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Leptin Diet


Byron J. Richards - 2006
    Mastering the fat hormone leptin is the single most important factor in preventing obesity, diabetes, and heart disease. The Leptin Diet contains five simple lifestyle guidelines to get the hormone leptin into balance for permanent weight loss, increased energy, and optimum health. What is Leptin? Fat cells produce the powerful hormone leptin, a primary force instructing metabolism, weight loss, and hormone balance. Leptin communicates directly to your brain, telling the brain how much fat is in storage. It controls appetite, energy, and metabolic rate. Leptin problems are the primary reason for food cravings, overeating, faulty metabolism, the obsession with food, and heart disease. Read The Leptin Diet and notice the difference!

Ocean: The World's Last Wilderness Revealed


Robert Dinwiddie - 2006
    From the geological and physical processes that affect the ocean floor to the key habitat zones, flora, and fauna, this is the definitive reference to the world's oceans for the entire family. Includes an introduction by Fabien Cousteau. Includes the latest developments in ocean exploration and photography. Catalogs the rich diversity of ocean features and marine life. Highlights important people, unique habitats, human impact studies, and extreme facts. Published in association with the American Museum of Natural History.

Skulls: An Exploration of Alan Dudley's Curious Collection


Simon Winchester - 2012
    Presenting details about the parts of the skull (including the cranium, the mandible, the shape and positioning of the eye sockets, and species-specific features like horns, teeth, beaks and bills), information about the science and pseudoscience of skulls, and a look at skulls in religion, art and popular culture, his stories and information are riveting and enlightening.At the center of "Skulls" is a stunning, never-before-seen-in-any-capacity, visual array of the skulls of more than 300 animals that walk, swim, and fly. The skulls are from the collection of Alan Dudley, a British collector and owner of what is probably the largest and most complete private collection of skulls in the world. Every skull is beautifully photographed to show several angles and to give the reader the most intimate view possible. Each includes a short explanatory paragraph and a data box with information on the animal's taxonomy, behavior, and diet."Skulls "was published in December 2011 as an e-book for the iPad by the innovative e-book publishers Touch Press, creators of the best-selling e-books for iPad "The Elements" and "Solar System." Both books were also published in print by Black Dog & Leventhal.

The House of Owls


Tony Angell - 2015
    The journals in which the author recorded his observations, and the captivating drawings he created, form the heart of this compelling book—a personal account of an artist-naturalist’s life with owls. Angell’s extensive illustrations show owls engaged in what owls do—hunting, courting, raising families, and exercising their inquisitive natures—and reveal his immeasurable respect for their secret lives and daunting challenges.   Angell discusses the unique characteristics that distinguish owls from other bird species and provides a fascinating overview of the impact owls have had on human culture and thought. He also offers detailed scientific descriptions of the nineteen species of owls found in North America, as well as their close relatives elsewhere. Always emphasizing the interaction of humans and owls, the author affirms by his own example the power of these birds both to beguile and to inspire.

Lost Animals: Extinction and the Photographic Record


Errol Fuller - 2013
    Often black and white or tinted sepia, these remarkable images have been taken mainly in zoos or wildlife parks, and in some cases depict the last known individual of the species. Lost Animals is a unique photographic record of extinction, presented by a world authority on vanished animals. Richly illustrated throughout, this handsome book features photographs dating from around 1870 to as recently as 2004, the year that witnessed the demise of the Hawaiian Po'ouli. From a mother Thylacine and her pups to birds such as the Heath Hen and the Carolina Parakeet, Errol Fuller tells the story of each animal, explains why it became extinct, and discusses the circumstances surrounding the photography.Covering 28 extinct species, Lost Animals includes familiar examples like the last Passenger Pigeon, Martha, and one of the last Ivory-billed Woodpeckers, photographed as it peers quizzically at the hat of one of the biologists who has just ringed it. But the book includes rare images as well, many never before published. Collected together here for the first time, these photographs provide a tangible link to animals that have now vanished forever, in a book that brings the past to life while delivering a warning for the future.Poignant and compelling, Lost Animals also includes a concise introduction that looks at the earliest days of animal photography, and an appendix of drawings and paintings of the species covered.

