After the TET offensive of 1968, the North Vietnamese Army forces fled back to their base camps in the jungle covered mountains where they lived, trained and prepared their attacks. During Operation Mameluke Thrust, Marines went into those mountains in search of the NVA. The Marines were hunting and the NVA were ready for them. During several battles, the NVA and Marines fought fiercely, with heavy casualties on both sides. This is the story of one of those battles told by a 19 year old Marine who fought in those battles. As the Marines swept along a river, the point platoon rappelled down a waterfall that then separated them from the main body of the Marine force. The NVA, who had been waiting in ambush, opened fire on both the point platoon and main body. The point platoon, isolated from the main body and in an open field surrounded by a numerically superior NVA force in fortified concealed positions, fought bravely. This story is dedicated to the 21 members of 3rd platoon of Bravo Company, 1st Battalion 7th Marines, who were killed or wounded at the waterfall in the mountains near Thuong Duc in Quang Nam province.

     The ship was called “magnificent”, consuming as much as one hundred forty tons of coal every day even if it just stands still on the dock, and standing seven stories tall from dock to bridge. She was considered by engineers and shipbuilders as one of the finest examples of man’s ingenuity and creativity. In addition, out of all the ships that were converted for use in the war, the Lusitania was the only one that was exempted and continued on as a cruise ship. However, its job of carrying passengers across the Atlantic Ocean was not the thing that made her famous today. Read more.... Download your copy today! for a limited time discount of only $2.99! Available on PC, Mac, smart phone, tablet or Kindle device. © 2015 All Rights Reserved by Unlimited Press Works, LLC

    Introduction to Services Chapter 2. Conceptual Framework for the Book: The Gaps Model of Service Quality PART TWO: FOCUS ON THE CUSTOMER Chapter 3. Consumer Behavior in Services Chapter 4. Customer Expectations in Services Chapter 5.

    This straightforward guide to communicating across all cultures with credibility and respect will give you a significant competitive advantage in a complex and crowded global marketplace. --Guenter Lauber, Vice President, Siemens Energy & Automation, Inc., EA SystemsExceptional Selling may be one of the most important books written on sales and marketing communications for high stakes sales. It shows you how to stand apart from your competition, communicate with great clarity, and position your solution as the most compelling choice for the long term. --Rob Mancuso, Senior Vice President, Investors Financial Services Corp.Thull has taken consultative and collaborative sales to new heights. The knowledge in this book is priceless. The trust and respect created by the diagnostic process is a must-have for success here in Asia and around the globe. It enables us to differentiate ourselves early and achieve long-lasting success. --Tay Chong Siew, Major Customer Director, North Asia, BOC GasesHaving achieved exceptional success by working with Thull and implementing the strategy and process in his first two books, I'm astounded that his leading-edge thinking is captured in yet more detail in another brilliant book. The conversation examples of his powerful diagnostic approach will bring even greater success to our organization. Truly exceptional! --Alberto Chacin, Director of On Demand Services LAD, Oracle USAExceptional Selling is a dramatic departure from the vast majority of sales books. It scares me to see all the ways in which we can self-sabotage our sales opportunities-but that's only chapter one. Throughout the book, Thull describes compelling examples of how to succeed in a cluttered marketplace. --Steven Rodriguez, Senior Vice President, Ceridian CorporationThull has again extended the concepts and thinking he developed in The Prime Solution and Mastering the Complex Sale. This is an essential read for anyone working to understand his customers in a complex world. --Wayne Hutchinson, Vice President of SalesMarketing and Consulting, Shell Global Solutions International B.V.

    Moreover, he was as legendary a figure on the streets of New York as on the streets of London.Pearson persuaded the mysterious criminal leader to talk to him - and the result was a story even more extraordinary than that of the Kray twins. Here Pearson reveals the true story of the Englishman who became the adopted son of Joey Pagano, the head of one of the major New York crime families. Here the Englishman tells the story that no-one else dared to tell.

     Deneys Reitz was an unusual soldier. Having fought against the British in the Boer War, in 1917 he decided to go to London, in order to join the British Army. Presenting himself at a recruiting office in Chelsea, he enlisted as a private soldier. Shortly afterwards he was commissioned, and was sent to the Western Front in September 1917. Whilst on the Western Front, he witnessed the German spring offensive in 1918, and the allied counter-attack which followed. He was wounded twice as well as being gassed. Reitz experienced more than his fair share of the difficulties of trench warfare, from finding himself living in a trench whose sides were built out of sandbag-covered corpses, to being stretchered into a Casualty Clearing Station with serious wounds.

