For nine seasons Rainn Wilson played Dwight Schrute, everyone's favorite work nemesis and beet farmer. Viewers of The Office fell in love with the character and grew to love the actor who played him even more. Rainn founded a website and media company, SoulPancake, that eventually became a bestselling book of the same name. He also started a hilarious Twitter feed (sample tweet: “I'm not on Facebook” is the new “I don't even own a TV”) that now has more than four million followers.   Now, he's ready to tell his own story and explain how he came up with his incredibly unique sense of humor and perspective on life. He explains how he grew up “bone-numbingly nerdy before there was even a modicum of cool attached to the word.” The Bassoon King chronicles his journey from nerd to drama geek (“the highest rung on the vast, pimply ladder of high school losers”), his years of mild debauchery and struggles as a young actor in New York, his many adventures and insights about The Office, and finally, Wilson's achievement of success and satisfaction, both in his career and spiritually, reconnecting with the artistic and creative values of the Bahá’í faith he grew up in.

    A good idea can inspire one commercial. But a good insight can fuel a thousand ideas, a thousand commercials. An insight gives you an entirely new way of thinking about your business. Consider just a few of the breakthrough insights that Dusenberry's agency, BBDO, has offered their clients over the years: That General Electric's unifying tagline should be ?We bring good things to life.? That Pepsi should be targeting the ?Pepsi Generation.? That Ronald Reagan's 1984 reelection theme should be ?Morning in America.? That Visa should compare itself with American Express, not MasterCard. Talk about moving the needle!Dusenberry argues that these brainstorms don?t come out of thin air, even at a world class organization like BBDO. They are actually the result of a rigorous and disciplined process of insight generation, one that any manager in any type of business can adopt. Dusenberry explains this process?Research, Analysis, Insight, Strategy, and Execution (RAISE)?in plain English. And he offers examples of some of the greatest business insights of our time, from the birth of Federal Express to the positioning of HBO."Moving the Needle" will help businesspeople get to the heart of their toughest problems.

    In 1998, his ex-wife Patrizia Reggiani Martinelli--nicknamed "The Black Widow" by the press--was sentenced to 29 years in prison, for arranging his murder. Did Patrizia murder her ex-husband because his spending was wildly out of control? Did she do it because her glamorous ex was preparing to marry his mistress, Paola Franchi? Or is there a possibility she didn't do it at all?The Gucci story is one of glitz, glamour, intrigue, the rise, near fall and subsequent resurgence of a fashion dynasty. Beautifully written, impeccably researched, and widely acclaimed, The House of Gucci will captivate readers with its page-turning account of high fashion, high finance, and heart-rending personal tragedy.

    Featuring 240 pages of concept art, exclusive interviews, script excerpts and the never-before-released original pitch for the series, this amazing collection offers an utterly unique view of the Archer creative process.Commentary from the crew will walk fans all the way from squiggles to the gorgeous final picture, detailing not only their process but their history as well. Exclusive interviews with the Emmy-nominated cast offer insights to their beloved characters and a glimpse of their favorite moments. With storyboards, costume designs, reference photographs, immaculate background paintings and more, this is Archer as you have never seen it.The Art of Archer is a must have companion to the groundbreaking animated series, for fans and cinephiles alike.

    The Monkees' immensely popular television series began in 1966. It was immediately followed by a remarkable four consecutive Number 1 albums and six Top 10 singles. In the 1980s the Monkees reached an entirely new audience when MTV began re-running the TV show. Their cult status remains solid today as critics reassess their music and new fans discover the show. Follow the band's short but explosive career in this examination that includes exclusive interviews with each member of the group, details of recording sessions, filming commitments, concert performances, other public appearances, and over 100 photographs and illustrations.

    But Saturday Night Live, launched in 1975 and still thriving today, would change the face of television. It introduced brash new stars with names like Belushi, Radner, Chase, and Murray; trashed taboos that had inhibited TV for decades; and had such an impact on American life, laughter, and politics that even presidents of the United States had to take notice. Now, Pulitzer Prize-winner Tom Shales and bestselling author James Andrew Miller bring together stars, writers, guest hosts, contributors, and craftsmen for the first-ever oral history of Saturday Night Live, from 1974, when it was just an idea, through 2002, when it has long since become an institution. In their own words, dozens of personalities recall the backstage stories, behind-the-scenes gossip, feuds, foibles, drugs, sex, struggles, and calamities, including personal details never before revealed. Shales and Miller have interviewed a galaxy of stars, including Mike Myers, Chris Rock, Bill Murray, Tom Hanks, Adam Sandler, Chevy Chase, Will Ferrell, Dan Aykroyd, Steve Martin, Jon Lovitz, Jane Curtin, Billy Crystal, Martin Short, Dana Carvey, Tina Fey, Jimmy Fallon, Chris Kattan, Julia Louis-Dreyfus, Garrett Morris, Molly Shannon, Damon Wayans, Chris Elliott, Julia Sweeney, Norm Macdonald, and Paul Simon-plus writers like Al Franken, Conan O'Brien, Larry David, Rosie Shuster, Jack Handey, Robert Smigel, Don Novello, and others who got their big breaks as part of the SNL team. The Coneheads, the Blues Brothers, Buck-wheat, Wayne and Garth, Hans and Franz, the Cheerleaders, Todd DiLaMuca and Lisa Loopner, "Cheeseburger cheeseburger," Mango, the Church Lady, Ed Grimley-they're all here. And for every fabulous character on-screen there was an outrageous maverick, misfit, or rebel behind the scenes. Live from New York does what no other book about the show has ever done: It lets the people who were there tell the story in their own words, blunt and loving and uncensored.

