Book picks similar to
Unlocking Innovation: How To Generate And Realize Great Ideas (Smashing eBooks) by Smashing Magazine
business
design
web-and-mobile-development
web-design
Adobe InDesign CS6 Classroom in a Book
Adobe Creative Team - 2012
The 16 project-based lessons show readers step-by-step the key techniques for working with InDesign CS6. Readers learn what they need to know to create engaging page layouts using InDesign CS6. This completely revised CS6 edition covers the new tools for adding PDF form fields, linking content, and creating alternative layouts for digital publishing. The companion CD includes all the lesson files that readers need to work along with the book. This thorough, self-paced guide to Adobe InDesign CS6 is ideal for beginning users who want to master the key features of this program. Readers who already have some experience with InDesign can improve their skills and learn InDesign's newest features. "The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students." -Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files.Helpful tips:If you are able to search the book, search for "Where are the lesson files?"Go to the very last page of the book and scroll backwards.You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files.Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
How To Get To The Top Of Google in 2021: The Plain English Guide to SEO (Digital Marketing by Exposure Ninja)
Tim Cameron-Kitchen - 2020
Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, are a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you. How would it feel to…
Understand how Google chooses which websites to rank?
Know exactly what keywords to target to attract people who are ready to buy what you sell?
Have your most profitable keywords hit the top spot?
Confidently be able to tweak your website and its structure (no technical know-how needed!) for fast gains?
Be able to write killer content that Google and your visitors love?
Build relationships with key publication players in your industry and have them begging for your content?
Have crafted a complete SEO strategy to laser-target your focus and get big results?
What kind of results can you achieve? One of our clients came to us in 2015 asking for help. His business was making $2k per month in sales, and he was contemplating closing shop. Today, that business turns over $3.4million per month, thanks to the strategies in this book.You’ll read about this business and others in the book. Every strategy is data-backed and battle-tested by the Exposure Ninja team, who grow real businesses like yours. What's inside? Section 1: The Foundations You’ll learn:
The four free ways to appear on the first page of Google
How to identify keywords that will drive hordes of hungry traffic to your website
The key to seeing ranking gains in just weeks
Why snooping on your competitors is crucial, and how to steal the good bits.
Section 2: Your Website Transform your website’s ranking by:
Structuring it to make it easy for Google AND visitors to use
Using content to 10x your traffic
Transforming your blog into a sales generator
Avoiding the SEO pitfalls that can do more harm to your website than good
Section 3: Promoting Your Website You’ll find out:
The exact process that took one business from 35 to 3,450 leads a month
How to get links from national newspaper websites
The easy way to pitch content sounding desperate
How to get links from social media
Section 4: Designing Your SEO Strategy SEO can be overwhelming. Replace panic with serene calm as you:
Put everything into a comprehensive strategy
Pick the key tasks to get results if you’re low on time
Learn which metrics to track and which to ignore
Implement three key practices that will ensure long-term improvement, whatever Google throws at you
"But how do I know all this is possible?" Tim Cameron-Kitchen started out as a professional drummer. After building and ranking a website for his next-door neighbour, he got bitten by the SEO bug. Hundreds of clients later and with a team of 100 at his agency Exposure Ninja, Tim's story shows that anyone, even if you don't have a background in SEO, can learn what it takes to rank their website on Google.
No, No, No, No, No, Yes. Insights From a Creative Journey: Motivation & Self-Improvement (Creative & Innovation series Book 1)
Gideon Amichay - 2014
But rather an essential tool for direction, motivation and innovation.
