Starving to Successful | The Fine Artist's Guide to Getting Into Galleries and Selling More Art


J. Jason Horejs - 2009
    Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

Keys to Drawing with Imagination: Strategies and Exercises for Gaining Confidence and Enhancing Your Creativity


Bert Dodson - 2006
    To be creative, you need to engage in the art-making process. When you are in the flow, you shift out of the future and into the present, making connections, generating variations and surrendering to the process. Keys to Drawing With Imagination is a course for artists in how to take something, do something to it, and make something new.Best-selling author Bert Dodson, author of the best-selling Keys to Drawing, is back with fun techniques and mind-stretching strategies to get you drawing better and more imaginatively than you ever have before. In every section, he offers you basic guidelines that help you channel your creative energies in the right direction. Before you know it, you'll lose yourself in the process, enjoying the experience as you create something gratifying and worthwhile.The subjects covered in this hands-on book are as vast as the imagination itself. Through 36 exercises and 13 step-by-step demonstrations, you'll explore how to:- Take your doodling from mindless to masterful - Create your own reality by crumbling, melting or breaking objects - Flip the familiar on its ear to create something utterly original - Experiment with visual paradox and metaphor - Tell vivid stories through the details in your drawings - Play with patterns to create captivating compositions - Build your drawings by borrowing ideas from different cultures - Develop a theme in your workAlong the way, Dodson offers you priceless advice on the creative process culled from his 60 years of drawing and teaching. For additional inspiration and encouragement, he even includes the work of well-known artists. So what are you waiting for? Grab this book and start drawing! You'll be amazed at what you can create.

Oil Painting Secrets From a Master


Linda Cateura - 1984
    This is such a book. For more than two years, Linda Cateura has pursued teacher / artist David A. Leffel, notebook in hand, as he critiqued the work of students. Linda Cateura's succinct notes capture his insights, philosophy, painting hints, and general comments.Leffel's classic, painterly, twentieth-century old master style, much in the manner of Rembrandt or Chardin, affords ample illustration of the ideas expressed - through his many paintings, details, demonstrations, and diagrams, almost all in color.No matter what your level of ability, there is something here to apply to your own work, ideas that will cause you to rething your own ways of painting, hints to save you effort, or solutions to persistent painting problems.

Van Gogh: The Passionate Eye (Abrams Discoveries)


Pascal Bonafoux - 1987
    These innovatively designed, affordably priced, compact paperbacks bring ideas to life and amplify our understanding of civilization in a new way.

Painting Watercolors


Cathy Johnson - 1995
    But, you think, Learning to paint must be hard and frustrating. Not with Cathy Johnson as your teacher! Here, she makes learning to paint in watercolor fun--even easy!With Painting Watercolors, you'll learn to paint by picking up a brush and painting--not by reading about a bunch of confusing theories.Cathy tells you everything you need to begin--including:- Which tools and materials you should buy to get off to a good, affordable start - When, what, even where to paint - Explanations of watercolor terms (such as washes and puddles) - Easy and useful painting tricks--such as glazing and drybrush.Exercises help you loosen up and learn the ins and outs of putting paint on paper. Easy-to-follow, step-by-step instructions show you how to paint water, believable skies, a variety of trees in different seasons and other popular elements. Plus, a dozen demonstrations show you how paintings come together, from initial sketch to final brushstrokes.With Cathy's help, you can start painting right away!

Unstill Life: A Daughter's Memoir of Art and Love in the Age of Abstraction


Gabrielle Selz - 2014
    What followed was a whirlwind childhood spent among art and artists in the heyday of Abstract Expressionism. Gabrielle grew up in a home full of the most celebrated artists of the day: Rothko, de Kooning, Tinguely, Giacometti, and Christo, among others.Poignant and candid, Unstill Life is a daughter’s memoir of the art world and a larger-than-life father known to the world as Mr. Modern Art. Selz offers a unique window into the glamour and destruction of the times: the gallery openings, wild parties and affairs that defined one of the most celebrated periods in American art history. Like the art he loved, Selz’s father was vibrant and freewheeling, but his enthusiasm for both women and art took its toll on family life. When her father left MoMA and his family to direct his own museum in California, marrying four more times, Selz’s mother, the writer Thalia Selz, moved with her children into the utopian artist community Westbeth. Her parents continued a tumultuous affair that would last forty years.Weaving her family narrative into the larger story of twentieth-century art and culture, Selz paints an unforgettable portrait of a charismatic man, the generation of modern artists he championed and the daughter whose life he shaped.

