Richard Weylman has the answer to these questions.Customers don’t care if a business is different or that its products are unusual. Trumpeting achievements such as “We were voted #1 again,” “Rated best service three years running,” or “We’re experienced” doesn’t engage buyers emotionally. It is seller-centric thinking in a buyer-centric world.When customers decide where to buy, they have one thing in mind: Why should I do business with this company? Will it solve my problem, today? Buyers want to do business with companies willing to make a customer-centric promise of expected outcome: up-front and unconditional. This isn’t just a slogan; it has to be in the company’s DNA, consistently delivered through all parts of the organization.The Power of Why shows readers how to elevate their business performance regardless of their situation or position. Offering the same actionable, hands-on strategies Weylman has used to help companies of all sizes grow in the toughest conditions, The Power of Why is the new manual for business survival and growth.

    What was life like in the early days of Facebook? How did the company operate when it was just a small startup? Who were this team of misfits that built one of the most powerful tech companies in the world? In How I Lost 170 Million Dollars, Noah Kagan paints a compelling picture of the ups, downs, hard work, wild partying, and fascinating characters that populated the office during his time as Facebook's 30th employee.

    Jacqui Burnett's life story is inspirational evidence to dealing with life off the mat. She was born into a perfect family, but by age 16 Jacqui Burnett wants to kill her father.Decades later Jacqui believes she's left her turbulent childhood past and the trauma of multiple near-death experiences behind her.On the surface, she has everything she’s ever dreamed of – a solid education, success, and a wonderful husband.What Jacqui doesn’t know is that she’s about to lose everything.She was about to step into a board meeting but instead she slid from her office chair and cowered under her desk, sobbing. As managing director, she was meant to announce a year of outstanding results; instead, she was paralysed.’In a desperate search for answers, Jacqui travels to America. Alone in the Rocky Mountains, her life starts unravelling and the truth of her chaotic childhood begins to emerge.Amidst confused attempts to find love and meaning, Jacqui has to face death one more time, along with an avalanche of unexpected obstacles, before rising from the ashes to heal.“What I found amazing about Life’s Not Yoga, is that many people write a memoir and tend to sugarcoat their role in the story, while painting other people with a bit of a tar brush. Jacqui Burnett does not do this and is open and honest about the times in her life when she does not come across looking so great.” – Janice Leibowitz – 101.9 ChaiFM"Life's Not Yoga bounces between stream-of-consciousness and the exasperation of 'moving-on' and honest to goodness declarations of frustration at her own life choices. Burnett opens to her readers in the most admirable and courageous of ways, and I would be remiss as an empathetic reader if I did not acknowledge how difficult that must have been. Jacqui Burnett is a superb storyteller. Her life has not been easy, and it is an honor to read the prose of an incessantly curious and deeply courageous human being who seems to have made a lot of sacrifices to pursue her dreams. – Meg Orton, For the Love of MEG Book Reviews"Equal to the power of Jacqui’s circumstances is the power of her voice (her written word). It is one of the most commanding voices of any memoir I have read, filled with clever observations that ring true. Thank you, Jacqui Burnett, for being so courageous to share and thus providing 'an educational tool for readers also wanting to live a life of joy'. - Natalie Wittwen, Stillness in Motion“It’s Jacqui’s engagingly frank voice and fierce self-enquiry that drives this fast-paced gripping tale through all its spirited twists and turns.” - Nina Geraghty, Writer and Developmental Editor“On one level, this is a tale of looking for love in all the wrong places, but on a deeper level, it’s a story of how adversity, viewed through the lens of insight and wisdom, leads to hope and redemption. The miracle is that she comes out the other side alive - and willing to use her life story to inspire others to survive and flourish.” - Giles Griffin, Writer and Writing Guide"Some people travel to India to find themselves, others to the USA! Life's Not Yoga is a compelling UPLIFTING must-read memoir." - Natasha Dom, @sashadomyogaThis memoir is for anyone who has battled with emotional abuse, financial loss, depression, heartbreak, divorce, burnout, PTSD, anxiety, or fibromyalgia, looking for understanding on how to heal themselves.

