Cognition


Mark H. Ashcraft - 2001
    A major section provides background and information on neurons and the brain. This text is directed primarily toward undergraduate students at junior and senior level.

International Business: The Challenge of Global Competition [With Access Code]


Donald A. Ball - 1990
    Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. In addition, each new copy of International Business, 12e includes access to CESIM - an interactive IB simulation developed for industry professionals. Ball, et. al. is the only textbook on the market which features access to CESIM. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.

The Art of Electronics


Paul Horowitz - 1980
    Widely accepted as the authoritative text and reference on electronic circuit design, both analog and digital, this book revolutionized the teaching of electronics by emphasizing the methods actually used by circuit designers -- a combination of some basic laws, rules of thumb, and a large bag of tricks. The result is a largely nonmathematical treatment that encourages circuit intuition, brainstorming, and simplified calculations of circuit values and performance. The new Art of Electronics retains the feeling of informality and easy access that helped make the first edition so successful and popular. It is an ideal first textbook on electronics for scientists and engineers and an indispensable reference for anyone, professional or amateur, who works with electronic circuits.

Physical Chemistry


Ira N. Levine - 1978
    In this title, the treatment is made easy-to-follow by giving step-by-step derivations, explanations and by avoiding advanced mathematics unfamiliar to students. It covers: math and physics thorough review sections; and worked examples, followed by a practice exercise.

On Course: Strategies for Creating Success in College and in Life


Skip Downing - 1995
    Through distinctive guided journal entries, Skip Downing encourages students to explore and develop their personal responsibility, self-motivation, interdependence, and self-esteem, and to make wise choices that create successful results. "Wise Choices in College" sections in each chapter help students develop the study skills they need to excel in their other courses. The 7th edition features expanded coverage of diversity, emphasizing the many ways in which people are different and how these differences often influence the choices they make. Other new topics include a discussion of academic integrity, how to thrive in the college culture, and a research-based section on the importance of developing a growth mindset. Plus, a new Annotated Instructors Edition guides instructors to relevant exercises and materials in the ON COURSE FACILITATOR'S MANUAL. Available with InfoTrac Student Collections http: //gocengage.com/infotrac.

Organic Chemistry


Robert Thornton Morrison - 1959
    Some chapters have been rewritten, making topics such as conjugation and nucleophilic substitution more accessible. Problems are provided which challenge the readers' understanding. read.

Conceptual Physics


Paul G. Hewitt - 1971
    Hewitt's text is famous for engaging readers with analogies and imagery from real-world situations that build a strong conceptual understanding of physical principles ranging from classical mechanics to modern physics. With this strong foundation, readers are better equipped to understand the equations and formulas of physics, and motivated to explore the thought-provoking exercises and fun projects in each chapter. Included in the package is the workbook. Mechanics, Properties of Matter, Heat, Sound, Electricity and Magnetism, Light, Atomic and Nuclear Physics, Relativity. For all readers interested in conceptual physics.