The Product Book: How to Become a Great Product Manager


Product School - 2017
    Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need? What does a product manager do? Based upon Product School’s curriculum, which has helped thousands of students become great product managers, The Product Book answers that question. Filled with practical advice, best practices, and expert tips, this book is here to help you succeed! Product School offers product management classes taught by real-world product managers, working at renowned tech companies like Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, Netflix and more. The classes are designed to fit into your work schedule, and the campuses are conveniently located in Silicon Valley, San Francisco, Los Angeles and New York.

Data Science For Dummies


Lillian Pierson - 2014
    Data Science For Dummies is the perfect starting point for IT professionals and students interested in making sense of their organization’s massive data sets and applying their findings to real-world business scenarios. From uncovering rich data sources to managing large amounts of data within hardware and software limitations, ensuring consistency in reporting, merging various data sources, and beyond, you’ll develop the know-how you need to effectively interpret data and tell a story that can be understood by anyone in your organization. Provides a background in data science fundamentals before moving on to working with relational databases and unstructured data and preparing your data for analysis Details different data visualization techniques that can be used to showcase and summarize your data Explains both supervised and unsupervised machine learning, including regression, model validation, and clustering techniques Includes coverage of big data processing tools like MapReduce, Hadoop, Dremel, Storm, and Spark It’s a big, big data world out there – let Data Science For Dummies help you harness its power and gain a competitive edge for your organization.

24 Assets: Create a digital, scalable, valuable and fun business that will thrive in a fast changing world


Daniel Priestley - 2017
    They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don’t perform this way. Most entrepreneurs aren’t building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn’t pay off. This book sets out a method for building a business that becomes a valuable asset. It focuses you on transforming your organisation into something scalable, digital, fun and capable of making an impact. It’s time to, stand out, scale up and build a business that has a life of its own. Start now by reading this book.

The Pho Cookbook: Easy to Adventurous Recipes for Vietnam's Favorite Soup and Noodles


Andrea Nguyen - 2017
    That experience sparked a lifelong love of the iconic noodle soup, long before it became a cult food item in the United States.Here Andrea dives deep into pho’s lively past, visiting its birthplace and then teaching you how to successfully make it at home. Options range from quick weeknight cheats to impressive weekend feasts with broth and condiments from scratch, as well as other pho rice noodle favorites. Over fifty versatile recipes, including snacks, salads, companion dishes, and vegetarian and gluten-free options, welcome everyone to the pho table.With a thoughtful guide on ingredients and techniques, plus evocative location photography and deep historical knowledge, The Pho Cookbook enables you to make this comforting classic your own.

The Gig Economy: The Complete Guide to Getting Better Work, Taking More Time Off, and Financing the Life You Want


Diane Mulcahy - 2016
    Today, more than a third of Americans are working in the gig economy—mixing together short-term jobs, contract work, and freelance assignments. For those who’ve figured out the formula, life has never been better The Gig Economy is your guide to this uncertain but ultimately rewarding world. Succeeding in it starts with shifting gears to recognize that only you control your future. Next is leveraging your skills, knowledge, and network to create your own career trajectory—one immune to the whims of an employer.Packed with research, exercises, and anecdotes, this eye-opening book supplies strategies—ranging from the professional to the personal—to help you:● Construct a life based on your priorities and vision of success● Cultivate connections without networking● Create your own security● Take more time off● Build flexibility into your financial life● Face your fears by reducing risk● Prepare for the future● And much moreLayoffs… recessions…Corporate jobs are not only unstable — they’re increasingly scarce. It’s time to take charge of your own career and lead the life you actually want.

How to Manage Your Money When You Don't Have Any


Erik Wecks - 2012
    It provides both a respectful, no-nonsense look at the difficult realities of life after the Great Recession and a hope-filled, easy to follow path toward better financial stability for even the most financially strapped households. Created by a financial expert who hasn't struck it rich, How to Manage Your Money When You Don't Have Any offers a first hand story of financial survival in the face of rough times. Rather than emphasizing wealth creation, How to Manage Your Money When You Don't Have Any teaches readers to do the best they can with their income no matter its size. Content rich, personal, and jargon free, the book is opinionated and at times humorous. Full of current everyday references, it is meant to be a quick read which will appeal to the average reader just struggling to make ends meet.

