Book picks similar to
FUSE 1-20 by Neville Brody


design
graphic-design
typography
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Milton Glaser: Graphic Design


Milton Glaser - 1973
    Glaser’s work ranges from the psychedelic Bob Dylan poster to book and record covers; from store and restaurant design to toy creations; and magazine formats including New York magazine and logotypes, all of which define the look of our time. Here Glaser undertakes not only a remarkably wide-ranging representation of his oeuvre from the incredibly fertile early years, but, in a new preface, speaks of the influences on his work, the responsibilities of the artist, the hierarchies of the traditional art world, and the role of graphic design in the area of his creative growth. First published in 1973, Milton Glaser: Graphic Design is an extraordinary achievement and indisputably a classic in the field.

How to Make Books: Fold, Cut & Stitch Your Way to a One-of-a-Kind Book


Esther K. Smith - 2007
    Whether you’re a writer, a scrapbooker, a political activist, or a postcard collector, let book artist Esther K. Smith be your guide as you discover your inner bookbinder. Using foolproof illustrations and step-by-step instructions, Smith reveals her time-tested techniques in a fun, easy-to-understand way.

Hand-Lettering Ledger: A Practical Guide to Creating Serif, Script, Illustrated, Ornate, and Other Totally Original Hand-Drawn Styles


Mary Kate McDevitt - 2014
    The ultimate tool for designers and creatives looking to tap into the trend of hand-drawn lettering, this workbook features step-by-step lessons on a range of styles plus more than 120 practice pages, making it the ideal place to learn and perfect this in-demand design skill.

Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All


James B. Twitchell - 2000
    P. T. Barnum s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike s Just Do It, Clairol s Does She or Doesn t She?, Leo Burnett s invention of the Marlboro Man, Revlon s Charlie Girl, Coke s re-creation of Santa Claus, Absolut and the art world these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over."

Type Matters!


Jim Williams - 2012
    Today, however, most of us work on computers, with access to hundreds of fonts, and we’d all like our letters, reports and other documents to look as good – and as readable – as possible. But what does all the confusing terminology about ink traps, letter spacing, and visual centring mean, and what are the rules for good typography? Type Matters! is a book of tips for everyday use, for all users of typography, from students and professionals to anyone who does any layout design on a computer. The book is arranged into three chapters: an introduction to the basics of typography; headline and display type; and setting text. Within each chapter there are sections devoted to particular principles or problems, such as selecting the right typeface, leading, and the treatment of numbers. Examples throughout show precisely what makes good typography – and, crucially, what doesn’t. Authoritatively written and designed by a practitioner and teacher of typography, Type Matters! has a beautifully clear layout that reinforces the principles discussed throughout.

Beguiled by the Wild: The Art of Charley Harper


Charley Harper - 1994
    Charley Harper (1922 2007), with his masterly use of simple geometric shapes, patterns, and vivid colors, distilled the essence of each bird, bug, otter, raccoon, or elephant he painted to its most important details. He called his style of painting "minimal realism. . . . Instead of trying to put everything in when I paint, I try to leave everything out. . . . I reduce the subject to the simplest possible visual terms without losing identity, thereby enhancing identity." Harper's approach to depicting the natural world is both sophisticated and fun. This edition of Beguiled by the Wild comprises all of Harper's serigraphs produced from 1968 to 2007. The original text by Roger Caras and Charley Harper is joined by a new commentary from the artist's son, Brett Harper.

Art as Experience


John Dewey - 1934
    Based on John Dewey's lectures on esthetics, delivered as the first William James Lecturer at Harvard in 1932, Art as Experience has grown to be considered internationally as the most distinguished work ever written by an American on the formal structure and characteristic effects of all the arts: architecture, sculpture, painting, music, and literature.

