or Teddy. He was also a widely respected historian, naturalist and explorer of the Amazon Basin; his 35 books include works on outdoor life, natural history, U.S. Western and political history, an autobiography and a host of other topics.

    Now, blasting other business guides out of the water, Marcinko draws on his remarkable experience as a Navy commando and creator of the legendary SEAL TEAM SIX to apply his Ten Commandments of Special Warfare to the challenges of business and everyday life. A sampling: I will always lead you from the front, not the rear.I shall punish thy bodies because the more thou sweetest in training, the less thou bleedest in combat.Verily, thou art not paid for thy methods, but for thy results, by which meaneth thou shalt kill shine enemy by any means available before he killeth you.Using his own war stories, plus case studies of Fortune 500 companies and smaller businesses, Marcinko now clarifies the simple-- but profound-- leadership principles that have made him an extraordinary success, both in and out of the military.

    Now Greene has once again mined history and literature to distill the essence of seduction, the most highly refined mode of influence, the ultimate power trip. The Art of Seduction is a masterful synthesis of the work of thinkers such as Freud, Ovid, Kierkegaard, and Einstein, as well as the achievements of the greatest seducers throughout history. From Cleopatra to John F. Kennedy, from Andy Warhol to Josephine Bonaparte, The Art of Seduction gets to the heart of the character of the seducer and his or her tactics, triumphs and failures. The seducer's many faces include: the Siren, the Rake, the Ideal Lover, the Dandy, the Natural, the Coquette, the Charmer, and the Charismatic. Twenty-four maneuvers will guide readers through the seduction process, providing cunning, amoral instructions for and analysis of this fascinating, all-pervasive form of power. Just as beautifully packaged and every bit as essential as The 48 Laws of Power, The Art of Seduction is an indispensable primer of persuasion and offers the best lessons on how to take what you want from whomever you want or how to prevent yourself from being taken.

    Raised on a small farm in south-central Indiana, he offers lessons and wisdom learned throughout his career at UCLA, and life as a dedicated husband, father, and teacher.These lessons, along with personal letters from Bill Walton, Denny Crum, Kareem Abdul-Jabbar, and Bob Costas, among others, have made Wooden: A Lifetime of Observations and Reflections on and off the Court an inspirational classic.

    Gary's lessons and David's writing provide examples of the importance of the mental game."--Ben Crenshaw, two-time Masters champion and former Ryder Cup captain"Mind Gym hits a home run. If you want to build mental muscle for the major leagues, read this book."--Ken Griffey Jr., Major League Baseball MVP"I read Mind Gym on my way to the Sydney Olympics and really got a lot out of it. Gary has important lessons to teach, and you'll find the exercises fun and beneficial."--Jason Kidd, NBA All-Star and Olympic gold-medal winner"I love the book Mind Gym."--Madison Kocian, 2016 U.S. Women's Gymnastics Team, 2015 Uneven Bars World Champion, as told to Us WeeklyIn Mind Gym, noted sports psychology consultant Gary Mack explains how your mind influences your performance on the field or on the court as much as your physical skill does, if not more so. Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--you will learn the same techniques and exercises Mack uses to help elite athletes build mental "muscle." Mind Gym will give you the "head edge" over the competition.

    Trump reveals the secrets of his success in this candid and unprecedented book of business wisdom and advice. Over the years, everyone has urged Trump to write on this subject, but it wasn’t until NBC and executive producer Mark Burnett asked him to star in The Apprentice that he realized just how hungry people are to learn how great personal wealth is created and first-class businesses are run. Thousands applied to be Trump’s apprentice, and millions have been watching the program, making it the highest rated debut of the season.In Trump: How To Get Rich, Trump tells all–about the lessons learned from The Apprentice, his real estate empire, his position as head of the 20,000-member Trump Organization, and his most important role, as a father who has successfully taught his children the value of money and hard work.With his characteristic brass and smarts, Trump offers insights on how to• invest wisely• impress the boss and get a raise• manage a business efficiently• hire, motivate, and fire employees• negotiate anything• maintain the quality of your brand• think big and live largePlus, The Donald tells all on the art of the hair!With his luxury buildings, award-winning golf courses, high-stakes casinos, and glamorous beauty pageants, Donald J. Trump is one of a kind in American business. Every day, he lives the American dream. Now he shows you how it’s done, in this rollicking, inspirational, and illuminating behind-the-scenes story of invaluable lessons and rich rewards.From the Hardcover edition.

