Learn to determine your cost of goods, set prices, identify the competition, and understand the ins and outs of wholesale and retail sales. Explore the various sales venues available, including independent craft fairs, Web sites such as Etsy, and traditional stores, and learn to maximize your visibility and sales in each one. Want to start your own website? Chapin shows you how to style and prop your crafts for photography and explains how the most popular Web marketplaces operate. You’ll find everything you need to turn your talent into profits.

    Betty Edwards's bestseller The New Drawing on the Right Side of the Brain. Now, much as artists progress from drawing to painting, Edwards moves from black-and-white into color. This much-awaited new guide distills the enormous existing knowledge about color theory into a practical method of working with color to produce harmonious combinations.Using techniques tested and honed in her five-day intensive color workshops, Edwards provides a basic understanding of how to see color, how to use it, and-for those involved in art, painting, or design-how to mix and combine hues. Including more than 125 color images and exercises that move from simple to challenging, this volume explains how to:see what is really there rather than what you "know" in your mind about colored objectsperceive how light affects color, and how colors affect one anothermanipulate hue, value, and intensity of color and transform colors into their oppositesbalance color in still-life, landscape, figure, and portrait paintingunderstand the psychology of colorharmonize color in your surroundingsWhile we recognize and treasure the beautiful use of color, reproducing what we see can be a challenge. Accessibly unweaving color's complexity, this must-have primer is destined to be an instant classic.

    Art Starts with a Line is approachable for artists of any skill level, no prior drawing experience needed! This form of art requires minimal tools, making it both affordable and portable.   Following a brief introduction to tools and materials, as well as some easy exercises and techniques for warming up to basic drawing tools, you will explore a variety of subject matter. You'll draw plants and flowers, architecture and cityscapes, animals, and everything in between. These projects aren't restricted to black and white either! You'll find techniques for adding color with colored pencil, marker, pen, even digitally.  Art Starts with a Line presents everything you'll need to know to learn how to successfully create line drawings of all types. Whether your goal is to create a custom logo for a client, or to simply decorate your planner, it's all here.

    The Inspired Artist series invites art hobbyists and casual art enthusiasts to have fun learning basic art concepts, relaxing into the creative process to make art in a playful, contemporary style. With Draw Every Little Thing, the first book in this new series, you can learn to draw and paint your favorite everyday items. From learning to draw and paint plants, flowers, and bicycles to the neighborhood café and the contents of the kitchen cabinet, this contemporary drawing book demonstrates just how easy it is to render the world around you with little more than a pencil, paper, and paint. Following a brief introduction to the joys of simplistic drawing and painting, this aesthetically pleasing book familiarizes you with a range of drawing tools and materials, including graphite pencil, pen and ink, colored pencil, and gouache, before offering a quick overview of basic color theory. Each subsequent chapter is then devoted to a specific theme—kitchenalia, hobbies, neighborhood haunts, and much more—and packed with simple step-by-step drawing projects. This accessible book encourages you to jump around so you can draw what immediately inspires you. Interactive prompts, creative exercises, and inspiring ideas make the process fun and engaging. Easy techniques and helpful instructions show you how to develop your own personal style, as well as add color to your drawings using gouache and colored pencil. Crafty projects round out the book, allowing you to use your newfound drawing and painting skills. Filled to the brim with whimsical artwork and loads of creative ideas, Draw Every Little Thing encourages artists of all skill levels to draw any time inspiration strikes.

    With Emmy award-winning, longtime PBS host Mark Kistler as your guide, you'll learn the secrets of sophisticated three-dimensional renderings, and have fun along the way -- in just twenty minutes a day for a month. Inside you'll find:Quick and easy step-by-step instructions for drawing everything from simple spheres to apples, trees, buildings, and the human hand and faceMore than 500 line drawings, illustrating each stepTime-tested tips, techniques, and tutorials for drawing in 3-DThe 9 Fundamental Laws of Drawing to create the illusion of depth in any drawing75 student examples to encourage you in the process

    From quick “try it” ideas using shapes and patterns to doodled portraits and contour drawings, these step-by-step projects are wild creative fun. The featured artists include Cori Dantini, who provides a “Recipe for a Face”; Flora Chang with innovative watercolor designs; and Teesha Moore who offers ideas for adding personality to doodled characters.

