Art, Inc.: The Essential Guide for Building Your Career as an Artist


Lisa Congdon - 2014
    Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art—through illustration, licensing, fine art sales, print sales, teaching, and beyond. Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more, Art, Inc. will equip you with the tools—and the confidence—to turn your passion into a profitable business.LEARN HOW TO: • Set actionable goals • Diversify your income • Manage your bookkeeping • Copyright your work • Promote with social media • Build a standout website • Exhibit with galleries • Sell and price your work • License your art • Acquire an agent • And much more

The Subversive Copy Editor: Advice from Chicago (or, How to Negotiate Good Relationships with Your Writers, Your Colleagues, and Yourself)


Carol Fisher Saller - 2009
    Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face."In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things."Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors.Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.

What Color is your Parachute? Guide to Job-Hunting Online


Richard Nelson Bolles - 2011
    This companion to What Color Is Your Parachute?, the best-selling job-hunting book in the world, has been completely rewritten for our changing times and includes hundreds of updated website recommendations and descriptions. The Guide to Job-Hunting Online shows you how to quickly find the data that will be most helpful to you, how to identify and research the places where you will most enjoy working, how to leverage the power of social networking sites, and how to use your Internet time most effectively, avoiding the common pitfalls and setting you up for success.

Story: Substance, Structure, Style, and the Principles of Screenwriting


Robert McKee - 1997
    Quincy Jones, Diane Keaton, Gloria Steinem, Julia Roberts, John Cleese and David Bowie are just a few of his celebrity alumni. Writers, producers, development executives and agents all flock to his lecture series, praising it as a mesmerizing and intense learning experience. In Story, McKee expands on the concepts he teaches in his $450 seminars (considered a must by industry insiders), providing readers with the most comprehensive, integrated explanation of the craft of writing for the screen. No one better understands how all the elements of a screenplay fit together, and no one is better qualified to explain the "magic" of story construction and the relationship between structure and character than Robert McKee.

Microsoft Project 2010 Step by Step


Carl Chatfield - 2010
    With Step By Step, you set the pace-building and practicing the skills you need, just when you need them! Topics include building a project plan and fine-tuning the details; scheduling tasks, assigning resources, and managing dependencies; monitoring progress and costs; keeping projects on track; communicating project data through Gantt charts and other views.

Web 2.0: A Strategy Guide


Amy Shuen - 2007
    If you're executign strategy and want to know how the Web is changing business, this is the book you need.

Lonely Planet's Best in Travel 2018


Lonely Planet - 2017
    Drawing on the knowledge and passion of Lonely Planet's staff, authors, and online community, it presents a year's worth of inspiration to take travelers out of the ordinary and into the unforgettable - firmly setting the travel agenda for 2018.As self-confessed travel geeks, our staff collectively rack up hundreds of thousands of miles each year, exploring almost every destination on the planet. And every year, we ask ourselves: Where are the best places in the world to visit right now? It's a very hotly contested topic at Lonely Planet and dominates more discussion than any other. Best in Travel 2018 is our definitive answer.Now in a larger, hardback format, it makes for the perfect gift!Inside, you'll discover the:Top ten countries, regions and citiesBest value destinationsBest culture trips for familiesBest new openings and experiencesBest new places to stayTop destination races, from walks and marathons to cycles and swimsTop vegetarian and vegan destinationsTop small-ship expedition cruisesBest places for cross-generational family tripsBest private islands that everyone can useAbout Lonely Planet: Lonely Planet is a leading travel media company and the world's number one travel guidebook brand, providing both inspiring and trustworthy information for every kind of traveler since 1973. Over the past four decades, we've printed over 145 million guidebooks and grown a dedicated, passionate global community of travelers. Lonely Planet content can be found online, on mobile, video, and in 14 languages, 12 international magazines, armchair and lifestyle books, ebooks and more.TripAdvisor Travelers' Choice Awards 2012, 2013, 2014, 2015 and 2016 winner in Favorite Travel Guide category 'Lonely Planet guides are, quite simply, like no other.' - New York Times 'Lonely Planet. It's on everyone's bookshelves; it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' - Fairfax Media (Australia) 0207This annual bestseller ranks the hottest, must-visit countries, regions and cities for 2018. Drawing on the knowledge and passion of Lonely Planet's staff, authors and online community, it presents a year's worth of inspiration to take travelers out of the ordinary and into the unforgettable - firmly setting the travel agenda for the year ahead.0802"Where to go? What to do? Why do it? All good questions, and all the answers are in this guidebook from the travel media company Lonely Planet, which clues you in on all the “must-visit” countries, regions and cities for the upcoming year. Lonely Planet’s staff of travel experts puts you on the trail of hidden-jewel journeys and offers tips on subjects such as best values, cultural trips, new accommodations, vegetarian and vegan eateries, value cruises and island resorts."Las Vegas Review Journal2017100401http://media.lonelyplanet.com/onix-fe... Planet0101GOODREPRUSLonely Planet Global Limitedhttp://www.lonelyplanet.comIE08201710... AI AR AW BB BL BM BO BR BS BZ CA CL CO CR CU DM DO EC FK GD GF GL GP GT GY HN HT JM KN KY LC MF MQ MS MX NI PA PE PM PR PY SR SV TC TT US UY VC VE VG VI018.27in026.71in030.73in081.235lb01210mm02170.5mm0318.5mm08.56kg03159781786571151BBLONELY PLANET (AMERICAS)US41160102Lonely PlanetTrade17.99USDUSZ

