With Facebook, an organization can market and promote their brand, products, or services via the network's built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing.Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook.A helpful reference that discusses essential strategies, tactics, and techniques for excelling in the world of Facebook marketing Examines setting up a business profile page, hosting an event on Facebook, and tracking your return-on-investment Shares strategies for successful Facebook advertising campaigns Demonstrates how to create widgets and Facebook applications Face it: this essential book contains everything you need to know for your foray into Facebook marketing.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

    Every year, tens of thousands of people embark towards taking the exam via private study, Cisco Academy courses, or online training. The sad truth is most students quit along the way, and for those few who actually do attempt it, only 50% pass. All that time, effort, and money wasted! If there are so many manuals, CBT courses, lab simulators, exam engines, and study resources out there, then what goes wrong? This is the question Cisco trainer Paul Browning wanted to get to the bottom of. After interviewing thousands of students, he discovered that most people quit because they are simply overwhelmed with the sheer volume of material they need to digest and, of course, the large number of hands-on skills they need to be able to demonstrate in the exam. Add to that the day-to-day stresses of commuting to work, bringing up a family, and the distraction of everyday problems and challenges; it's no wonder people quit. This is where Cisco CCNA in 60 Days can help. Devised by two industry experts and countless Cisco students just like you, the 60-day programme breaks down every exam requirement into a daily study task. All you need to do is open the book at the relevant day (from 1 to 60), read the theory, and complete the lab. Every lesson is reviewed several times in the form of exam questions, review sessions, a handy exam cram guide, and, of course, hands-on labs for you to follow. You can choose to take the CCENT after the first 30 days and the ICND2 after the next 30 days, or you can take the CCNA after 60 days of study. Here is what is included in your study guide: 60 daily study tasks Full explanations of theory Real-world tips and advice Over 47 hands-on labs, plus 15 bonus CCENT and ICND2 labs CCENT and ICND2 cram guides Bonus VLSM guide Motivational goal-setting guide Downloadable videos Author Paul Browning is a former police officer who used his CCNA qualification to help him make a career change to IT. He worked for Cisco in the UK for a while, and then went on to start his own Cisco training company, which he ran for 8 years before moving into online Cisco training. He is the author of several Cisco study guides. He has also created the online Cisco certification training sites, including www.howtonetwork.net and www.in60days.net. Technical author Farai Tafa used to work in a shoe shop but decided he wanted more out of life, so he began to study for his Cisco exams. He is now a dual CCIE and one of the leading Cisco consultants in the US. He currently designs, installs, and troubleshoots networks for large companies.

    This book is designed to give you a cultural immersion into Cuban life, and to provide you the tools and background information to truly make the most of your visit. It gives you the confidence and knowledge to break away from the tourist areas and experience the real Cuba. You want to explore the rich culture. Be transported back to a simpler time. Experience Havana’s romance and the beauty with the same carefree joy as the locals. See everything you want to see and go everywhere you want to go. The Real Havana guide shows you how to do all that and lots more. In the guide, you will learn about: ● Authentic Cuban cuisine and affordable Havana restaurants. ● Low-priced markets, shops and entertainment options. ● Maps of Havana and the suburbs – Get out of the city and EXPLORE! ● Instructions on using communal taxis particulares and all the major routes. ● Contact info and reviews of over 30 casa particular apartments in Vedado. ● Fascinating, offbeat places which are hidden from foreigners. ● Hundreds of tips on saving money while in Havana. ● How to avoid the most common tourist scams. This book is not a tourist guide. It’s not a list of restaurant reviews and attractions, like all the other guides. With this book, you will learn about the authentic, local places. Locations which are hidden to regular tourists. Naturally, these places are also very inexpensive. So, in effect, you will not only be immersed in authentic Cuban life, but you will also save money. BONUS: The last section of this book includes the Cheap Casa Particular Guide. You will find listings and reviews of over 30 apartments and rooms to rent in the Vedado neighborhood of Havana. These casas particulares have been hand selected out of the thousands available in Havana. They are not only the most affordable, but they are also among the cleanest, best maintained, and best located. The hosts are extremely hospitable and most speak multiple languages. The best part is that you get the full contact information for the casas, so you can call or email the hosts directly and book your stay without having to deal with expensive brokers or middlemen. By booking your reservation directly with the landlords, you are certain to save at least $5 to 10$ per night in brokerage fees. That alone is easily worth the purchase price of Real Havana guide. About Full Compass Guides Full Compass Guides are aimed at travelers who want to understand local customs and culture so that they can experience destinations like a local. Unlike regular tourist guides, Full Compass guides are not a list of attractions popular with tourists, and boring restaurant and hotel reviews that are obsolete the moment they are published. With our guides, you get succinct, useful information about the culture, people and geography of your destination so you have the tools and the confidence to explore on your own, experience everything that your destination has to offer, and save money. Our guides are written by experienced travelers who have intimate knowledge of both the location and the culture of the destination. They give you the exact information you need in order to make the most of your travel time.

