The Practice of Public Relations


Fraser P. Seitel - 1980
    Unlike other PR texts that steer clear of the cases, the ethical challenges, the how to counsel, and the public relations conundrums that force students to think, this book prepares students to deal with a full range of situations and arrive at effective, ethical solutions that distinguish the practice.

Since Strangling Isn't an Option...: Dealing with Difficult People--Common Problems and Uncommon Solutions


Sandra A. Crowe - 1999
    Readers will learn why dealing with a difficult person doesn't have to ruin their day, the habits that cause conflict, and the techniques that can turn things around. It also gives readers insight into their own power in shaping relationships, and specific advice for handling different personality types. There really is a better way!

The New Hustle: Don’t work harder, just work better


Emma Isaacs - 2021
    But on the back of the pandemic, entrepreneur and Business Chicks founder Emma Isaacs believes the hustle is now dead. Moreover, traditional ways of working - long commutes, unproductive meetings and outdated systems of bureaucracy - actually don't work at all.Emma believes we don't have to work harder; we just need to work better. In fact, we can slash our hours, take shortcuts and still get more done - without feeling depleted. By becoming more intentional and reimagining the way we work, we can rewrite the old work rules and reinvigorate our lives.The New Hustle condenses Emma's wisdom into 77 anti-rules for maximum dip-in-and-out efficiency. Drawing inspiration from her team, the member of Business Chicks and the many entrepreneurs and leaders who have graced the Business Chicks stage - from Elizabeth Gilbert to Simon Sinek - she guides us towards embracing radical flexibility, making quick decisions and working smarter, from the emails we craft to the talent we recruit . . . and say no to the things that don't matter, so we can say yes to the things that do.Written with humour, insight and a serving of tough love, The New Hustle is your go-to for more productive, creative and meaningful work by one of Australia's most unconventional and effective entrepreneurs: a bestselling author, mum of six - and a woman determined to start an anti-hustle revolution.Praise for The New Hustle'For anyone who's committed to becoming their best self at work and in life.' - Marie Forleo'Refreshingly original. Makes so much bloody sense!' - Lisa WilkinsonPraise for Emma Isaccs'Emma has an inexhaustible joie de vivre, and she delivers an intelligent guide for a new way of working.' - Diane von Furstenberg'Emma Isaacs is a delight. She is kind, and she is smart, and she is grounded, and she is brave and she is funny.' - Elizabeth Gilbert

Unlock It: The Master Key to Wealth, Success, and Significance


Dan Lok - 2019
     If you are struggling financially, you'll learn how to develop skills not taught in schools that will increase your income and Financial Confidence. If you are building or leading an organization, you'll get an inside look at how Dan Lok strategically scaled his organization through a combination of digital media and Social Capital, High-Ticket Closers, and an unbeatable team culture. Wherever you are, Unlock It will show you how to find your own way to achieving wealth, success, and significance.

Beneath a Surface


Brad Sams - 2018
    The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.

Quantitative Analysis for Management


Barry Render - 1982
    An interesting and reader friendly writing style makes for a clear presentation, complete with all the necessary assumptions and mathematical details. Chapter topics include probability concepts and applications, decision models and decision trees, regression models, forecasting, inventory control models, linear programming modeling applications and computer analyses, network models, project management, simulation modeling, and more. For an introduction toquantitative analysis, quantitative management, operations research, or management science-especially for those individuals preparing for work in agricultural economics and health care fields.

Success Intelligence: Practical Wisdom for Greater Happiness


Robert Holden - 2005
    Robert Holden is the creator of a unique program—called Success Intelligence—used worldwide by artists and writers, entrepreneurs and leaders, and also global companies and brands such as DOVE, the Body Shop, the BBC, and Virgin. This landmark book is an invaluable guide to genuine success and happiness.

