"Social Media Explained" explores the fundamental strategies and answers the biggest questions every business professional needs to answer before diving into a social media initiative! The is the must-have guide for understanding the sociological and psychological drivers that make social media marketing work.

    Often the age-old customs, whose relevance is lost to modern times, are dismissed as meaningless superstitions. The truth, however, is that these practices reveal the philosophical and scientific approach to life that has characterized Hindu thought since ancient times; it is important to revive their original meanings today. This handy book tells the fascinating stories and explains the science behind the Hindu rites and rituals that we sometimes follow blindly. It is essential reading for anyone interested in India's cultural tradition.

    We're constantly distracted by ailments we can't quite seem to fix. Body alignment expert Lauren Roxburgh believes that all of these problems can be solved by first unlocking the foundation of your mental and physical health: the pelvic floor. Located at the root of our pelvis, it determines how firm our core is, how we handle stress, and how much energy reaches the rest of our body. Without addressing the health of our pelvic floor, we are all missing out on a powerful key component of our overall physical, emotional, and spiritual health. Roxburgh presents an entirely new approach to building well-being--one based on a strong pelvic floor, open energy channels, and a clear mind.The Power Source offers a deep understanding of how to cultivate this strength by following a holistic, multisensory program. Starting with the pelvic floor, Roxburgh focuses on the five power centers that can be harnessed throughout the body:The pelvic floorThe deep coreThe upper coreThe heart and shouldersThe head, neck, and jawWith targeted exercises to encourage healing movement, nourishing recipes--from a Confidence-Boosting Tonic to Root-Rejuvenating Bone Broth--and holistic therapies that include visualizations, aromatherapy, and more, Roxburgh gives a full toolbox to realign your body and your life.

    That is, it is a piece of bad logic. Just as it is a good idea to avoid eating bad food, it is also a rather good idea to avoid bad reasoning. Unfortunately, bad reasoning is all too common—it pours out of the television and infests the web like an army of venomous spiders. Perhaps even worse than the fallacies inflicted from the outside are self-inflicted fallacies. These can lead people to make poor decisions about matters great and small.Fortunately, there is a defense against bad reasoning, namely knowledge. This concise book provides the reader with definitions and examples of seventy-six common fallacies—the knowledge a person needs to defend herself in a world awash in fallacies.In addition to combining the content of my 42 Fallacies and 30 More Fallacies, this book features some revisions as well as a new section on common formal fallacies. The focus is on providing the reader with definitions and examples of these common fallacies rather than being a handbook on winning arguments or a text on general logic.The book presents the following 73 informal fallacies:Accent, Fallacy ofAccident, Fallacy ofAd HominemAd Hominem Tu QuoqueAmphiboly, Fallacy ofAnecdotal Evidence, Fallacy OfAppeal to the Consequences of a BeliefAppeal to Authority, FallaciousAppeal to BeliefAppeal to Common PracticeAppeal to EmotionAppeal to EnvyAppeal to FearAppeal to FlatteryAppeal to Group IdentityAppeal to GuiltAppeal to NoveltyAppeal to PityAppeal to PopularityAppeal to RidiculeAppeal to SpiteAppeal to TraditionAppeal to SilenceAppeal to VanityArgumentum ad HitlerumBegging the QuestionBiased GeneralizationBurden of ProofComplex QuestionComposition, Fallacy ofConfusing Cause and EffectConfusing Explanations and ExcusesCircumstantial Ad HominemCum Hoc, Ergo Propter HocDivision, Fallacy ofEquivocation, Fallacy ofFallacious ExampleFallacy FallacyFalse DilemmaGambler’s FallacyGenetic FallacyGuilt by AssociationHasty GeneralizationHistorian’s FallacyIllicit ConversionIgnoring a Common CauseIncomplete EvidenceMiddle GroundMisleading VividnessMoving the Goal PostsOversimplified CauseOverconfident Inference from Unknown StatisticsPathetic FallacyPeer PressurePersonal AttackPoisoning the WellPositive Ad HominemPost HocProving X, Concluding YPsychologist's fallacyQuestionable CauseRationalizationRed HerringReification, Fallacy ofRelativist FallacySlippery SlopeSpecial PleadingSpotlightStraw ManTexas Sharpshooter FallacyTwo Wrongs Make a RightVictim FallacyWeak AnalogyThe book contains the following three formal (deductive) fallacies:Affirming the ConsequentDenying the AntecedentUndistributed Middle

    Each of us has a special purpose in life—do you know what yours is? In Heroic Living, best-selling author and former investment banker Chris Lowney combines the proven practices of Ignatian spirituality with his business expertise to help each of us discover our mighty purpose in life and develop a personal life strategy to achieve it.By merging Ignatian Spirituality with astute business knowledge, Lowney provides the tools and strategies needed to make practical, long-term life changes that move us away from our fractured, compartmentalized lives and toward the satisfaction and wholeness that each of us desires so deeply.