    Do you ever feel the pressure to prove yourself? Or to "figure it all out" as you're waiting in seasons that seem like the awkward in-between? Does it ever feel seem that you're the only one with "unfigured-out dreams"?Jordan equips you to confront the feeling of being stuck and instead live your purpose by owning (not ignoring) your story, your quirks, your struggles, and everything that makes you, you.In this book, Jordan provides practical tools as she shows you how to: tackle limitations like disappointment, perfectionism, comparison, distraction, and more; overcome the lie that you can't live your purpose until or unless you reach a certain goal, milestone, etc.; remove labels and break out of the box of expectations; identify and eliminate excuses, insecurity, and unnecessary stress about an unknown future.

     Applying Gorilla Mindset to your life (make no mistake, this is a book you must apply) will improve your health and fitness, lead to more money and career advancement, and help you have deeper, more meaningful relationships (or more casual ones; it’s your choice). Your thinking will become clear. You will have more focus. You will know exactly what steps to take to change your life. More importantly, you will be able to troubleshoot your own life – what psychologists call auto-regulate – when something goes wrong. For the first time ever, there is a complete system for you to live by, and more importantly, to improve and adapt to your needs. Some chapters will revolutionize how you live your life where as others might not apply to you at all. Gorilla Mindset is not a book of theory. These are all practical steps – mindset shifts you take or habits you form. There are chapters on routine, self-talk, frame, focus, state/mood, mindfulness, and body language. Each chapter contains techniques, mindset shifts, and habits that can be applied to your life. Yet each chapter forms part of an entire system to apply to your life. The chapters all feed off of and add to one another. For example, improving your self-talk will improve your state or mood. How you frame challenges in your life is also a matter of the language – or self-talk – you use. Getting in the moment improves your self-talk just as your self-talk helps you get into the moment. At the end of Gorilla Mindset you'll tie every concept together to live a life others don't even dare dream of.

    I wasn't always so sure that was true until I experienced it myself, but I know now we don't have to just accept unhappiness. Not always anyway. This book is my collection of tips and suggestions that have helped me achieve happier thinking. It's sort of a gym for my mind. I'd love to tell you it was easier than the real gym but well… it's not really. It takes time, effort, and practice but it's absolutely well worth the rewards.

    As Iyal and Morasha grow, it becomes clear that Iyal’s development is drastically lagging behind his sister’s. By age four, he has a devastating diagnosis: fetal alcohol syndrome. But naming their battle provides little relief as Iyal and his family try to cope with the lifelong impact of his invisible disability. As the Winokurs’ marriage is unraveling, Donnie and Harvey hang on to the last shreds of their own promise.Desperate to alleviate his constant rages and their crushing toll on the family, Donnie comes up with an innovative, untested, four-pawed solution: a golden retriever service dog named Chancer. Chancer is specially trained to give Iyal a unique love he desperately needs. But in this true-life tale infused with moments of despair, tenderness, and humor, Chancer turns out to be what the entire family has needed to stay—and grow—together.

    Doug Chamberlain endured many challenges. One challenge was a direct order to bury the remains of a Marine that had been left behind by another unit and be forced to participate in the following cover-up. The order was in direct contraction of United States Marine Corps Policy and the Warrior's Honor Code of never leaving any Marine behind. Following this order meant committing an act of incomprehensible betrayal and dishonor.In this captivating new book, Capt. Chamberlain explains in detail the events that transpired as he was forced into playing the role of a political pawn in a massive wartime cover-up. Capt. Chamberlain expertly paints a picture of deceit and military malfeasance, sharing with the reader the moral and mental struggles that ate away at him in the decades that followed this horrible act.

    The reality is, your shiny business isn't as functional as it looks from the outside; it's unorganised, inconsistent and key-person dependent.SYSTEMology solves this problem with a proven, step-by-step business systemisation framework - designed so that even the busiest business owner can deploy it. Drawing on 20+ years of business experience and real-life case studies, David Jenyns details the path to complete business reliability.

    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

     But, in truth, research shows us that it's actually the way that individuals think about their potential and skills that really counts most. In fact, historically speaking, many of those who have achieved real greatness have worked extremely hard to get to their end goals. And, it's also true that many were told that they would never amount to anything at all, by friends, colleagues, family and/or peers. The difference was that they believed that they could achieve their goals and worked extremely diligently to do so. Walt Disney who created Disneyland in the USA is a prime example of an individual who never gave up on his dreams. His belief in himself (and others) was profound and inspirational, to say the least. Of course, we'd all like to know the "magical" secret to success, but the real reality is that there are actually so many different factors that must be taken into account, to what makes one a truly successful human being. It's definitely true that hard work and dedication are so important in reaching success. But there's more to success than just plugging away, day after day. Maintaining a focus-driven mindset is pivotal, and can be the difference between success and failure, especially in the long-term. Here Is A Preview Of What You'll Learn... Mindsets that Will Impede Progress The Top Mindsets for Success Finding A Great Mentor Changing the Game with Nutrition Entrepreneurial Icons And a 30-Day Plan Much, much more! Like Schwarzenegger once said - "The worst thing i could be, is the same as everybody else. I'd Hate that." Don't be like everyone, grab your copy and begin you're new life of success.

