It also discusses 'mixed methods research', that is, the various combinations of qualitative and quantitative methodologies.

    Because of the different spellings and conventions of American English, it has been unavailable here--until now. The new book is thoroughly revised, updated, expanded, and Americanized. It maintains the attractions of the original--friendly, easy-to-understand rules for improved writing. It's a quick read, and an easy reference for anybody who wants to communicate clearly with American English. The book is non-technical in its approach. It doesn't cover grammatical terms such as present perfect progressive or correlative conjunctions. It boils grammar and style into a few simple rules that will serve you well whether you are a journalist, a student, a novelist, a business executive, a blogger, or anybody else who would like to make effective use of written language.

      Inspired by Daniel Menaker’s tenure at the New Yorker, this collection of comical, revelatory errors foraged from the wilds of everyday English comes with commentary by the author, illustrations by Roz Chast, and a foreword from Billy Collins.   During his time at the renowned magazine, Menaker happened across a superb spelling mistake: “The zebras were grazing on the African svelte.” Fascinated by the idea of unintentionally meaningful spelling errors, he began to see that these gaffes—neither typos nor auto-corrects—are sometimes more interesting than their straight-laced counterparts. Through examples he has collected over the course of his decades-long career as an editor and writer, he brings us to a new understanding of language—how it’s used, what it means, and what fun it can be.   Illustrated by the inimitable Roz Chast, with a foreword by former poet laureate Billy Collins, The African Svelte offers thoughtful and intelligent exit Jesus. With both uniquely happy accidents and familiar fumbles like “for all intensive purposes” and “doggy-dog world,” readers delighted by language will find themselves turning the pages with baited breath to discover fresh howlers that have them laughing off their dairy airs.

    But humans are more than computers, and the cutting-edge research in cognitive science is increasingly focused on the more mysterious, creative aspects of the mind. The Way We Think is a landmark synthesis that exemplifies this new direction. The theory of conceptual blending is already widely known in laboratories throughout the world; this book is its definitive statement. Gilles Fauconnier and Mark Turner argue that all learning and all thinking consist of blends of metaphors based on simple bodily experiences. These blends are then themselves blended together into an increasingly rich structure that makes up our mental functioning in modern society. A child's entire development consists of learning and navigating these blends. The Way We Think shows how this blending operates; how it is affected by (and gives rise to) language, identity, and concept of category; and the rules by which we use blends to understand ideas that are new to us. The result is a bold, exciting, and accessible new view of how the mind works.

    Topics include word order, time, nouns, verbs, adjectives, word choices with verbs and adverbs, and letter writing. The simple format has one goal: quick mastery and growing confidence.Qin Xue Herzberg, a graduate of Beijing Normal University, has taught Chinese for decades and has been an upper-level Chinese professor at Calvin College for ten years.Larry Herzberg did his PhD work in Chinese and founded the Chinese language programs at Albion College and Calvin College.Qin and Larry live in Grand Rapids, Michigan, and are co-authors of the popular China Survival Guide as well as the recently released Chinese Proverbs and Popular Sayings.

    We think nothing of jumping on a plane to travel to another country or continent. The most exotic locations are now destinations for mass tourism. Small business people are dealing across frontiers and language barriers like never before. The Internet brings different languages and cultures to our finger-tips. English, the hybrid language of an island at the western extremity of Europe seems to have an unrivalled position as an international medium of communication. But historically periods of cultural and economic domination have never lasted forever. Do we not lose something by relying on the wide spread use of English rather than discovering other languages and cultures? As citizens of this shrunken world, would we not be better off if we were able to speak a few languages other than our own? The answer is obviously yes. Certainly Steve Kaufmann thinks so, and in his busy life as a diplomat and businessman he managed to learn to speak nine languages fluently and observe first hand some of the dominant cultures of Europe and Asia. Why do not more people do the same? In his book The Way of The Linguist, A language learning odyssey, Steve offers some answers. Steve feels anyone can learn a language if they want to. He points out some of the obstacles that hold people back. Drawing on his adventures in Europe and Asia, as a student and businessman, he describes the rewards that come from knowing languages. He relates his evolution as a language learner, abroad and back in his native Canada and explains the kind of attitude that will enable others to achieve second language fluency. Many people have taken on the challenge of language learning but have been frustrated by their lack of success. This book offers detailed advice on the kind of study practices that will achieve language breakthroughs. Steve has developed a language learning system available online at: www.thelinguist.com.