     John Grisham has been writing dozens of novels in various series and genres for over 15 years. As a fan, it can be difficult to keep up! The Reader's Friend reference list for John Grisham is a complete list of every John Grisham title, and is designed for maximum convenience and functionality. Keeping track of your Grisham addiction had never been easier! All of the info you need, and none of the clutter you don't. We're readers just like you, and we know you don't need a lot of junk in your reference list. Our John Grisham list is designed to be clean and optimally usable: The info you need, right there where you need it. No flipping back and forth in the table of contents, no scrolling through filler. AND IT'S SO SIMPLE TO USE: Check off the books you've read with a single tap! — Just use your Kindle's built-in highlighter. Instructions are included! Get free updates regardless of how you purchased the list — We update immediately every time a new John Grisham title is released, so you'll never be out of the loop! Browse titles CHRONOLOGICALLY, BY SERIES, or BY GENRE — Whichever is most convenient for you! For a preview, just click the book cover to the left and "LOOK INSIDE!" EVERY JOHN GRISHAM TITLE IS INCLUDED: Jake Brigance (A Time to Kill) series Theodore Boone series All stand-alone mysteries and thrillers All stand-alone general fiction All short stories All non-fiction We've even included a bonus list of John Grisham's many adaptations, so that you can watch the TV series or movie when you finish a book! PLEASE NOTE: THIS IS A TITLE LIST ONLY, compiled for reference purposes to assist readers. No copyrighted material from the titles listed is included. This list is compliant with United States Copyright Office circular 34.

    It has already eclipsed motion pictures to become one of the largest and fastest growing markets in history and a lamplight illuminating where the future of entertainment is headed. In an effort to grab a chunk of that market, Microsoft—an absolute newcomer to the gaming industry—has put billions of dollars on the line in a gamble to build the fastest, most mature, most advanced video game console ever: the Xbox. Is this new Microsoft venture just another experiment that, like WebTV, was launched to much fanfare but will be quickly forgotten? Or will it become the next Windows, finding its way into the homes and lives of millions of people around the world?In Opening the Xbox, award-winning journalist and gaming-industry expert Dean Takahashi guides you deep into the amazing story of this much-anticipated game console. Through exclusive interviews with top executives at Microsoft, exhaustive research, and a penetrating investigation, he unveils the tumultuous story behind the development of the project and how it could change the entertainment industry forever. Inside, you'll discover that what started as Project Midway, spearheaded by Jonathan "Seamus" Blackley and three of his renegade cohorts, turned into Xbox—a multibillion-dollar enterprise that became Microsoft's largest internal startup ever and a personal pet project of Bill Gates. The colorful infighting, the cutthroat tactics used to lure partners, and the race to vanquish bitter rivals Sony and Nintendo are all laid bare in this unvarnished, high-tech drama. It's a story like no other, full of heroes and villains, plot twists and intrigue—all before the backdrop of Microsoft's grand ambition to move from the office into the living room.If you're like the millions of gamers, investors, and business spectators who anxiously anticipated the Xbox, then you don't want to miss the explosive, exclusive, behind-the-scenes story in Opening the Xbox.

    With over 100 songs, a Foreword by Tori herself, and original artwork by Herb Leonhard.

