Book picks similar to
Three Feet from Seven Figures: One-on-One Engagement Techniques to Qualify More Leads at Trade Shows by David B. Spark
marketing-sales
money
non-fiction
nonfiction
A Deal With the Devil: Discovering Chris Watts: - Part Two - The Facts
Netta Newbound - 2020
The Irresistible Consultant's Guide to Winning Clients: 6 Steps to Unlimited Clients & Financial Freedom
David A. Fields - 2017
Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.The problem, according to international consulting expert David A. Fields, is twofold: 1) lack of a consistent, proven plan, and 2) fundamental misunderstanding about what clients want in a consultant. Fields, who has helped hundreds of consultants and boutique firms worldwide build lucrative, sustainable practices, replaces the typical consultant's mindset of emphasizing expertise and differentiated processes with a focus on building relationships, engendering trust, and solving clients’ existing problems. In The Irresistible Consultant’s Guide to Winning Clients: Six Steps to Unlimited Clients and Financial Freedom, Fields synthesizes his decades of experience into a step-by-step approach to winning more projects from more clients at higher fees. From nuts-and-bolts business advice and tactics to a deeply insightful breakdown of the human side of a very human profession, Fields delivers a comprehensive guidebook that is at once highly approachable and satisfyingly detailed.
42 Rules of Product Management: Learn the Rules of Product Management from Leading Experts "From" Around the World
Brian Lawley - 2010
The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a few salespeople and engineers. In total, there are over five centuries of collected wisdom represented here.The contributors each share one rule they think is critical to succeed in product management based on their hands-on product management and product marketing experience with companies such as Apple, eBay, Intuit, SAP, and Yahoo!.Packed with pearls of product management wisdom, this book has something for everyone. You will learn: How to focus on market needs, not just individual requests How to clarify your product positioning before your next big decision How to align your product strategy with company strategy and then sell it Why agility is the key to product management success Why great execution trumps a great product ideaBest of all, it was written with the busy product manager in mind. Each rule is kept to two pages and designed to stand-on its own. The rules can be read in any order. In less than five minutes a day, you can learn from forty of the best product managers in the world. Whether you are a seasoned and experienced product manager or are just starting out, the "42 Rules of Product Management" will help you lead with greater effectiveness and influence.
Creating Climate Wealth: Unlocking the Impact Economy
Jigar Shah - 2013
Author Jigar Shah, internationally recognized for revolutionizing the now multi-billion-dollar solar energy industry, outlines how entrepreneurs and investors can unlock the massive potential that climate change represents. Shah argues that, while new technical innovation is valuable, deployment of existing technologies are the key to reaching our near-term climate targets. Rather than waiting for yet to be developed technology, business model innovation is the key to attract mainstream capital and unlock transformational change. Shah makes a compelling case for reaching our 2020 climate change goals through 100,000 companies worldwide, each generating $100 million in sales. Unlocking our next economy will be driven by thousands of companies deploying existing clean and resource-efficient technologies in electricity-supply (like solar), transportation, building materials, industry, forestry, waste, and agriculture. Shah is not alone; according to the International Energy Agency, and others, $10 trillion can be invested profitably—today—in the world’s existing technologies, making Shah’s plan of 100,000 companies each generating $100 million in sales a reality in catalyzing a new economy in the process. Creating Climate Wealth is also the personal story of Shah’s journey through the solar industry and the founding of SunEdison, the world’s largest solar energy company. Through business model innovations, SunEdison helped trigger the multi-billion dollar solar energy services industry. Shah’s revolutionary approach has been emulated throughout the solar industry. But perhaps more important, it is also being adapted for other industrial sectors like agriculture and transportation – unlocking incredible new revenue streams, creating hundreds of thousands of jobs, and positively transforming the planet on a global level. This implementation of business-based solutions to solve complex social problems represents a new economic movement; driven by “Impact Investments.” Impact Investments are changing the world for the better, promoting development and economic growth, and encouraging local entrepreneurship. Unlocking these opportunities represent the largest wealth creation opportunity of our generation. Whether you are interested in climate change, poverty alleviation, or just promoting projects that make financial sense, this book is for you. Jigar Shah provides a proven roadmap to understanding the Impact Economy, and creating the lasting changes that will improve our world for future generations.
FREE: Love Your Work, Love Your Life
Chris Baréz-Brown - 2014
They are not separate; they are one. If we want to live an extraordinary life, we have to make our work equally extraordinary. When your work resonates with purpose, you jump out of bed every morning, excited by the possibilities the day holds for you. Everything else in your life seems to have a glow about it, and you exude much more personal shine. My aim in writing this book is to help you feel like that every day. To help you make your work work for you. To feel truly free. Reading Free! will remind you that you are fantastic and have the ability to do amazing things; show you that work is your slave, not the other way round; help you make work your ticket to an extraordinary future; and put you in the driving seat and show you a route to freedom.
Good Is the New Cool: Market Like You Give a Damn
Afdhel Aziz - 2016
Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.
