This book covers all the important aspects of plant tissue culture viz. nutrition media, micropropagation, organ culture, cell suspension culture, haploid culture, protoplast isolation and fusion, secondary metabolite production, somaclonal variation and cryopreservation. For good understanding of recombinant DNA technology, chapters on genetic material, organization of DNA in the genome and basic techniques involved in recombinant DNA technology have been added. Different aspects on rDNA technology covered gene cloning, isolation of plant genes, transposons and gene tagging, in vitro mutagenesis, PCR, molecular markers and marker assisted selection, gene transfer methods, chloroplast and mitochondrion DNA transformation, genomics and bioinformatics. Genomics covers functional and structural genomics, proteomics, metabolomics, sequencing status of different organisms and DNA chip technology. Application of biotechnology has been discussed as transgenics in crop improvement and impact of recombinant DNA technology mainly in relation to biotech crops.

    This clear, concise look at the basic principles and concepts of genetics uses a human genetics perspective to discuss the methods and experiments upon which genetic principles are based, such as DNA replication.

    In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts. They also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good. With personal stories from twenty-five business leaders from socially responsible companies, this is the bible for today's good corporate citizen.

    For each question, there is a concise explanation of how to apply it in the evaluation of research reports.Numerous examples from journals in the social and behavioral sciences illustrate the application of the evaluation questions. Students see actual examples of strong and weak features of published reports.Commonsense models for evaluation combined with a lack of jargon make it possible for students to start evaluating research articles the first week of class.The structure of this book enables students to work with confidence while evaluating articles for homework.Avoids oversimplification in the evaluation process by describing the nuances that may make an article publishable even though it has serious methodological flaws. Students learn when and why certain types of flaws may be tolerated. They learn why evaluation should not be performed mechanically.This book received very high student evaluations when field-tested with students just beginning their study of research methods.Contains more than 60 new examples from recently published research. In addition, minor changes have been made throughout for consistency with the latest edition of the Publication Manual of the American Psychological Association."

    This edition retains the scope and emphasis that have made the book very successful while adding over twenty new numerical examples and over 550 new end-of-chapter problems.

    David Jobber’s clear writing style, engaging examples and comprehensive coverage of all the essential concepts combine to make this book a trusted and stimulating choice to support your course.This sixth edition is fully updated to offer a contemporary perspective on marketing, with the latest digital developments and ethical accountability emphasised throughout. You’ll find this book packed with examples of marketing practice in well-known companies, brought to life through real print, video and online advertising examples.

    The mind of a pedophile who confessed to sexually abusing more than one thousand boys is revealed in a series of letters to the author, a music therapist he met while incarcerated and a victim of childhood sexual abuse herself.

    With poems in the leading journals of the day -- American Poetry Review, Grand Street, Conjunctions, The Boston Review, to name just a few -- Gander plumbs the erotic depths of human interaction with the land. The poems in Science Steepleflower test this relationship with what Publisher's Weekly has called "an inbred (and often haunting) spirituality", bringing us to new vistas of linguistic and perceptive grace.

    With topics such as frustration with our social and natural world, these poems openly question the self and place and how private experiences like motherhood and sorrow necessitate a deeper engagement with public life and history.From "The Winter's Wife":I want wild roots to prosperan invention of blooms, each unknownto every wise gardener. If I could bea color. If I could be a questionof tender regard. I know crabgrassand thistle. I know one algorithm:it has nothing to do with repetitionor rhythm. It is the route from numberto number (less to more, moreto less), a map drawn by proof not faith. Unlike twilight, I do notconclude with darkness. I conclude.

    Thus, seminal theories representing the psychoanalytic, sociocultural, trait, learning, sociological and existential-humanistic paradigms are offered as different - yet equally valid - ways of approaching the study of personality. This approach - together with student-tested experiential exercises - not only introduces students to the rich history of psychology but to practical information that helps them understand theier own lives and their relationships with other people.

    His newspaper column was read daily by 40 million people, and as radio entertainer, lecturer, movies star, and homespun sage, he was one of our most popular entertainers.

    The author captures the dynamics of the evolving debates about European unity and examines the factors that led to today's union.

    The latest generation of titles in this series also feature glossaries and visual elements that complement the classic, familiar format."CliffsNotes on Lord of the Flies" takes you on an exploration of William Golding's novel to the dark side of humanity, the savagery that underlies even the most civilized human beings. Follow Golding's group of young boys from hope to disaster and watch as they attempt to survive their uncivilized, unsupervised, and isolated environment.You can rely on "CliffsNotes on Lord of the Flies" for character analyses, insightful essays, and chapter-by-chapter commentaries to ensure your safe passage through the rich symbolism of this novel. Other features that help you study includeA brief synopsis of the novelA character map to help you see relationships among the charactersA glossary that helps you get the most out of your readingAn interactive quiz to test your knowledgeEssay topics and review questionsClassic literature or modern modern-day treasure -- you'll understand it all with expert information and insight from CliffsNotes study guides.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    Rousseau was a major Swiss philosopher, writer, and composer of the eighteenth-century Enlightenment, whose political philosophy influenced the French Revolution and the development of modern political and educational thought.This ebook is DRM free and includes an active table of contents.