Stories have the power to captivate listeners and to ignite their imaginations. Our brains crave stories - it's how history was recorded before people learned how to write - but what makes a great story? How can you create and deliver stories which keep your listeners transfixed? Based on Intensive Research on Brain Science, Storytelling, Screenwriting and Public Speaking I spent the last four years studying and evaluating thousands of speakers - some great ones, and others who (to put it mildly) needed a lot of help. I read over two hundred books on the art of public speaking, storytelling and screenwriting, attended countless seminars on the subject and devoured every piece of information I could get on the art of presenting. This book is the result of my intensive research. In it, you will find powerful storytelling and speaking techniques that are used by some of the world’s best speakers to help win audiences over to their way of thinking. If you want to master the art of public speaking, you must master the art of storytelling. In this book, you will discover the public speaking and storytelling techniques used by some of the best public speakers in the world. More specifically, you will learn how to: •Create an opening that instantly hooks your audience into your speech •Keep your audience on the edge of their seats with a spellbinding story •Use the suspended story to keep your audience intrigued •Bring your characters to life •Turn your stories into mental movies for your audience •Create and deliver a speech your audience will remember and talk about for years •Keep ratcheting up the suspense by increasing the intensity of your conflicts •Customize your speech (and your story) for your audience •Add organic humor to your speeches and stories without resorting to jokes •Use anchors to make your points memorable •Use tough-watch logic to inspire your audience •Create smooth transitions to ensure your speech flows logically •Create analogies and metaphors to make your message memorable •Give your audience dialogue to build rapport with them •Add a you-focused check-in to relate with your audience •Use vocal variety to spice up your speech •Create a memorable and repeatable catch-phrase using “the rule of opposites” •Add credibility to your speeches and stories •Take an element out of your story and put it into your audience’s lives •Creatively summarize your main points •Tell a story and deliver a speech that your audience will remember and talk about for years What Makes This Book Different? This book is unlike most books on the subjects of public speaking and storytelling.

    Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing* programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.

    Along with several leading researchers, Rath pored through the literature, conducted experiments and analyzed more than 5 million interviews from Gallup’s worldwide database. His team’s discoveries produced Vital Friends, a book that challenges long-held assumptions people have about their relationships. And the team’s landmark discovery — that people who have a “best friend at work” are seven times as likely to be engaged in their job — is sure to rattle the structure of organizations around the world. Drawing on research and case studies from topics as diverse as marriage, management, and architecture, Vital Friends reveals what’s common to all truly essential friendships: a regular focus on what each person is contributing to the friendship — rather than the all-too-common approach of expecting one person to be everything. Rath’s fast-paced and inviting storytelling takes a mountain of important research and makes it remarkably accessible and applicable. By the time you finish reading Vital Friends, you’ll see your family, friends, coworkers and significant other in a whole new light.

    Today's environment is similarly chaotic, turbulent, and uncertain. On Becoming a Leader has served for nearly fifteen years as a beacon of insight, delving into the qualities that define leadership, the people who exemplify it, and the strategies that anyone can apply to become an effective leader. This new edition features a provocative introduction on the challenges and opportunities facing leaders today, with additional updates and current references throughout.

    This title covers production values, and rare and unusual prints.

    An inquiry is promptly launched and Ravi, the suspect is placed under an elaborate regime of surveillance. The investigation subsequently throws up a huge amount of evidence, showing the suspect stealing sensitive data. As panic sets in, investigators acrimoniously debate whether to allow the suspect to walk free or physically force him to own up his crime. For Jeevnathan, the problem also is how to keep the tiring watchers going and persuade an edgy Chief to stay on course. As the story enters 96th Day, paradoxical consequences follow.Loosely inspired by a true incident that took place in 2004 when a senior intelligence officer suspected of being a spy for decades vanished, the story also treats us to a rare insight into the state of security awareness of employees in the Agency, constrains in conducting aggressive operations, pitfalls in liaison relationship, competing interests of intelligence services, hazards in co-ordination of intelligence inputs and the Kashmir imbroglio.

    An historical comedy about two bumbling botanists sent into the southern wilderness by Thomas Jefferson to look for something that isn't there. A novel in the spirit of Lewis and Clark (who make cameo appearences). Replete with wild Indians, river pirates, the kidnapped son of King Louis XVI, the lost colony of Roanoke, and much more. A non-stop romp full of life and humor and the sensibility of early America.

    

    We consistently look to the experts - full-time faculty members, adjunct instructors, and of course students - to drive the decisions we make about the text itself and the ancillary package. Through a series of focus groups, symposia, as well as full-book, single-chapter, revised manuscript reviews of both text and key ancillaries, we have heard the stories of more than 500 professors and their insights and experiences are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. pedagogy that puts students in touch with today's real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, Understanding Business leads the way.

