Whether you are... -A student struggling with reams of lecture notes, references, and recordings of talks -A journalist who needs to compile ideas, log interviews, and communicate on the move -A busy individual who wants to keep and share photos, store business cards and notes “Evernote is your new, virtual filing cabinet.” Mastering Evernote will show you how to navigate and enhance your experience of this wonderful tool in just two hours. Start slicing through the multi-layered functions and various possibilities within Evernote. Discover the tool that will change the way you remember things forever. Whether you are an advanced user wanting to push Evernote to its limits or a beginner ready to explore the impact of this free app on your life, Mastering Evernote will evolve your proficiency by stacking up tip after trick till you reach the top. We are committed to providing an up-to-date experience. Buy the book once and get access to unlimited updates as they are released. Keep reading to see how the book has already been improved and expanded since the original release in October 2012. Let us know what you think should be added in future editions! What's included in Mastering Evernote? -Amazing and creative ways to use Evernote to its fullest -Charts, and illustrations for understanding the inner workings of Evernote -How to use both the web, Desktop, and Mobile version of the Evernote application -Evernote vs. OneNote, Google Docs and other systems of organization and why it crushes the competition -How to use Evernote along with other social media including Facebook, Twitter, and blogs -How to use Evernote as file storage facilitator - never use file trees again! -How to dominate the Evernote search feature to find everything in your digital library including office documents or personal pictures -How to set up an "Evernote scanner" to get rid of all the paper in your life -How to set up the perfect Evernote user interface -Tagging best practices -The "Temporary Notebook System" that organizes any project -BONUS: The Evernote Cheat Sheet! A quick look guide for advanced searches Each section of the book takes you deeper into the functionality and inner workings of Evernote, making this book an excellent reference guide. If you’re an advanced Evernote user skip the beginner sections and jump straight to the advanced. If you’re new to Evernote just read the book front to back as each new strategy, technique, and Evernote tip builds on the one before it.

    The blades start moving in 60 seconds. What do you do? If you want to work at Google, or any of America's best companies, you need to have an answer to this and other puzzling questions. Are You Smart Enough to Work at Google? guides readers through the surprising solutions to dozens of the most challenging interview questions. The book covers the importance of creative thinking, ways to get a leg up on the competition, what your Facebook page says about you, and much more. Are You Smart Enough to Work at Google? is a must-read for anyone who wants to succeed in today's job market.

    But first, let me tell you a little secret about SEO marketing... Most of the search engine optimization advice on the Internet is just plain wrong!If you've sifted through the torrents of search engine optimization advice online, you may have noticed two things: - Most of the knowledge on SEO is either completely outdated or just dead-wrong.- Google's constant updates have rendered many well known SEO strategies completely useless.Why is this so? Google are constantly evolving, making it extremely difficult to know what currently works. Some recent changes: 1. August, 2014 - Google announced sites secured with SSL certificates will get an advantage in search engines.2. July, 2014 - Google released a big update dramatically affecting how often the local business listings appear in the search results.3. May, 2014 - Google announced a game changing update, punishing sites with poor quality content and user experience.SEO 2014 walks you through the above updates and more. This book also reveals industry secrets about Google's algorithm, so you can learn SEO from a fundamental level, achieve top rankings in Google, and generate hundreds, or even thousands of new customers to your site. Sidestep the feared 2014 Google updatesContrary to Internet marketing chatter, problems caused by Google updates are hardly irrecoverable or unavoidable—but you need the right knowledge. This book reveals in granular detail: - Recent Google updates—Panda 4.0, Pigeon, Hummingbird and beyond.- Steps required to recover from a Google penalty.- How to avoid being penalised in 2014 and beyond.Discover powerful link building techniques experts use to get top rankings and generate massive trafficLink building is simply the strongest factor for ranking high in Google. Unfortunately, most widely-used methods just plain suck! This chapter walkers you through the most powerful techniques that work wonders and won't get you in hot-water with Google. You will also discover: 1. How to leverage social media to skyrocket traffic to your site.2. How to find "money" keywords that will send customers to your site.3. The dirty secret about link-building.4. Sneaky tricks to get local businesses ranking high with local search engine optimization.5. How to get expert SEO or internet marketing advice, completely free.6. The new meta technology search engines love, schema.org, and how to use it to get more traffic.You will also learn the little-known search engine optimization tools top internet marketing experts useThe SEO tools chapter lists 20+ of the powerful tools top internet marketing experts are using to automate their search engine optimization, saving weeks of time, and creating bigger results... and most of the tools are free! And read the very special bonus chapter on pay-per-click advertisingIn this special bonus chapter, learn how to quickly and effectively setup a pay-per-click advertising campaign with Google AdWords, and send more traffic and customers to your website overnight. As one of the most advanced and comprehensive SEO books ever published, SEO 2014 contains everything you need to learn SEO and dominate search engines in 2014. Purchase from Amazon and get started right away!