The Wisdom of Birds: An Illustrated History of Ornithology


Tim Birkhead - 2008
    In 2007 bird-watching is one of the most popular pastimes, not just in America, but throughout the world, and the range of interest runs from the specialist to the beginner.In The Wisdom of Birds, Birkhead takes the reader on a journey that not only tells us about the extraordinary lives of birds - from conception and egg, through territory and song, to migration and fully fledged breeder - but also shows how, over centuries, we have overcome superstition and untested 'truths' to know what we know, and how recent some of that knowledge is.Conceived for a general audience, and illustrated throughout with more than 100 exquisitely beautiful illustrations, many of them rarely, if ever, seen before, The Wisdom of Birds is a book full of stories, knowledge and unexpected revelations.

BookBub Ads Expert: A Marketing Guide to Author Discovery


David Gaughran - 2019
    It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results.Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level.NOTE: all purchasers of BookBub Ads Expert get access to a whole bunch of extra resources at DavidGaughran.com:*visual step-by-step guide to building campaigns*gallery of successful ad images in a wide range of genres*embodying the winning principles from the book*detailed optimization advice to improve your results*links to even more tips and resources too.Praise for BookBub Ads Expert :"David Gaughran knows more about book marketing than anyone on the planet. He's always on the cutting edge of what's working in a market that is constantly changing. Skip his wisdom at your peril."--USA Today bestselling author Ernest Dempsey.PART I--BOOKBUB BASICS1. How BookBub Ads Work2. General Strategy3. Two (or Three) Ingredients For SuccessPART II--ANATOMY OF A KILLER AD4. Attractive Images5. Discriminate Targeting6. CPM BiddingPART III--TEST PREP7. Creating Clickworthy Images8. Generating Author Targets9. Bidding To Be The BossPART IV--OPTIMIZING FOR VICTORY!10. Building A Test Campaign11. Evaluating Results12. Tweakers Of The World UnitePART V--DEPLOYING THE TROPES13. When To Use BookBub Ads14. Running A Promo15. Tackling ProblemsPART VI--NINJA TRICKS...16. Also Bought Insurance17. Get Out Of Jail Free18. Filling The FunnelPART VII--...AND KILLER MOVES19. Turbocharge Series Sales20. Riding The Launch Slipstream21. Do It Again (And Again)

Guide to a Well-Behaved Parrot


Mattie Sue Athan - 1993
    Here too is expert information on feeding, bathing, communicating, proper equipment, plus safe interactions with children and other pets. Twenty-eight full-color photos and line drawings.

The Oldest Living Things in the World


Rachel A. Sussman - 2014
    Over the past decade, artist Rachel Sussman has researched, worked with biologists, and traveled the world to photograph continuously living organisms that are 2,000 years old and older. Spanning from Antarctica to Greenland, the Mojave Desert to the Australian Outback, the result is a stunning and unique visual collection of ancient organisms unlike anything that has been created in the arts or sciences before, insightfully and accessibly narrated by Sussman along the way. Her work is both timeless and timely, and spans disciplines, continents, and millennia. It is underscored by an innate environmentalism and driven by Sussman’s relentless curiosity. She begins at “year zero,” and looks back from there, photographing the past in the present.  These ancient individuals live on every continent and range from Greenlandic lichens that grow only one centimeter a century, to unique desert shrubs in Africa and South America, a predatory fungus in Oregon, Caribbean brain coral, to an 80,000-year-old colony of aspen in Utah. Sussman journeyed to Antarctica to photograph 5,500-year-old moss; Australia for stromatolites, primeval organisms tied to the oxygenation of the planet and the beginnings of life on Earth; and to Tasmania to capture a 43,600-year-old self-propagating shrub that’s the last individual of its kind. Her portraits reveal the living history of our planet—and what we stand to lose in the future. These ancient survivors have weathered millennia in some of the world’s most extreme environments, yet climate change and human encroachment have put many of them in danger. Two of her subjects have already met with untimely deaths by human hands. Alongside the photographs, Sussman relays fascinating – and sometimes harrowing – tales of her global adventures tracking down her subjects and shares insights from the scientists who research them. The oldest living things in the world are a record and celebration of the past, a call to action in the present, and a barometer of our future.

The Secret of Scent: Adventures in Perfume and the Science of Smell


Luca Turin - 2006
    Now Turin himself describes in detail the science, evidence, and long history of this debate, from the beginnings of organic chemistry to the present day, and pays homage to those before him who got it right. This fascinating and accessible account will appeal to anyone who has ever wondered about smell, still the most mysterious of the senses.