    Beyond their bestselling books, you know them from commentary and features in the New York Times, CNN, NPR, Time, Newsweek, Wired, New York, and more. E-mail, Facebook, and Twitter accounts are filled with demands to read their reporting (such as "How Not to Talk to Your Kids," "Creativity Crisis," and "Losing Is Good for You"). In Top Dog, Bronson and Merryman again use their astonishing blend of science and storytelling to reveal what's truly in the heart of a champion. The joy of victory and the character-building agony of defeat. Testosterone and the neuroscience of mistakes. Why rivals motivate. How home field advantage gets you a raise. What teamwork really requires. It's baseball, the SAT, sales contests, and Linux. How before da Vinci and FedEx were innovators, first, they were great competitors. Olympians carry Top Dog in their gym bags. It's in briefcases of Wall Street traders and Madison Avenue madmen. Risk takers from Silicon Valley to Vegas race to implement its ideas, as educators debate it in halls of academia. Now see for yourself what this game-changing talk is all about.

    Give a little more of yourself. The only person who can make you happy is you. Be a better you.

    Now she’s distilled what she’s learned about how to live a more exhilarating and meaningful life into three words: find the good. It’s that simple--and that hard. Quirky and profound, individual and universal, Find the Good offers up short chapters that help us unlearn the habit--and it is a habit--of seeing only the negatives. Lende reminds us that we can choose to see any event--starting a new job or being laid off from an old one, getting married or getting divorced--as an opportunity to find the good. As she says, “We are all writing our own obituary every day by how we live. The best news is that there’s still time for additions and revisions before it goes to press.” Ever since Algonquin published her first book, the New York Times bestseller If You Lived Here, I’d Know Your Name, Heather Lende has been praised for her storytelling talent and her plainspoken wisdom. The Los Angeles Times called her “part Annie Dillard, part Anne Lamott,” and that comparison has never been more apt as she gives us a fresh, positive perspective from which to view our relationships, our obligations, our priorities, our community, and our world. An antidote to the cynicism and self-centeredness that we are bombarded with every day in the news, in our politics, and even at times in ourselves, Find the Good helps us rediscover what’s right with the world. “Heather Lende’s small town is populated with big hearts--she finds them  on the beach, walking her granddaughters, in the stories of ordinary peoples’ lives, and knits them into unforgettable tales. Find the Good is a treasure.” —Jo-Ann Mapson, author of Owen’s Daughter “Find the Good is excellent company in unsteady times . . . Heather Lende is the kind of person you want to sit across the kitchen table from on a rainy afternoon with a bottomless cup of tea. When things go wrong, when things go right, her quiet, commonsense wisdom, self-examining frankness, and good-natured humor offer a chance to reset, renew, rebalance.”  —Pam Houston, author of Contents May Have Shifted “With gentle humor and empathy [Lende] introduces a number of people who provide examples of how to live well . . . [Find the Good] is simple yet profound.”  —Booklist “In this cynical world, Find the Good is a tonic, a literary wellspring, which will continue to run, and nurture, even in times of drought. What a brave and beautiful thing Heather Lende has made with this book.” —John Straley, Shamus Award winner and former writer laureate of Alaska “Heather Lende is a terrific writer and terrific company: intimate, authentic, and as quirky as any of her subjects.” —Marilyn Johnson, author of The Dead Beat

    Now Pollan turns his sharp insight to the craft of building, as he recounts the process of designing and constructing a small one-room structure on his rural Connecticut property--a place in which he hoped to read, write and daydream, built with his two own unhandy hands.Invoking the titans of architecture, literature and philosophy, from Vitrivius to Thoreau, from the Chinese masters of feng shui to the revolutionary Frank Lloyd Wright, Pollan brilliantly chronicles a realm of blueprints, joints and trusses as he peers into the ephemeral nature of "houseness" itself. From the spark of an idea to the search for a perfect site to the raising of a ridgepole, Pollan revels in the infinitely detailed, complex process of creating a finished structure. At once superbly written, informative and enormously entertaining, A Place of My Own is for anyone who has ever wondered how the walls around us take shape--and how we might shape them ourselves.A Place of My Own recounts his two-and-a-half-year journey of discovery in an absorbing narrative that deftly weaves the day-to-day work of design and building--from siting to blueprint, from the pouring of foundations to finish carpentry--with reflections on everything form the power of place to shape our lives to the question of what constitutes "real work" in a technological society.A book about craft that is itself beautifully crafted, linking the world of the body and material things with the realm of mind, heart, and spirit, A Place of My Own has received extraordinary praise.