    First implemented by financial advisors at Merrill Lynch--under the leadership of author Rob Knapp--it has grown increasingly popular within the financial services industry. The Supernova Advisor skillfully outlines this proven model and reveals how it can be used to create an exceptional experience for your clients, while significantly growing your business.

    Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand strategies to reach this generation of 16-33 year olds.The authors' insights on what drives the consumer preferences of this new "Dot-com" generation are based on interviews with 5,000 Generation Y consumers. This new research provides understanding of the consumer psychology and behavior of the generation also known as the "Millennials." It helps marketers connect with the new generation of consumers by understanding their likes and dislikes, and guides them on advertising, marketing, and branding relevant to them.How Cool Brands Stay Hot contains guidance and checklists for marketing plans and campaigns, as well as case studies of Nokia, Nivea, PlayStation, Coca Cola, Volkswagen, Smirnoff, Red Bull, H&M, and Levi's. It offers creative and effective ideas on how to position, develop and promote brands to one of the largest and most influential generations of consumers today.Visit the website at http://www.howcoolbrandsstayhot.com/

    The Asylum is a stunning exposé by a seasoned Wall Street journalist that once and for all reveals the truth behind America’s oil addiction in all its unscripted and dysfunctional glory.In the tradition of Too Big to Fail and Liar’s Poker, author Leah McGrath Goodman tells the amazing-but-true story of a band of struggling, hardscrabble traders who, after enduring decades of scorn from New York’s stuffy financial establishment, overcame more than a century of failure, infighting, and brinksmanship to build the world’s reigning oil empire—entirely by accident.

    He was 47 years old. During his time on the ground he kept a diary. Humorous, authentic and sad, it is a warts and all account of infantry soldiering in a hot and dangerous place. This is his storty.

    military conducted on President’s Kennedy’s body on the night of November 22, 1963. Hornberger’s new book, The Kennedy Autopsy 2, expands on his earlier work. In this new book, you will learn: The important role that Lyndon Johnson played in the U.S. military’s fraudulent autopsy on the president’s body. The significance of various meetings at the National Archives prior to the 1968 presidential race, where autopsy pathologists signed false affidavits relating to the inventory of autopsy photographs. An alternative explanation as to why Johnson suddenly decided to drop out of the 1968 presidential race. How and why Lee Harvey Oswald escaped the U.S. government’s Cold War anticommunist crusade. And much more.

    Not long ago, the world was awash with venture capital in search of the next Yahoo! or Amazon.com. No product, no experience, no technology, no business plan - no problem. You could still get 40 million dollars from investors to start up your dot-com. And you could get people to work around the clock for stock options and the promise of millions. Then, around April 2000, it all came crashing down. Phil Kaplan was a dot-com everyman, a programmer, with a bird's-eye view of the erupting bubble. In early 2000 he started fuckedcompany.com, a caustic and sceptical site which follows the layoffs and bankruptcies of hundreds of dot-coms. The site was an instant success. It was named site of the year by Rolling Stone, Time and Yahoo!, and received more than four million unique visitors a month. F'D COMPANIES captures the waste, greed and human stupidity of over 200 dot-com failures. Written in Kaplan's popular and cynical style, the company profiles in the book form a gleeful encyclopeadia of how not to run a business. They als

    Aimed at undergraduate/MBA-level courses in business ethics in the departments of philosophy or business, this comprehensive text provides a balanced and up-to-date treatment of some of the most prominent issues of business ethics.

    In a tale filled with characters drawn from a Florida like Flannery O'Connor's Georgia, Covington finds his life threatened, his truck torched, and his small cabin shot up and vandalized, but he clings to his inheritance with heartbreaking tenacity. Redneck Riviera is at once a comic and tender celebration of family, a brilliant look at the clash of values tearing much of rural America apart, and a bittersweet comment on our age-old passion to possess and transform the land.

    The company's early years were an unending series of legal, financial, and operational crises that continually threatened its ability to stay in business. Yet FedEx's leaders and employees were incredibly resourceful and resilient. Pilots used personal credit cards to gas up planes, paychecks weren't cashed, and in one of the most famous episodes, founder Fred Smith literally gambled the company's last remaining funds to keep the planes flying. Becuase Roger Frock was with the companies from the start, he is able to chronicle these real-life hardships and hard-fought triumphs as only an insider can. With humor and insight, he describes how FedEx overcame impossible odds to become one of the world's greatest success stories, a revolutionary company that truly changed the way the world does business.