Book picks similar to
Google Analytics: Understanding Visitor Behavior by Justin Cutroni
web-analytics
analytics
technical
non-fiction
Head First SQL
Lynn Beighley - 2007
Using the latest research in neurobiology, cognitive science, and learning theory to craft a multi-sensory SQL learning experience, Head First SQL has a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep. Maybe you've written some simple SQL queries to interact with databases. But now you want more, you want to really dig into those databases and work with your data. Head First SQL will show you the fundamentals of SQL and how to really take advantage of it. We'll take you on a journey through the language, from basic INSERT statements and SELECT queries to hardcore database manipulation with indices, joins, and transactions. We all know "Data is Power" - but we'll show you how to have "Power over your Data". Expect to have fun, expect to learn, and expect to be querying, normalizing, and joining your data like a pro by the time you're finished reading!
Learning JavaScript
Shelley Powers - 2006
JavaScript lets designers add sparkle and life to web pages, while more complex JavaScript has led to the rise of Ajax -- the latest rage in web development that allows developers to create powerful and more responsive applications in the browser window."Learning JavaScript" introduces this powerful scripting language to web designers and developers in easy-to-understand terms. Using the latest examples from modern browser development practices, this book teaches you how to integrate the language with the browser environment, and how to practice proper coding techniques for standards-compliant web sites. By the end of the book, you'll be able to use all of the JavaScript language and many of the object models provided by web browsers, and you'll even be able to create a basic Ajax application.
The Passionate Programmer
Chad Fowler - 2009
In this book, you'll learn how to become an entrepreneur, driving your career in the direction of your choosing. You'll learn how to build your software development career step by step, following the same path that you would follow if you were building, marketing, and selling a product. After all, your skills themselves are a product. The choices you make about which technologies to focus on and which business domains to master have at least as much impact on your success as your technical knowledge itself--don't let those choices be accidental. We'll walk through all aspects of the decision-making process, so you can ensure that you're investing your time and energy in the right areas. You'll develop a structured plan for keeping your mind engaged and your skills fresh. You'll learn how to assess your skills in terms of where they fit on the value chain, driving you away from commodity skills and toward those that are in high demand. Through a mix of high-level, thought-provoking essays and tactical "Act on It" sections, you will come away with concrete plans you can put into action immediately. You'll also get a chance to read the perspectives of several highly successful members of our industry from a variety of career paths. As with any product or service, if nobody knows what you're selling, nobody will buy. We'll walk through the often-neglected world of marketing, and you'll create a plan to market yourself both inside your company and to the industry in general. Above all, you'll see how you can set the direction of your career, leading to a more fulfilling and remarkable professional life.
C++ Concurrency in Action: Practical Multithreading
Anthony Williams - 2009
This book will show you how to write robust multithreaded applications in C++ while avoiding many common pitfalls.About the TechnologyMultiple processors with multiple cores are the norm these days. The C++11 version of the C++ language offers beefed-up support for multithreaded applications, and requires that you master the principles, techniques, and new language features of concurrency to stay ahead of the curve.About the BookWithout assuming you have a background in the subject, CC++ Concurrency in Action gradually enables you to write robust and elegant multithreaded applications in C++11. You'll explore the threading memory model, the new multithreading support library, and basic thread launching and synchronization facilities. Along the way, you'll learn how to navigate the trickier bits of programming for concurrency.Written for C++ programmers who are new to concurrency and others who may have written multithreaded code using other languages, APIs, or platforms.Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.What's InsideWritten for the new C++11 Standard Programming for multiple cores and processors Small examples for learning, big examples for practice====================Table of ContentsHello, world of concurrency in C++! Managing threads Sharing data between threads Synchronizing concurrent operations The C++ memory model and operations on atomic types Designing lock-based concurrent data structures Designing lock-free concurrent data structures Designing concurrent code Advanced thread management Testing and debugging multithreaded applications
Artificial Intelligence: A Guide for Thinking Humans
Melanie Mitchell - 2019
The award-winning author Melanie Mitchell, a leading computer scientist, now reveals AI’s turbulent history and the recent spate of apparent successes, grand hopes, and emerging fears surrounding it.In Artificial Intelligence, Mitchell turns to the most urgent questions concerning AI today: How intelligent—really—are the best AI programs? How do they work? What can they actually do, and when do they fail? How humanlike do we expect them to become, and how soon do we need to worry about them surpassing us? Along the way, she introduces the dominant models of modern AI and machine learning, describing cutting-edge AI programs, their human inventors, and the historical lines of thought underpinning recent achievements. She meets with fellow experts such as Douglas Hofstadter, the cognitive scientist and Pulitzer Prize–winning author of the modern classic Gödel, Escher, Bach, who explains why he is “terrified” about the future of AI. She explores the profound disconnect between the hype and the actual achievements in AI, providing a clear sense of what the field has accomplished and how much further it has to go.Interweaving stories about the science of AI and the people behind it, Artificial Intelligence brims with clear-sighted, captivating, and accessible accounts of the most interesting and provocative modern work in the field, flavored with Mitchell’s humor and personal observations. This frank, lively book is an indispensable guide to understanding today’s AI, its quest for “human-level” intelligence, and its impact on the future for us all.
