The first part offers John Hegarty’s personal insights and advice on the advertising business: Ideas, Brands, The Agency, Briefs, Pitching, Storytelling, and Technology. In the second part, Hegarty talks about his own career and experiences, from his early days working with Charles Saatchi to the founding of Bartle Bogle Hegarty (BBH) in 1982 and its rise to global renown with offices in London, New York, Singapore, Shanghai, Mumbai, and Sao Paulo.

    Brimming with simple-to-follow techniques, rituals, and exercises for accomplishing day-to-day tasks and making progress on bigger goals, Big Dreams, Daily Joys offers tips on how-to organize a productive day, overcome the urge to procrastinate, make space for creativity, and achieve a healthy work-life balance. For anyone who is tackling a creative project, running their own business, or simply trying to manage time more efficiently, this is the ultimate handbook to getting things done with clarity, joy, and positivity.

    An artist's book by the renowned Swiss duo dedicated to the questions that everyone asks themselves once in a while: Can something be unbelievable? Should I get drunk? Could I be Japanese? Is the freedom of birds overrated? Am I a farmer in winter? Does unease grow by itself? Should I crawl into my bed and stop producing things all the time?

    It's not. It's easier to complicate than simplify. This book presents stunningly simple examples of concepts that have changed the world - from the single piece of paper that became the American Declaration of Independence, giving birth to the most powerful nation in the history of the world, to the symbol and line that enables us to write music. Thought-provoking and incisive, Brutal Simplicity of Thought is the distillation, in words and pictures, of the Saatchi method of creativity. Whether you are a student, a manager, self-employed or a CEO, this book has something to teach us all: simplicity rules.

    That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side.

    It shows you how to use the Value Proposition Canvas, a practical business tool to design, test, create, and manage products and services customers want. It compliments and perfectly integrates with the Business Model Canvasfrom "Business Model Generation" so you can succeed with great value propositions embedded in scalable and profitable business models.Practical exercises, process illustrations, and workshop suggestions help you immediately apply the tools in the book to your daily work. The book includes an online access to Strategyzer.com to complete and assess exercises interactively, learn from peers, and download pdfs, checklists, and more.You'll love "Value Proposition Design" if you've been overwhelmed by the task of true customer value creation, frustrated by unproductive product meetings and misaligned teams, involved in bold shiny projects that blew up, or simply disappointed by the failure of a good idea."Value Proposition Design" will help you successfully understand the patterns of value creation, leverage the experience and skills of your team, avoid wasting time with ideas that won't work, and guide you through the design and test of products and services that customers want.

    Anyone who can hold a pen can create a Zentangle®.  Created by Rick Roberts & Maria Thomas for people who need to relax, Zentangle® here is brought to a whole new level with rich colors!

    A guide to the Nikon D3100 camera provides information on the camera's scene modes, composition, focus, lighting, and composition to take successful portraits and sports and landscape photographs.

    Readers will progress from building a basic physics engine to creating intelligent moving objects and complex systems, setting the foundation for further experiments in generative design. Subjects covered include forces, trigonometry, fractals, cellular automata, self-organization, and genetic algorithms. The book's examples are written in Processing, an open-source language and development environment built on top of the Java programming language. On the book's website (http://www.natureofcode.com), the examples run in the browser via Processing's JavaScript mode.

    Including Felicia’s personal stories and hard-won wisdom, Embrace Your Weird offers: —Entertaining and revelatory exercises that empower you to be fearless, so you can rediscover the things that bring you joy, and crack your imagination wide open —Unique techniques to vanquish enemies of creativity like: anxiety, fear, procrastination, perfectionism, criticism, and jealousy —Tips to cultivate a creative community —Space to explore and get your neurons firing Whether you enjoy writing, baking, painting, podcasting, playing music, or have yet to uncover your favorite creative outlet, Embrace Your Weird will help you unlock the power of self-expression. Get motivated. Get creative. Get weird.

    We're parents, students, businesspeople, friends. We're working hard, trying to make ends meet, and often longing for a little more--more time, more love, more security, more of a sense that there is more out there. The truth? We need not look around so much. God is within us and He wants to shine through us in a million little ways.A Million Little Ways uncovers the creative, personal imprint of God on every individual. It invites the discouraged parent, the bored Christian, the exhausted executive to look at their lives differently by approaching their critics, their jobs, and the kids around their table the same way an artist approaches the canvas--with wonder, bravery, and hope. In her gentle, compelling style, Emily Freeman encourages readers to turn down the volume on their inner critic and move into the world with the courage to be who they most deeply are. She invites regular people to see the artistic potential in words, gestures, attitudes, and relationships.Readers will discover the art in a quiet word, a hot dinner, a made bed, a grace-filled glance, and a million other ways of showing God to the world through the simple human acts of listening, waiting, creating, and showing up.