50 Ways to Draw Your Beautiful, Ordinary Life: Practical Lessons in Pencil and Paper


Irene Smit - 2018
      Draw the Flow way. In this innovative approach to drawing instruction, the illustrators from Flow magazine open up their tool kits, sharing secrets and techniques to teach the creatively curious how to draw. And paper goodies bound into the book encourage artistic exploration and remind us of the mindful pleasure of doing creative work.   The lessons, 50 in all, show how to render the kinds of things we see every day: a bouquet of flowers, a beloved teacup, colorful mittens, the kitchen table, a bike, jam jars, a cat, an apple tree.  Along the way we learn about color, materials, perspective, tools, and negative space.    Filled with paper goodies:​Paper doll fashion sketchbook to draw your favorite outfitsMini daily drawing padDIY postcardsWatercolor, tracing, and colored papersHouse interiors to unfold and decorate

Anatomy for Sculptors, Understanding the Human Figure


Uldis Zarins - 2014
    The book contains keys to figuring out construction in a direct, easy-to-follow, and highly visual manner. Art students, 3D sculptors and illustrators alike will find this manual a practical foundation upon which to build their knowledge of anatomy - an essential background for anyone wishing to draw or sculpt easily and with confidence! In this book you will find the most the important muscles, functions and actions of the human body. Over 500 drawings illustrate the range from simple anatomy studies to more complex tutorials. More than 250 photos have been drawn over, revealing the muscles.

Illustrating Children's Books: Creating Pictures for Publication


Martin Salisbury - 2004
    This unusual and inspiring book was written for art students and ambitious beginners. It instructs on methods of developing both imaginative powers and the technical artistic skills to produce high quality illustrations that will please authors and children s book editors. Separate chapters focus on:Media, materials, and techniquesDeveloping different drawing styles to fit specific storytelling methodsInstilling visual personality traits in story charactersCreating effective sequential images for storyboards and picture book outlinesDesign, typography, and preparation for printIllustrating story books for older childrenIllustrating nonfiction and educational booksBreaking into the children s book publishing businessHere is solid, practical instruction for students of book illustration, enhanced with more than 250 how-to illustrations in color and black-and-white.

Draw Faces in 15 Minutes


Jake Spicer - 2013
    By the time you finish this book, you'll have all the skills you need to achieve a striking likeness in a drawn portrait. Artist and life drawing expert Jake Spicer takes you through a series of carefully crafted tutorials, from how to put together a basic portrait sketch to developing your portraits and then taking your drawings further. From understanding and constructing the head and shaping the hair, to checking the relationships of the features and achieving a lifelike expression, every aspect of the portrait process is examined, along with advice on which materials to use and how to find a model.

Painting Beautiful Skin Tones with Color & Light: In Oil, Pastel and Watercolor


Chris Saper - 2001
    Inside you'll find guidelines for rendering accurate skin tones in a variety of media, including watercolor, oil and pastel.You'll begin with a review of the five essential painting elements (drawing, value, color, composition and edges), then learn how light and color influence the appearance of skin tones. Artist Chris Saper provides the advice and examples that make every lesson and technique easy to understand--immediately improving the quality of your work. You'll discover how to:Paint the four major skin color groups (Caucasian, African American, Asian and Hispanic)Refine these colors into dozens of possible variations within each groupSelect your palette and mix hues for clean, beautiful colorsDetermine the color and temperature of light that falls on your subjectPaint direct and indirect sunlight, artificial light and highlights of lightMaster the four elements that determine color in shadowUse photographic references when you can't paint directly from lifeYou'll also find seven step-by-step demonstrations and an appendix of sample color charts for each major skin type under a range of lighting variations. It's all you need to bring your portraits to life!

The Artist's Way: A Spiritual Path to Higher Creativity


Julia Cameron - 1992
    An international bestseller, millions of readers have found it to be an invaluable guide to living the artist’s life. Still as vital today—or perhaps even more so—than it was when it was first published one decade ago, it is a powerfully provocative and inspiring work. In a new introduction to the book, Julia Cameron reflects upon the impact of The Artist’s Way and describes the work she has done during the last decade and the new insights into the creative process that she has gained. Updated and expanded, this anniversary edition reframes The Artist’s Way for a new century.

