For, while the order of the alphabet itself became fixed very soon after letters were first invented, their ability to sort and store and organize proved far less obvious. To many of our forebears, the idea of of organising things by the random chance of the alphabet rather than by established systems of hierarchy or typology lay somewhere between unthinkable and disrespectful. The author fascinatingly lays out the gradual triumph of alphabetical order, from its possible earliest days as a sorting tool in the Great Library of Alexandria in the third century BCE, to its current decline in prominence in our digital age of Wikipedia and Google.

    There, a bore is "a person who talks when you wish him to listen," and happiness is "an agreeable sensation arising from contemplating the misery of another." This is the most comprehensive, authoritative edition ever of Ambrose Bierce’s satiric masterpiece. It renders obsolete all other versions that have appeared in the book’s ninety-year history.A virtual onslaught of acerbic, confrontational wordplay, The Unabridged Devil’s Dictionary offers some 1,600 wickedly clever definitions to the vocabulary of everyday life. Little is sacred and few are safe, for Bierce targets just about any pursuit, from matrimony to immortality, that allows our willful failings and excesses to shine forth.This new edition is based on David E. Schultz and S. T. Joshi’s exhaustive investigation into the book’s writing and publishing history. All of Bierce’s known satiric definitions are here, including previously uncollected, unpublished, and alternative entries. Definitions dropped from previous editions have been restored while nearly two hundred wrongly attributed to Bierce have been excised. For dedicated Bierce readers, an introduction and notes are also included.Ambrose Bierce’s Devil’s Dictionary is a classic that stands alongside the best work of satirists such as Twain, Mencken, and Thurber. This unabridged edition will be celebrated by humor fans and word lovers everywhere.

    It is a collection of essays by one of Canada's greatest historians, on a subject that opened broad new avenues of thought on the role of media in the creation of history. Marshall McLuhan, deeply influenced by these essays, led North America to a new awareness of the role of media in contemporary culture. The works of Harold Innis are seminal in the study of Canadian history; the essays in this volume continue to generate intense dabate among historians, communications scholars, and media theorists.

    The Madman's Library delves into its darkest territories to hunt down the oddest books and manuscripts ever written, uncovering the intriguing stories behind their creation.From the Qur'an written in the blood of Saddam Hussein, to the gorgeously decorated fifteenth-century lawsuit filed by the Devil against Jesus, to the most enormous book ever created, The Madman's Library features many long forgotten, eccentric, and extraordinary volumes gathered from around the world.Books written in blood and books that kill, books of the insane and books that hoaxed the globe, books invisible to the naked eye and books so long they could destroy the Universe, books worn into battle and books of code and cypher whose secrets remain undiscovered. Spell books, alchemist scrolls, wearable books, edible books, books to summon demons, books written by ghosts, and more all come together in the most curiously strange library imaginable.Featuring hundreds of remarkable images and packed with entertaining facts and stories to discover, The Madman's Library is a captivating compendium perfect for bibliophiles, literature enthusiasts, and collectors intrigued by bizarre oddities, obscure history, and the macabre.• MUST-HAVE FOR BOOKLOVERS: Anyone who appreciates a good read will love delving into this weird world of books and adding this collection to their own bookshelf.• DISCOVER SOMETHING TRULY UNIQUE: The Madman's Library will let you in on the secret and obscure histories of the strangest books ever made.• EXPERT AUTHOR: Edward Brooke-Hitching is the son of an antiquarian book dealer, a lifelong rare book collector, and a master of taking visual deep dives into unusual historical subjects, such as the maps of imaginary geography in The Phantom Atlas or ancient pathways through the stars in The Sky Atlas.

    Developing technology promises closeness. Sometimes it delivers, but much of our modern life leaves us less connected with people and more connected to simulations of them.In Alone Together, MIT technology and society professor Sherry Turkle explores the power of our new tools and toys to dramatically alter our social lives. It’s a nuanced exploration of what we are looking for—and sacrificing—in a world of electronic companions and social networking tools, and an argument that, despite the hand-waving of today’s self-described prophets of the future, it will be the next generation who will chart the path between isolation and connectivity.

    Band re-formations and reunion tours, expanded reissues of classic albums and outtake-crammed box sets, remakes and sequels, tribute albums and mash-ups . . . But what happens when we run out of past? Are we heading toward a sort of culturalecological catastrophe where the archival stream of pop history has been exhausted?Simon Reynolds, one of the finest music writers of his generation, argues that we have indeed reached a tipping point, and that although earlier eras had their own obsessions with antiquity—the Renaissance with its admiration for Roman and Greek classicism, the Gothic movement's invocations of medievalism—never has there been a society so obsessed with the cultural artifacts of its own immediate past. Retromania is the first book to examine the retro industry and ask the question: Is this retromania a death knell for any originality and distinctiveness of our own?