    Rob and Renee's life together - they wed after graduate school, both became music journalists, and were married only five years when Renee died suddenly on Mother's Day, 1997 - is shared through the window of the mix tapes they obsessively compiled. There are mixes to court each other, mixes for road trips, mixes for doing the dishes, mixes for sleeping - and, eventually, mixes to mourn Rob's greatest loss. The tunes were among the great musical output of the early 1990s - Pearl Jam, Nirvana, Pavement, Yo La Tengo, REM, Weezer - as well as classics by The Rolling Stones, The Beatles, Aretha Franklin and more. Mixing the skilful, tragic punch of Dave Eggers and the romantic honesty of Nick Hornby, LOVE IS A MIX TAPE is a story of lost love and the kick-you-in-the-gut energy of great pop music.

    Is Fort Knox empty? Why was Hitler so intent on capturing the Roman 'Spear of Destiny'? What's the government hiding in Area 51? Where did the Confederacy's $19 million in gold and silver go at the end of the Civil War? And did Lee Harvey Oswald really act alone? Meltzer sifts through the evidence; weighs competing theories; separates what we know to be true with what's still--and perhaps forever--unproved or unprovable; and in the end, decodes the mystery, arriving at the most likely solution. Along the way we meet Freemasons, Rosicrucians, Nazi propagandists, and the real DB Cooper.

    That's a lengthy list of charges, but here Eric Schlosser makes them stick with an artful mix of first-rate reportage, wry wit, and careful reasoning.Schlosser's myth-shattering survey stretches from California's subdivisions where the business was born to the industrial corridor along the New Jersey Turnpike where many fast food's flavors are concocted. Along the way, he unearths a trove of fascinating, unsettling truths -- from the unholy alliance between fast food and Hollywood to the seismic changes the industry has wrought in food production, popular culture, and even real estate. (back cover)

    Left alone to close down Paddy’s Pub one night, Charlie Kelly inadvertently scored himself, and his friends, the opportunity of a lifetime—a book deal with a real publishing company, real advance money, and a real(ly confused) editor. While his actual ability to read and write remains unclear, Charlie sealed the deal with some off-the-cuff commentary on bird law and the nuances of killing rats (and maybe with the help of some glue fumes in the basement with an unstable editor on a bender). While The Gang is stunned by the news, and the legally binding, irrevocable contract left on the bar, they are also ready to rise to the task and become millionaires—and of course, help Charlie actually write the book.In their own inimitable voices, Charlie, Mac, Dennis, Sweet Dee, and Frank weigh in on important topics like Relationships, Financial Success and Career, Fashion and Personal Grooming, Health and Diet, and Survival Skills, providing insane advice, tips, tricks, and recipes (Rum Ham anyone?) as only they can.Fans of It’s Always Sunny in Philadelphia rejoice and welcome the most influential work in the history of the written word (or at least since the script for The Nightman Cometh): The 7 Secrets of Awakening the Highly Effective Four-Hour Giant, Today.

    economy and which has every interest in ensuring that the American wedding becomes ever more lavish and complex. Taking us inside the workings of the wedding industry including the swelling ranks of professional event planners, department stores with their online registries, the retailers and manufacturers of bridal gowns, and the Walt Disney Company and its Fairy Tale Weddings program New Yorker writer Rebecca Mead skillfully holds the mirror up to the bride's deepest hopes and fears about her wedding day, revealing that for better or worse, the way we marry is who we are.

    It's compelling, it's straightforward, and it can change your life. Zombie Economics is for anyone in the midst of financial uncertainty, a place where carelessness and timidity will cost you. From the creeping spread of unpaid bills to the lumbering advance of creditors, Zombie Economics confronts the biggest threats to your personal economy, takes aim, and then takes them down. Specific chapters include: A Basement Full of Ammo Saving yourself by saving money They'll Eat the Fat Ones First Using fitness as a financial asset Shooting Dad in the Head Ending your relationships with the financially infected With simple, easy-to-use techniques for identifying-and eliminating-your financial weak spots, Zombie Economics turns victims into survivors. Watch a Video"

    By his late forties, he'd gone from Princeton to Harvard Law to dramatic success as a prosecutor and attorney general to the governorship of New York. Many thought he would become the first Jewish president of the United States. Then came the prostitution scandal that shocked and mystified the nation. Peter Elkind's definitive account gets at all sides of this complex man: the well-intentioned do-gooder, the aggressive lawyer, the hardball politician, the dutiful son, the loving husband and father, and the secretive "Client 9" of the Emperor's Club escort service. Elkind interviewed dozens of key sources ranging from Spitzer's family, friends, and closest aides, to targets of his high-profile investigations, to central players in the prostitution ring. He reveals many groundbreaking new details about Spitzer's rise, his short time as governor, and the way his enemies plotted against him. The result is a gripping, almost Shakespearean narrative-a tragedy of one man's noble intentions and fatal flaws and the powerful forces (both internal and external) that destroyed him.

    This is the inside account of this high-pressure confrontation.

    Increasingly, brands vie for our attention from insidious angles that target our emotional responses (scent, taste, sound, and touch). In an ever-faster, more competitive global landscape fueled both by the rise of cheaper, foreign brands and by so-called house-brands (the eponymous brands of Wal-Mart, Target, and the like), American companies are in a mad dash to keep up. Branding, or identity-making, has begun to replace the research and development of yore. From the fertile crescent of branding (Cincinnati), to the laboratories of sensory specialists (musicologists and "noses"), Lucas Conley takes us on a long-overdue journey through the strange culture that is our own. As hilarious as it is frightening, Conley's investigation into the phenomenon of rampant commercialism (often backed by little substance), offers an illuminating portrait of an age of obsession.