Now, in this lucid and accessibly written book, Philip Ball applies state-of-the-art scientific understanding from the fields of biology, chemistry, geology, physics, and mathematics to these ancient mysteries, revealing how nature's seemingly complex patterns originate in simple physical laws. Tracing the history of scientific thought about natural patterns, Ball shows how common presumptions--for example, that complex form must be guided by some intelligence or that form always follows function--are erroneous and continue to mislead scientists today. He investigates specific patterns in depth, revealing that these designs are self-organized and that simple, local interactions between component parts produce motifs like spots, stripes, branches, and honeycombs. In the process, he examines the mysterious phenomenon of symmetry and why it appears--and breaks--in similar ways in different systems. Finally, he attempts to answer this profound question: why are some patterns universal? Illustrations throughout the text, many in full color, beautifully illuminate Ball's ideas.

    To memorize anything, distribute vivid, emotionally stirring imagined images around a piece of familiar architecture. This is the method of loci, or memory palace method, first developed in classical antiquity. Giordano Bruno perfected the art in the late 16th Century. He published a series of books on the subject, beginning with De Umbris Idearum (On the Shadows of Ideas). His work and life would lead him across the major centers of Renaissance Europe, to the patronage of kings and nobles, the scorn and envy of academics, and ultimately to his imprisonment and execution at the hands of the Roman Inquisition in 1600.Bruno's works have been reprinted periodically since his death. The current edition is the first complete English translation to be published.

    Claiming to know the “pals” of presidential aspirants, dark secrets about public officials, and hidden causes of the current economic crisis, those who spread rumors know precisely what they are doing. They are sometimes able to derail political candidates, injure companies and reputations, even damage democratic governance. And in the era of the Internet, they know more about manipulating the mechanics of false rumors—social cascades, group polarization, and biased assimilation—than you do. They also know that the presumed correctives—publishing balanced information, issuing corrections, and trusting to the marketplace of ideas—do not always work. A pioneer in the effort “to design regulation around the ways people behave” (The Wall Street Journal), Cass R. Sunstein uses examples from the real world and from behavioral studies to explain why certain rumors spread like wildfire and what we can do to avoid being misled.

    Ong offers fascinating insights into oral genres across the globe and through time, and examines the rise of abstract philosophical and scientific thinking. He considers the impact of orality-literacy studies not only on literary criticism and theory but on our very understanding of what it is to be a human being, conscious of self and other.This is a book no reader, writer or speaker should be without.

    His selection of essays, each important in its own right, also serves as ‘the best... introduction so far to Barthes’ career as the slayer of contemporary myths’. (John Sturrock, New Statesman)

    With the assistance of a co-author, this popular student textbook has now been updated to include techniques such as membrane chromatography, aqueous phase partitioning, engineering recombinant proteins for purification and due to the rapid advances in bioinformatics/proteomics a discussion of the analysis of complex protein mixtures by 2D-electrophoresis and RPHPLC prior to sequencing by mass spectroscopy. Written with the student firmly in mind, no previous knowledge of biochemistry, and little of chemistry, is assumed. It is intended to provide an introduction to enzymology, and a balanced account of all the various theoretical and applied aspects of the subject which are likely to be included in a course.

    "Will interest all readers concerned about our environment and quality of life."-- Publishers Weekly.

    - Book Review Editor of the journal "Modern Pathology," the official journal of the United States-Canadian Academy of Pathology and prestigious best-selling author. This is the 5th edition of a book that has already established itself as the classic pathology textbook in India. This new edition has been updated, and improved to meet the highest standards of quality and information now required by pathology courses around the world. Editorially this new edition carries particular emphasis on molecular pathology and genetics in the pathogenesis of various diseases, and the pathological discussions of each organ or system is preceded with a short description of its structure and function. The material is integrated with extensive page cross references between chapters and the whole book has been thoroughly re-edited, with new images, illustrations and line drawings. The book is accompanied by the free student revision aid "Pathology - Quick Review and MCQs" and therefore, together as a package, "Textbook of Pathology, 5E" will be a major contribution to the required reading of undergraduate medical students worldwide.

