This book provides that system — a step-by-step process that can be executed in any business to generate qualified leads and more conversions with content marketing. In Content That Converts, you'll learn: - How to get clear on your audience, offers and messaging (and why those three elements are so important) - How to develop a recurring content system, and how to create long-form content assets (such as books and courses) that establish you as an industry leader - How to distribute your content effectively with email and SEO, to expand your reach and create conversion opportunities that translate to sales - How to hone your conversion potential over time with the principles of influence and market sophistication, and how to write powerful sales copy as a result “Laura is a content machine that pumps out excellence onto paper.” Jeff Root, SellTermLife and #1 Amazon Bestseller “Using your strategies, we’re getting more sales and people are much more engaged. Good work!” Scott Desgrosseilliers, Wicked Reports "Laura has a great ability to draw out the nuances of how things are done in any business. Her writing is fantastic and the delivery is spot on." Tristan King, owner of Blackbelt Commerce, top-rated Shopify agency in the world

    Joseph helps us all understand how to achieve a little more of that Zappos magic."--Eric Ryan, method cofounder and person against dirty"If you're looking for an inspirational path for creating a likable, trustworthy, and wow! organization, you've hit the mother lode."--Guy Kawasaki, former chief evangelist of Apple and author of Enchantment: The Art of Changing Hearts, Minds, and Actions"This book provides a roadmap to a successful business by taking inspiration and examples from one of the most innovative, progressive companies of our time. Don't just read it; use it."--Tony Hawk, professional skateboarder and author of HAWK --Occupation: Skateboarder and How Did I Get Here? The Ascent of an Unlikely CEO"Thanks to Joseph Michelli, you can learn exactly how Zappos hit it big and how you can too. By using the five principles Joseph has distilled, you can supercharge your efforts and start down the path to legendary success."--Mark Sanborn, President, Sanborn & Associates, Inc., and author of The Fred Factor and You Don't Need a Title to Be a Leader"Often, business owners look at media darlings like Zappos with their mouths agape, full of awe but unable to take action. For those eager to do more than watch, Joseph Michelli deconstructs the Zappos story and makes it attainable."--Seth Godin, author of Poke the BoxAbout the Book: ZAPPOS. The name has come to stand for a new standard of customer service, an amazing online shopping experience, a great place to work, and the most impressive transformational business success story of our time. Simply put, Zappos is revolutionizing business and changing lives.Now, Joseph Michelli, author of the internationally bestselling business books Prescription for Excellence and The Starbucks Experience, explains how Zappos does it--and how you can do it in your industry.The Zappos Experience takes you through--and beyond--the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-today basis while providing the "big picture" leadership methods that have earned the company $1 billion in annual gross sales during the last ten years--with almost no advertising. Michelli breaks the approach down into five key elements:Serve a Perfect Fit--create bedrock company valuesMake it Effortlessly Swift--deliver a customer experience with easeStep into the Personal--connect with customers authenticallyS T R E T C H--grow people and productsPlay to Win--play hard, work harderWhen you enhance the customer experience, increase employee engagement, and create an energetic culture, you can't help but succeed. Zappos has woven these five key components into a seamless strategy that's the envy of business leaders.Now that strategy is yours.With The Zappos Experience, Joseph Michelli delivers a package for instant success right to your doorstep. All you have to do is open and use it.