    These are necessary, but not sufficient. Using evidence from from neuroscience and his work with leaders, Dr. Cloud shows that the best performers draw on another vital resource: personal and professional relationships that fuel growth and help them surpass current limits. Popular wisdom suggests that we should not allow others to have power over us, but the reality is that they do, for better or for worse. Consider the boss who diminishes you through cutting remarks versus one who challenges you to get better. Or the colleague who always seeks the limelight versus the one who gives you the confidence to finish a difficult project. Or the spouse who is honest and supportive versus the one who resents your success. No matter how talented, intelligent, or experienced, the greatest leaders share one commonality: the power of the others in their lives. Combining engaging case studies, persuasive findings from cutting-edge brain research, and examples from his consulting practice, Cloud argues that whether you’re a Navy SEAL or a corporate executive, outstanding performance depends on having the right kind of connections to fuel personal growth and minimize toxic associations and their effects. Presenting a dynamic model of the impact these different kinds of connections produce, Cloud shows readers how to get more from themselves by drawing on the strength and expertise of others. You don’t have a choice whether or not others have power in your life, but you can choose what kinds of relationships you want.

    Before retiring in 1997, he took his team to a bowl game every year, won three national championships in the last four years he coached, and ended his career boasting an 84 percent winning record. But while these numbers testify to an undeniable accomplishment, it has been another, more powerful force that has shaped Osborne's life: his faith.In Faith in the Game, this legendary coach shares the philosophy he used to create not only a champion football team, but also a meaningful life. Both a memoir of Osborne's career with the Cornhuskers and an inspirational guide to making the most out of life, Faith in the Game presents the traits Osborne helped to instill in his team, including core values like honesty, loyalty, and courage. Illustrated with compelling behind-the-scenes stories of the Nebraska football team and conveyed in his own captivating tone, Osborne's message reveals the value of hard work, the need to balance our professional and personal obligations, and, above all, the importance of bringing faith into our lives.For those seeking a spiritually centered approach to living and working, this candid account of Tom Osborne's faith and strength is a warm and authentic book from which all of us can learn.

    Throughout these adventures, Rinella found himself contemplating his own place among the 14,000 years’ worth of buffalo hunters in North America, as well as the buffalo’s place in the American experience. At the time of the Revolutionary War, North America was home to approximately 40 million buffalo, the largest herd of big mammals on the planet, but by the mid-1890s only a few hundred remained. Now that the buffalo is on the verge of a dramatic ecological recovery across the West, Americans are faced with the challenge of how, and if, we can dare to share our land with a beast that is the embodiment of the American wilderness. American Buffalo is a narrative tale of Rinella’s hunt. But beyond that, it is the story of the many ways in which the buffalo has shaped our national identity. Rinella takes us across the continent in search of the buffalo’s past, present, and future: to the Bering Land Bridge, where scientists search for buffalo bones amid artifacts of the New World’s earliest human inhabitants; to buffalo jumps where Native Americans once ran buffalo over cliffs by the thousands; to the Detroit Carbon works, a “bone charcoal” plant that made fortunes in the late 1800s by turning millions of tons of buffalo bones into bone meal, black dye, and fine china; and even to an abattoir turned fashion mecca in Manhattan’s Meatpacking District, where a depressed buffalo named Black Diamond met his fate after serving as the model for the American nickel. Rinella’s erudition and exuberance, combined with his gift for storytelling, make him the perfect guide for a book that combines outdoor adventure with a quirky blend of facts and observations about history, biology, and the natural world. Both a captivating narrative and a book of environmental and historical significance, American Buffalo tells us as much about ourselves as Americans as it does about the creature who perhaps best of all embodies the American ethos.

    In I Shouldn't Be Telling You This, she shares her secrets to success. A witty, wise, straight-talking career guide for women, I Shouldn't Be Telling You This is the perfect book for the current economic climate, whether you're just starting out, re-entering the workforce after maternity leave, or simply looking for a career change; essential tips and bold strategies from a gutsy innovator who helped increase Cosmo's circulation by half a million copies per month.

    That’s the breakthrough message of TOMS’ One for One movement. You don’t have to be rich to give back and you don’t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once—right now.    In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations such as Method Products, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life. No matter what kind of change you’re considering, Start Something That Matters gives you the stories, ideas, and practical tips that can help you get started.   Why this book is for you:  • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job.• You want to love your work, work for what you love, and have a positive impact on the world—all at the same time.• You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away.• You’re looking for a new model of success to share with your children, students, co-workers, and members of your community. You’re ready to start something that matters.