Psychology: The Science Of Mind And Behaviour


Richard Gross - 2010
    This thoroughly updated edition is colorful, engaging, and packed with features that help students to understand and evaluate classic and contemporary Psychology. Gross is the 'bible' for students of Psychology and anyone in related fields such as Counseling, Nursing and Social Work who needs a reliable, catch-all text. All the major domains of Psychology are covered in detail across 50 manageable chapters that will help you get to grips with anything from the nervous system to memory, from attachment to personality, and everything in-between. A final section on issues and debates allows students to cast a critical eye on the research process, to explore the nature of Psychology as an evolving science, and understand some of the ethical issues faced by Psychologists.

Research Methods in Psychology


John J. Shaughnessy - 1985
    Offers students with the tools necessary to do ethical research in psychology and to understand the research they learn about in psychology courses and in the media.

Biopsychology


John P.J. Pinel - 1990
     Four interwoven themes support the major recent developments in the rapidly changing field of biopsychology. Thousands of new references and dozens of new topics have been added to this edition, making Pinel's discussion of and focus on the human element easy and interesting to read. For those interested in physiological and biological psychology.

Statistical Methods for Psychology


David C. Howell - 2001
    This book has two underlying themes that are more or less independent of the statistical hypothesis tests that are the main content of the book. The first theme is the importance of looking at the data before formulating a hypothesis. With this in mind, the author discusses, in detail, plotting data, looking for outliers, and checking assumptions (Graphical displays are used extensively). The second theme is the importance of the relationship between the statistical test to be employed and the theoretical questions being posed by the experiment. To emphasize this relationship, the author uses real examples to help the student understand the purpose behind the experiment and the predictions made by the theory. Although this book is designed for students at the intermediate level or above, it does not assume that students have had either a previous course in statistics or a course in math beyond high-school algebra.

Principles of Instrumental Analysis


Douglas A. Skoog - 1971
    Emphasis is placed upon the theoretical basis of each type of instrument, its optimal area of application, its sensitivity, its precision, and its limitations. The text also introduces students to elementary integrated circuitry, microprocessors and computers, and treatment of analytical data.

Davis's Drug Guide for Nurses


Judith Hopfer Deglin - 1988
    It includes even more new monographs and the latest FDA approvals. This updated edition is a book that students can count on with vital information for Peds, as well as precautions for all vulnerable populations. From pediatrics to geriatrics and from pregnancy to breast feeding considerations, "Davis's Drug Guide for Nurses" addresses the entire lifespan.

Principles of Marketing


Philip Kotler - 1980
    The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.

Essentials of Understanding Psychology


Robert S. Feldman - 1988
    No matter what brings students into the introductory course and regardless of their initial motivation, Essentials of Understanding Psychology, Seventh Edition, draws students into the field and stimulates their thinking. This revision integrates a variety of elements that foster students' understanding of psychology and its impact on their everyday lives. It also provides instructors with a fully integrated supplements package to objectively gauge their students' mastery of psychology's key principles and concepts and to create dynamic lectures.

Abnormal Psychology: Clinical Perspectives on Psychological Disorders


Richard P. Halgin - 1998
    In Richard Halgin and Susan Krauss Whitbourne’s Abnormal Psychology: Clinical Perspectives on Psychological Disorders, students are shown the human side of Abnormal Psychology. Through the wide

Understanding Motivation and Emotion


Johnmarshall Reeve - 1992
    Learn how to apply the principles of motivation in such settings as schools, the workplace, the athletic field, counseling, and one's own personal strivings. Features:Comprehensive coverage: all aspects of motivation study, including biological, cognitive, social, etc.Practical perspective on motivation study numerous how-to applications that show how to motivate yourself and others.Clear and concise writing style translates the research in ways that are easy to understand.

Phi: A Voyage from the Brain to the Soul


Giulio Tononi - 2012
    In the first, accompanied by a scientist who resembles Francis Crick, he learns why certain parts of the brain are important and not others, and why consciousness fades with sleep. In the second part, when his companion seems to be named Alturi (Galileo is hard of hearing; his companion’s name is actually Alan Turing), he sees how the facts assembled in the first part can be unified and understood through a scientific theory—a theory that links consciousness to the notion of integrated information (also known as phi). In the third part, accompanied by a bearded man who can only be Charles Darwin, he meditates on how consciousness is an evolving, developing, ever-deepening awareness of ourselves in history and culture—that it is everything we have and everything we are. Not since Gödel, Escher, Bach has there been a book that interweaves science, art, and the imagination with such originality. This beautiful and arresting narrative will transform the way we think of ourselves and the world.

The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us


Christopher Chabris - 2010
    In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: Our minds don’t work the way we think they do. We think we see ourselves and the world as they really are, but we’re actually missing a whole lot.Again and again, we think we experience and understand the world as it is, but our thoughts are beset by everyday illusions. We write traffic laws and build criminal cases on the assumption that people will notice when something unusual happens right in front of them. We’re sure we know where we were on 9/11, falsely believing that vivid memories are seared into our minds with perfect fidelity. And as a society, we spend billions on devices to train our brains because we’re continually tempted by the lure of quick fixes and effortless self-improvement.  The Invisible Gorilla reveals the myriad ways that our intuitions can deceive us, but it’s much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.

Understanding Abnormal Behavior


David Sue - 1981
    The first abnormal psychology book to present a thoroughly integrated multicultural perspective--based on the authors' view that cross-cultural comparisons can greatly enhance the understanding of disorders--the text provides extensive coverage and integration of multicultural models, explanations, and concepts. The book also helps you gain an understanding of abnormal behavior as scientific and clinical endeavors, while providing insight into the tools that mental health professionals use to study and treat disorders.

Development Through the Lifespan


Laura E. Berk - 1998
    The Social Issues boxes are useful in engaging students in topics of real-life importance that go beyond the individual.

Psychology in Action


Karen Huffman - 1987
    To meet it, you need a fully integrated text and supplements package that sets the stage for a perfectly choreographed learning experience.