    Meet Bina48, the world's most sentient robot, commissioned by Martine Rothblatt and created by Hanson Robotics. Bina48 is a nascent Mindclone of Martine's wife that can engage in conversation, answer questions, and even have spontaneous thoughts that are derived from multimedia data in a Mindfile created by the real Bina. If you're active on Twitter or Facebook, share photos through Instagram, or blogging regularly, you're already on your way to creating a Mindfile—a digital database of your thoughts, memories, feelings, and opinions that is essentially a back-up copy of your mind. Soon, this Mindfile can be made conscious with special software—Mindware—that mimics the way human brains organize information, create emotions and achieve self-awareness. This may sound like science-fiction A.I. (artificial intelligence), but the nascent technology already exists. Thousands of software engineers across the globe are working to create cyberconsciousness based on human consciousness and the Obama administration recently announced plans to invest in a decade-long Brain Activity Map project. Virtually Human is the only book to examine the ethical issues relating to cyberconsciousness and Rothblatt, with a Ph.D. in medical ethics, is uniquely qualified to lead the dialogue.

    But is this a momentous evolutionary leap or an unparalleled catastrophe? The very fabric of Xhaldian society is threatened as fear and prejudice divide the transformed from their own kin. Dispatched to cope with the growing crisis, Captain Picard and the crew of the Starship Enterprise receive some unexpected visitors from another reality, in the form of a group of mutant heroes known as the uncanny X-Men. Storm, leader of the team, offers her help in resolving a situation that is agonizingly similar to the human/mutant conflicts of their own time and space. But when hostile aliens appear in orbit around Xhaldia to try and abduct the transformed for use as superpowered weapons in an attack on the Federation, even the combined forces of the crew of Starfleet and the X-Men may be unable to prevent an inferno of death and destruction. Starfleet's finest crew and Earth's greatest mutant heroes will need all their powers and abilities to save the Xhaldia people and stop a deadly threat to the Federation.

    It is a ‘ must’ book for those in every branch of science . . . in addition, economists, politicians, statesmen, and businessmen cannot afford to overlook cybernetics and its tremendous, even terrifying implications. "It is a beautifully written book, lucid, direct, and despite its complexity, as readable by the layman as the trained scientist." -- John B. Thurston, "The Saturday Review of Literature" Acclaimed one of the "seminal books . . . comparable in ultimate importance to . . . Galileo or Malthus or Rousseau or Mill," "Cybernetics" was judged by twenty-seven historians, economists, educators, and philosophers to be one of those books published during the "past four decades", which may have a substantial impact on public thought and action in the years ahead." -- Saturday Review

    Publishing is one of the most complex and lucrative parts of the music business. Industry expert Randall Wixen covers everything from mechanical, performing and synch rights to sub-publishing, foreign rights, copyright basics, types of publishing deals, advice on representation and more. Get a view from the top, in plain English. This updated and revised edition has been prepared in light of the ever-changing landscape of music publishing, taking into account factors like illegal downloading and recent announcements from the Copyright Royalty Board. With an added "DIY" chapter, the author demonstrates why the playing field has changed for the traditional copyright adminstrators, and how musicians just starting out can protect their own work until they hit the big time.

    Find your favourite pop-culture character in this collection of silhouettes from well-known movie, television, comics and video game characters!

    Now a distinguished scholar offers the first comprehensive account of the evolutionary origins of art and storytelling. Brian Boyd explains why we tell stories, how our minds are shaped to understand them, and what difference an evolutionary understanding of human nature makes to stories we love.Art is a specifically human adaptation, Boyd argues. It offers tangible advantages for human survival, and it derives from play, itself an adaptation widespread among more intelligent animals. More particularly, our fondness for storytelling has sharpened social cognition, encouraged cooperation, and fostered creativity.After considering art as adaptation, Boyd examines Homer's "Odyssey" and Dr. Seuss's "Horton Hears a Who!" demonstrating how an evolutionary lens can offer new understanding and appreciation of specific works. What triggers our emotional engagement with these works? What patterns facilitate our responses? The need to hold an audience's attention, Boyd underscores, is the fundamental problem facing all storytellers. Enduring artists arrive at solutions that appeal to cognitive universals: an insight out of step with contemporary criticism, which obscures both the individual and universal. Published for the bicentenary of Darwin's birth and the 150th anniversary of the publication of "Origin of Species, " Boyd's study embraces a Darwinian view of human nature and art, and offers a credo for a new humanism.

    Known for its thorough, clearly-written exercises, full-color art, and tear-out review sheets, this lab manual gives you a hands-on laboratory experience. It is also accompanied by an interactive website built specifically for the A&P lab course that features pre-lab and post-lab quizzes for every exercise, Practice Anatomy Lab(TM) 2.0, and PhysioEx(TM) 8.0. This latest edition features brand-new pre-lab quizzes at the beginning of each exercise. This new lab manual also features a brand-new art program that uses rich vibrant colors, 3D realistic rendering, and many new histology and cadaver photos.