Book picks similar to
Public Relations Theory II by Carl H. Botan


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Teaching Arguments: Rhetorical Comprehension, Critique, and Response


Jennifer Fletcher - 2015
    Students need to know how writers’ and speakers’ choices are shaped by elements of the rhetorical situation, including audience, occasion, and purpose. In Teaching Arguments: Rhetorical Comprehension, Critique, and Response , Jennifer Fletcher provides teachers with engaging classroom activities, writing prompts, graphic organizers, and student samples to help students at all levels read, write, listen, speak, and think rhetorically. Fletcher believes that, with appropriate scaffolding and encouragement, all students can learn a rhetorical approach to argument and gain access to rigorous academic content. Teaching Arguments opens the door and helps them pay closer attention to the acts of meaning around them, to notice persuasive strategies that might not be apparent at first glance. When we analyze and develop arguments, we have to consider more than just the printed words on the page. We have to evaluate multiple perspectives; the tension between belief and doubt; the interplay of reason, character, and emotion; the dynamics of occasion, audience, and purpose; and how our own identities shape what we read and write. Rhetoric teaches us how to do these things. Teaching Arguments will help students learn to move beyond a superficial response to texts so they can analyze and craft sophisticated, persuasive arguments—a major cornerstone for being not just college-and career-ready but ready for the challenges of the world.

SAT Prep Black Book: The Most Effective SAT Strategies Ever Published


Mike Barrett - 2013
    The Black Book doesn't include any vocabulary lists, and doesn't advise its readers to rely on math formulas.Instead, The SAT Prep Black Book teaches readers to approach the test the same way that Barrett trains his students. Barrett sees the SAT as a standardized instrument with a specific objective, and reasons that the test must observe certain design guidelines that follow from that unique objective. So this book explains to students how different types of SAT questions are actually written, from the perspective of the College Board: for each question type, Barrett explains the "big secret" of that question type, the rules and patterns that all questions of that type will follow, and, most importantly for readers, exactly how to attack the question type based on the inherent weaknesses of its particular rules and patterns.The book includes over 250 example solutions that demonstrate Barrett's approach against real SAT questions written by the College Board. In order to follow along, students will want a copy of the College Board's book "The Official SAT Study Guide," the source of the questions whose solutions appear in the Black Book.The overall lesson of the SAT Prep Black Book is that the SAT tests very basic concepts in very strange ways, so students should learn the unique habits of the test rather than cramming definitions and formulas. At 330 pages, the book is thorough and detailed in its analysis of the SAT.

Nursing Care Plans: Diagnoses, Interventions, and Outcomes


Meg Gulanick - 2011
    This new edition specifically features three new care plans, two expanded care plans, updated content and language reflecting the most current clinical practice and professional standards, enhanced QSEN integration, a new emphasis on interprofessional collaborative practice, an improved page design, and more. It's everything you need to create and customize effective nursing care plans!

Musical Theatre: A History


John Kenrick - 2008
    Musical Theatre: A History presents a comprehensive history of stage musicals from the earliest accounts of the ancient Greeks and Romans, for whom songs were common elements in staging, to Jacques Offenbach in Paris during the 1840s, to Gilbert and Sullivan in England, to the rise of music halls and vaudeville traditions in America, and eventually to "Broadway's Golden Age" with George M. Cohan, Victor Herbert, Jerome Kern, George and Ira Gershwin, Rodgers and Hart, Oscar Hammerstein, Leonard Bernstein, and Andrew Lloyd Webber. The 21st century has also brought a popular new wave of musicals to the Broadway stage, from The Producers to Spamalot, and Mamma Mia! to The Drowsy Chaperone. Musical Theatre: A History covers it all, from the opening number to the curtain call, offering readers the most comprehensive and up-to-date history of the art form. As informative as it is entertaining, Musical Theatre is richly illustrated with anecdotes of shows and show people. It is cause for celebration for those working in the theatre as well as its legion of devoted fans.

Comics and Sequential Art


Will Eisner - 1985
    Readers will learn the basic anatomy, fundamentals of storycraft and how the medium works as a means of expression.

Social Statistics for a Diverse Society


Chava Frankfort-Nachmias - 1996
    The authors help students learn key sociological concepts through real research examples related to the dynamic interplay of race, class, gender, and other social variables.

