Subliminal: How Your Unconscious Mind Rules Your Behavior


Leonard Mlodinow - 2012
    The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live.Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.

Marry Him: The Case for Settling for Mr. Good Enough


Lori Gottlieb - 2010
    So what if you haven't found The One just yet. Surely he'll come along, right? But what if he doesn't? Or even worse, what if he already has, but you just didn't realize it? Suddenly finding herself forty and single, Lori Gottlieb said the unthinkable in her March 2008 article in "The Atlantic" Maybe she and single women everywhere, needed to stop chasing the elusive Prince Charming and instead go for Mr. Good Enough. Looking at her friends' happy marriages to good enough guys who happen to be excellent husbands and fathers, Gottlieb declared it time to reevaluate what we really need in a partner. Her ideas created a firestorm of controversy from outlets like the "Today" show to "The Washington Post," which wrote, "Given the perennial shortage of perfect men, Gottlieb's probably got a point," to "Newsweek" and NPR, which declared, "Lori Gottlieb didn't want to take her mother's advice to be less picky, but now that she's turned forty, she wonders if her mother is right." Women all over the world were talking. But while many people agreed that they should have more realistic expectations, what did that actually mean out in the real world, where Gottlieb and women like her were inexorably drawn to their "type"? That's where "Marry Him" comes in. By looking at everything from culture to biology, in "Marry Him" Gottlieb frankly explores the dilemma that so many women today seem to face--how to reconcile the strong desire for a husband and family with a list of must-haves so long and complicated that many great guys get rejected out of the gate. Here Gottlieb shares her own journey in the quest for romantic fulfillment, and in the process gets wise guidance and surprising insights from marital researchers, matchmakers, dating coaches, behavioral economists, neuropsychologists, sociologists, couples therapists, divorce lawyers, and clergy--as well as single and married men and women, ranging in age from their twenties to their sixties. "Marry Him" is an eye-opening, often funny, sometimes painful, and always truthful in-depth examination of the modern dating landscape, and ultimately, a provocative wake-up call about getting real about Mr. Right.

How to Speak How to Listen


Mortimer J. Adler - 1983
    Adler gives a short course in effective communication, invaluable for salespeople, negotiators, teachers, and families seeking better communication among themselves.

The One Minute Manager


Kenneth H. Blanchard - 1981
    These very real results were achieved through learning the management techniques that spell profitability for the organization and its employees.The One Minute Manager is a concise, easily read story that reveals three very practical secrets: One Minute Goals, One Minute Praisings, and One Minute Reprimands. The audio also presents several studies in medicine and the behavioral sciences that clearly explain why these apparently simple methods work so well with so many people. By the audio's end you will know how to apply them to your own situation and enjoy the benefits.

Tribe of Mentors: Short Life Advice from the Best in the World


Timothy Ferriss - 2017
    From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.From the author: In 2017, several of my close friends died in rapid succession. It was a very hard year, as it was for many people. It was also a stark reminder that time is our scarcest, non-renewable resource. With a renewed sense of urgency, I began asking myself many questions: Were my goals my own, or simply what I thought I should want? How much of life had I missed from underplanning or overplanning? How could I be kinder to myself? How could I better say “no” to the trivial many to better say “yes” to the critical few? How could I best reassess my priorities and my purpose in this world? To find answers, I reached out to the most impressive world-class performers in the world, ranging from wunderkinds in their 20s to icons in their 70s and 80s. No stone was left unturned. This book contains their answers—practical and tactical advice from mentors who have found solutions. Whether you want to 10x your results, get unstuck, or reinvent yourself, someone else has traveled a similar path and taken notes. This book, Tribe of Mentors, includes many of the people I grew up viewing as idols or demi-gods. Less than 10% have been on my podcast (The Tim Ferriss Show, more than 200 million downloads), making this a brand-new playbook of playbooks. No matter your challenge or opportunity, something in these pages can help. Among other things, you will learn: • More than 50 morning routines—both for the early riser and those who struggle to get out of bed. • How TED curator Chris Anderson realized that the best way to get things done is to let go. • The best purchases of $100 or less (you'll never have to think about the right gift again). • How to overcome failure and bounce back towards success. • Why Humans of New York creator Brandon Stanton believes that the best art will always be the riskiest. • How to meditate and be more mindful (and not just for those that find it easy). • Why tennis champion Maria Sharapova believe that “losing makes you think in ways victories can’t.” • How to truly achieve work-life balance (and why most people tell you it isn’t realistic). • How billionaire Facebook co-founder Dustin Moskovitz transformed the way he engages with difficult situations to reduce suffering. • Ways to thrive (and survive) the overwhelming amount of information you process every day. • How to achieve clarity on your purpose and assess your priorities. • And much more. This reference book, which I wrote for myself, has already changed my life. I certainly hope the same for you. I wish you luck as you forge your own path. All the best, Tim Ferriss