The Art of Agile Development
James Shore - 2007
Plenty of books describe what agile development is or why it helps software projects succeed, but very few combine information for developers, managers, testers, and customers into a single package that they can apply directly. This book provides no-nonsense advice on agile planning, development, delivery, and management taken from the authors' many years of experience with Extreme Programming (XP). You get a gestalt view of the agile development process, including comprehensive guidance for non-technical readers and hands-on technical practices for developers and testers. The Art of Agile Development gives you clear answers to questions such as:How can we adopt agile development? Do we really need to pair program? What metrics should we report? What if I can't get my customer to participate? How much documentation should we write? When do we design and architect? As a non-developer, how should I work with my agile team? Where is my product roadmap? How does QA fit in? The book teaches you how to adopt XP practices, describes each practice in detail, then discusses principles that will allow you to modify XP and create your own agile method. In particular, this book tackles the difficult aspects of agile development: the need for cooperation and trust among team members. Whether you're currently part of an agile team, working with an agile team, or interested in agile development, this book provides the practical tips you need to start practicing agile development. As your experience grows, the book will grow with you, providing exercises and information that will teach you first to understand the rules of agile development, break them, and ultimately abandon rules altogether as you master the art of agile development. "Jim Shore and Shane Warden expertly explain the practices and benefits of Extreme Programming. They offer advice from their real-world experiences in leading teams. They answer questions about the practices and show contraindications - ways that a practice may be mis-applied. They offer alternatives you can try if there are impediments to applying a practice, such as the lack of an on-site customer. --Ken Pugh, Author of Jolt Award Winner, Prefactoring "I will leave a copy of this book with every team I visit." --Brian Marick, Exampler Consulting
The Algorithm Design Manual
Steven S. Skiena - 1997
Drawing heavily on the author's own real-world experiences, the book stresses design and analysis. Coverage is divided into two parts, the first being a general guide to techniques for the design and analysis of computer algorithms. The second is a reference section, which includes a catalog of the 75 most important algorithmic problems. By browsing this catalog, readers can quickly identify what the problem they have encountered is called, what is known about it, and how they should proceed if they need to solve it. This book is ideal for the working professional who uses algorithms on a daily basis and has need for a handy reference. This work can also readily be used in an upper-division course or as a student reference guide. THE ALGORITHM DESIGN MANUAL comes with a CD-ROM that contains: * a complete hypertext version of the full printed book. * the source code and URLs for all cited implementations. * over 30 hours of audio lectures on the design and analysis of algorithms are provided, all keyed to on-line lecture notes.
Refactoring: Improving the Design of Existing Code
Martin Fowler - 1999
Significant numbers of poorly designed programs have been created by less-experienced developers, resulting in applications that are inefficient and hard to maintain and extend. Increasingly, software system professionals are discovering just how difficult it is to work with these inherited, non-optimal applications. For several years, expert-level object programmers have employed a growing collection of techniques to improve the structural integrity and performance of such existing software programs. Referred to as refactoring, these practices have remained in the domain of experts because no attempt has been made to transcribe the lore into a form that all developers could use... until now. In Refactoring: Improving the Design of Existing Software, renowned object technology mentor Martin Fowler breaks new ground, demystifying these master practices and demonstrating how software practitioners can realize the significant benefits of this new process.
Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences
Stephen P. Anderson - 2011
Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act.Topics include: AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our attention? And how do emotions affect judgment and behavior? PLAYFUL SEDUCTION: How do you create playful engagements during the moment? Why are serendipity, arousal, rewards, and other delights critical to a good experience? THE SUBTLE ART OF SEDUCTION: How do you put people at ease through clear and suggestive language? What are some subtle ways to influence behavior and get people to move from intent to action? THE GAME OF SEDUCTION: How do you continue motivating people long after the first encounter? Are there lessons to be gained from learning theories or game design? Principles from psychology are found throughout the book, along with dozens of examples showing how these techniques have been applied with great success. In addition, each section includes interviews with influential web and interaction designers.
Mac OS X Snow Leopard: The Missing Manual
David Pogue - 2009
Fortunately, David Pogue is back, with the humor and expertise that have made this the #1 bestselling Mac book for eight years straight. You get all the answers with jargon-free introductions to:Big-ticket changes. A 64-bit overhaul. Faster everything. A rewritten Finder. Microsoft Exchange compatibility. All-new QuickTime Player. If Apple wrote it, this book covers it.Snow Leopard Spots. This book demystifies the hundreds of smaller enhancements, too, in all 50 programs that come with the Mac: Safari, Mail, iChat, Preview, Time Machine.Shortcuts. This must be the tippiest, trickiest Mac book ever written. Undocumented surprises await on every page.Power usage. Security, networking, build-your-own Services, file sharing with Windows, even Mac OS X's Unix chassis-this one witty, expert guide makes it all crystal clear.