100 Great Copywriting Ideas: From Leading Companies Around The World (100 Great Ideas)


Andy Maslen - 2011
    

Itil for Dummies, 2011 Edition


Peter Farenden - 2012
    It breaks down the 5 stages of the service lifecycle into digestible chunks, helping you to ensure that customers receive the best possible IT experience. Whether readers need to identify their customers' needs, design and implement a new IT service, or monitor and improve an existing service, this official guide provides a support framework for IT-related activities and the interactions of IT technical personnel with business customers and users.Understanding how ITIL can help you Getting to grips with ITIL processes and the service lifecycle Implementing ITIL into your day to day work Learn key skills in planning and carrying out design and implementation projects

Kindle Fire How To


Michael Gallagher - 2011
    This guide will take you step-by-step with all of the Kindle Fire’s features including setup, navigating each tab, play music and videos, read eBooks, and download and use apps.Each chapter contains detailed instructions complete with screenshots, tips, tricks, and shortcuts to quickly get up to speed and more. Additionally, this guide shows you how to and where to receive FREE books, music, videos, and apps you can immediately start using on your Kindle Fire: you may never pay another cent for Kindle content again – download this guide to your Kindle Fire today!Michael Gallagher is the author of several bestselling Kindle “how-to” guides, and his title “Free Kindle Books and How to Find Them” has been the #1 Kindle reference guide for over two years, garnering #53 and #72 on the Top 100 Kindle bestseller lists for all Kindle book titles in 2010 and 2011, respectively. His “Kindle Books and Tips” blog has been the #1 bestselling subscription blog in the Amazon Kindle Store since 2010. You can visit his author page on the Amazon website at http://www.amazon.com/author/gallagher

You Can't Send a Duck to Eagle School: And Other Simple Truths of Leadership


Mac Anderson - 2007
    And whatever skills are needed to do the job can be taught and honed into expertise. But no matter how great a manager you are, there are some things you cannot teach: desire, personality and drive.In You Can't Send a Duck to Eagle School, Mac Anderson shares his best lessons learned from more than forty years of leadership experience in a fresh and engaging way. You'll learn how to hire great people, communicate with your team, and create a culture that's successful — and fun. A great resource for any leader, this is one of the best leadership books out there that provides the simple truths of managing teams in a quick, one-hour read. Read it today and put it into action tomorrow.Looking for a team gift, employee gift, or thank you gift for coworkers? You Can't Send a Duck to Eagle School is a great way to say thanks for a job well done, while inspiring your coworkers to develop their own leadership skills.

Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level


Ryan Levesque - 2015
    The Ask Formula revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process.You ‘ll discover why the Ask Formula is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them - and in a way that makes people fall in love with you and your company.In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, The Miami Herald, The San Francisco Chronicle, Mass Market Retailer, Bloomberg Businessweek and more) turns everything you know about customer surveys on its head.You ‘ll discover how Ryan Levesque developed his proven system for creating survey-based, customized sales funnels. And you ‘ll also learn how YOU can implement the same system in your own business - no matter your market. The Ask Formula blueprint is laid out in clear and detailed steps for anyone to use and adapt.Whether you ‘re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income - while creating a mass of raving fans in the process - simply by asking the right questions in a surprisingly different way. For people looking to scale up their business, Askwill utterly transform how you think about consumer behavior and selling online.