In the Meantime: Finding Yourself and the Love You Want


Iyanla Vanzant - 1998
    You know exactly what you want in life, but what you want is nowhere in sight. Perhaps your vision is unclear, your purpose still undefined. On top of it all, your relationships, particularly your romantic relationships, are failing. If these scenarios feel familiar way down in the deepest part of your gut—then you, my dear, are smack dab in the middle of the meantime. Every living being wants to experience the light of love. The problem is that our windows are dirty! The windows of our hearts and minds are streaked with past pains and hurts, past memories and disappointments. In this book, Iyanla Vanzant teaches us how to do our mental housekeeping so that we can clean the windows, floors, walls, closets, and corners of our minds. If we do a good job, our spirits will shine bringing in the light of true love and happiness.

Men Are from Mars, Women Are from Venus


John Gray - 1992
    Then they came to Earth and amnesia set in: they forgot they were from different planets.Based on years of successful counseling of couples and individuals, Men Are from Mars, Women Are from Venus has helped millions of couples transform their relationships. Now viewed as a modern classic, this phenomenal book has helped men and women realize how different they really are and how to communicate their needs in such a way that conflict doesn't arise and intimacy is given every chance to grow!!!!

Beyond Order: 12 More Rules For Life


Jordan B. Peterson - 2021
     In 12 Rules for Life, clinical psychologist and celebrated professor at Harvard and the University of Toronto Dr. Jordan B. Peterson helped millions of readers impose order on the chaos of their lives. Now, in this bold sequel, Peterson delivers twelve more lifesaving principles for resisting the exhausting toll that our desire to order the world inevitably takes. In a time when the human will increasingly imposes itself over every sphere of life—from our social structures to our emotional states—Peterson warns that too much security is dangerous. What’s more, he offers strategies for overcoming the cultural, scientific, and psychological forces causing us to tend toward tyranny, and teaches us how to rely instead on our instinct to find meaning and purpose, even—and especially—when we find ourselves powerless. While chaos, in excess, threatens us with instability and anxiety, unchecked order can petrify us into submission. Beyond Order provides a call to balance these two fundamental principles of reality itself, and guides us along the straight and narrow path that divides them.

The More of Less: Finding the Life You Want Under Everything You Own


Joshua Becker - 2016
    We feel the weight and burden of our clutter, and we tire of cleaning and managing and organizing.   While excess consumption leads to bigger houses, faster cars, fancier technology, and cluttered homes, it never brings happiness. Rather, it results in a desire for more. It redirects our God-given passions to things that can never fulfill. And it distracts us from the very life we wish we were living.  But it doesn’t have to be this way.    In The More of Less, Joshua Becker, helps you….   •          recognize the life-giving benefits of owning less •          realize how all the stuff you own is keeping you from pursuing your dreams •          craft a personal, practical approach to decluttering your home and life •          experience the joys of generosity •          learn why the best part of minimalism isn’t a clean house, it’s a full life   The beauty of minimalism isn’t in what it takes away. It’s in what it gives.