After the Tears: Helping Adult Children of Alcoholics Heal Their Childhood Trauma


Jane Middelton-Moz - 1986
    The trauma and grief of childhood losses affect every aspect of the life of an adult child of an alcoholic (ACoA). Now the authors of the bestselling After the Tears offer further insight into the origin and cost of childhood pain for those who grew up in alcoholic families. In this revised and expanded edition, Jane Middelton-Moz and Lorie Dwinell combine their years of experience in working with ACoAs, tackling issues such as intimacy, sibling relationships, codependency, breaking the alcoholic pattern, building a relationship with the inner child, forgiveness, and opening a window to spirituality.

The Best Joke Book (Period): Hundreds of the Funniest, Silliest, Most Ridiculous Jokes Ever


William Donohue - 2014
    Inside, you'll find hundreds of jokes that are guaranteed to stir up a room full of smiles, including knock-knocks, witty puns, and one-liners. Complete with hilarious quotes from celebrities like Jon Stewart, Lewis Black, and Jerry Seinfeld, everyone will revel in each gut-busting moment.So whether you're looking to add a few jokes to your repertoire, impress your buds, or improve your banter, this sidesplitting book arms you with the perfect joke for any occasion!

The Well-Balanced Teacher: How to Work Smarter and Stay Sane Inside the Classroom and Out


Mike Anderson - 2010
    This is true both in airplanes and in classrooms--you have to take care of yourself before you can help someone else. If teachers are stressed out and exhausted, how can they have the patience, positive energy, and enthusiasm to provide the best instruction for students? Author Mike Anderson asked that question as a teacher himself, and the answers he found form the basis of The Well-Balanced Teacher. He found that teachers need to take care of themselves in five key areas to keep themselves in shape to care for their students.In addition to paying proper attention to their basic needs for nutrition, hydration, sleep, exercise, and emotional and spiritual refreshment, teachers also needBelonging: Teachers need to feel positive connections with other people, both in school and outside school. Significance: Teachers want to know that they make a positive difference through the work they do.Positive engagement: When teachers enjoy their work, they have great energy and passion for their teaching.Balance: Healthy teachers set boundaries and create routines so that they can have rich lives both in the classroom and at home.Anderson devotes a chapter to each of these needs, describing in frank detail his own struggles and offering a multitude of practical tips to help readers find solutions that will work for them. When teachers find ways to take care of their own needs, they will be healthier and happier, and they will have the positive energy and stamina needed to help their students learn and grow into healthy adults themselves.

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success


Sean Ellis - 2017
    It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace's sorry step-brother, and Uber was a scrappy upstart that didn't stand a chance against the Goliath that was New York City Yellow Cabs.So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn't explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies' extraordinary rise. That methodology is called Growth Hacking, and it's practitioners include not just today's hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of GrowthHackers.com.Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Good Company


Arthur Blank - 2020
    Blank believes that for good companies, purpose and profit can-and should-go hand in hand. And he should know. Together with cofounder Bernie Marcus, Blank built The Home Depot from an idea and a dream to a $50 billion-dollar company, the leading home improvement retailer in the world. And even while opening a new store every 42 hours, they never lost sight of their commitment to care for their people and communities. In fact, in 2001, The Home Depot was voted America's most socially responsible company. Blank left The Home Depot that same year with a burning question: Could the values and culture that made that company great be replicated? Good Company takes readers inside the story of how he did just that-turning around a struggling NFL team, rebooting a near-bankrupt retail chain, building a brand-new stadium, revitalizing a blighted neighborhood, launching a startup soccer club, and more. "When good companies put the wellbeing of their customers, their associates, and their communities first, financial success will follow," Blank writes. "The entrepreneurs and business leaders of today and tomorrow have an extraordinary opportunity: to prove that through upholding values we can create value-for the company, for the customer, and for the community."

The Power of Discipline: How to Use Self Control and Mental Toughness to Achieve Your Goals


Daniel Walter - 2020
    Talent, intelligence, and skill are only a part of the equation. Positive thinking, affirmations, and vision boards are only a part of the equation. If you want to turn your dreams into reality, you need self-discipline.Self-discipline is what will keep you focused when all hell is breaking loose and it looks like you are one step away from failure. It will give you the mental toughness required to dismantle the limitations you have placed on yourself and break through all obstacles standing in the way of your goals.How would you feel if I told you that your inability to achieve your goals does not arise because you are lazy or lack drive, but rather it’s a problem because you have never been taught how to practice self-discipline?People are not born with self-discipline. Like driving or playing tennis, it’s a skill that you learn. In The Power of Discipline you will gain access to easy-to-read, scientific explanations about self-discipline including:How to master self-discipline by targeting certain areas of the brainThe Navy SEALs’ secrets to self-disciplineThe Zen Buddhists’ secrets to self-disciplineHow to make hard-work excitingHow to ditch your bad habits and adopt the habits of successful peopleStrategies to keep going when your motivation runs outAnd much, much moreBy applying the principles in this book, you will develop your self-discipline, bulldoze through toward your goals, become an unstoppable force of nature, and start living the life you know you deserve!It’s impossible to buy back the time you have lost, but you can take control of your future. Click the link below to view the book on Amazon! https://amzn.to/3bdYlR3

Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business


Chris C. Ducker - 2014
    Not only are they the boss, but also the salesperson, HR manager, copywriter, operations manager, online marketing guru, and so much more. It's no wonder why so many people give up the dream of starting a business--it's just too much for one person to handle.But outsourcing expert and Virtual CEO, Chris Ducker knows how you can get the help you need with resources you can afford. Small business owners, consultants, and online entrepreneurs don't have to go it alone when they discover the power of building teams of virtual employees to help run, support, and grow their businesses.Focusing on business growth, Ducker explains every detail you need to grasp, from figuring out which jobs you should outsource to finding, hiring, training, motivating, and managing virtual assistants. With additional tactics and online resources, Virtual Freedom is the ultimate resource of the knowledge and tools necessary for building your dream business with the help of virtual staff.

Shut Up and Listen!: Hard Business Truths that Will Help You Succeed


Tilman Fertitta - 2019
    When you put this book down, you’ll know what you’re doing right and what you’re doing wrong to operate your business, and if you’re just getting started, it will help set you up for success.Tilman Fertitta, also known as the Billion Dollar Buyer, started his hospitality empire thirty years ago with just one restaurant. So he knows the challenges that business owners face, as well as the common pitfalls that cause them to go under. Over the years he’s stayed true to the principles that helped him scale his business to what is believed to be the largest single-shareholder company in America, with over $4 billion in revenue, including hundreds of restaurants (Landry’s Seafood, Bubba Gump Shrimp Company, Morton’s Steakhouse, Mastro’s, The Chart House, Rainforest Café, and over forty more restaurant concepts) and five Golden Nugget Casinos. He’s also sole owner of the NBA’s Houston Rockets. In Shut Up and Listen!, he shares the key insights that made it all possible.When entrepreneurs appear on Billion Dollar Buyer, the biggest obstacles they often face are ones they don’t suspect: not knowing your numbers, not knowing your strengths and weaknesses, or not being willing to go that extra mile with your customers. Fertitta has seen it all. He knows that what you aren’t paying attention to can either sink your business or become the very things that launch you to the top. As Fertitta says:“You might think you know what you’re doing, but I’m going to show you what you don’t know.”Fertitta shares straight-talk “Tilmanisms” around six key action items that any entrepreneur can adopt today:Be the BullNo Spare CustomersChange, Change, ChangeKnow Your NumbersFollow the 95/5 RuleTake No Out of Your VocabularyA groundbreaking, no-holds-barred book, Shut Up and Listen! offers practical, hard-earned wisdom from one of the most successful business owners in the world.

How to Do Things with Videogames


Ian Bogost - 2011
    Reviews of new games and profiles of game designers now regularly appear in the New York Times and the New Yorker, and sales figures for games are reported alongside those of books, music, and movies. They are increasingly used for purposes other than entertainment, yet debates about videogames still fork along one of two paths: accusations of debasement through violence and isolation or defensive paeans to their potential as serious cultural works. In How to Do Things with Videogames, Ian Bogost contends that such generalizations obscure the limitless possibilities offered by the medium’s ability to create complex simulated realities.Bogost, a leading scholar of videogames and an award-winning game designer, explores the many ways computer games are used today: documenting important historical and cultural events; educating both children and adults; promoting commercial products; and serving as platforms for art, pornography, exercise, relaxation, pranks, and politics. Examining these applications in a series of short, inviting, and provocative essays, he argues that together they make the medium broader, richer, and more relevant to a wider audience.Bogost concludes that as videogames become ever more enmeshed with contemporary life, the idea of gamers as social identities will become obsolete, giving rise to gaming by the masses. But until games are understood to have valid applications across the cultural spectrum, their true potential will remain unrealized. How to Do Things with Videogames offers a fresh starting point to more fully consider games’ progress today and promise for the future.