No, No, No, No, No, Yes is the perfect inspirational Christmas gift for that someone in your life embarking on a great new challenge. Whether they just graduated from college, are changing careers, have set out to achieve something in the arts or the business realm, or just aspire to do something seemingly impossible, No, No, No, No, No, Yes will help them see that the “no’s” they will confront are simply directions on the map to “yes”. No. It is a word that every CEO, entrepreneur and creative professional has confronted. It is a word that both novices and seasoned professionals dread. It is a word that can easily seem like death to a dream. And yet it is also a word that can point in the right direction. It is a word that motivates us to do something differently, try something else, get better, innovate, keep going. No is a word that looms over every business person's, innovator's, and artist's life. And yet the word is universally met with trepidation and fear because the value of being told No is so little understood. ˃˃˃ No is a facilitator In No, No, No, No, No, Yes. Insights From A Creative Journey, award winning creator of visionary ad campaigns (Cannes Lions, Clios); ad exec (the Shalmor Avnon Amichay/Y&R agency); cartoonist (The New Yorker); speaker (TEDx); and teacher (School of Visual Arts) Gideon Amichay demonstrates that No is not a barrier to success it s a facilitator. No is not the end, but rather an essential tool for direction, motivation and innovation. Based on Amichay s best-selling book in Israel (published by Gordon Books in 2011) and 2013 TEDx talk of the same name, No, No, No, No, No, Yes takes the reader on an illustrated journey of the author's own lifetime confrontation, negotiation and relationship with No . Walking the reader through critical No s in his own 25 year career pitching cartoons to the New Yorker, risky ad campaign concepts as head of one of Israel s biggest ad agencies, impossible outdoor ad installations -- Amichay reveals the wisdom that No rarely ends with an exclamation point. ˃˃˃ No ends with a comma Rather, Amichay demonstrates that No usually ends with a comma: No comma, we don't have the time. No comma, we don't have the budget. No comma, can we see another option? By discovering which No comma he was confronting, Amichay shows how No s in fact led him to eventual Yes s -- including the waiting, the rejections, and the revisions and demonstrates that No, forces us to reexamine, to explore, to rethink, to change directions, to get better. ˃˃˃ No can be the best answer to get In No, No, No, No, No, Yes Amichay shares the essential revelation that sometimes No can be the best answer to get. Through illuminating anecdotes from his own illustrious career running the gamut between business and the arts, Gideon Amichay demonstrates unequivocally that No's, whether from colleagues, from clients, from life, or from within have great power, and are simply directions on the map to Yes. Authoritative, funny, whimsical, wise, and pragmatic, No, No, No, No, No, Yes. Insights From A Creative Journey. is the essential companion for every executive, innovator and artist to navigate the unavoidable odyssey of No in order to find the eventual Yes.
Scroll up and grab a copy today.
Laurie Baker: Life, Works & Writings
Gautam Bhatia - 2000
His distinctive brand of architecture, usually moulded around local building traditions (especially those of Kerela, his adopted home state in south India), is instantly identifiable and has, unsurprisingly, revolutionized traditional concepts of architecture in India. Baker's architecture is responsive, uses local materials and lays stress on low-cost design.This biograpy of Laurie Baker, like his work, is direct, simple and comprehensive; further embellished with sketches, plans, photographs and some of Baker's own writings, the book offers the professional architect view of the life, methods and thoughts of an unorthodox genius.
Bulletproof Ajax
Jeremy Keith - 2003
Uses progressive enhancement techniques to ensure graceful degradation (which makes sites usable in all browsers). Shows readers how to write their own Ajax scripts instead of relying on third-party libraries. Web site designers love the idea of Ajax--of creating Web pages in which information can be updated without refreshing the entire page. But for those who aren't hard-core programmers, enhancing pages using Ajax can be a challenge. Even more of a challenge is making sure those pages work for all users. In Bulletproof Ajax, author Jeremy Keith demonstrates how developers comfortable with CSS and (X)HTML can build Ajax functionality without frameworks, using the ideas of graceful degradation and progressive enhancement to ensure that the pages work for all users. Throughout this step-by-step guide, his emphasis is on best practices with an approach to building Ajax pages called Hijax, which improves flexibility and avoids worst-case scenarios.
