Communication Theories: Origins, Methods and Uses in the Mass Media


Werner J. Severin - 1979
    The book also applies communication theories to the mass media with current examples from journalism, broadcasting, advertising and public relations to clarify the concepts. A new chapter on cyber communications explores the influential new medium, using discussions of mediamorphosis, hypertext, multimedia, interface design, Internet addiction and Internet dependency. An extensively rewritten chapter on media chains and conglomerates addresses key developments in the field. The book also includes unique coverage of media uses and institutions, meant as an alternative way to think about mass communication. For readers interested in exploring mass communication theory.

Multimedia: Making it Work


Tay Vaughan - 1993
    The reader will learn to plan and manage multimedia projects, from dynamic CD-ROMs and DVDs to professional websites.

Parallax


Steven Holl - 2000
    Holl reveals his working methods in this book, part treatise, part manifesto, and part, as Holl writes, "liner notes" to fifteen of his projects. Parallax traces Holl's ideas on topics as diverse as the "chemistry of matter" and the "pressure of light," and shows how they emerge in his architectural work: "criss-crossing" at the Kiasma Museum of Contemporary Art in Helsinki, "duration" in the Palazzo del Cinema in Venice, "correlational programming" in the Makuhari housing in Japan. The result is a book that provides a personal tour of the work of one of the world's most esteemed architects. Parallax is designed by Michael Rock of the award-winning design firm 2x4.

The 20-Minute Networking Meeting - Executive Edition: Learn to Network. Get a Job.


Marcia Ballinger - 2012
    *U.S. Bureau of Labor Statistics. Lauded by Fortune 500 and international business leaders around the world, the Executive Edition takes the best elements of networkers from a wide array of businesses and industries, is combined with 40 years of the authors' professional networking experience from a hiring perspective, and culminates in a concise, efficient, and highly productive networking model. Chock full of real-world scenarios, short stories, meeting examples, and dozens of tips and observations from hiring authorities and recruiting experts, The 20-Minute Networking Meeting - Executive Edition shares the wisdom of senior executives who have been in transition (looking for work), and the perspectives of those who are most asked to network. Constructed to clarify and simplify networking for job-search, the Executive Edition also contains fully written networking stories that demonstrate the entire 20MNM model in action, ending with a complete set of "readiness worksheets" that guide the reader through actual networking preparation. An end-to-end lesson on job search networking, The 20-Minute Networking Meeting - Executive Edition is founded on the premises of gratitude, positivity, and reciprocity, and has found great success in the hands of executives, career coaches, outplacement firms, college graduates, and sales professionals around the globe.Also from Career Innovations Press:The 20-Minute Networking Meeting - Graduate EditionandThe 20-Minute Networking Meeting - Professional Edition

How You Can Talk to Anyone in Every Situation


Emma Sargent - 2010
    Whether you're very shy or you just don t really enjoy small talk situations, this book will deliver all the techniques, tips and know-how you'll need to talk to anyone about anything, at any time and in any situation.

The Mai


Marina Carr - 1995
    Robert, her cellist husband, has always felt stifled by The Mai's ideals of perfection. After seventeen years he leaves her, whereupon she sets about building a dream house in the hope that he will one day return to her. From her fairytale castle, The Mai waits by the window for her dark-haired prince to return. Set in the inspiring surrounds of the West of Ireland, on the banks of the legendary Owl Lake, we enter this world on the day of Robert's return after an absence of four years. In the midst of Mai's and Robert's troubled reunion are the idiosyncratic characters that comprise the family. Irreverent and unapologetic, the opium-smoking one-hundred-year-old matriarch, Grandma Fraochlan, presides over all. The "Spanish Beauty," as she is known, with her "ancient and fantastical memory" and mythical presence, reminds us that the past is looming ever present. Her daughters, Agnes and Julie, meddle in the affairs of their three nieces, with comical tenacity. Deeply theatrical and profoundly intense, THE MAI is an epic tale of love and loss, of elusive dreams shattered by vulgar but inescapable reality.

Corporate Communication: A Guide to Theory and Practice


Joep P. Cornelissen - 2008
    The book focuses correctly on the strategic management perspective necessary for an understanding of this area. It will be of enormous help to practitioners and academics in their quest to understand what may well be the most important functional area for most corporations in the coming years′ - Paul A Argenti, Professor of Management and Corporate Communication, The Tuck School of Business at Dartmouth, USA `This is the text that practitioners, academics, and students in corporate communications have been waiting for. The book is accessible, comprehensive and is well balanced in discussing both theoretical and practical perspectives upon corporate communications. It is simply a must-read for those who want to be at the cutting edge of corporate communications′ - Phil Harris, Professor of Marketing, University of Otago and International Director of the European Centre for Public Affairs in Brussels

The Essentials of Persuasive Public Speaking


Sims Wyeth - 2014
    And he does more than simply ease your dread; he inspires you with historical accounts and incisive observations on the power and purpose of speaking well. From advice on the pitch and pace of your speaking voice to admonishments against squirrel-paw hands and data-crammed PowerPoint slides, Wyeth’s pointers will give you the focus and confidence to stand up straight, lean forward, and tell your story well.