Teaching Music with Passion: Conducting, Rehearsing and Inspiring


Hal Leonard Corporation - 2002
    Teaching Music with Passion is a one-of-a-kind, collective masterpiece of thoughts, ideas and suggestions about the noble profession of music education. Both inspirational and instructional, it will surely change the way you teach (and think) about music. Filled with personal experiences, anecdotes and wonderful quotations, this book is an easy-to-read, essential treasure! "One of the most 'real' writings I have read during my 35 years in music education." Mel Clayton, President, MENC: The National Association for Music Education Click here for a YouTube video on Teaching Music with Passion

Blue Sparrow: Tweets on Writing, Reading, and Other Creative Nonsense


Ksenia Anske - 2013
    It's a compilation of my daily ramblings as a first time novelist encouraging myself and others to bite the bullet and do it despite the fear of the blank paper, the insecurities, and the angst every writer faces when trying to bleed the story out. My Twitter followers asked me to make this book. They said they want to carry it around in their pockets and take it out each time they feel stuck, scared, or simply need to smile. They tell me my tweets are encouraging and funny. You be the judge.

To Understand: New Horizons in Reading Comprehension


Ellin Oliver Keene - 2008
    It will knock the socks off this profession.-Harvey Daniels Author of Subjects Matter and Content-Area Writing The renaissance in comprehension instruction launched by Mosaic of Thought has led to changes in hundreds of thousands of classrooms, where teachers now model reading strategies, and students probe meaning more deeply. But no book in the field has satisfactorily answered the question: What does it really mean to comprehend? In To Understand, Ellin Oliver Keene not only explores this important question, but reveals what teachers can do to encourage all students to engage in deep understanding far more consistently than before.In discovering what's really behind comprehension, To Understand goes well beyond comprehension strategy instruction. Keene identifies specific Dimensions and Outcomes of Understanding-characteristics identified in readers with a highly developed ability to make sense of text-to help you rethink what comprehension is. She demonstrates how to leverage the Dimensions and Outcomes into relevant, provocative, memorable instruction. To Understand proposes a model that incorporates all aspects of literacy instruction-word learning and comprehension-and describes how teachers can focus on what matters most in literacy content. Keene shows that when teachers target the most essential content, they have the time to help every student engage more deeply with texts and discover a passion for reading and learning. The model is founded on four simple, but powerful concepts:Focus on what's important by teaching vital concepts in depth rather than skimming over nonessential skillsUse research-based teaching and learning strategies, including proven-effective comprehension and language-based strategies, then taking them further by showing students how the strategies lead them to a fuller understand of a textTeach the essential concepts over a long period of time so that children have an opportunity to learn not only a comprehension strategy, but to explore where that strategy leads in their understandingGive students numerous opportunities to apply the concepts in a variety of texts and contexts. With To Understand in hand, you'll find new ways to draw out the innate intellectual interest in every student and spark dramatic improvements in literacy learning and comprehension, even among students who struggle. You'll see that by rethinking what it means to understand-by teaching children the Outcomes and Dimensions of understanding-you can help students exceed expectations while broadening your vision of their abilities, their capacity, and their energy for learning. There's still more-much more-to learn about comprehension. Read To Understand, join Ellin Oliver Keene, and discover that what's at the very core of comprehension can not only reinvigorate your teaching but take your students to new, uncharted levels of learning.

The Sinking of the Edmund Fitzgerald: The Loss of the Largest Ship on the Great Lakes