    Consumer's identities are being stolen, and a person's every step is being tracked and stored. What once might have been dismissed as paranoia is now a hard truth, and privacy is a luxury few can afford or understand.In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge--and he teaches you "the art of invisibility." Mitnick is the world's most famous--and formerly the Most Wanted--computer hacker. He has hacked into some of the country's most powerful and seemingly impenetrable agencies and companies, and at one point he was on a three-year run from the FBI. Now, though, Mitnick is reformed and is widely regarded as the expert on the subject of computer security. He knows exactly how vulnerabilities can be exploited and just what to do to prevent that from happening. In THE ART OF INVISIBILITY Mitnick provides both online and real life tactics and inexpensive methods to protect you and your family, in easy step-by-step instructions. He even talks about more advanced "elite" techniques, which, if used properly, can maximize your privacy. Invisibility isn't just for superheroes--privacy is a power you deserve and need in this modern age.

    At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial acumen have steamrolled the competition. In the age of the Android and the iPad, these corporations are locked in a feud that will play out not just in the marketplace but in the courts and on screens around the world.     Fred Vogelstein has reported on this rivalry for more than a decade and has rare access to its major players. In Dogfight, he takes us into the offices and board rooms where company dogma translates into ruthless business; behind outsize personalities like Steve Jobs, Apple’s now-lionized CEO, and Eric Schmidt, Google’s executive chairman; and inside the deals, lawsuits, and allegations that mold the way we communicate. Apple and Google are poaching each other’s employees. They bid up the price of each other’s acquisitions for spite, and they forge alliances with major players like Facebook and Microsoft in pursuit of market dominance.     Dogfight reads like a novel: vivid nonfiction with never-before-heard details. This is more than a story about what devices will replace our phones and laptops. It’s about who will control the content on those devices and where that content will come from—about the future of media in Silicon Valley, New York, and Hollywood.

    Many of today’s jobs require that you be familiar with Microsoft Excel. How can you become proficient at Excel when companies aren’t willing to teach you this valuable skill? This leaves many people trying to learn as they go and never quite feeling 100% comfortable with the program. What’s worse, most people haven’t even scratched the surface of Excel’s potential, even if they’ve been using it for years. If you feel this way, you’re not alone. Think about this for a second; what will your career look like in a year if you don’t take action today and improve your Excel skills? How about five years from now? Unless you take matters into your own hands things may not look much different. According to a recent Wall Street Journal article, people who show proficiency in Microsoft Excel and other common office applications earn, on average, 13% more than those who don’t. For most people this could mean tens of thousands of dollars over just a few years, and this doesn’t even factor in lost promotions and job offers. Can you afford to leave so much on the table as a result of maintaining the status quo? I’ve experienced this transformation in my career and can tell you first hand how it has helped me. When I was fresh out of college and working my first accounting job my manager asked me to complete a project that involved using VLOOKUPS. I enthusiastically obliged, walked back to my desk, and proceeded to panic. I tricked myself into thinking that I was an excel expert only because I knew a few formulas, my limited knowledge only scratched the surface. I turned to a college buddy for help; Google. I eventually managed to learn what I needed, after a lot of time and energy. I’ve climbed the ladder and worn many hats since then. I can’t say that the opportunities I’ve earned in my career are solely due to my increasing Excel proficiency. What I can definitely say is that Excel has earned me more opportunities to prove myself to management than waiting for opportunities to materialize on their own. That’s why I decided to write this book. My goal is to take you from Excel novice to master in the shortest time possible. I wrote my book specifically for the busy professional, in an easy to read manner that gets straight to the point and teaches the meat of Excel. I wrote this book for you. Don’t take my word for it: "I think the writing style is helpful for readers to engage. I like that as I read the book, I felt as if I was in front of someone who was actually teaching me. I also liked the fact that the book is written in a laid back manner. I mean Excel is difficult as it is, why would you want to make it worst by adding some weird terminology to the book? Its plain, simple and easy to follow." -Eliana Pereira, Accountant I have helped many people improve their careers through Excel and now it’s your turn. Here is what you get when you download my book: -18 chapters of the most useful Excel techniques that will immediately take your skills to the next level -Practical use cases plus downloadable workbooks so that you can take what you learn and feel, first hand, how to apply those skills to real world scenarios -A FREE copy of my latest book on Google Sheets so you can stay ahead of the curve You’re at the point of decision.

    They have also sprouted new and wondrous capabilities at a dizzying pace. This 11th Edition of the all-time bestselling PC guide has been polished and honed to deliver everything you need to know about your twenty-first-century PC -- from what plugs into what to adjusting your monitor to burning DVDs, and much more.Whether you want to go online, install a firewall, live the digital life, or finally get a handle on the whole computer software concept, this fun, plain-English handbook is here to answer all your questions PC questions. You'll find out why Windows Vista is the way to go and how to use it to get everywhere else. And, you'll pick up Web and email tricks and learn about all the new levels of PC security. Discover how to: Set up your PC Use Vista menus Store your stuff on Memory Cards Record live TV Download digital photos Connect to a wireless network Explore the Internet safely Print perfect documents, photos, and more Use your PC as the new hub of your digital worldComplete with helpful hints on how to avoid beginner mistakes, a list of extras and accessories you may want for your PC, and insider tips from a PC guru. PCs for Dummies, 11th Edition is the one PC accessory you can't do without.