Frontend Architecture for Design Systems: A Modern Blueprint for Scalable and Sustainable Websites
Micah Godbolt - 2015
This practical book takes experienced web developers through the new discipline of frontend architecture, including the latest tools, standards, and best practices that have elevated frontend web development to an entirely new level.Using real-world examples, case studies, and practical tips and tricks throughout, author Micah Godbolt introduces you to the four pillars of frontend architecture. He also provides compelling arguments for developers who want to embrace the mantle of frontend architect and fight to make it a first-class citizen in their next project.The four pillars include:Code: how to approach the HTML, CSS, and JavaScript of a design systemProcess: tools and processes for creating an efficient and error-proof workflowTesting: creating a stable foundation on which to build your siteDocumentation: tools for writing documentation while the work is in progress
jQuery Pocket Reference
David Flanagan - 2010
This book is indispensable for anyone who is serious about using jQuery for non-trivial applications." -- Raffaele Cecco, longtime developer of video games, including Cybernoid, Exolon, and StormlordjQuery is the "write less, do more" JavaScript library. Its powerful features and ease of use have made it the most popular client-side JavaScript framework for the Web. This book is jQuery's trusty companion: the definitive "read less, learn more" guide to the library.jQuery Pocket Reference explains everything you need to know about jQuery, completely and comprehensively. You'll learn how to:Select and manipulate document elementsAlter document structureHandle and trigger eventsCreate visual effects and animationsScript HTTP with Ajax utilitiesUse jQuery's selectors and selection methods, utilities, plugins and moreThe 25-page quick reference summarizes the library, listing all jQuery methods and functions, with signatures and descriptions.
Design Crazy: Good Looks, Hot Tempers, and True Genius at Apple
Max Chafkin - 2013
is one of the most successful—and influential—companies of our time, the transformational innovator that made computers not just personal but beautiful everyday objects. Technology met design, and our culture was altered forever.And yet very little is known about life inside Apple. The company is pathologically secretive—even with its own designers—about how it comes up with its groundbreaking products: iMac, iPod, iPhone, iPad, and the next “insanely great” thing on the horizon. Here, for the first time, the men and women who worked for and alongside Steve Jobs share their remarkable, nearly forty-year-old story. How Apple survived nearly catastrophic failure early on. How Jobs and his team came to understand and execute design like no one else. And how their philosophy ultimately changed the world.This Fast Company/Byliner Original is unlike any other book about Apple. Author Max Chafkin led a team of “Fast Company” reporters that spent months interviewing more than fifty former Apple execs and insiders, many of whom had never spoken publicly about their work. The result is a compelling and deeply revealing oral history of how design evolved at the most creative enterprise of our time, the company that one entrepreneur says “taught the world taste.”In these interviews, former colleagues describe Jobs at his most brilliant and bombastic—hurling unsatisfactory products across the lab and insulting employees, yet also singling out and celebrating craftsmanship and original work. Without a doubt, Jobs is the single most important figure in the company’s history. But overlooked in Apple’s carefully cultivated mythology are the other ingenious men and women who’ve left an indelible mark on Apple, some of whom think they deserve much more of the credit. At Apple, the stakes were big, and so were the egos.“Design Crazy” takes us behind the mystique and reveals Apple to be a deeply misunderstood company. And the greatest business story of the past two decades is far from over. Two years after the death of Steve Jobs, with many of his former colleagues now at startups like Tesla, Evernote, and Nest Labs, some think the end of Apple’s dominance is only a matter of time. The company has risen to the challenge before, but still the question lingers: Can Apple be Apple without Jobs?ABOUT THE AUTHORMax Chafkin is a contributing writer with “Fast Company.” His work has also been published in “Inc.”, “Vanity Fair,” “The New York Times Magazine,” and “The Best Business Writing 2012.” He lives in Brooklyn.
Better Web Typography for a Better Web
Matej Latin - 2017
The author, Matej Latin, takes complex concepts such as vertical rhythm, modular scale and page composition, and explains them in a simple way. The content of the book is accompanied by live code examples and the readers design and build an example website as they go through it. This is a new typography book for a new medium, the rules haven't changed much, everything else has.
Amazon Prime and Lending Library: Getting the Most Value From Your Prime Subscription
Steve Weber - 2014
Everything you need to know to get the most bang from your Prime bucks.
