helped Apple perform better and faster, sometimes saving millions in the process. You’ll also learn, for example, how to:• Think Minimal: Distilling choices to a minimum brings clarity to a company and its customers—as Jobs proved when he replaced over twenty product models with a lineup of four.• Think Small: Swearing allegiance to the concept of “small groups of smart people” raises both morale and productivity.• Think Motion: Keeping project teams in constant motion focuses creative thinking on well-defined goals and minimizes distractions.• Think Iconic: Using a simple, powerful image to symbolize the benefit of a product or idea creates a deeper impression in the minds of customers.• Think War: Giving yourself an unfair advantage—using every weapon at your disposal—is the best way to ensure that your ideas survive unscathed.Segall brings Apple’s quest for Simplicity to life using fascinating (and previously untold) stories from behind the scenes. Through his insight and wit, you’ll discover how companies that leverage this power can stand out from competitors—and individuals who master it can become critical assets to their organizations.
Intercom on Jobs to be Done
Des Traynor
The low hanging fruit of correlation and largesample sizes is fast running out. Focusing on the job, understanding truecausality, is going to be the only way to get people to switch and use yourproduct.
Practical Ethnography: A Guide to Doing Ethnography in the Private Sector
Sam Ladner - 2013
Sam Ladner fills the gap by advancing rigorous ethnographic practice that is tailored to corporate settings where colleagues are not steeped in social theory, research time lines may be days rather than months or years, and research sponsors expect actionable outcomes and recommendations. Ladner provides step-by-step guidance at every turn--covering core methods, research design, using the latest mobile and digital technologies, project and client management, ethics, reporting, and translating your findings into business strategies. This book is the perfect resource for private-sector researchers, designers, and managers seeking robust ethnographic tools or academic researchers hoping to conduct research in corporate settings. More information on the book is available at http://www.practicalethnography.com/.
Information Dashboard Design: The Effective Visual Communication of Data
Stephen Few - 2006
Although dashboards are potentially powerful, this potential is rarely realized. The greatest display technology in the world won't solve this if you fail to use effective visual design. And if a dashboard fails to tell you precisely what you need to know in an instant, you'll never use it, even if it's filled with cute gauges, meters, and traffic lights. Don't let your investment in dashboard technology go to waste.This book will teach you the visual design skills you need to create dashboards that communicate clearly, rapidly, and compellingly. Information Dashboard Design will explain how to:Avoid the thirteen mistakes common to dashboard design Provide viewers with the information they need quickly and clearly Apply what we now know about visual perception to the visual presentation of information Minimize distractions, cliches, and unnecessary embellishments that create confusion Organize business information to support meaning and usability Create an aesthetically pleasing viewing experience Maintain consistency of design to provide accurate interpretation Optimize the power of dashboard technology by pairing it with visual effectiveness Stephen Few has over 20 years of experience as an IT innovator, consultant, and educator. As Principal of the consultancy Perceptual Edge, Stephen focuses on data visualization for analyzing and communicating quantitative business information. He provides consulting and training services, speaks frequently at conferences, and teaches in the MBA program at the University of California in Berkeley. He is also the author of Show Me the Numbers: Designing Tables and Graphs to Enlighten. Visit his website at www.perceptualedge.com.
Nicely Said: Writing for the Web with Style and Purpose
Nicole Fenton - 2014
You’ll learn how to write web copy that addresses your readers’ needs and supports your business goals.Learn from real-world examples and interviews with people who put these ideas into action every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Randy J. Hunt of Etsy, Sarah Richards of GOV.UK, and more.Topics:* Write marketing copy, interface flows, blog posts, legal policies, and emails* Develop behind-the-scenes documents like mission statements, survey questions, and project briefs* Find your voice and adapt your tone for different situations* Build trust and foster relationships with readers* Make a simple style guide and collaborate with your team
Principles of Product Design
Aarron Walter
These extensively researched core best practices will help your team design better, faster, and more collaboratively. Combined with the power of design thinking, these product design principles will accelerate your team’s design practice.
The Ten Principles Behind Great Customer Experiences (Financial Times Series)
Matt Watkinson - 2012
They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.
Constructing Grounded Theory: A Practical Guide Through Qualitative Analysis
Kathy C. Charmaz - 2006
In this important and essential new textbook, she introduces the reader to the craft of using grounded theory in social research, and provides a clear, step-by-step guide for those new to the field. Using worked examples throughout, this book also maps out an alternative vision of grounded theory put forward by its founding thinkers, Glaser and Strauss. To Charmaz, grounded theory must move on from its positivist origins and must incorporate many of the methods and questions posed by constructivists over the past twenty years to become a more nuanced and reflexive practice.