    And Mother Teresa was its leader.How did this nun with no formal business training create a global brand, become a powerful fund-raising and public relations magnet, and lead a worldwide organization through every phase of growth over the course of forty-seven years? What were her secrets?When we shift our lens and view Mother Teresa from a leadership perspective, a wonderful success story emerges, one filled with inspiration, life lessons, and impact.Ruma Bose spent time in Calcutta working as a volunteer with Mother Teresa and her Missionaries of Charity in 1992. Over time, she discovered that Mother Teresa’s success resulted from the careful application of eight simple and unexpected principles.Through the pages of this book you will have the unique opportunity to learn these principles, share Bose’s experience with Mother Teresa, and discover how to apply Mother Teresa’s principles whether on a single project, throughout an organization, or in your life.Modern, well-timed, and humane, Mother Teresa, CEO helps you discover how you don’t have to be a saint to be a great leader!

    Science shows that these issues are oftentimes intricately entwined with mood issues like depression, anxiety, stress, and persistent fatigue. In State Change, Dr. Berzin draws on cutting-edge research and her work with thousands of patients to tell the complete story of how our bodies drive our minds, mood, and energy levels. This builds on her work at her nationally renowned holistic health service Parsley Health, where Dr. Berzin and her team of over 100 highly trained medical providers focus on treating the whole patient, yielding extraordinary results for those dealing with gastrointestinal, hormone-related, autoimmune, and mental health conditions. This trailblazing book explores the new science of optimizing the body in ways that will help anyone attain a new baseline for energy, calm, and optimism. Dr. Berzin believes that treating common imbalances in the body is the only way to achieve what she calls a state change—a transformation to higher levels of mental focus, emotional stability, and flow. Leveraging Parsley’s unique patient data and successful proprietary protocols, State Change includes a 30-day program for resetting the body, mind, and mood. With easy-to-understand advice and detailed personalized assessments, State Change is the ultimate gateway to a positive mental state and peak physical health.

    You're trying to make a point. But the only way to make a point is to have a point. And the surprising truth is, very few communicators know their points or even understand what a point is, rendering them pointless.Communications expert Joel Schwartzberg says a point is not just a topic, an idea, or a theme. A real point is a proposition of value. It's a contention you can propose, argue, illustrate, and prove. In this concise and practical book, you'll learn to identify your point, strengthen it, stick to it, and sell it. Whether you want to improve your impact in speeches, staff meetings, pitches, emails, PowerPoint presentations, or any other communication setting, Schwartzberg's novel approach teaches you how to go from simply sharing a thought to making a difference. Which would you rather do?

    Miller wound up in jail more than once, especially as a teenager. But he immersed himself in the educational opportunities, eventually took advantage of a Pennsylvania state education-release program offered to incarcerated people, and was able to graduate with honors from Temple University.When revealing his gangland past caused him to lose his first major job opportunity, Miller vowed to keep it a secret. He climbed the corporate ladder with a number of companies such as Kraft Foods, Campbell’s Soup, and Jantzen, until Nike hired him to run its domestic apparel operations. Around the time of Michael Jordan’s basketball retirement, Nike Chairman Phil Knight made Larry Miller president of the newly formed Jordan Brand. In 2007 Paul Allen convinced Miller to jump to the NBA to become president of the Portland Trailblazers, one of the first African-Americans to lead a professional sports team, before returning to Jordan Brand in 2012.All along, Miller lived two lives: the secret of his violent past haunted him, invading his days with migraines and his sleep with nightmares of getting hauled back to jail. More than a rags-to-riches story, Jump is also a passionate appeal for criminal justice reform and expanded educational opportunities for incarcerated and formerly incarcerated people across the United States. Drawing on his powerful personal story, as well as his vast and well-connected network, Miller plans to use Jump as a launching point to help expand such opportunities and to provide an aspirational journey for those who need hope.