Anatomy for the Artist


Sarah Simblet - 2001
    This superb drawing guide helps you unravel its complexity and capture its aesthetic on paper. Packed with instructive illustrations and specially-commissioned photographs of male and female models, Anatomy for the Artist unveils the extraordinary construction of the human body and celebrates its continuing prominence in Western Art today. Through her detailed sketches, acclaimed artist Sarah Simblet shows you how to look inside the human frame to map its muscle groups, skeletal strength, balance, poise, and grace.Selected drawings superimposed over photographs reveal fascinating relationships between external appearance and internal structure. Six drawing classes guide you through human anatomy afresh, offering techniques for observing and drawing the skeleton, including the head, ribcage, pelvis, hands, and feet. By investigating a series of masterworks juxtaposed against photographs of real-life models, Dr. Simblet also traces the visions of different artists across time, from Holbein's Christ Entombed to Edward Hopper's Hotel Room.For any artist, learning about the human body is always a palpable delight. This imaginative reference guide will enhance your anatomical drawing and painting techniques at every level.

Force: Character Design from Life Drawing


Michael D. Mattesi - 2008
    Let Mike Mattesi show you how to use life drawing to discover the poses, features and personalities which form the basis of character and then build, develop and 'PUSH' your drawings to new heights of dramatic and visual impact for believable characters audiences can relate to.Packed with color illustrations and photographs of the models who inspired them. With step-by-step explanation of how the characters were developed and exercises for you to sharpen your skills this is everything you need to bring your characters to life.

The Adobe Photoshop Cs3 Book for Digital Photographers


Scott Kelby - 2007
    Here's what Jeff Kent, the Hot One Editor at Professional Photographer, has to say about the book: "In a how-to published by Peachpit Press, Scott Kelby, best-selling author on Adobe Photoshop, delves into CS3 to uncover the most important and useful techniques for digital photographers. Our judges liked Kelby's direct approach with step-by-step instructions. In this new edition, Kelby shares even more secrets from the top pros."Shutterbug magazine chose The Adobe Photoshop CS3 Book for Digital Photographers as a Top Digital Book of 2007. Here's what Joe Farace of Shutterbug has to say about the book: "Scott Kelby's name on a Photoshop book is like the Dodge brand on the front of a pickup truck. You know it's built RAM--or pixel--tough. Combining his famous twisted wit with unwaveringly straight tutorials, Kelby takes you through a detailed tour of Photoshop CS3 by showing how to use the new features. No fluff; just page after page of well-illustrated tutorials showing photographers how to get the most out of the new features, commands, and effects found in the latest version of Adobe's flagship. It will get you up to speed on CS3's new features faster than you can all by yourself."Scott Kelby, the #1 best-selling Photoshop author in the world today, once again takes this book to a whole new level as he uncovers the latest, most important, and most exciting new Adobe Photoshop CS3 techniques for digital photographers. This major update to his award-winning, record-breaking book does something for digital photographers that's never been done before-it cuts through the bull and shows you exactly "how to do it." It's not a bunch of theory; it doesn't challenge you to come up with your own settings or figure it out on your own. Instead, Scott shows you step-by-step the exact techniques used by today's cutting-edge digital photographers, and best of all, he shows you flat-out exactly which settings to use, when to use them, and why.That's why the previous editions of this book are widely used as the official course study guide in photography courses at college and universities around the world, and this new edition for Photoshop CS3 exposes even more of the top pros' most closely-guarded secrets.Learn How The Pros Do It Each year Scott trains thousands of professional photographers on how to use Photoshop, and almost without exception they have the same questions, the same problems, and the same challenges-and that's exactly what he covers in this book. You'll learn:- The sharpening techniques the pros really use. - The pros' tricks for fixing the most common digital photo problems fast! - How to get great looking prints (that actually match your screen!) - A whole chapter on the latest, most requested Photoshop special effects! - How to color correct any photo without breaking a sweat. - How to process Raw images, plus how to take advantage of all the new Camera Raw features in CS3! - The portrait retouching secrets only the pros know about! - How to add real automation to your work. - How to show your work like a pro!Plus a host of shortcuts, workarounds, and slick "insider" tricks to send your productivity through the roof! If you're a digital photographer, and you're ready to learn the "tricks of the trade"-the same ones that today's leading pros use to correct, edit, sharpen, retouch, and present their work-then you're holding the book that will do just that.