    “The purpose of this book,” says Housden, “is to inspire you to lighten up and fall in love with the world and all that is in it.” Reading it is a pleasure indeed.“When you die,God and the angels will hold you accountablefor all the pleasures you were allowed in life that you denied yourself.”Roger Housden, author of the bestselling Ten Poems series, presents a joyously affirmative, warmly personal, and spiritually illuminating meditation on the virtues of opening ourselves up to pleasures like being foolish, not being perfect, and doing nothing useful, the pleasure of not knowing, and even (would you believe it?) the pleasure of being ordinary.

    Four simple virtues empowered them to cope with the end of a relationship, the loss of a job, ill health and even bereavement. Now you too can discover for yourself what gave them the emotional resilience to make the most of any situation. Do you want more enjoyment in life instead of stressing all the time? In Stoicism: How to Use Stoic Philosophy to Find Inner Peace and Happiness, you will learn about what made the ancient philosophers so wise. You will uncover how to find the opportunity in any challenge and how you can use your journal to transform your life. If you’re looking for the answer to modern stresses and strains, you’ll find it in Stoicism. Specifically, you will discover: - Why so many successful people are Stoic - The counterintuitive reason you should welcome misfortune - Stoicism’s four Virtues and how you can apply them in any situation - How you can find opportunity in any challenge - How you can welcome hardship – and why this is an essential ingredient for happiness - How Plato’s view will transform the way you see the world - Why you will never have complete control over your life and this is okay Written in plain English, this book takes profound concepts and delivers them in bite-sized chunks anyone can understand, even if you’re completely new to philosophy.Life’s a journey, but you don’t have to travel alone. With Stoicism on your side, you’ll be able to roll with the punches and make the most of whatever comes your way, good or bad. Discover the Secrets to Stoicism Today by "Picking Up a Copy Today!"

    Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it. Businesses know this: that's why they spend $3 billion a year helping their employees become more effective writers. The Truth About the New Rules of Business Writing shows you how to master the art of effective business communication replacing the old standards of jargon, pomposity, and grammar drills with a simple, quick and conversational writing style. Authors Natalie Canavor and Claire Meirowitz demonstrate how to plan and organize your content; make your point faster; tell your readers what's in it for them; construct winning documents of every kind, print and electronic, even blog entries and text messages! The Truth about the New Rules of Business Writing brings together the field's best knowledge, and shows exactly how to put it to work. With an "aha" on every page, it presents information in a clear, accessible style that's easy to understand and use. Written in short chapters, it covers the entire field, cuts to the heart of every topic, pulls back the curtain on expert secrets, and pops the bubble of commonly-held assumptions. Simply put, this book delivers easy, painless writing techniques that work.

    And sometimes fate steps in to miraculously change the lives of women in unforgettable ways, affecting them as wives, mothers, daughters, sisters, aunts, lovers, and friends. Could they be messages from a higher power? Whether these miracles come during times of difficulty or celebration, they represent extraordinary opportunities to explore the wonders life has to offer. One of the most popular books in the Small Miracles series, this beautifully repackaged and expanded volume collects 50 inspirational, unforgettable, and even divine stories of coincidence experienced by women from all walks of life.

    In his willingness to share, Sadhguru offers glimpses of the profound wisdom that is otherwise accessible to enlightened beings only.In this volume, Inner Management, Sadhguru shifts our focus to the inside, pointing out a way to establish a true sense of inner peace and well-being - by applying 'Inner Management.'

    This is the amazing story of a woman who survived a near fatal explosion. Incredibly, that was only the beginning of her story. During the event, she experienced a NDE (Near Death Experience). She retained vivid memories of going to the spirit side and from that unique out-of-body perspective; she helped celestial beings put her body back together so she could return to life. She wanted to share what the experience was like as viewed from the spirit side. A true tale of survival and courage, sure to empower others who read it.

    The devices we use to get just-in-time coupons, directions when we're lost, and maintain connections with loved ones no matter how far away they are, also invade our privacy in ways we might not even be aware of. Our devices send and collect data about us whenever we use them, but that data is not safeguarded the way we assume it would be. Privacy is complex and personal. Many of us do not know the full extent to which data is collected, stored, aggregated, and used. As recent revelations indicate, we are subject to a level of data collection and surveillance never before imaginable. While some of these methods may, in fact, protect us and provide us with information and services we deem to be helpful and desired, others can turn out to be insidious and over-arching. Privacy in the Age of Big Data highlights the many positive outcomes of digital surveillance and data collection while also outlining those forms of data collection to which we may not consent, and of which we are likely unaware. Payton and Claypoole skillfully introduce readers to the many ways we are 'watched, ' and how to adjust our behaviors and activities to recapture our privacy. The authors suggest the tools, behavior changes, and political actions we can take to regain data and identity security. Anyone who uses digital devices will want to read this book for its clear and no-nonsense approach to the world of big data and what it means for all of us.

    

    Written for 'The School of Life series, Foley takes one of his favourite philosophers, Henri Bergson, and highlights the ideas from Bergson that are most relevant to our ordinary everyday dilemmas.

    Illustrated.