Smashwords Book Marketing Guide


Mark Coker - 2008
    This popular book marketing primer has helped over 100,000 authors and publishers dramatically improve their book marketing results. The Smashwords Book Marketing Guide contains practical, easy-to-implement advice on how to market any book. 41 simple, do-it-yourself marketing tips explain not what you can do to market your book, but also explain the context and thinking behind each recommendation. The marketing techniques apply equally well to both ebooks and print books. Here's what you'll learn in the Smashwords Book Marketing Guide:Table of ContentsIntroduction: About the Smashwords Book Marketing Guide Background on SmashwordsSetting expectationsHow Smashwords helps authors and publishers market booksAdopting a proactive marketing mindsetMarketing starts nowHyperlinks help readers discover booksThe importance of authors helping authors41 Marketing Tips (all free to implement!)Tip #1 – Update your email signatureTip #2 – Post a notice on your web site or blogTip #3 – Contact your friends, family, co-workers and fansTip #4 – Post a notice to your social networksTip #5 – Update your message board signaturesTip #6 – How to reach readers with TwitterTip #7 – Publish more than one book to create a multiplier effectTip #8 – Advertise your other books in each book you publishTip #9 – Make it easy for your readers to connect with youTip #10 – Issue a press release on a free PR wire serviceTip #11 – Join HARO, Help-a-reporter-online for free press leadsTip #12 – Encourage fans to purchase and review your bookTip #13 – Write thoughtful reviews for other booksTip #14 – Participate in online forumsTip #15 – Experiment with couponsTip #16 – Write a blogTip #17 – Write guest columns for blogsTip #18 – Invite other authors to post to your blogTip #19 – Do Q&A interviews of other authors on your blogTip #20 – Join the conversation on blogsTip #21 – Organize a blog tourTip #22 – Use Google Alerts to discover where the conversations are taking placeTip #23 – Leverage YouTube videos to reach readersTip #24 – Print up business cardsTip #25 – Encourage your fans to become affiliate marketers of your bookTip #26 – Create a reader’s guide at the end of your bookTip #27 – Insert sample chapters from your other booksTip #28 – Do a sample chapters swap with another authorTip #29 – Invite other authors to join you at SmashwordsTip #30 – Promote your book to the top ebook listing sitesTip #31 – Read the Secrets to Ebook Publishing SuccessTip #32 – Upgrade your cover imageTip #33 – Share these marketing tips with your fellow authors! Tip #34 – Create an online calling card with About.meTip #35 – Create a presentation and upload it to SlideShare.netTip #36 – Join LinkedIn, post links to your booksTip #37 – Do a presentation at your local library on ebook publishingTip #38 – Tweak your Viral Catalysts to make your book more discoverable and desirableTip #39 – Link to every retailer to reach more readersTip #40 – Distribute your book as a preorderTip #41 – Publish a Smashwords InterviewOther Kindle Books by Mark Coker Smashwords Style Guide (how to format and produce an ebook)

The Phoenix Project: A Novel About IT, DevOps, and Helping Your Business Win


Gene Kim - 2013
    It's Tuesday morning and on his drive into the office, Bill gets a call from the CEO. The company's new IT initiative, code named Phoenix Project, is critical to the future of Parts Unlimited, but the project is massively over budget and very late. The CEO wants Bill to report directly to him and fix the mess in ninety days or else Bill's entire department will be outsourced. With the help of a prospective board member and his mysterious philosophy of The Three Ways, Bill starts to see that IT work has more in common with manufacturing plant work than he ever imagined. With the clock ticking, Bill must organize work flow streamline interdepartmental communications, and effectively serve the other business functions at Parts Unlimited. In a fast-paced and entertaining style, three luminaries of the DevOps movement deliver a story that anyone who works in IT will recognize. Readers will not only learn how to improve their own IT organizations, they'll never view IT the same way again.

The Practical Pocket Guide to Account Planning


Chris Kocek - 2013
    Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce great work that is insightful, engaging, and culturally infectious. Whether you're a Client, a Creative, an Account Manager, or an aspiring Account Planner, this book will help you understand how Planners think and what great Planning can really do.