    And after you read Why Do Dogs Drink out of the Toilet?, it will make perfect sense to you, too. Award-winning pet experts Dr. Marty Becker and Gina Spadafori take you on a trip into the canine mind. And it's not at all a scary place. . . .Dogs live to smell, to feel good, to clarify their relationship with other dogs (and with us), to love, to laugh. When you start looking at the world their way, everything falls into place. Of course they drink out of the toilet--the water is fresher. Sniffing another dog's behind is just like reading their resume, except you know nothing is made up. Barking at the letter carrier makes him go away--every single time! And rolling in stinky stuff just smells like heaven. (Because what smells heavenly is, after all, a matter of taste.)The better you understand dogs, the easier it is to love the pooch on your couch. Find out why hunting dogs don't mind suppressing their basic instinct, how assistance dogs for the blind get their job done, why little dogs like to mix it up with big dogs, and everything you always wanted to know about canine sex but were afraid to ask.You'll also find the answers to questions that tend to tickle your curiosity: How do dogs get into dog shows? Which breeds are made in America? Do some dogs really have dreadlocks? Do all dogs need a backyard? How did Lassie always find her way home?You've got questions? This book's got answers.

     Cravings for comfort, for coziness, for contentment: everyone experiences the desire for a happier, less stressful, and more serene life. Hygge, the Danish-born philosophy, is one proven way to achieve such a life. From the Old Norse for “well-being,” hygge embodies a philosophy that is as much a mindset as it is a way of life. Specific activities are designed to encourage you to cultivate togetherness and joy at the smallest and simplest things in everyday life. This book provides an in-depth explanation of the hygge lifestyle, as well as numerous bits of practical advice on how to practice hygge every day. As you read this book, you will find the following, and much, much more! A thorough grounding in the Danish art of hygge, the lifestyle equivalent of embracing a hug from the inside out The eight ways to incorporate practical aspects of hygge into every part of your daily life, from hearth and home to food and crafts The four things you should know about nurturing happy and serene relationships with children, parents, partners, and friends Why living your life in a constant rush and stress - even if it feels materially lucrative - is not the path to ultimate happiness. Instead, engage with the simple things in life with gratitude and pleasure. How to achieve household harmony without sacrificing friends and self-care How to foster a sense of cozy happiness throughout the year, with simple ideas for each season and holiday How to do all the above, surrounded by family and friends - the hallmark of a happy life Learning to embrace the homemade and the found, creating thoughtful gifts and meaningful interactions in every aspect of your life How to do all the above in frugal, environmentally responsible - and undeniably entertaining - ways The fundamental understanding of where true happiness comes from and how you can embark on your journey to joy today! And much, much more! Take a second to imagine how you’ll feel once you start practicing hygge, and how your family and friends will react when they start to experience the joys of a peaceful, cozy, happy life. Even if you feel that your life is too busy to slow down and enjoy all the benefits of hygge, you can certainly achieve a state of hyggelige with a little assistance from the tips and techniques offered throughout this book. Beginning to practice hygge in your life simply requires a desire to create an atmosphere conducive to comfort and calm, a focus on togetherness and family rather than work and status, and a belief that material wealth and consumer products do not equal happiness. Rather, it is an intrinsic feeling that comes from leading a comforting life of self-care and well-being. Success, following hygge, is not defined via one material thing. Rather, success is about work-life balance, creativity, and productivity in your life, comfort, and happiness in your home. If you truly wish to unlock the secrets of serenity and happiness, then scroll up and click “add to cart.”

    This guide, which can be used with any text or can stand alone, contains at the beginning of each chapter a list of key definitions, a summary of major concepts, step by step solutions to dozens of problems, and additional practice problems.

    From the first lesson to the last, each chapter introduces games of increasing complexity and then teaches the game theoretical tools necessary to solve them. Inside, you will find: All the basics fully explained, including pure strategy Nash equilibrium, mixed strategy Nash equilibrium, the mixed strategy algorithm, how to calculate payoffs, strict dominance, weak dominance, iterated elimination of strictly dominated strategies, iterated elimination of weakly dominated strategies, and more! Dozens of games solved, including the prisoner's dilemma, stag hunt, matching pennies, zero sum games, battle of the sexes/Bach or Stravinsky, chicken/snowdrift, pure coordination, deadlock, and safety in numbers! Crystal clear, line-by-line calculations of every step, with more than 200 images so you don't miss a thing! Tons of applications: war, trade, game shows, and duopolistic competition. Quick, efficient, and to the point, Game Theory 101: The Basics is perfect for introductory game theory, intermediate microeconomics, and political science.