The Power of Vulnerability: Teachings of Authenticity, Connections and Courage


Brené Brown - 2013
    Brené Brown, “we associate vulnerability with emotions we want to avoid such as fear, shame, and uncertainty. Yet we too often lose sight of the fact that vulnerability is also the birthplace of joy, belonging, creativity, authenticity, and love.” On The Power of Vulnerability, Dr. Brown offers an invitation and a promise - that when we dare to drop the armor that protects us from feeling vulnerable, we open ourselves to the experiences that bring purpose and meaning to our lives. Here she dispels the cultural myth that vulnerability is weakness and reveals that it is, in truth, our most accurate measure of courage.“The Power of Vulnerability is a very personal project for me,” Brené explains. “This is the first place that all of my work comes together. This audio course draws from all three of my books - it’s the culmination of everything I’ve learned over the past twelve years. I'm very excited to weave it all into a truly comprehensive form that shows what these findings and insights can mean in our lives.”Guidance and Insights for Wholehearted LivingOver the past twelve years, Dr. Brené Brown has interviewed hundreds of people as part of an ongoing study of vulnerability. “The research shows that we try to ward disappointment with a shield of cynicism, disarm shame by numbing ourselves against joy, and circumvent grief by shutting off our willingness to love,” explains Dr. Brown. When we become aware of these patterns, she teaches, we begin to become conscious of how much we sacrifice in the name of self-defense -and how much richer our lives become when we open ourselves to vulnerability.“In my research,” Dr. Brown says, “the word I use to describe people who can live from a place of vulnerability is wholehearted.” Being wholehearted is a practice—one that we can choose to cultivate through empathy, gratitude, and awareness of our vulnerability armor. Join this engaging and heartfelt teacher on The Power of Vulnerability as she offers profound insights on leaning into the full spectrum of emotions—so we can show up, let ourselves be seen, and truly be all in.HIGHLIGHTSCultivating shame resilience—the key to developing a sense of worth and belonging.Vulnerability as the origin point for innovation, adaptability, accountability, and visionary leadership.Our emotional armory - how we use perfectionism, numbing, and other tactics to avoid feeling vulnerable.The myths of vulnerability - common misconceptions about weakness, trust, and self-sufficiency.Discovering your vulnerability armor - recognizing what makes us shut down, and how we can change.The 10 guideposts of wholehearted living - essential skills for becoming fully engaged in life.Six hours of stories, warm humor, and transformative insights for living a life of courage, authenticity, and compassion from Dr. Brené Brown.

How to Have Impossible Conversations: A Very Practical Guide


Peter Boghossian - 2019
    Whether you're online, in a classroom, an office, a town hall—or just hoping to get through a family dinner with a stubborn relative—dialogue shuts down when perspectives clash. Heated debates often lead to insults and shaming, blocking any possibility of productive discourse. Everyone seems to be on a hair trigger.In How to Have Impossible Conversations, Peter Boghossian and James Lindsay guide you through the straightforward, practical, conversational techniques necessary for every successful conversation—whether the issue is climate change, religious faith, gender identity, race, poverty, immigration, or gun control. Boghossian and Lindsay teach the subtle art of instilling doubts and opening minds. They cover everything from learning the fundamentals for good conversations to achieving expert-level techniques to deal with hardliners and extremists. This book is the manual everyone needs to foster a climate of civility, connection, and empathy."This is a self-help book on how to argue effectively, conciliate, and gently persuade. The authors admit to getting it wrong in their own past conversations. One by one, I recognize the same mistakes in me. The world would be a better place if everyone read this book."  —Richard Dawkins, author of Science in the Soul and Outgrowing God

The Truth: An Uncomfortable Book About Relationships


Neil Strauss - 2015
    The book jump-started the international “seduction community,” and made Strauss a household name—revered or notorious—among single men and women alike.But the experience of writing The Game also transformed Strauss into a man who could have what every man wants: the ability to date or have casual sex with almost every woman he met. The results were heady, to be sure. But they also conditioned him to view the world as a kind of constant parade of women, sex, and opportunity—with intimacy and long-term commitment taking a back seat. That is, until he met the woman who forced him to choose between herself and the parade. The choice was not only difficult, it was wrenching. It forced him deep into his past, to confront not only the moral dimensions of his pickup lifestyle, but also a wrenching mystery in his childhood that shaped the man that he became. It sent him into extremes of behavior that exposed just how conflicted his life had become. And it made him question everything he knew about himself, and about the way men and women live with and without each other.He would never be the same again.Searingly honest, compulsively readable, this book may have the same effect on you.

