Using a layout style that was later copied by Wired, McLuhan and coauthor/designer Quentin Fiore combine word and image to illustrate and enact the ideas that were first put forward in the dense and poorly organized Understanding Media. McLuhan's ideas about the nature of media, the increasing speed of communication, and the technological basis for our understanding of who we are come to life in this slender volume. Although originally printed in 1967, the art and style in The Medium is the Massage seem as fresh today as in the summer of love, and the ideas are even more resonant now that computer interfaces are becoming gateways to the global village.

    Often architectural treasures in themselves, they were constructed in styles that befitted the riches they stored, from Neoclassical temples to Baroque palaces to Jeffersonian athaeneums. Both public in purpose and intensely private in feel, they have served the noble role of preserving and disseminating that key cultural artifact of mankind - the book - and in doing so, their role has been central to the nourishment and development of the world's great civilizations. To this day the great libraries of the world remain extraordinary environments for scholarship and enlightenment." "Here, for the first time, architectural photographer Guillaume de Laubier takes the reader on a privileged tour of twenty-three of the world's most historic libraries, representing twelve countries and ranging from the great national monuments to scholarly, religious, and private libraries: the baroque splendor of the Institut de France in Paris; the Renaissance treasure-trove of the Riccardiana Library in Florence; the majestic Royal Monastery in El Escorial, Spain; the hallowed halls of Oxford's Bodleian Library; and the New York Public Library, a Beaux-Arts masterpiece. Also included are the smaller abbey and monastic libraries - often overlooked on tourist itineraries - each containing its own equally important collections of religious and philosophical writings, manuscripts, and church history. Through color photography one can marvel at the grandeur of the great public libraries while relishing the rare glimpses inside scholars-only private archives." The accompanying text by journalist and translator Jacques Bosser traces the history of libraries from the Renaissance to the present day, vividly describing how they came to serve the famous men of letters of centuries past and the general public of the ni

    Brimming with hundreds of illustrations, Editing by Design presents proven solutions to such design issues as columns and grids, margins, spacing, captions, covers and color, type, page symmetry, and much more. A must-have resource for designers, writers, and art directors looking to give their work visual flair and a competitive edge!• Explains sophisticated concepts insimple words and pictures • A perfect desk reference for every kind of publishing medium • Vast audience, with equal appeal to designers, writers, publishers, teachers, and students

    The author traces the evolution of the book from the rarefied world of the hand-copied and illuminated volume in ancient and medieval times, through the revolutionary impact of Gutenberg’s invention of the printing press, to the rise of a publishing culture in the nineteenth and twentieth centuries, and the subsequent impact of new technologies on this culture.  Many of the great individual titles of the past two millennia are discussed as well as the range of book types and formats that have emerged in the last few hundred years, from serial and dime novels to paperbacks, children’s books, and Japanese manga. The volume ends with a discussion of the digital revolution in book production and distribution and the ramifications for book lovers, who can’t help but wonder whether the book will thrive—or even survive—in a form they recognize.

    It draws in the reader with its design and layout, making use of more than 200 illustrations and photographs. It explains in everyday layman's terms what type is and how you can use it to enhance legibility, meaning, and aesthetic enjoyment. It also includes chapters on Web typography and other forms of online text display.

    Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll begin producing more sophisticated, professional, and interesting pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, illustrations, and dozens of examples make learning a snap—which is just what audiences have come to expect from this best-selling author.

    With the printed book, information and ideas could disseminate more widely and effectively than ever before—and in some cases, affect and redirect the sway of history. Today, nearly one million books are published each year. But is the era of the book as we know it—a codex of bound pages—coming to an end? And if it is, should we celebrate its demise and the creation of a democratic digital future, or mourn an irreplaceable loss? The digital age is revolutionizing the information landscape. Already, more books have been scanned and digitized than were housed in the great library in Alexandria, making available millions of texts for a curious reader at the click of a button, and electronic book sales are growing exponentially. Will this revolution in the delivery of information and entertainment make for more transparent and far-reaching dissemination or create a monopolistic stranglehold? In The Case for Books, Robert Darnton, an intellectual pioneer in the field of the history of the book and director of Harvard University's Library, offers an in-depth examination of the book from its earliest beginnings to its shifting role today in popular culture, commerce, and the academy. As an author, editorial advisor, and publishing entrepreneur, Darnton is a unique authority on the life and role of the book in society. This book is a wise work of scholarship—one that requires readers to carefully consider how the digital revolution will broadly affect the marketplace of ideas.

    Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of creative innovators, breakthrough technologies, and important design innovations.

    Whether you want to personalize stationery or enhance other special gifts and objects, The Art of Calligraphy helps you choose equipment, from brushes, pens, pencils, papers, to inks, and then shows exactly how to produce every letter of the alphabet in a number of different scripts.

    Yet the emergence of the book was a process of immense historical importance & heralded the dawning of the epoch of modernity. In this much praised history of that process, Lucien Febvre & Henri-Jean Martin mesh together economic & technological history, sociology & anthropology, as well as the study of modes of consciousness, to root the development of the printed word in the changing social relations & ideological struggles of Western Europe.

    Foster applies his much-loved combination of wit, know-how, and analysis to explain how each work has shaped our very existence as readers, students, teachers, and Americans.Foster illuminates how books such as The Last of the Mohicans, Moby-Dick, My Ántonia, The Great Gatsby, The Maltese Falcon, Their Eyes Were Watching God, On the Road, The Crying of Lot 49, and others captured an American moment, how they influenced our perception of nationhood and citizenship, and what about them endures in the American character. Twenty-five Books That Shaped America is a fun and enriching guide to America through its literature.

    In 1925, he had started drawing alphabets and printing books, and in 1931, this plainspoken little book was a fustian and forceful argument for common sense in design, composed for anyone remotely interested in the subtle and evolving challenge of the typographic arts. Set rag right, with tight word spacing, it is a model of composition. The text, like most of Gill's, is exasperating, exorbitant, and exciting. But Gill was, above all, a craftsman, whose work always reflected his philosophy and whose hand always followed his moral convictions.

    Featuring more than 200 full-color images of original catalog cards, first edition book covers, and photographs from the library's magnificent archives, this collection is a visual celebration of the rarely seen treasures in one of the world's most famous libraries and the brilliant catalog system that has kept it organized for hundreds of years. Packed with engaging facts on literary classics—from Ulysses to The Cat in the Hat to Shakespeare's First Folio to The Catcher in the Rye—this package is an ode to the enduring magic and importance of books.

    Now they are in crisis. Former rare books librarian and Harvard metaLAB visionary Matthew Battles takes us from Boston to Baghdad, from classical scriptoria to medieval monasteries and on to the Information Age, to explore how libraries are built and how they are destroyed: from the scroll burnings in ancient China to the burning of libraries in Europe and Bosnia to the latest revolutionary upheavals of the digital age. A new afterword elucidates how knowledge is preserved amid the creative destruction of twenty-first-century technology.

    And as books became more common, the question of where and how to store them became more pertinent. But how did we come from continuous sheets rolled on spools to the ubiquitous portable item you are holding in your hand? And how did books come to be restored and displayed vertically and spine out on shelves? Henry Petroski answers these and virtually every other question we might have about books as he contemplates the history of the book on bookshelf with his inimitable subtle analysis and intriguing detail."After reading this book, you will not look at a book or a bookshelf in the same way." —The Seattle Times