Get Rich in Real Estate: Your Step-by-Step Guide to Acquiring Properties in NYC
Elliot Bogod - 2019
The author, Elliot Bogod, is a Founder and Managing Director of Broadway Realty, a real estate brokerage in Manhattan. With over twenty years experience, Elliot has sold over $2 billion in New York real estate. In this book, you will find: • A list of “magic words” often used in real estate investment, with clear and detailed explanations • Methods for evaluating the locations for your investments, using vibrant Manhattan neighborhoods as an example. • Review of different types of residential investments: condominiums, co-ops and townhouses • Detailed advice on investing in various types of commercial real estate: retail locations, offices, restaurants, hotels, garages and others • Multiple strategies, tactics and techniques for building wealth through your investments • Clear and concise information on mortgages, taxes and laws • Methods for achieving success through managing a team of experts working for you
The Secrets of Carriage H (Kindle Single)
Andrew Rosenheim - 2014
It was the U.K.’s worst rail disaster in years. On the morning of October 5, 1999, two rush-hour commuter trains collided just outside London. Hundreds were feared dead. Though he was traveling in the front-most carriage, the novelist Andrew Rosenheim survived the crash. In “The Secrets of Carriage H,” Rosenheim recalls in heart-pounding detail the events of that day and opens up about the emotional rollercoaster that consumed him for months thereafter. Told with the rich textures of a novel and the bare heart of a memoir, “The Secrets of Carriage H” explores the unspoken consequences of survival and offers brutal, sometimes hilarious insight into the human condition. Andrew Rosenheim was born and raised in Chicago, but has lived in England for the last thirty-five years. He worked in publishing for many years at Oxford University Press and then as the Managing Director of Penguin Press. He is the author of seven novels, most recently Fear Itself and The Little Tokyo Informant. His writing has appeared in The Times, The New York Times, the Times Literary Supplement, and many other publications. Married, he lives with his wife and twin daughters near Oxford and is the editor of Kindle Singles in the U.K.Cover design by Evan Twohy.
Made to Stick (Chapter 4: Credible): Why Some Ideas Survive and Others Die
Chip Heath - 2008
Offer people the chance to test your ideas themselves–a “try before you buy” philosophy. People want to believe your ideas, so give them a reason to. Examples include the Nobel-winning scientist no one believed, flesh-eating bananas, and the human-scale principle.
Fatal Prescription: A Doctor without Remorse
John Griffiths - 1995
a remarkable story—Leeza Gibbons, NBC-TV • Grippingly told ... a wonderful, powerful book—David Berner, Radio CKNW Vancouver • Reads with the pace of a taut thriller—George Henderson, Gloucestershire Citizen • Mesmerizing—Bob Stall, Vancouver Province. Now revised and updated. The amazing, true story of how medical authorities allow a family doctor to continue practising even after he begins living with a 15-year-old patient—and allegedly has sex with another girl in exchange for giving drugs to her father. The notorious doctor still carries on as before and a third patient complains about infamous conduct—until he silences her by putting out a contract for murder.
Crazy Pharm: Wildest Customer Stories
Mr. Pills - 2015
Pills’ Pharmacy Hub comes a book about some of the wildest customers that pharmacists have dealt with in retail pharmacy. Journey into the world of retail pharmacy with 80 hilarious short stories: a world where people are not that bright but always think they are right, and where the word patience doesn’t exist. A world with druggies coming up with some not-so-clever schemes to get their fix. A world where people think throwing ice cream in your face is an acceptable way to get your attention. A world with a new twist at every turn--just when you think you’ve seen everything, someone always finds a way to surprise you.
The Practical Pocket Guide to Account Planning
Chris Kocek - 2013
Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce great work that is insightful, engaging, and culturally infectious. Whether you're a Client, a Creative, an Account Manager, or an aspiring Account Planner, this book will help you understand how Planners think and what great Planning can really do.
The Totally Awesome Book of Crazy Stories: Crazy But True Stories That Actually Happened!
Bill O'Neill - 2020
A Second Wind: Time to Own Your Future
T.D. Jakes - 2016
Jakes challenges the faithful to be more effective in earning their livelihoods by providing a diverse range of strategies that will turn their work life into an abundant life. While focusing on his core mission to preach the gospel worldwide, T.D. Jakes has seen many good people not spend enough quality time with family, friends, and God. They have gotten so swept up in the daily grind that they have failed to live the rich life that God desires for each of His people. In his new book, Jakes provides readers with strategies that will help them rejuvenate their life and turn their "busyness" into a "business." All readers-not just entrepreneurs-will benefit from Jakes' insightful advice so that they can use the days God has blessed them with wisely and finish each day strong!
Fighting for your Life: Man-eater Bears
Tom Hron - 2009
Timothy Treadwell had just been dragged into the alders to be eaten alive, but she was a city girl who was clueless when it came to bear safety and how to survive an attack by one. She could have lived if she had only known what to do. Adventurer, author, and bush pilot, Tom Hron, who's spent a lifetime flying floatplanes and helicopters in Alaska's and Canada's most dangerous bear country, tells about real-life attacks and relates them to survival. He takes on the so-called experts and tells you what NOT to do. Blacks, browns, grizzlies, and polar bears--he covers them all in 240 spell-binding pages, and what you read may save your life.