It has been continuously in print for thirty-three years, and has enjoyed steadily increasing sales. Flight instructors have found that the book does indeed explain important phases of the art of flying, in a way the learner can use. It shows precisely what the pilot does when he flies, just how he does it, and why.

    Nicknamed Coke, a company that churns out a revenue of USD 24 billion a year had a rather humble beginning. When local pharmacist John Pemberton brewed a mix of fruit syrup, extracts from cola nut, cocoa leaf and several other ingredients to create a tonic, little did he know he was creating a brand which would later become synonymous with having a good time – frothing with fun and frolic. The Story of Coca-Cola is the chronicler of a journey that started in 1886 at the back of a shop in Atlanta, Georgia, to become the global leader in the beverage industry; through their shares of wars, scandals, ups and downs. It is the story of a survivor, a world leader.JAICO’S CREATIVE COMPANIES SERIES explores how today’s great companies operate and inspires young readers to become the entrepreneurs and businessmen of tomorrow.

    

    On the very day Richard Millhous Nixon became the 37th President, Ivan was born into a dysfunctional family. From a mentally challenged mother to an incapable father and a fragile brother, Ivan was faced with challenges no child is ready for. And yet despite all the anger and frustration that came with them, he somehow managed to persevere, to become more what society deemed him to be: an executive. This creative uncensored biography recounts in vivid detail the anger and depression of growing up in poverty, the gripping homicidal effects of drugs, racism, police brutality and a broken government system. Ivan’s voice is expressed through a masterful use of syntax that reveals a soul that, while battered, is far from broken. His tale maintains steadfast a hope for a better future that would give Richard Nixon himself reason to pause. From Illinois to Indiana comes a story over forty-years that highlights the indomitable power of a determined soul. Relive some of the most unimaginable situations, leading up to a meeting with a certain angel that will change his life for the better. Find out how a word as simple as “FAVOR” can make all the difference in the world. This unrestricted story will leave you never looking at your own “Dirty Laundry” the same.

    The salient features of the book are as follows: It exactly covers the prescribed syllabus. Nothing undesirable has been included and nothing essential has been left. Its approach is explanatory and language is lucid and communicable. The exposition of the subject matter is systematic and the students are better prepared to solve the problems. All fundamentals of the included topics are explained with a micro-analysis. Sufficient number of solved examples have been given to let the students understand the various skills necessary to solve the problems. These examples are well-graded. Unsolved exercises of multi-varieties have been given in a well-graded style. Attempting those on his own, will enable a student to create confidence and independence in him/her regarding the understanding of the subject. Daily life problems and practical applications have been incorporated in the body of the text. A large number of attractive and accurate figures have been drawn which enable a student to grasp the subject in an easier way. All the answers have been checked and verified. About The Author: N.P. Bali is a prolific author of over 100 books for degree and engineering students. He has been writing books for more than forty years. His books on the following topics are well known for their easy comprehension and lucid presentation: Algebra, Trigonometry, Differential Calculus, Integral Calculus, Real Analysis, Co-ordinate Geometry, Statics, Dynamics etc. Dr. Manish Goyal has been associated with

    When she is drunk, the “monster” takes control and stops at nothing to wreak havoc on the ones she loves. Flashbacks of tragedies from her formative years cause Diane to spiral out of control. Her oldest child, Anthony, attempts to shrug off his own childhood of horrors to help his mom before the “monster” defeats her once and for all.In his personal journal, Anthony chronicles three days from hell as he battles his mom’s addiction. All of the destruction, failed rehabilitation attempts, and heartaches lead to one bloody moment. Does he save his mom in time? Or does one more drink send her too far gone?In the US, addiction is an epidemic that devastates, destroys, and kills. A portion of this book’s proceeds will be donated to national addiction foundations in an attempt to help those suffering.

    individual whose contributions to the scientific, business and cultural realms are extensive."—BookpageBefore slim laptops that fit into briefcases, computers looked like strange, alien vending machines. But in "the most staggering burst of technical invention by a single person in high-tech history" (BusinessWeek​) Steve Wozniak invented the first true personal computer. Wozniak teamed up with Steve Jobs, and Apple Computer was born, igniting the computer revolution and transforming the world. Here, thirty years later, the mischievous genius with the low profile treats readers to a rollicking, no-holds-barred account of his life—for once, in the voice of the wizard himself.