    Russian has separate terms for dark and light blue. Does this mean that Russians perceive these colors differently from Japanese people? Does language control and limit the way we think, such that each language gives its speakers a different "worldview"?This short, opinionated book addresses the Sapir-Whorf hypothesis, which argues that the language we speak shapes the way we perceive the world. Linguist John McWhorter argues that while this idea is mesmerizing, it is plainly wrong. Cultural differences are quite real. However, the way languages' grammar world, and the random ways that their vocabularies happen to describe the world—whether time is expresses with vertical expressions instead of horizontal ones, whether a language happens to have a word for stick out or wipe—do not correspond to its speakers' experience of living. The fact that a language has only one word for eat, drink and smoke—as many do— doesn't mean its speakers don't process the differences between food and beverages as vividly as other people, and those who use the same word for blue and green perceive those two colors just as vividly as others do. McWhorter shows not only how the idea of language as a lens fails but also why we want so badly to believe it: we're eager to celebrate diversity by acknowledging the intelligence of peoples who may not think like we do. Though well-intentioned, our belief in this idea poses an obstacle to a better understanding of human nature and even trivializes the people we seek to celebrate. The reality—that all humans think alike—provides another, better way for us to acknowledge the intelligence of all peoples.

    Kilpatrick, "good, better, and best." With the experience of a lifetime of writing, he tells us, he wants to make a few judgment calls. And Jack Kilpatrick, master of the art, is as good as his word. In the tradition of Theodore Bernstein, Edwin Newman, and William Safire, James J. Kilpatrick gives us a finely crafted, witty guide to writing well. Written for laymen and professionals alike, The Writer's Art highlights techniques and examples of good writing. A section of the book called "My Crotchets and Your Crotchets" comprises more than 200 personal judgment calls, often controversial, often funny, on word usage.

    Damn, you fine!blin, nu ti i shi-KAR-nii! Let's have an orgy.da-VAI u-STRO-im OR-gi-yu. This is crappy vodka.d-ta VOD-ka khre-NO-va-ya. Let's go get hammered.poi-DYOM bukh-NYOM. I'm gonna own you, bitch!ya te-BYA VI-ye-blyu!

    Detailed suggestions for strategy use in each of the four language skills are included as well as case studies and models for setting up similar programs.

    His mission is urgent: Of the six thousand languages spoken in the world today, only six hundred may survive into the next century. Abley visits the exotic and frequently remote locales that are home to fading languages and constructs engaging and entertaining portraits of some of the last living speakers of these tongues. Throughout this exhilarating travelogue, he points out that the same forces that put biological species at risk -- development, globalization, loss of habitat -- are also threatening human languages, and with them, something very basic about their speakers' cultures.

    Assuming no knowledge of the field of morphology on the part of the reader, the book presents a broad range of morphological phenomena from a wide variety of languages. Starting with the core areas of inflection and derivation, the book presents the interfaces between morphology and syntax and between morphology and syntax and morphology and phonology. The synchronic study of word structure is covered as are the phenomena of diachronic change such as analogy and grammaticalization. Theories presented clearly in accessible language with the main purpose of shedding light on the data, rather than as a goal in themselves. The author consistently draws on the best research available, thus utilizing and discussing both functionalist and generative theoretical approaches. Each chapter includes a summary, suggestions for further reading, and exercises. As such this is the ideal book for both beginning students of linguistics, or anyone in a related discipline looking for a first introduction to morphology.

    GET D!RTYNext time you’re traveling or just chattin’ in Spanish with your friends, drop the textbook formality and bust out with expressions they never teach you in school, including:•Cool slang•Funny insults•Explicit sex terms•Raw swear wordsDirty Spanish teaches the casual expressions heard every day on the streets of Spain and Latin America:•What's up?¿Qué tal?•I'm wastedEstoy fumigado.•Your mom's a ten.Tu vieja es un cuero.•I gotta take a piss.Necesito mear.•I wanna nail that ass.Quiero clavar ese culo.•What a sunnuvabitch!¡Qué 'jueputa!•Goooooaaalll!¡Gooooooolllll!

    Written with the non-specialist in mind, its user-friendly style and layout, delightful original passages, and exotic scripts, will continue to fascinate the reader. This new edition has been thoroughly revised to include more languages, more countries, and up-to-date data on populations.Features include: *information on nearly 600 languages*individual descriptions of 200 languages, with sample passages and English translations*concise notes on where each language is spoken, its history, alphabet and pronunciation*coverage of every country in the world, its main language and speaker numbers*an introduction to language families

    It discusses the structure and content of the human word-store or mental lexicon with particular reference to the spoken language of native English speakers.