Negotiate to Win: The 21 Rules for Successful Negotiating


Jim Thomas - 2005
    Discover the PowerOf Better NegotiatingNegotiation is one skill everyone needs in order to get more of what they want -- to sell more, to keep costs down, to manage better, to strengthen relationships -- to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships.This indispensable guide covers all you'll ever need to know about negotiating, including:The 21 rules of successful negotiating -- and how to defend against them!"Quickies" -- specific tips on how to successfully negotiate with bosses, children, car dealers, contractors, auto mechanics, and many othersWhy Americans are among the worst negotiators on EarthHow to overcome your natural reluctance to bargainWhy win-win negotiating is so vitalHow to thoroughly prepare for your negotiationsHow to deal with counterparts who intimidate or harass youHow to negotiate ethically -- and deal with those who don'tHow to negotiate more successfully across cultural linesThomas's Truisms -- 50 memorable negotiating maxims The psychology of negotiating, historical illustrations, day-to-day applications, and much, much more!

Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements


Scott Goodson - 2012
    It’s the new way forward for anyone trying to win customers’ loyalty, influence public opinion, and even change the world. In Uprising, Scott Goodson, founder and CEO of StrawberryFrog, the world’s first cultural movement agency, shows how your idea or organization can successfully ride this wave of cultural movements to authentically connect to the lives and passions of people everywhere.We are in the midst of a profound cultural transformation in which technology is making it easier than ever for anyone to share ideas, goals, and interests. Working with companies and brands ranging from SmartCar to Pampers to Jim Beam to India’s Mahindra Group, StrawberryFrog and Goodson have led a paradigm focal shift away from one-on-one selling to sharing.Using client case studies and contributions from a global team of movement marketing forerunners—among them, political guru Mark McKinnon; Lee Clow, creative chief at TBWA/Chiat/Day; Apple evangelist Guy Kawasaki; and Marty Cooke, who helped make yellow LIVESTRONG bracelets synonymous with the fight against cancer—Goodson details why and how individuals and companies are embracing the movement phenomenon. He then applies these insights to practical steps that you can take right now to reach people through what matters most to them, including:Stop talking about yourself—let the movement control your messageHome in on the core objectives of your concept or brand—and align these values with what people are for (or against)“Light the spark”—create a culture within your organization that can embrace and drive a movementLeverage your assets—content, events, expertise, connecting platforms—to give people tools to spread your gospelAdjust concepts to travel across borders and link people across cultural boundariesThe examples and guidance in this book will prepare you to find, connect to, and even lead the next big movement. What happens next is up to you. Get up. Go out. And create a brand Uprising of your own.

Go Big: Make Your Shot Count in the Connected World


Cory Cotton - 2011
    From that afternoon of friendly competition, six college guys created Dude Perfect, a YouTube group that specializes in the craziest basketball shots you can imagine. Within months, the guys went from shooting backyard trick shots to starring in GMC truck commercials and standing on an L.A. Red Carpet. Listed by Advertising Age as one of YouTube's Hottest Brands, Dude Perfect's videos have reached and inspired hundreds of millions with one contagious message--the very phrase they championed from day one--Go Big. By leveraging the connected world, Dude Perfect's dream became a reality, and now, they want the same for you. Written by one of the dudes himself, Go Big tells their story and unveils their secret: five practical principles for taking your passions, skills, and dreams to the next level. Are you ready to Go Big?

Change Your Questions, Change Your Life: 10 Powerful Tools for Life and Work


Marilee G. Adams - 2009
    Virtually everything we think and do is generated by questions. Questions push us into new territories. The future begins with our thinking, represented by the questions we ask ourselves."Change Your Questions, Change Your Life" shows readers how to consistently choose the questions that can lead them to success, both personally and professionally. This technique, called "QuestionsThinking," stimulates innovation, accelerate productivity, and create more rewarding relationships."Change Your Questions, Change Your Life" is a personal growth fable that tells how a seasoned executive, Ben Knight, uses QuestionThinking to move into a higher leadership role and how the same methods of change help him and his wife, Grace, enrich their marriage.