    Imagine a Forest contains 45 step-by-step tutorials that show you how to create charming folk art drawings. Learn the history of folk art to understand the influences and inspire your drawings. Find tips from expert illustrator Dinara Mirtalipova to help guide you through the gorgeous folk scenes. When you're finished your drawing, discover the meaning behind each drawing you have created, and use this to guide you to create your very own works of folk art! With plenty of room to draw in the pages, you'll be able to work alongside a master illustrator.

    Written by Misty Mawn, these pages will inspire anyone who wishes to open up more to the process of making art.  The book begins with art exercises in drawing and painting that include portraiture, contour drawing, backgrounds, layering, and working with a still life, followed by collage and image transfer techniques. The second section offers exercises and projects in stamp carving, paper pottery, sculpture, origami, paper doll making, and surface design. These tactile explorations offer an enjoyment of the process as well as wonderful handmade projects. The last section shares a variety of approaches to visual journaling. There are instructions for binding your own journal, prompts and ideas for working on your pages, and a variety of exercises using photography and poetry as ways to inspire and inform your journal keeping.  You'll also find a set of gift book plates and a beautiful paper doll designed by the author and printed on perforated cardstock in the back of the book.Tap into your inner creativity and explore new artistic processes with Unfurling!

    On this painterly journey, Tracy Verdugo leads you from self-doubt to self-appreciation by helping you find your voice through a myriad of vibrantly-hued mark making, painting and self-reflection techniques. There are no mistakes here, only opportunities to learn and grow.- Learn the language of your own sacred marks by painting with personal symbology. - Discover the inspiration that exists around you, in your home, your community, the present moment. - 19 step-by-step exercises use popular mixed media materials such as pastels, acrylic paints, inks and more! - See how to use art making to plant creative seeds and cultivate your wildest dreams. Turn on your Paint Mojo and make an awesome, shiny, perfectly imperfect mark of you.

    The experts at the American Society of Botanical Artists offer step-by-step projects that move from introductory to advanced—so any level of artist can build on acquired skills. Helpful tutorials cover watercolor, graphite, colored pencil, vellum, egg tempera, oils, pen and ink, and printmaking. Filled with more than 900 photographs and stunning examples of finished art by the best contemporary botanical artists, Botanical Art Techniques is the authoritative manual on this exquisite art form.

    By controlling pencil pressure and stroke, understanding light and having knowledge of blending techniques, an artist can enhance their work and offer the “wow” factor needed to produce realistic artworks. Drawing Dimension - A Shading Guide for Teachers and Students offers a series of shading tutorials that are easy to understand and simple to follow. It goes beyond the standard "step by step" instruction to offer readers an in-depth look at a variety of shading techniques and their applications. Inside this book is a series of lessons designed to teach you how to add dimension to your own drawings, how to analyze real life objects and shade, create highlights, blend tones, and produce realistic drawings with ease. We will explore hatching, cross hatching, and stippling techniques and learn how to use contrast to set a mood and create a focal point. At last - we’ll put all of these skills to the test and work together to produce a beautiful piece of art. Drawing Dimension - A Shading Guide for Teachers and Students includes many resources to help you along the way through examples, tips on what you should aim for, and pitfalls to avoid. Each lesson is tailored to help you refine your shading techniques so you can add more depth and realism to your work. The book is perfectly suitable for beginners and moderates of all ages, students and teachers, professionals and novices; anyone can learn how to shade like a pro!

    Handwritten and illustrated in color throughout.

    Expert watercolorist, illustrator, instructor, and co-founder of Urban Sketchers Montreal Shari Blaukopf shares her essential color tips about color-water ratio, achieving bold color, avoiding muddy washes, painting in layers, and using wet-in-wet techniques. This essential handbook covers:supplies and materialssample color palettescolor mixingusing limited palettesmonochrome sketchesthe power of complementary colorsusing evocative, expressive color  With a focus on using watercolor with greater confidence and knowledge, the book also delves into pencil and ink and water-soluble pencils.   The instructional text is enhanced with stunning watercolor illustrations by the author and other expert urban sketchers from beautiful locations around the globe. The illustrations include examples of color swatches showing value; mixing; illustrations of complementary, analogous, and neutral color schemes; and sample galleries.Working with Color is an indispensable guide for on-location artists looking to expand and strengthen their expressive use of color.

    Plus, get inspired by--and learn from the mistakes of--artists/business owners such as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, Jill Bliss, and many more.

    Zenspirations dangles are a unique form of patterning...and although they look complicated, they are actually easy to create. If you enjoyed Joanne's first book, Zenspirations Paterns & Lettering then you'll love Zenspiration Dangle Designs.