Charles River Editors - 2014
    And all that remains is the faces and the names of the wives and the sons and the daughters.” – Gordon Lightfoot, “The Wreck of the Edmund Fitzgerald” The Great Lakes have claimed countless thousands of vessels over the course of history, but its biggest and most famous victim was the SS Edmund Fitzgerald, the largest ship of its day to sail the Great Lakes and still the largest to lie below Lake Superior’s murky depths. The giant ore freighter was intentionally built "within a foot of the maximum length allowed for passage through the soon-to-be completed Saint Lawrence Seaway.” but despite its commercial purpose, the Edmund Fitzgerald was also one of the most luxurious ships to ever set sail in the Great Lakes. One person who sailed aboard the ship recounted, “Stewards treated the guests to the entire VIP routine. The cuisine was reportedly excellent and snacks were always available in the lounge. A small but well stocked kitchenette provided the drinks. Once each trip, the captain held a candlelight dinner for the guests, complete with mess-jacketed stewards and special ‘clamdigger’ punch.” Indeed, when it was completed in 1957, the Edmund Fitzgerald was nearly 730 feet long and dubbed “Queen of the Lakes”, and it was so popular that people would wait along the shores to catch a glimpse of the famous boat. The ship had already earned various safety awards and never suffered a serious problem when it set sail from Superior, Wisconsin with over 26,000 tons of freight on November 9, 1975 and headed for a steel mill near Detroit. During that afternoon, however, the National Weather Service, which had earlier predicted that a storm would miss Lake Superior, revised its estimates and issued gale warnings. Over the course of the next 24 hours, the Fitzgerald and other ships in Lake Superior tried to weather the storm, but by the early evening hours of November 10, the Fitzgerald’s captain radioed other ships to report that the ship was having some problems and was taking on water. In the ship’s last radio contact, the captain reported that the ship and crew were “holding our own,” but just what happened next still remains a mystery to this day. Minutes after that last contact, the Edmund Fitzgerald stopped replying on the radio and no longer showed up on radar, indicating that it sank, but no distress signal was ever given, suggesting something catastrophic happened almost instantly. At the time the ship went down with all 29 of its crew, winds had reached about 60 miles per hour, waves were about 25 feet high, and rogue waves were measured at 35 feet. The wreck of the ship was found within days, and the fact that it was found in two large pieces suggest it broke apart on the surface of the lake, but it’s still unclear how that happened. Since her loss with all hands, people from all walks of life have weighed in on the ship’s fate, including official investigators, sailors, and meteorologists, but no one has yet to come to a clear conclusion about what exactly went wrong. Various theories have since been put forth, attributing the sinking to everything from rogue waves to the flooding of the cargo hold, but the loss made clear that more stringent regulations on shipping in the Great Lakes was necessary, and it was also a painful reminder of the dangers of maritime travel.

Cohesion in English


M.A.K. Halliday - 1976
    A principal component of these resources is 'cohesion'. This book studies the cohesion that arises from semantic relations between sentences. Reference from one to the other, repetition of word meanings, the conjunctive force of but, so, then and the like are considered. Further, it describes a method for analysing and coding sentences, which is applied to specimen texts.

The God Formula: A simple scientifically proven blueprint that has transformed millions of lives (The Path of Freedom Series)


Jeffery A. Martin - 2011
     The research (conducted by the Center for the Study of Intent) uncovered a new dimension of human development and has revolutionized the way personal growth, meaning, happiness, and ultimately advanced spiritual topics such as ‘enlightenment’ are understood. The results, if you let them, will transform the quality of your life in ways you currently cannot even imagine as possible. During the research a formula was uncovered that is so effective at producing what seems like miracles in people’s lives it began to be referred to as the “God Formula” among participants and researchers. This book outlines that formula, and is the final version of the highly successful training material that was used with research participants. These researchers became the first scientists to successfully experiment with this new developmental continuum. The result has been the discovery of a series of techniques that lead from everyday consciousness to increased daily happiness and satisfaction, and finally to enlightenment and beyond (yes, there is a beyond!). This book covers the first stages of this process. You can view a summary of the results from the research phase that related to it, and later ones at: CenterForIntent.org/freedom. This book covers three primary components that combine to form a complete system of person growth, and an assortment of techniques for each component. While it provides the components, how they need to come together for maximum effectiveness will be unique to you. You’ll need to experiment with various combinations of these techniques until you find the one that works best for you. This may sound unusual. You’re probably used to reading books where the authors assert they have the one answer for everyone. The researchers at the Center tested an enormous number of techniques but didn’t find a single one that was helpful to more than a handful of individuals…when it was beneficial for anyone at all. However, they learned that there are a relatively small number of techniques that can be combined in ways that are incredibly effective. You just have to find the unique combination of these techniques that works for you right now. This book provides the distilled down wisdom from all of that testing. They were able to successfully identify core components from the methods that proved themselves. However, no one can tell you how to combine those components to get them to work best for you. People are simply too different for that to be possible. So, you’ll have to join the team, be your own scientist, and experiment! The good news is that the researchers spent an enormous amount of time and money narrowing down the possibilities for you. Most of the research participants were able to use this book to find the combination that worked for them quite quickly. It is likely the same will be true for you.It’s important that you not take the information this book contains lightly. Unlike other personal growth and self help books, this one is driven by a vast amount of actual research into what works. It was revised continually based on research participant feedback, so it’s very simple and easy to understand and use. But don’t let this simplicity fool you. Every line is there for a reason. This material has changed a lot of lives, if you’ll let it…yours can be next.