Boring to Billions : Adventures of a High Roller
Duane Cousin - 2020
One of the friends, whose cautious past serves as a way of life, will start to learn that not all is what it seems. Ultimately, one of these three friends will have to consciously decide if the reality is worth the risk.From author Duane Cousin comes Boring to Billions, part of the Adventures of a High Roller Series, a mesmerizing collection of short stories about believing in oneself and risking it all to get to the truth.
A Second Wind: Time to Own Your Future
T.D. Jakes - 2016
Jakes challenges the faithful to be more effective in earning their livelihoods by providing a diverse range of strategies that will turn their work life into an abundant life. While focusing on his core mission to preach the gospel worldwide, T.D. Jakes has seen many good people not spend enough quality time with family, friends, and God. They have gotten so swept up in the daily grind that they have failed to live the rich life that God desires for each of His people. In his new book, Jakes provides readers with strategies that will help them rejuvenate their life and turn their "busyness" into a "business." All readers-not just entrepreneurs-will benefit from Jakes' insightful advice so that they can use the days God has blessed them with wisely and finish each day strong!
Oprah: 40 Inspirational Life Lessons and Powerful Wisdom from Oprah Winfrey
Scarlett Johnson - 2015
From humble beginnings, Oprah has had a lifetime of experiences and touched the lives of millions of people. Her long running show The Oprah Winfrey Show covered a wide range of topics with sensitivity and dignity. It is from these experiences that Oprah has developed philosophies which can help anyone through all aspects of their lives. This book compiles 40 of Oprah’s inspirational life lessons and powerful wisdom. This includes; ● Inspiration to find your true passion and dreams ● Understanding of the barriers stopping you from achieving your goals ● Learning to recognize the positive influences in life ● Embracing your sense of self and the guidance of your inner voice. Whether you are looking to boost your career prospects, improve your relationships or ignite personal growth, Oprah’s life lessons can help. If you have been yearning to change your mindset, your life, your finances, your relationships then consider immersing yourself into the quintessential wisdom of Oprah Winfrey - one of the most respected women in the world. Oprah's inspirational quotes and life lessons can help you towards accomplishing your goals and achieving your dreams.
Narration: A Beginner's Guide to Creating Audiobooks: A Complete Step-by-Step Handbook for Narrating, Producing, and Selling Audiobooks on Audible and iTunes
Krystal Wascher - 2014
It's written from the perspective of a complete novice so if you don't have any prior experience with audiobook narration, editing or production, this book is a must-have! Here's A Preview Of What You'll Learn...
Why right now is the best time to get into the audiobook market,
How narrators are paid and the factors that determine how successful an audiobook will be,
How to easily find books to narrate if you are just starting out in the voice over business,
How audiobooks are recorded and sold on the major audiobook sites like Audible and iTunes,
How to set up your own home audiobook recording studio
How to use the free software program, Audacity, to record, edit, master and produce audiobooks in accordance with Audible's production standards,
How to prepare your manuscript for recording)
How to address revision requests,
How to use audiobooks to create a passive income stream that continues to pay you substantial royalties over time,
Much, much more!
This book is more than just an overview of the audiobook creation process. It's a technical guide full of tutorials that shows you everything you need to get turn a manuscript or book into retail-ready audiobook and have it listed for sale in the Audible and iTunes marketplaces. Don't have any experience with Audacity? No problem. This guide shows you each step that you need to take to setup a home recording studio, record your narration, edit outtakes, master your audio files, submit your final produced audiobook project, and build your professional narration or voice over profile. Tags: create audiobooks, how to create audiobooks, become a narrator, become a voice actor, voice over, how to get my Kindle book on Audible, how to turn a Kindle book into an audiobook, how to use Audacity to create audiobooks, Audacity, how to use Audacity to record audiobooks, how to get an audiobook on iTunes, how to get an audiobook on Audible, work from home as a narrator, voice over jobs, find narration jobs, iTunes, Audible, Audacity, audiobook, narration, narrate audiobooks, passive income, royalties, royalty income, work from home, kindle books, publish audiobooks.