    Wetherell.

    In The Political Mind, George Lakoff explains why. As it turns out, human beings are not the rational creatures we've so long imagined ourselves to be. Ideas, morals, and values do not exist somewhere outside the body, ready to be examined and put to use. Instead, they exist quite literally inside the brain and they take physical shape there. For example, we form particular kinds of narratives in our minds just like we form specific muscle memories such as typing or dancing, and then we fit new information into those narratives. Getting that information out of one narrative type and into another or building a whole new narrative altogether can be as hard as learning to play the banjo. Changing your mind isn't like changing your body it's the same thing. But as long as progressive politicians and activists persist in believing that people use an objective system of reasoning to decide on their politics, the Democrats will continue to lose elections. They must wrest control of the terms of the debate from their opponents rather than accepting their frame and trying to argue within it. This passionate, erudite, and groundbreaking book will appeal to readers of Steven Pinker and Thomas Frank. It is a fascinating read for anyone interested in how the mind works, how society works, and how they work together.

    There, to his amazement, he is re-united with the man once known as "the snake man," and hears the remarkable story of his faked death--and the rebirth it made possible. A happily married man, the father of two children, he has discovered the secret to life and is finally free of the demons that had driven him headlong through the American night. Now an enticing question arises: Would destiny smile upon the re-launch of one of the most influential rock and roll bands in history? ". . . a narrative that ends with a moment of authentic surprise and heart-tugging poignancy."--Los Angeles Times

    Da Bears! tells the full story of the ’85 legends—with all the contro­versy and excitement—on the field and off. It’s been 25 years since the Chicago Bears won Super Bowl XX with what Bill Parcells called “the best de­fensive team I’ve ever seen” and an offense surprisingly good for a franchise where offense was often a dirty word. Now, for the first time, an incredibly candid book takes you through all the games and behind the scenes—into the huddles, the locker rooms, the team meetings, and of course the bars—for an intimate ac­count of that unforgettable season. Here’s how a team that got booed in its regular-season opener ended up winning its first world cham­pionship in 22 years, led by the most capable, colorful, and un-PC characters ever to strap on helmets—including Jim McMahon, the hard partyer and so-called punk rocker who became a star quarterback and an antihero; William “Refrigerator” Perry, the rookie giant who turned into a full-blown national sensation; Mike Ditka, the legendarily combative head coach called “Sybil” for his mercurial moods; his nemesis, defensive coordinator, Buddy Ryan, who insulted and broke down his players, then built them back up again, military-style; Walter Payton, the hard-nosed running back and mischievous prankster; and middle linebacker Mike Singletary, known for his leadership and his jarring hits.  From the inner workings of their innovative and attacking 46 defense to the inside story of their cocky “Super Bowl Shuffle” music video (shot, amazingly, right after their one loss of the season, to Miami), all the setbacks and triumphs, ferocious hits and foibles, of this once-in-a-lifetime team are recaptured brashly and boldly—the Chicago way.

    His work is at once surprising and sobering, full of corrections for common myths and explanations of pervasive oversimplifications. Feldman examines marital infidelity, little white lies, career-driven resumé lies, and how we teach children to lie. Along the way, he reveals-despite our beliefs to the contrary- how it is nearly impossible to spot a liar (studies have shown no relationship between nervousness, lack of eye contact, or a trembling voice, and acts of deception). He also provides startling evidence of just how integral lying is to our culture; indeed, his research shows that two people, meeting for the first time, will lie to each other an average of three times in the first ten minutes of a conversation. Feldman uses this discussion of deception to explore ways we can cope with infidelity, betrayal, and mistrust, in our friends and family. He also describes the lies we tell ourselves: Sometimes, the liar in your life is the person you see in the mirror. With incisive clarity and wry wit, Feldman has written a truthful book for anyone who whose life has been touched by deception.

    Launching an investigation that plunges her deep into a world of police corruption, she's about to nail a suspect when stolen goods and several kilos of cocaine are discovered in her house. Certain the killer is setting her up to take the fall, Jaclyn turns to her old partner's best friend, FBI special agent Brad Williams—a man who ignites passion beyond her wildest dreams.or desire? Brad Williams has worked for years to infiltrate the group responsible for the death of Jaclyn's partner. Knowing just how ruthless and lethal the organization is, Brad tries to keep Jaclyn out of harm's way. But this headstrong woman isn't about to accept protection from a man—even if he's as sinfully seductive as Brad. So when Jaclyn's fragile trust in him is shattered by a lie, he will have to do everything in his power to convince her that true love is all about forgiving….