    Hadoop allowed small and medium sized companies to store huge amounts of data on cheap commodity servers in racks. The introduction of Big Data has allowed businesses to make decisions based on quantifiable analysis. Hadoop is now implemented in major organizations such as Amazon, IBM, Cloudera, and Dell to name a few. This book introduces you to Hadoop and to concepts such as ‘MapReduce’, ‘Rack Awareness’, ‘Yarn’ and ‘HDFS Federation’, which will help you get acquainted with the technology.

    Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:Connect with specific audiencesTurn ideas into informative graphicsUse sketching and diagramming techniques effectivelyCreate graphics that enable audiences to process information easilyDevelop truly influential presentationsUtilize presentation technology to your advantageMillions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.--back cover

    Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business.Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy.As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.

    This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.Comprehend SEO’s many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and linksDiscover tools to track results and measure successRecognize how changes to your site can confuse search enginesLearn to build a competent SEO team with defined rolesGlimpse the future of search and the SEO industry

    Be brave enough to follow it. Your life will never be the same!"Rated 5.0 stars from Readers' Favorite ReviewsHave you ever asked yourself why some people seem to get everything easily and others don’t? Do you feel like a victim of your circumstances? Are you tired of waiting for your life to change? Everything you have in your life today is a direct result of your thoughts, beliefs and expectations. And so is where YOU will be in 1, 5 or 10 YEARS! Nothing happens “JUST BECAUSE”. Find out how to take control and full responsibility of your life, and how a couple of small steps every day can change everything. 30 Days is not just a book that you read. To make it work YOU have to work and do the exercises it proposes consistently over time. In this simple, fast-paced eBook you will be learning what it takes to create the life you want. 30 Days is for people who are struggling, wanting to change their life, but they feel powerless and think change comes from the outside. They also keep doing the same things over and over expecting a different result, which Albert Einstein considered to be the purest form of insanity. If you want to change your life, you have to change your habits and start doing small things differently every day. Discover your enormous potential and… • Stop being a victim of the circumstances • Stop waiting for the miracle to happen and become one • Stop suffering and start creating the life you want • Improve your self-confidence • Improve your relationship with your spouse, colleagues, boss, etc. 30 Days is based on science, neuroscience, positive psychology and real-life examples Anyway. Don’t believe a word I say! Try it out for yourself. You already know everything that you will see in the book, but you have to put it into action. Some of the benefits that reading and working through the book can bring you: --> Get more self-confidence --> Fall in love with the most important person in your life – YOU --> Lose your fear of your emotions and learn to manage them --> Become wealthier, healthier and happier --> Find the job of your dreams --> Find love --> Start your own business --> Have an extraordinary life

    We'll walk you through the key steps for every part of the process, and while it may seem repetitive at times, we want to make sure you have exactly the information you need, when you need it.And don't forget — this is a process! Publishing on Kindle is easy and takes only 5 minutes of your time — but correctly preparing your book for success on Kindle takes time and effort. Don't worry; if you follow the steps we outline here, you should feel confident you'll end up with a successfully designed and formatted book and one you will be proud to see for sale on Amazon.

    But for all the heat of claim and counter-claim, the argument is essentially beside the point: it’s here; it’s everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? “Choose the former,” writes Rushkoff, “and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.” In ten chapters, composed of ten “commands” accompanied by original illustrations from comic artist Leland Purvis, Rushkoff provides cyberenthusiasts and technophobes alike with the guidelines to navigate this new universe.In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognize programming as the new literacy of the digital age––and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message. World-renowned media theorist and counterculture figure Douglas Rushkoff is the originator of ideas such as “viral media,” “social currency” and “screenagers.” He has been at the forefront of digital society from its beginning, correctly predicting the rise of the net, the dotcom boom and bust, as well as the current financial crisis. He is a familiar voice on NPR, face on PBS, and writer in publications from Discover Magazine to the New York Times.“Douglas Rushkoff is one of the great thinkers––and writers––of our time.” —Timothy Leary“Rushkoff is damn smart. As someone who understood the digital revolution faster and better than almost anyone, he shows how the internet is a social transformer that should change the way your business culture operates." —Walter Isaacson

    Featuring coverage of the Arduino Uno, Leonardo, and Due boards, Programming Arduino Next Steps: Going Further with Sketches shows you how to use interrupts, manage memory, program for the Internet, maximize serial communications, perform digital signal processing, and much more. All of the 75+ example sketches featured in the book are available for download.Learn advanced Arduino programming techniques, including how to:Use hardware and timer interruptsBoost performance and speed by writing time-efficient sketchesMinimize power consumption and memory usageInterface with different types of serial busses, including I2C, 1-Wire, SPI, and TTL SerialUse Arduino with USB, including the keyboard and mouse emulation features of the Leonardo and Due boardsProgram Arduino for the InternetPerform digital signal processingAccomplish more than one task at a time--without multi-threadingCreate and release your own code library