Release It!: Design and Deploy Production-Ready Software (Pragmatic Programmers)
Michael T. Nygard - 2007
Did you design your system to survivef a sudden rush of visitors from Digg or Slashdot? Or an influx of real world customers from 100 different countries? Are you ready for a world filled with flakey networks, tangled databases, and impatient users?If you're a developer and don't want to be on call for 3AM for the rest of your life, this book will help.In Release It!, Michael T. Nygard shows you how to design and architect your application for the harsh realities it will face. You'll learn how to design your application for maximum uptime, performance, and return on investment.Mike explains that many problems with systems today start with the design.
Pattern Recognition and Machine Learning
Christopher M. Bishop - 2006
However, these activities can be viewed as two facets of the same field, and together they have undergone substantial development over the past ten years. In particular, Bayesian methods have grown from a specialist niche to become mainstream, while graphical models have emerged as a general framework for describing and applying probabilistic models. Also, the practical applicability of Bayesian methods has been greatly enhanced through the development of a range of approximate inference algorithms such as variational Bayes and expectation propagation. Similarly, new models based on kernels have had a significant impact on both algorithms and applications. This new textbook reflects these recent developments while providing a comprehensive introduction to the fields of pattern recognition and machine learning. It is aimed at advanced undergraduates or first-year PhD students, as well as researchers and practitioners, and assumes no previous knowledge of pattern recognition or machine learning concepts. Knowledge of multivariate calculus and basic linear algebra is required, and some familiarity with probabilities would be helpful though not essential as the book includes a self-contained introduction to basic probability theory.
Learning SQL
Alan Beaulieu - 2005
If you're working with a relational database--whether you're writing applications, performing administrative tasks, or generating reports--you need to know how to interact with your data. Even if you are using a tool that generates SQL for you, such as a reporting tool, there may still be cases where you need to bypass the automatic generation feature and write your own SQL statements.To help you attain this fundamental SQL knowledge, look to "Learning SQL," an introductory guide to SQL, designed primarily for developers just cutting their teeth on the language."Learning SQL" moves you quickly through the basics and then on to some of the more commonly used advanced features. Among the topics discussed: The history of the computerized databaseSQL Data Statements--those used to create, manipulate, and retrieve data stored in your database; example statements include select, update, insert, and deleteSQL Schema Statements--those used to create database objects, such as tables, indexes, and constraintsHow data sets can interact with queriesThe importance of subqueriesData conversion and manipulation via SQL's built-in functionsHow conditional logic can be used in Data StatementsBest of all, "Learning SQL" talks to you in a real-world manner, discussing various platform differences that you're likely to encounter and offering a series of chapter exercises that walk you through the learning process. Whenever possible, the book sticks to the features included in the ANSI SQL standards. This means you'll be able to apply what you learn to any of several different databases; the book covers MySQL, Microsoft SQL Server, and Oracle Database, but the features and syntax should apply just as well (perhaps with some tweaking) to IBM DB2, Sybase Adaptive Server, and PostgreSQL.Put the power and flexibility of SQL to work. With "Learning SQL" you can master this important skill and know that the SQL statements you write are indeed correct.
Cassandra: The Definitive Guide
Eben Hewitt - 2010
Cassandra: The Definitive Guide provides the technical details and practical examples you need to assess this database management system and put it to work in a production environment.Author Eben Hewitt demonstrates the advantages of Cassandra's nonrelational design, and pays special attention to data modeling. If you're a developer, DBA, application architect, or manager looking to solve a database scaling issue or future-proof your application, this guide shows you how to harness Cassandra's speed and flexibility.Understand the tenets of Cassandra's column-oriented structureLearn how to write, update, and read Cassandra dataDiscover how to add or remove nodes from the cluster as your application requiresExamine a working application that translates from a relational model to Cassandra's data modelUse examples for writing clients in Java, Python, and C#Use the JMX interface to monitor a cluster's usage, memory patterns, and moreTune memory settings, data storage, and caching for better performance
The Psychology of Computer Programming
Gerald M. Weinberg - 1971
Weinberg adds new insights and highlights the similarities and differences between now and then. Using a conversational style that invites the reader to join him, Weinberg reunites with some of his most insightful writings on the human side of software engineering.Topics include egoless programming, intelligence, psychological measurement, personality factors, motivation, training, social problems on large projects, problem-solving ability, programming language design, team formation, the programming environment, and much more.Dorset House Publishing is proud to make this important text available to new generations of programmers -- and to encourage readers of the first edition to return to its valuable lessons.