Captain of the 95th (Rifles) an Officer of Wellington's Sharpshooters During the Peninsular, South of France and Waterloo Campaigns of the Napoleonic Wars


Jonathan Leach - 2005
     Serving under Wellington with the 95th Rifles Leach saw action in Denmark, Portugal, Spain, France and Belgium. Leach’s memoir of his years of service provides fascinating insight into life serving on the frontlines across Europe as Wellington and his men attempted to end Napoleon’s domination of the continent. Through the course of the memoir Leach gives in depth analysis of various battles that he served in, including Roleia, Vimeira, Barba Del Puerco, the Coa, Buzaco, Sabugal, Fuentes D’Onoro, Ciudad Rodrigo, Badajoz, Salamanca, Vittoria, Nivelle, Toulouse, Quatre Bras, and of course Waterloo. Yet he also gives insight into what life was like as a soldier away from the heat of battle whilst serving in the Napoleonic Wars, how they entertained themselves, how they trained, and how the local populations viewed them. Jonathan Leach’s Captain of the 95th (Rifles) an Officer of Wellington's Sharpshooters During the Peninsular, South of France and Waterloo Campaigns of the Napoleonic Wars is essential reading for any student of the Napoleonic era. No other memoir of this period provides such brilliant insight into the life of a fighting man serving under Wellington. Jonathan Leach was captain of 1st Battalion in the 95th Rifles during the Napoleonic Wars. His book Captain of the 95th (Rifles) was first published in 1831 and Leach passed away in 1855.

A Poetry Handbook


Mary Oliver - 1994
    With passion and wit, Mary Oliver skillfully imparts expertise from her long, celebrated career as a disguised poet. She walks readers through exactly how a poem is built, from meter and rhyme, to form and diction, to sound and sense, drawing on poems by Robert Frost, Elizabeth Bishop, and others. This handbook is an invaluable glimpse into Oliver’s prolific mind??—??a must-have for all poetry-lovers.

Adolescent Literacy: Turning Promise Into Practice


G. Kylene Beers - 2007
    Click here to download (PDF, 117KB).This is the time to think boldly about adolescent literacy. So much of what we know about adolescents and their learning has changed in the last decade, and since then both the world of education and the world at large have become very different places. Adolescent Literacy convenes a conversation among today's most important educational thinkers and practitioners to address crucial advances in research on adolescent learning, to assess which of our current practices meets the challenges of the twenty-first century, and to discover transformative ideas and methods that turn the promise of education into instructional practice.In Adolescent Literacy renowned educators Kylene Beers, Bob Probst, and Linda Rief lead twenty-eight of the most important and widely read educators across the country in a conversation about where we are in the teaching of literacy to adolescents and how best to move forward. From researchers to classroom teachers, from long-treasured voices to important new members of the education community, Adolescent Literacy includes the thoughts of central figures in the field today. Adolescent Literacy discusses the most provocative issues of our time, including: English language learners struggling readers technology in the classroom multimodal literacy compelling writing instruction teaching in a flat world young adult literature. Each of its chapters builds on the previous to create a unified story of adolescent literacy that will help all middle and secondary teachers and administrators envision literacy instruction in exciting new ways. In addition Adolescent Literacy'sassessment rubrics for teachers, administrators, and staff developers make it an ideal resource for schoolwide and districtwide professional development, while its accompanying study guide is perfect for small-group discussions. Now is indeed the time to create a powerful vision of how to teach adolescents. The research on their learning has reached a critical mass, modern technology has allowed them to engage in a far wider range of literate behaviors than ever before, and their world has become increasingly connected, increasingly competitive, and increasingly polarized. Read Adolescent Literacy, consider the thoughts of leading educators, and join a conversation about what it means to teach and learn in this dynamic new environment. And do it soon, because the need to turn education's promise into classroom practice has never been more urgent.