    You’ll learn how to create structured JavaScript applications, using Backbone’s own flavor of model-view-controller (MVC) architecture.Start with the basics of MVC, SPA, and Backbone, then get your hands dirty building sample applications—a simple Todo list app, a RESTful book library app, and a modular app with Backbone and RequireJS. Author Addy Osmani, an engineer for Google’s Chrome team, also demonstrates advanced uses of the framework.Learn how Backbone.js brings MVC benefits to the client-sideWrite code that can be easily read, structured, and extendedWork with the Backbone.Marionette and Thorax extension frameworksSolve common problems you’ll encounter when using Backbone.jsOrganize your code into modules with AMD and RequireJSPaginate data for your Collections with the Backbone.Paginator pluginBootstrap a new Backbone.js application with boilerplate codeUse Backbone with jQuery Mobile and resolve routing problems between the twoUnit-test your Backbone apps with Jasmine, QUnit, and SinonJS

    Updated and revised for iPhone SDK 3, many of the discussions in the original book have been clarified to make some of the more complex topics easier to understand. In addition, all of the projects have been rebuilt from scratch using the SDK 3 templates.Assuming only a minimal working knowledge of Objective-C, and written in a friendly, easy-to-follow style, this book offers a complete soup-to-nuts course in iPhone and iPod touch programming. The book starts with the basics, walking you through the process of downloading and installing Apple's free iPhone SDK, and then stepping you though the creation of your first simple iPhone application. From there, you'll learn to integrate all the interface elements iPhone users have come to know and love, such as buttons, switches, pickers, toolbars, and sliders. You'll master a variety of design patterns, from the simplest single view to complex hierarchical drill-downs. The confusing art of table building will be demystified, and you'll see how to save your data using the iPhone file system. You'll also learn how to save and retrieve your data using SQLite, iPhone's built-in database management system. In addition, you'll also learn about Core Data, an important persistence mechanism that has just been added with SDK 3.And there's much more! You'll learn to draw using Quartz 2D and OpenGL ES, add multitouch gestural support (pinches and swipes) to your applications, and work with the camera, photo library, accelerometer, and built-in GPS. You'll discover the fine points of application preferences and learn how to localize your apps for multiple languages. You can discover more about this book, download source code, and find support forums at the book's companion site, at www.iphonedevbook.com.The iPhone 3 update to the best-selling and most recommended book for iPhone developers Packed full of tricks, techniques, and enthusiasm for the new SDK from a developer perspective The most complete, useful, and up-to-date guide to all things having to do with Apple's iPhone SDK

    This concise book shows you how to use the API to perform set operations with the DbSet class, handle change tracking and resolve concurrency conflicts with the Change Tracker API, and validate changes to your data with the Validation API.With DbContext, you’ll be able to query and update data, whether you’re working with individual objects or graphs of objects and their related data. You’ll find numerous C# code samples to help you get started. All you need is experience with Visual Studio and database management basics.Use EF’s query capabilities to retrieve data, and use LINQ to sort and filter dataLearn how to add new data, and change and delete existing dataUse the Change Tracker API to access information EF keeps about the state of entity instancesControl change tracking information of entities in disconnected scenarios, including NTier applicationsValidate data changes before they’re sent to the database, and set up validation rulesBypass EF’s query pipeline and interact directly with the database

    The aim of The Node Beginner Book is to get you started with developing applications for Node.js, teaching you everything you need to know about advanced JavaScript along the way on 59 pages.

    Get in the spooky spirit with this guide to your best Halloween yet! With this collection of 23 Halloween Crafts for Kids: Homemade Halloween Costume Ideas and Spooky Décor, you can:•Design frightfully fun homemade Halloween costumes•Share laughs with your little ones as you make kids’ Halloween crafts•Create homemade Halloween decorations to make your home spook-tacularAnd so much more! This is your year to be the most festive haunted house on the block, so grab this eBook and start preparing for a bewitching Halloween.