    Cohan, whose reporting and writing have been hailed as “gripping” (the New York Times), “authoritative” (the Washington Post), and “seductively engrossing” (Chicago Tribune), presents a stunning new account of the Duke lacrosse team scandal that reveals the pressures faced by America’s elite colleges and universities and pulls back the curtain, in a riveting narrative, on the larger issues of sexual misconduct, underage drinking, and bad-boy behavior—all too prevalent on campuses across the country. Despite being front-page news nationwide, the true story of the 2006 Duke lacrosse team rape case has never been told in its entirety and is more complex than all the reportage to date would indicate. The Price of Silence is the definitive, magisterial account of what happens when the most combustible forces in American culture— unbridled ambition, intellectual elitism, athletic prowess, aggressive sexual behavior, racial bias, and absolute prosecutorial authority—collide and then explode on a powerful university campus, in the justice system, and in the media.What transpired at Duke followed upon the university’s unprecedented and determined effort to compete directly with the Ivy League for the best students and with its Division I rivals for supremacy in selected sports—most famously men’s basketball, where Duke has become a perennial powerhouse and the winner of four national championships. As Cohan brilliantly shows, the pursuit of excellence in such diverse realms put extraordinary strains on the campus culture and—warned some longtime Duke observers—warped the university’s academic ethos. Duke became known for its “work hard, play hard” dynamic, and specifically for its wild off-campus parties, where it seemed almost anything could happen—and often did.Cohan’s reconstruction of the scandal’s events—the night in question, the local police investigation, Duke’s actions, the lacrosse players’ defense tactics, the furious campus politics—is meticulous and complete. Readers who think they know the story are in for more than one surprise, for at the heart of it are individuals whose lives were changed forever. As the scandal developed, different actors fought to control the narrative. At stake were not just the futures of the accused players, the reputation of the woman claiming she was raped, and the career of the local prosecutor, but also the venerable and carefully nurtured name of Duke University itself—the Duke brand, exceedingly valuable when competing for elite students, world-class athletes, talented professors, and the financial support of its nationally prominent, deep-pocketed alumni. The battle for power involved the Duke administration, led by its president, Richard Brodhead, a blazing academic star hired away from Yale; the Duke board of trustees, which included several titans of Wall Street; the faculty, comprising a number of outspoken critics of the lacrosse players; the athletes’ parents, many of whom were well connected in Washington and New York and able—and willing—to hire expensive counsel to defend their sons; and, ultimately, the justice system of North Carolina, which took over the controversial case and rendered its judgment.The price of resolving the scandal proved extraordinarily high, both in terms of unexpected human suffering and the stratospheric costs of settling legal claims. The Price of Silence is a story unlike any other, yet sheds light on what is really happening on campuses around the country as colleges and universities compete urgently with one another, and confirms William Cohan’s preeminent reputation as one of the most lively and insightful journalists working today.

    The Enneagram is a most helpful instrument in assisting persons to see themselves in the mirror of their minds, especially to see the images of personality distorted by complusions and other basic attitudes about self.

    One of these "spirit people" delivered a message that would ultimately save her life. Still, she wanted nothing to do with these visitors and sought help from her local Spiritualist church. There she learned to embrace these new experiences, opening her to a lifetime of service that has spanned continents. World-renowned and universally respected and beloved as a medium and teacher for over fifty years, Mavis Pittilla remains modest and humble. The story of her life reveals a multi-faceted, endearing woman who has overcome tremendous adversity, much of it caused by her own human frailties. Droplets of God is far more than Mavis's fascinating biography. It is a primer of the foundations of mediumship, the key philosophical teachings of Spiritualism, and of the soul's journey of self-realization.

    They use plays that are outdated, they make the same mistakes over and over, and they leave heaps of money on the table. This book was written to help you STOP! making those same mistakes. STOP! making the same mistakes as your opponents. STOP! getting crushed in your game. STOP! leaving stacks of chips on the table.

    Contemplation of time and the discoveries of modern science lead to the assertion that the mind is paramount and limitless.

    

    His ultimate proposition is that people need to start caring less about everything. Instead, the key to living a good life is in individuals knowing what matters to them and not wasting energy stressing over every little thing. He then proceeds to educate us on how to move forward by going backwards. Manson strongly believes that the endless pursuit of a flawless life, fueled by today's picture-perfect social media standards, is responsible for many of the psychological illnesses that have become rampant. The book culminates in a conclusion that we need to look beyond ourselves, drop the entitled airs, and embrace the ugliness and uncertainties before we can live better lives. This book contains a comprehensive, well detailed summary and key takeaways of the original book by Mark Manson. It summarizes the book in detail, to help people effectively understand, articulate and imbibe the original work by Mark. This book is not meant to replace the original book but to serve as a companion to it Contained is anExecutive Summary of the original book Key Points of each chapter and Brief chapter-by-chapter summaries To get this book, Scroll Up Now and Click on the "Buy now with 1-Click" Button to Download your Copy Right Away! Enjoy this edition instantly on your Kindle device! Now available in paperback and digital editions. Audio book coming soon!! Disclaimer: This is a summary, review of the book "The Subtle Art of Not Giving a F*ck" and not the original book.

    It is the story of a young girl who was raised in a 1960’s rural Texas town where she was physically and sexually abused by her oldest brother, uncle, father and grandfather. As a result of the trauma, she developed DID. Creating several alter personalities to survive the abuse, she was forced to watch the battering and neglect of her siblings. A child already trying to nurture those siblings, she cared for an invalid and ineffectual mother. From child to adolescent to adult, she courageously lived, surviving the most traumatic abuse. Daddy Sir! is a story of healing, recovery and hope. Christine Anderson’s story is not fiction. . .