    Almost two hundred years after her death, Austen remains a hot topic, constantly open to revival and reinterpretation and known to millions of people through film and television adaptations as much as through her books. In Jane's Fame, Claire Harman gives us the complete biography―of both the author and her lasting cultural influence―making this essential reading for anyone interested in Austen's life, works, and remarkably potent fame.

    The book offers the hallmark clarity and engaging writing style that distinguish Paul Krugman's work, from his best-selling international economics text to his New York Times best-sellers.

    Instead of teaching students to be critical thinkers and problem-solvers, we are asking them to memorize facts for multiple choice tests. This problem isn’t limited to low-income school districts: even our top schools aren’t teaching or testing the skills that matter most in the global knowledge economy. Our teens leave school equipped to work only in the kinds of jobs that are fast disappearing from the American economy. Meanwhile, young adults in India and China are competing with our students for the most sought-after careers around the world.Education expert Tony Wagner has conducted scores of interviews with business leaders and observed hundreds of classes in some of the nation’s most highly regarded public schools. He discovered a profound disconnect between what potential employers are looking for in young people today (critical thinking skills, creativity, and effective communication) and what our schools are providing (passive learning environments and uninspired lesson plans that focus on test preparation and reward memorization).He explains how every American can work to overhaul our education system, and he shows us examples of dramatically different schools that teach all students new skills. In addition, through interviews with college graduates and people who work with them, Wagner discovers how teachers, parents, and employers can motivate the “net” generation to excellence.An education manifesto for the twenty-first century, The Global Achievement Gap is provocative and inspiring. It is essential reading for parents, educators, business leaders, policy-makers, and anyone interested in seeing our young people succeed as employees and citizens.For additional information about the author and the book, please go to www.schoolchange.org

    Zapruder argues that the way we have been taught to read poetry is the very thing that prevents us from enjoying it. In lively, lilting prose, he shows us how that misunderstanding interferes with our direct experience of poetry and creates the sense of confusion or inadequacy that many of us feel when faced with it.   Zapruder explores what poems are, and how we can read them, so that we can, as Whitman wrote, “possess the origin of all poems,” without the aid of any teacher or expert. Most important, he asks how reading poetry can help us to lead our lives with greater meaning and purpose. Anchored in poetic analysis and steered through Zapruder’s personal experience of coming to the form, Why Poetry is engaging and conversational, even as it makes a passionate argument for the necessity of poetry in an age when information is constantly being mistaken for knowledge. While he provides a simple reading method for approaching poems and illuminates concepts like associative movement, metaphor, and negative capability, Zapruder explicitly confronts the obstacles that readers face when they encounter poetry to show us that poetry can be read, and enjoyed, by anyone.

     Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years.  Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.  Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals:    • New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age – starting when they are still in the womb!    • Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn’t their girlfriends).    • How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares.    • The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry’s (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol).    • How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers ‘perfectly tailored’ to our psychological profiles.    • How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive.       • What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all.    • And much, much more.  This searing expose introduces a new class of tricks, techniques, and seductions – the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever.

    Reading made him who he is. To understand the thrall of fiction, Spufford goes back to his earliest encounters with books, exploring such beloved classics as The Wind in the Willows, The Little House on the Prairie, and The Chronicles of Narnia. He recreates the excitement of discovery, writing joyfully of the moment when fuzzy marks on a page become words. Weaving together child development, personal reflection, and social observation, Spufford shows the force of fiction in shaping a child: how stories allow for escape from pain and mastery of the world, how they shift our boundaries of the sayable, how they stretch the chambers of our imagination.

    Hailed by the New York Times as "one of the most influential texts in gender studies, men's studies and gay studies," this book uncovers the homosocial desire between men, from Restoration comedies to Tennyson's Princess.

    However you feel (or want to feel), let 1001 Books for Every Mood be your guide. Acclaimed critic and novelist Hallie Ephron serves up a literary feast, sure to satisfy your emotional appetite. Whether you want to cry or laugh, remember or forget, behave or misbehave-it's all here. It's your must-have guide to hours and hours of reading pleasure, now and forever-no matter what your mood!Want even more?

    The reality of being poor brings out a survival mentality, and turns attention away from opportunities taken for granted by everyone else. If you work with people from poverty, some understanding of how different their world is from yours will be invaluable. Whether you're an educator--or a social, health, or legal services professional--this breakthrough book gives you practical, real-world support and guidance to improve your effectiveness in working with people from all socioeconomic backgrounds. Since 1995 A Framework for Understanding Poverty has guided hundreds of thousands of educators and other professionals through the pitfalls and barriers faced by all classes, especially the poor. Carefully researched and packed with charts, tables, and questionnaires, Framework not only documents the facts of poverty, it provides practical yet compassionate strategies for addressing its impact on people's lives.