More Teacher Misery: Nutjob Teachers, Torturous Training, & Even More Bullshit


Jane Morris - 2018
    With topics such as pointless professional development where the author learned how to make bird noises, insanely incompetent teachers who make the good ones look bad, the shit parades that are parent conferences, lack of discipline even for kids who attack people with weapons, outrageous parent requests such as checking the size and color of a teenager's poop, this follow-up to the wildly popular memoir Teacher Misery does not disappoint! Think the stories in Teacher Misery were crazy? Just wait till you read More Teacher Misery!"Morris opens up about the comical misery that has become the teaching profession-giving a voice to teachers everywhere." Parent Herald"One of the funniest teacher books you'll ever read!" Bored Teachers"The stories that Morris tells about the school system are riveting. The antics and violence and outright stupidity that she and other teachers have had to endure are outright insane -- some of it is so crazy it's almost unbelievable." Mission Incomplete"A must read for every single human being on this world, from teachers to parents, students, administrators,  just name it. Let me be honest, nonfiction kind of book is not my cup of tea, but this book is simply amazing, hilarious, keep surprising me non stop!" Jessica's Book Blog"This one is just the most hilarious and heart-breaking ever! Laugh out loud funny!" Teachers Are Terrific"Her stories are so ridiculous, that a non-educator might actually believe they're fabricated. Unfortunately, those of us who are on the inside know it's all too real. Her stories are laugh out loud funny, touching, and at times, maddening." Having a Mom Moment"This book is a great read and a real eye-opener." Carpe Librum"I recommend this book for many reasons. Morris is a great writer who did a great job at presenting her case. She is funny and entertaining. She is above all honest with her interpretation and the things that she sees around her. I liked the variation in text and material. Overall, this books needs to be spread around the country. She isn't the only person that feels this way. There are thousands of other people out there like her and their voices need to be heard." The Next Book on my List"This book was a HILARIOUS read!" The Simply Organized Teacher"I dare you not to laugh out loud!" Robin O'Bryant, New York Times bestselling author of Ketchup is a Vegetable and Other Lies Moms Tell Themselves "Jane is a gifted storyteller, you will chuckle and you will sig. The perfect gift for your kid's teacher or a teacher friend!" Joyce Kaufman, EdD, Host of The Joyce Kaufman Show, Newstalk 850 WFTL "Jane Morris gives us a beautifully written exposé about the worst sides of today's students, parents and school administrators." Bruce Tulgan, bestselling author of Not Everyone Gets a Trophy: How to Manage the Millenials "Jane Morris lifts the curtain on the horror teachers in our country face every day." Laurie Notaro, New York Times bestselling author of The Idiot Girls' Action-Adventure Club "The stories Morris tells are unbelievable and yet, I'm positive they're true." Jen Mann, New York Times bestselling author of People I Want to Punch in the Throat "Morris dishes on the truth about trying to teach in this culture and it is hilarious, informative, and insightful." Stefanie Wilder Taylor, New York Times bestselling author of Sippy Cups Are Not for Chardonnay "A compelling answer to anyone thoughtless enough to assert that teachers have it easy.

Thoughts on Design


Paul Rand - 1947
    Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

The Fundamentals of Illustration


Lawrence Zeegen - 2005
    Pub Date: 2006 Pages: 176 Publisher: Ava Publishing. SA Click on the Google Preview image above to the read some pages of this book! Creating great illustration work the requires specialist skills and knowledge. and in addition to practical applications. this text teaches a comprehension of basic communication theory and creative strategies. Contents: IntroductionContentsp. 4How to Get the Most from this Bookp. 6Forewordp. 8Introductionp. 10Communicating IdeasThe Blank Sheet of Paperp. 18Why ??Ideasp. 20The iefingp. 24Investigation of the Subject Matterp. 26Gathering Inspirationp . 30ainstormingp. 34Explaining the Visualp. 38Longevityp. 44The Medium is the MessageThe Power of the Pencilp. 50Material Worldp. 55Art School Ethosp. 60Illustration as a Disciplinep. 65A Demanding Lifep. 70Mixing Mediap. 72The Digital Dividep. 74The New Wave of Illustratorsp. 80From Outc...

Visual Merchandising: Windows and In-Store Displays for Retail


Tony Morgan - 2008
    Using examples from a range of stores from fashion emporia to supermarkets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their tool kit, and information on the use of mannequins, the latest technology, how to construct and source props, and explains the psychology behind shopping and buyer behavior.Presented through color photographs, diagrams of floor layouts, and store case studies, and includinginvaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area.

Fashion Now 2


Terry Jones - 2005
    "Fashion Now 2" is illustrated with the very best fashion photography and styling, extracted from the archives of the magazine that celebrates its 25th anniversary in 2008.

Absolut Book.: The Absolut Vodka Advertising Story


Richard W. Lewis - 1996
    Industry insiders hail it as one of the most successful campaigns in the history of advertising, and the star of the ads is always the beautiful, artful, chameleon-like bottle from Sweden.The Absolut ads are celebrated as much for their ingenuity as their longevity. They are full of wit, artistry, and imagination as they deftly communicate the brand's values, often containing little challenges to the reader to interpret just what's happening inside the ad.Flip through the over 250 pages of magnificent bottle art featured in this beautiful graphic design book. This advertising book features 15 chapters each chronicling the long life of this world-famous glass art. In Absolute Book author, Richard Lewis of TBWA Chiat/Day, Absolut's advertising agency from the beginning, shares an intriguing, behind-the-scenes account of the birth and growth of this heralded campaign, its personalities and creators, and the paths they've taken to keep it perpetually fresh.

Gustav Klimt: Drawings & Watercolours


Rainer Metzger - 2005
    One of the most fascinating representatives of the Belle Epoque, Klimt is chenshed for his rich use of ornament and his paintings of fin de siecle Viennese high society, which bring to life the decadence of the era through vibrant colours and patterns. Yet there can be no doubt about Klimt's greatness as a draughtsman. Remarkable above all is the intensely sensual mood that he establishes in his limpid, fluid drawings and watercolours; the line with which his subjects are described explores and caresses as though the drawing itself was an act of seduction. Here, Rainer Metzger brings together hundreds of Klimt's works on paper in a way that enriches our knowledge of the artist and enhances the visual impact of his oeuvre. Many revolve around Klimt's taboo-breaking main themes - the naked woman, erotica and homoerotica - while others provide allegorical and historical insights. Between these...

Hidden Treasures


Paddi Newlin - 2013
    Along the way they stumble onto some treasures that allow magical things to occur as they follow the simple routines set out by the FlyLady; finding peace and joy in all they do. This joy is available for all who venture into this wonderful, never ending story.