    Looking up at the stars or witnessing a beautiful sunrise leaves us feeling like there has to be more to our existence. Is there more out there than this? Who am I? What is my purpose? The answers to these questions are hidden in the Natural Laws of the Universe. These Cosmic Laws govern ALL things and shape our inner and outer worlds. They do not leave uncertainty or doubt. They are the key to ALL things in existence and they can help you to achieve anything you desire out of life. Unlock the secrets of the universe to help open your mind to a more fulfilling life. What you will gain from this book: Learn that there is more to life than what there seems How to gain knowledge and anything you want in life Why we are not told about the laws and why they are hidden from us How the laws are the key to ALL existence How to stop struggling and start living a meaningful life The Law of Attraction is one of the best known universal laws. It can help manifest anything you desire, but combined with other valuable laws it will reshape your thinking and bring more meaning to your existence. Not only can you have anything you desire, you can increase your quality of life and make more sense of the world around you. This book could be the most life changing book you've ever read. You can be in complete control of your life and the world around you by understanding the laws that govern all things. Take advantage of the hidden secrets of the universe and start living the life you deserve. Scroll up and grab a copy now!

    capitalism, the future of banking, and the root causes of the financial meltdown.Award winning, veteran sell side Wall Street analyst Mike Mayo writes about one of the biggest financial and political issues of our time - the role of finance and banks in the US. He has worked at six Wall Street firms, analyzing banks and protesting against bad practices for two decades.In Exile on Wall Street, Mayo:Lays out practices that have diminished capitalism and the banking sector Shares his battle scars from calling truth to power at some of the largest banks in the world and how he survived challenging the status quo to be credited as one of the few who saw the crisis coming Blows the lid off the true inner workings of the big banks and shows the ways in which Wall Street is just as bad today as it was pre-crash. Analyzes the fallout stemming from the market crash, pointing out the numerous holes that still exist in the system, and offers practical solutions. While it provides an education, this is no textbook. It is also an invaluable resource for finance practitioners and citizens alike.

    Peterson ATTENTION: You can now buy the paper back version of this book at the current reduced price of $6.99 and get the kindle version at a discounted price of $0.99 instead of $2.99 using our Kindle Matchbook program cheers! Jordan B. Peterson's "12 Rules for Life" is quite the thought-provoking read. The Canadian clinical psychologist puts forth his ideas about personality, being, existence; the interconnectedness of order and chaos, two forces evident in all of life; the gender roles assignment discourse; the source of the world's greatest evils, and many other controversial topics. It is refreshing, and sometimes confusing, how he weaves biblical accounts and characters into the telling of his stories. But what might raise the hairs of most are his views on political correctness regarding postmodernism, white-privilege, cultural appropriation and everything in between. One thing is clear about Peterson. He is a man unapologetic of his views, which are largely unpopular, closely conservative, and politically incorrect.This book contains a comprehensive, well detailed summary and key takeaways of the original book by Jordan B. Peterson. It summarizes the book in detail, to help people effectively understand, articulate and imbibe the original work by Peterson. This book is not meant to replace the original book but to serve as a companion to itContained is anExecutive Summary of the original book Key Points of each chapter and Brief chapter-by-chapter summariesTo get this book, Scroll Up Now and Click on the "Buy now with 1-Click" Button to Download your Copy Right Away!Disclaimer: This is a summary, review of the book 12 Rules For Life and not the original book.

    

    Now what?”Suffering from a broken heart? Afraid you’ll never get over this feeling of emptiness and loss? You can, and with the help of this easy-to-follow program of action, you will.Follow Howard Bronson and Mike Riley as they lead you through their thirty-day plan for recovering from your broken heart. They will guide you through a brief period of mourning for your loss, and then the process of rebuilding yourself and your life. You are encouraged to enjoy good memories of the relationship that’s just ended, while remembering the reasons for the breakup. You will learn to take responsibility for your own emotions, face your fears, and ultimately to seek new people and new experiences. Find out:·How and why to cry ’til dry·Good ways to beat loneliness·Why it pays to forgive your ex·How to "let go" of old memories and resentmentsHow to Heal a Broken Heart in 30 Days prescribes a wide array of tested and proven insights and exercises. After thirty days of active self-restoration, your heart will be healed and whole again–and you’ll be ready for anything. Of course, your feelings of grief, hurt, or shame may come and go. But in less than a month, you can be ready to deal with life's new challenges with a positive sense of emotional balance you may never have had before.