Spineless: Portraits of Marine Invertebrates, the Backbone of Life


Susan Middleton - 2014
    They are also astonishingly diverse in their shapes, patterns, textures, and colors—in nature’s fashion show, they are the haute couture of marine life.This collection of more than 250 remarkable images is the result of seven years of painstaking fieldwork across the Pacific Ocean, using photographic techniques that Middleton developed to capture these extremely fragile creatures on camera. She also provides short essays that examine the place these invertebrates occupy on the tree of life, their vast array of forms, and their lives in the ocean. Scientist Bernadette Holthuis contributes profiles describing each species, many of them for the first time. Middleton’s book is a stunning new view of nature that harmoniously combines art and science.

Stop Smoking Now


Allen Carr - 2009
    It has helped millions of smokers from all over the world quit instantly, easily, painlessly and permanently. Stop Smoking Now is the new, cutting-edge presentation of the method. Updated and set out in a clear, easy-to-read format, this book makes it simpler than ever before to get free.Allen Carr's Easyway does not rely on willpower as it removes your desire to smoke. It eliminates the fears that keep you hooked and you won't miss cigarettes. It works both for heavy and casual smokers and regardless of how long you've been smoking. There are no gimmicks or scare tactics, you won't put on weight, and you can even smoke when you read.READ STOP SMOKING NOW AND BECOME A HAPPY NON-SMOKER FOR THE REST OF YOUR LIFE"Allen Carr explodes the myth that giving up smoking is difficult." - The Times "A different approach. A stunning success." - The Sun"Allow Allen Carr to help you escape painlessly today." - The Observer "Instantly I was freed from my addiction. I found it not only easy but unbelievably enjoyable to stay stopped." - Sir Anthony Hopkins

Yoga for Osteoporosis: The Complete Guide


Loren Fishman - 2010
    Forty-four million Americans suffer from low bone mass, and osteoporosis is responsible for more than 1.5 million fractures annually. Drugs and surgeries can alleviate pain, but study after study has shown that exercise is the best treatment, specifically low-impact, bone-strengthening exercises—hence, yoga.In this comprehensive and thoroughly illustrated guide, Loren Fishman and Ellen Saltonstall, who between them have seven decades of clinical experience, help readers understand osteoporosis and give a spectrum of exercises for beginners and experts. Classical yoga poses, as well as physiologically sound adapted poses, are presented with easy-to-follow instructions and photographs. The authors welcome readers of all ages and levels of experience into the healing and strengthening practice of yoga.

Evolutionary Dynamics: Exploring the Equations of Life


M.A. Nowak - 2006
    Evolutionary Dynamics is concerned with these equations of life. In this book, Martin A. Nowak draws on the languages of biology and mathematics to outline the mathematical principles according to which life evolves. His work introduces readers to the powerful yet simple laws that govern the evolution of living systems, no matter how complicated they might seem. Evolution has become a mathematical theory, Nowak suggests, and any idea of an evolutionary process or mechanism should be studied in the context of the mathematical equations of evolutionary dynamics. His book presents a range of analytical tools that can be used to this end: fitness landscapes, mutation matrices, genomic sequence space, random drift, quasispecies, replicators, the Prisoner's Dilemma, games in finite and infinite populations, evolutionary graph theory, games on grids, evolutionary kaleidoscopes, fractals, and spatial chaos. Nowak then shows how evolutionary dynamics applies to critical real-world problems, including the progression of viral diseases such as AIDS, the virulence of infectious agents, the unpredictable mutations that lead to cancer, the evolution of altruism, and even the evolution of human language. His book makes a clear and compelling case for understanding every living system--and everything that arises as a consequence of living systems--in terms of evolutionary dynamics.

Functional Anatomy of Yoga


David Keil - 2014
    This book enables both the casual reader and the seasoned practitioner to understand and implement the anatomical structure and function of the body in yoga. Written with a conversational tone, the book delivers the complex subject of human anatomy in a way that is both provocative and clear. The underlying theme of the book is integration. David Keil outlines how yoga teachers and practitioners can utilize a deeper understanding of their anatomy as they approach the larger scheme of yoga. How do the supposed "parts and pieces" of the body synchronize to support integrated movement? Finally, how do the various yoga postures interrelate from the perspective of functional anatomy? Not only is David Keil an authority on the subject of anatomy, but he also has the wisdom and first-hand experience of a skilled yoga teacher and practitioner. He has been presenting the subject of anatomy in a way that is interesting, meaningful, and applicable to teachers and students alike since 2000. Beautifully illustrated throughout with colour images and photographs to clearly explain the concepts and asanas, Functional Anatomy of Yoga will assist you in reaching new heights in your yoga practice using the "laboratory" of the body and the tools of yoga asana.