    Updated to include two extended final chapters with in-depth prescriptions for building a career in advertising, this edition also features a real-world look at the day-to-day operations of today's ad agencies. Among the most disparaged campaigns in advertising history, the Mr. Whipple ads for Charmin toilet paper were also wildly successful. Sullivan explores the Whipple phenomenon, examining why bad ads sometimes work, why great ads sometimes fail, and how advertisers can learn to balance creative work with the mandate to sell products.

     You don’t want to come to your final moments regretting your un-lived dreams. You’ve got paintings inside you waiting to be expressed. You know that, while you could keep repeating what’s worked before in your art, this is a kind of soul death. You want to experiment, take risks and explore a deeper self expression. You want to wrestle down your self doubts and inner criticism and finally create the paintings of your dreams- paintings that wow and astonish you. You want to express YOU in your art. You don't want to play it safe anymore. The worst thing you could do as an artist is to not experiment. Art is about exploring wonder and the unknown, the terra incognita of the soul.Painting is a mirror. It brings up everything, especially fear and yearning. Are you an artist tired of feeling blocked from expressing onto the canvas the art that lives deep within you? Slay self doubt and say YES to your artist's journey. Overcome your fears to live your deepest life. Explore, experiment and create the art of your dreams on your inner journey of creation and self expression. Paint with confidence and finally express YOU in your art.The Artist's Journey written by artist, author and Stanford trained existential psychiatrist Nancy Hillis, M.D. is an inspirational exhortation with psychological and philosophical underpinnings, to move you closer and closer to your deepest self expression in your art and life. If you want a comprehensive, clearly explained, psychologically sophisticated map and self-help guidebook for your creative self-expression, start here with The Artist's Journey.  Start your journey of self expression today. Scroll up and click BUY NOW.

    Yet, as this landmark new book reveals, that estate also gave rise to one of the most fascinating and provocative experiments in American cultural history: the Taliesin Fellowship, an extraordinary architectural colony where Wright trained hundreds of devoted apprentices, while using them as the de facto architectural practice where all of his late masterpieces -- Fallingwater, Johnson Wax, the Guggenheim Museum -- were born. A decade in the making, The Fellowship draws on hundreds of new and unpublished interviews, along with countless unseen documents from the Wright archives, to create a captivating portrait of Taliesin and the three mercurial figures at its center: Wright, his imperious wife Olgivanna Hinzenberg, and her spiritual master, the Greek-Armenian mystic Georgi Gurdjieff. Authors Roger Friedland and Harold Zellman reveal how the idealistic community of Taliesin became a kind of fiefdom, where young apprentices were both inspired and manipulated by the architect and his wife. They trace the decades-long war of wills between Wright and Olgivanna, in which organic architecture was pitted against esoteric spiritualism in a struggle for the soul of Taliesin. They chronicle Wright's perennial battles with clients, bankers, and the government, which suspected him of both communist and fascist sympathies. And through it all they tell the stories of Wright's devoted apprentices -- many of them gay men -- who found an uncertain refuge in the architect s Wisconsin and Arizona compounds, and who helped the master realize his dreamlike architectural visions, often at great personal cost. Epic in scope yet intimate in its detail, The Fellowship is an unforgettable story of genius and ego, sex and violence, mysticism and utopianism -- a magisterial work of biography that will forever change how we think about Frank Lloyd Wright and his world.

    Based on two popular talks from author Lea Verou--including "CSS3 Secrets: 10 things you may not know about CSS"--this practical guide provides intermediate to advanced CSS developers with more than 40 undocumented techniques and tips for using CSS3 to create better websites.The talks that spawned this book have been top-rated by attendees in every conference they were presented, and praised in industry media such as ."net" magazine.Get information you won't find in any other bookLearn through small, easily digestible chaptersHelps you understand CSS more deeply so you can improve your own solutionsApply Lea's techniques to practically every CSS problem you faceGain tips from a rockstar author who serves as an Invited Expert in W3C's CSS Working Group