    How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that’s easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings – yours to “swipe” and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy. ...And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

    Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in South Africa and flight to the United States to his dramatic technical innovations and entrepreneurial pursuits. Vance uses Musk's story to explore one of the pressing questions of our age: can the nation of inventors and creators who led the modern world for a century still compete in an age of fierce global competition? He argues that Musk is an amalgam of legendary inventors and industrialists including Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy

     The role of the devil's advocate is nearly universal in business today. It allows individuals to step outside themselves and raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility. Nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience managing IDEO, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. Among these approaches are the Anthropologist—the person who goes into the field to see how customers use and respond to products, to come up with new innovations; the Cross-pollinator who mixes and matches ideas, people, and technology to create new ideas that can drive growth; and the Hurdler, who instantly looks for ways to overcome the limits and challenges to any situation. Filled with engaging stories of how companies like Kraft, Procter and Gamble, Cargill and Samsung have incorporated IDEO's thinking to transform the customer experience, THE TEN FACES OF INNOVATION is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.

    An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts: # General Strategies # Video Strategies # Image Strategies # Hashtag Strategies # Facebook Strategies # Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success

    Less inventory. The highest quality cars with the fewest defects of any competing manufacturer. In factories around the globe, Toyota consistently raises the bar for manufacturing, product development, and process excellence. The result is an amazing business success story: steadily taking market share from price-cutting competitors, earning far more profit than any other automaker, and winning the praise of business leaders worldwide.The Toyota Way reveals the management principles behind Toyota's worldwide reputation for quality and reliability. Dr. Jeffrey Liker, a renowned authority on Toyota's Lean methods, explains how you can adopt these principles--known as the "Toyota Production System" or "Lean Production"--to improve the speed of your business processes, improve product and service quality, and cut costs, no matter what your industry.Drawing on his extensive research on Toyota, Dr. Liker shares his insights into the foundational principles at work in the Toyota culture. He explains how the Toyota Production System evolved as a new paradigm of manufacturing excellence, transforming businesses across industries. You'll learn how Toyota fosters employee involvement at all levels, discover the difference between traditional process improvement and Toyota's Lean improvement, and learn why companies often think they are Lean--but aren't.

    Avery Carl, CEO and Founder of the Short Term Shop, will show you how to identify, acquire, and manage a short-term rental from anywhere in the country, plus how to avoid common pitfalls and overcome limitations that keep many would-be investors from ever getting started!In this book, you’ll learn how to:• Identify the best markets for short-term rental investing• Analyze the potential income and profitability of a short-term rental property• Self-manage a short-term rental right from your smartphone• Build a local boots-on-the-ground team for an out-of-state investment• Automate your self-management systems• Use the income from short-term rentals to scale your investment portfolio

    Suitable for undergraduate and postgraduate courses in electrical drives, this book covers topics on: Dynamics and control of electrical drives; Selection of motor power rating; DC, induction and synchronous motor drives; Stepper motor and switched reluctance motor drives; Permanent magnet ac and brushless dc motor drives; and more.

    Digital technologies—with hardware, software, and networks at their core—will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human.In The Second Machine Age MIT’s Erik Brynjolfsson and Andrew McAfee—two thinkers at the forefront of their field—reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives.Amid this bounty will also be wrenching change. Professions of all kinds—from lawyers to truck drivers—will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar.Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape.A fundamentally optimistic book, The Second Machine Age alters how we think about issues of technological, societal, and economic progress.