How to Make People Like You in 90 Seconds or Less


Nicholas Boothman - 1999
    Now that connection is infinitely easier to make through Nicholas Boothman's program of rapport by design.How to Make People Like You in 90 Seconds or Less is the work of a master of Neuro-Linguistic Programming whose career is teaching corporations and groups the secrets of successful face-to-face communication. Aimed at establishing rapport-that stage between meeting and communicating-How to Make People Like You focuses on the concept of synchrony. It shows how to synchronize attitude, synchronize body language, and synchronize voice tone so that you instantly and imperceptibly become someone the other person likes. Reinforcing these easy-to-learn skills is knowing how to read the other person's sensory preferences-most of us are visual, some are kinesthetic, and a minority are auditory. So when you say "I see what you mean" to a visual person, you're really speaking his language. Along the way the book covers attitude, nervousness, words that open a conversation and words that shut it down, compliments, eye cues, the magic of opposites attracting, and more. It's how to make the best of the most important 90 seconds in any relationship, business or personal.

You Can Read Anyone: Never Be Fooled, Lied To, or Taken Advantage of Again


David J. Lieberman - 2007
    Because the techniques can be applied instantly to any person in just about any situation, Dr. Lieberman has demonstrated their ease and accuracy on hundreds of television and radio programs. In a special report for FOX News, host Jeff Rosin declared, "It's simply amazing! I was with him and he was never wrong . . . not even once. I even learned how to do it and that's saying something." In fact, Dr. Lieberman has gone "head-to-head" on live television, with skilled polygraph examiners and scored just as well-every time. You Can Read Anyone shows step-by-step exactly how to tell what someone is thinking and feeling in real-life situations. And when the stakes are high-negotiations, interrogations, questions of abuse, theft, or fraud-- knowing who is out for you, and who is out to get you (or a loved one) can save you time, money, energy, and heartache. The New York Times put it best. In a feature article they simply said, "Don't lie to David Lieberman". And now you too, can learn the most important psychological tools governing human behavior and do more than just put the odds in your favor. Set up the game so that you can't lose. A peak inside: The Ultimate Bluff Buster - How would you like to know if the guy sitting across the poker table from you really has a full house or just a pair of deuces? Or if your top executive is serious about quitting if he doesn't get a raise? Find out if your opponent is feeling good about his chances or just putting up a good front dead giveaway a poker player is bluffing /sure fire sign good hand, even pros give themselves away Is This Person Hiding Anything? - Don't get the wool pulled over your eyes! The next time you have a "sneaking" suspicion, that someone may be "up" to something, casually find out if anyone- kids, coworker, spouse, or friend--is keeping something from you Is He Interested or Are You Wasting Your Time? - If you want to find out if your date likes you or not; if your co-worker is really interested in helping you with your project; or if your prospect is interested in your product, learn how to know, every time. Whose Side is She Really On? - Is she out for you, or to get you? If you think that someone may be sabotaging your efforts, when she appears to be cooperating, find out whose side anyone is on, and fast. Emotional Profile - Learn the signs of emotional instability and potential for violence. From a blind date to the baby-sitter to a coworker, know what to look for, and what questions to ask, in order to protect you and your loved ones.

Captivate: The Science of Succeeding with People


Vanessa Van Edwards - 2017
    As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections. Just like knowing the formulas to use in a chemistry lab, or the right programming language to build an app, Captivate provides simple ways to solve people problems. You’ll learn, for example… · How to work a room: Every party, networking event, and social situation has a predictable map. Discover the sweet spot for making the most connections.· How to read faces: It’s easier than you think to speed-read facial expressions and use them to predict people’s emotions.· How to talk to anyone: Every conversation can be memorable—once you learn how certain words generate the pleasure hormone dopamine in listeners.When you understand the laws of human behavior, your influence, impact, and income will increase significantly. What’s more, you will improve your interpersonal intelligence, make a killer first impression, and build rapport quickly and authentically in any situation—negotiations, interviews, parties, and pitches. You’ll never interact the same way again.