Basics of Indian Stock Market: Learn Markets From Scratch (Financial Education Book 1)


ANGSHUMAN ADHIKARI - 2018
    This book is written in a simple manner for readers to understand the various terminologies and working process of the financial markets. If you are looking to understand and enter the stock markets but don't know from where to start, then this book is for you. The basic concepts are same for Indian and overseas markets so it will help you understanding both. It will help you as a reference guide for investing in stock markets. Specifically it will help you in:- 1. Know basic terms and conditions of the stock market. 2. Know products and services associated with the stock market. 3. Know how to kick start in stock markets. 4. know Do's and Don'ts in Stock Markets. 5. Selecting a broker. 6. How to make your first trade. 7. Additional mental mastering technique that will help you to achieve more on markets as well in life. 8. Insight of a trader/investor who has more than 10+ years of experience in stock markets. 9. Illustrated examples for more clarity on topics.

Minecraft Diary: Path of Exile: (An unofficial Minecraft series)


Cube Kid - 2016
    Strong. Quick. Sharp. In time, he would have become the best warrior in his village. Yet . . . he made a terrible mistake. And now, he is an exile. Banished from his village, the boy named Pebble must now face the great wilderness that stretches beyond Villagetown's wall. Survival here means fighting, scavenging, running. It's a world where even such simple things as sleep and light are precious commodities. Entirely alone, will he be able to survive in the darkness of each night? As he scours the wilds, coming across the remains of so many other explorers, he knows his future looks grim. Why is he fighting? What's the point of struggling? Only with a stranger's last words does he have a reason to go on, a new quest for a new life, a dying world's last hope . . . 12,000 words. 50+ images. free for the first two days.

Summer Visitors


Susan Sallis - 1988
    It was there she and her mother went to recover from a heartrending family tragedy - there she was forced reluctantly into marriage - there she fell into a wild and passionate wartime love. And it was there she saw her children grow and love and cope with the secret legacies the years had left them, until finally they became more than just summer visitors.

The Virgin Collection (1Night Stand; The Virgins, #1-3)


Kate Richards - 2013
    Book #1 [1NS-002]: ~ The Virgin and the Playboy ~Julie, accidental virgin, has waited longer than she ever planned to lose her virginity and join everyone else she knows in dating reality. Embarrassed at her plight, she has made arrangements with 1NightStand.com to meet with a handsome stranger for one night of no commitment required sexuality, without having to admit she'd never made love before. Mark is the one single guy left in his group of friends. As such, he is known for the bevy of lovelies he dates, and his stories of wild exploits between the sheets. His participation in 1NightStand.com is on a dare, and he has no idea that his date is...less experienced than he is used to. And so much more... When they enter the penthouse suite in Las Vegas, they enter a chamber designed for luxury and booked for a 1NightStand . . .*-*Book #2 [1NS-142]: ~ The Virgin and the Best Man ~Mark and Julia from The Virgin and the Playboy have set the date! They are to be married at The Castillo Las Vegas, where they met on their 1Night Stand. All their family and friends are invited and they have planned a special surprise for their maid of honor and best man.Karin, Julia’s cousin, a small town librarian, chose family obligations over her dreams of the stars. She loves them all, but wonders when it will be her turn to live as she wishes…if it isn’t too late.Ray, commercial pilot, is every bit as much a playboy as his brother Mark used to be. He isn’t opposed to finding The One, but fears his brother has collected the only perfect jewel.What more appropriate gift for these two than a 1Night Stand with a date personally selected for them by Madame Evangeline . . .*-*Book #3 [1NS-154]: ~ Virgin Under Ground ~Doctorate in hand, Jane Ann Summers is ready to return to the South Seas paradise of her youth, when the director of the institute—her mother—drops a bomb. She cannot return until she experiences more of life...a social life.Determined to waste no time, Jane searches for a shortcut and discovers the 1Night Stand dating service. A single night with geologist Dr. Lukas Gerard, and she can go home and get on with her fascinating study of world weather trends. The only question is whether to have sex with him…after all, it would be her first, and maybe only, time. Lukas’s own field of study has shown him some alarming trends. He believes a killer earthquake may rattle the western half of the United States in the near future. In preparation, he converts an abandoned gold mine to a secret bunker, loaded with supplies and all the comforts of home. Only thing he needs now is company in his hideaway. Unsure how to find the right companion, he turns to 1Night Stand, but neither he nor Jane are prepared for the sudden impact of one of Madame Eve’s connections. One night teaches them there is more to life than science…for both of them . . .