The present volume is an unabridged English translation of the 13th French edition of that historic manifesto, in which Le Corbusier expounded his technical and aesthetic theories, views on industry, economics, relation of form to function, the "mass-production spirit," and much else. A principal prophet of the "modern" movement in architecture, and a near-legendary figure of the "International School," he designed some of the twentieth century's most memorable buildings: Chapel at Ronchamp; Swiss dormitory at the Cité Universitaire, Paris; Unité d'Habitation, Marseilles; and many more.Le Corbusier brought great passion and intelligence to these essays, which present his ideas in a concise, pithy style, studded with epigrammatic, often provocative, observations: "American engineers overwhelm with their calculations our expiring architecture." "Architecture is stifled by custom. It is the only profession in which progress is not considered necessary." "A cathedral is not very beautiful . . ." and "Rome is the damnation of the half-educated. To send architectural students to Rome is to cripple them for life."Profusely illustrated with over 200 line drawings and photographs of his own works and other structures he considered important, Towards a New Architecture is indispensable reading for architects, city planners, and cultural historians―but will intrigue anyone fascinated by the wide-ranging ideas, unvarnished opinions, and innovative theories of one of this century's master builders.

    . ." "There's no way . . ." "It's impossible . . ." Enough. Get off your ass make your "someday" goals a priority—today. After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea. It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world. Man Up: How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals. With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress. If there's an area of your life in which you need to man up, this book will get you there.

    The new edition is now in 4-color and introduces a new chapter on web design.. . This textbook is for journalism students and professionals alike. It is loaded with examples, advice, design ideas, and exercises that teach students how to manipulate the basic elements of design (photos, headlines, and text); create charts, maps, and diagrams; design attractive photo spreads; add effective, appealing sidebars to complex stories; create lively, engaging feature page designs; work with color; and redesign a newspaper.

    The book offers works by some of the best architecture critics of the twentieth century including Ada Louise Huxtable, Lewis Mumford, Herbert Muschamp, Michael Sorkin, Charles Moore, Frederick Law Olmsted, and Jane Jacobs to explains some of the most successful methods with which to approach architectural criticism. Each chapter opens with a reprint of a historically significant essay (and organized by typology such as the skyscraper, the museum, and parks) discussing a specific building or urban project. The author, Alexandra Lange, then offers a close reading of that essay, as well as her own analysis through contemporary examples, to further enlighten the reader about how to write an effective piece of architectural criticism. This book, based on lessons learned from the author's courses at New York University and the School of Visual Arts, could serve as the primary text for a course on criticism for undergraduates or architecture and design majors. Architects covered include Marcel Breuer, Diller Scofidio + Renfro, Field Operations, Norman Foster, Frank Gehry, Frederick Law Olmsted, SOM, Louis Sullivan, and Frank Lloyd Wright.

    He has sold more than 50 million albums worldwide. His music has been the soundtrack to the lives of millions of people who grew up in the '70s, '80s and '90s. This celebratory, personal volume includes hundreds of photographsmany never-before-publishedas well as a selection of memorabilia from Petty's personal archives, all of which help to illustrate the songwriter's own description of his amazing life and career. Publication of this book coincides with the theatrical release of a Tom Petty and the Heartbreakers film documentary by Peter Bogdanovich and a four disc DVD/CD set. The fall of 2007 belongs to Tom Petty.

    It contains the material from “Think and Grow Rich,” “The Law of Success” and others. Anyone who uses even a few of the 17 Principles of Success will be successful. Highlight what works for you, review your notes, and launch your career.The book has a linked table of contents for easy reference.Napoleon Hill's work has touched the lives of countless thousands through his lectures, teachings, and prolific writings. His internationally known books Think and Grow Rich and The Law of Success have become the standards of motivational literature against which all others are measured. To make available in perpetuity the success principles he spent a lifetime identifying and sharing with others, on August 21, 1962, Dr. Hill and his wife, Annie Lou, founded the Napoleon Hill Foundation. A not-for-profit corporation, the Foundation's sole purpose is to continue to spread his philosophy of success through the co-operation and support of others, rather than at their expense. The 17 principles of success he quantified in his writings and lectures aid not only the individual who practices them, but all those with whom he comes in contact, as well. Those principles along with his lifelong published works and yet unpublished manuscripts, recordings, and courses comprise the legacy Dr. Hill endowed in the Foundation. Dr. Hill enjoyed close friendships with many of the turn-of-the-century business leaders who played a significant role in shaping the destiny of America and the world. Thomas Edison, Henry Ford, Harvey Firestone, Theodore Roosevelt, and Alexander Graham Bell were but a few who freely shared the secrets of how they attained their success with Dr. Hill.Andrew Carnegie so strongly believed in the universal principles of success that he sponsored the research and writing that became the first authoritative treatise on the subject, the Personal Success Philosophy of Achievement by Napoleon Hill. This practical self-study program will help you thoroughly understand and apply the 17 principles of success in your own life, to achieve any goal — however ambitious.

    Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant.Michael Gross, author of the bestsellers Model and 740 Park, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.

    Now the true inside story of the sports agent business is exposed as never before.During baseball's evolution from national pastime to a $3.6 billion business, the game's agents have played a pivotal role in driving and (some might say) ruining the sport. In a world of unchecked egos and minimal regulation, client-stealing and financial inducements have become commonplace, leading many to label the field a cesspool, devoid of loyalties and filled with predators.Matt Sosnick entered these shark-infested waters in 1997, leaving a job as CEO of a San Francisco high-tech company to represent ballplayers--and hoping to do so while keeping his romantic love of baseball and his integrity intact. License to Deal follows Sosnick as he deals with his up-and-coming clients (his most famous is the 2003 rookie-of-the-year pitching sensation Dontrelle Willis). We become privy to never-before-disclosed stories behind the rise of baseball's most powerful agent, Scott Boras. And we get a novel perspective on the art of the deal and the economics of baseball.By one of baseball's most respected sportswriters, who is now ESPN.com's lead Insider baseball reporter, License to Deal, like Michael Lewis's bestselling Moneyball, will provide fuel for many a heated baseball discussion.

    This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

    Thirty-one leading architects are represented in this updated Third Edition in examinations of more than 100 structures assessed through a diagrammatic technique that is applicable to any structure. This impressive collection includes sixteen new buildings and eight innovative architects distinguished by the strength, quality, and interest of their designs. Readers will find valuable guidance in analyzing architectural history as an evolutionary process by exploring the commonality of design ideas reflected in a broad range of structures by internationally renowned architects. Both novices and seasoned professionals will find Precedents in Architecture, Third Edition a very useful tool for enriching their design vocabulary and for the ongoing assessment of buildings found in today's evolving landscape.

    Classical buildings as widely spaced in time as a Roman temple, an Italian Renaissance palace and a Regency house all show an awareness of these rules even if they vary them, break them or poetically contradict them. Sir Christopher Wren described them as the Latin of architecture and the analogy is almost exact. There is the difference, however, that whereas the learning of Latin is a slow and difficult business, the language of classical architecture is relatively simple. It is still, to a great extent, the mode of expression of our urban surroundings, since classical architecture was the common language of the western world till comparatively recent times. Anybody to whom architecture makes a strong appeal has probably already discovered something of its grammar for himself.In this book, the author's purpose is to set out as simply and vividly as possible the exact grammatical workings of this architectural language. He is less concerned with its development in Greece and Rome than with its expansion and use in the centuries since the Renaissance. He explains the vigorous discipline of the orders and the scope of rustication; the dramatic deviations of the Baroque and, in the last chapter, the relationship between the classical tradition and the modern architecture of today. The book is intended for anybody who cares for architecture but more specifically for students beginning a course in the history of architecture, to whom a guide to the classical rules will be an essential companion.

    

    Many leadership books can be boring. Instead of reading another repetitive book about 100 leadership essentials by a corporate CEO, search no more for the perfect leadership book. In "The Diary of a West Point Cadet," by Captain Preston Pysh, the author teaches essential West Point leadership through the most fun and unique reading of any book in its class. If you are an aspiring cadet, a small-group leader, or even an emerging leader in corporate America, this book is for you. Each intriguing firsthand account of Preston's most memorable stories from attending West Point will capture your interest and imagination. At the conclusion of each gripping story, Preston efficiently summarizes how the experience taught him lessons about leadership, which later prepared him to be a combat commander. If you like twists and turns while reading and learning, you are in for a treat. Prepare to be glued to your seat and the text as you experience unforgettable stories and lessons from "The Point."

    Some residents were brutally murdered, others taken prisoner.Among those captured was eleven year old Cynthia Parker, who would remain with the Comanche for 24 years and give birth to famed Chief Quanah.Another captive was 17-year-old Rachel Plummer, mother of one, pregnant with her second child. She would soon have her first-born ripped from her arms, never to be seen again, and later watched as her second-born was killed before her eyes.After twenty-one months of captivity that destroyed her health, she was purchased and returned to her family. In this extraordinary account, her father tells of that horrible day when the fort was attacked, and his desperate efforts to find and retrieve the captives. Rachel details her terrible enslavement and how she eventually fought back.For the first time, this long out-of-print volume is available as an affordable, well-formatted book for e-readers, tablets, and smartphones. Be sure to LOOK INSIDE by clicking the cover above or download a sample.

    For over a decade,the authors have studied the world’s successful traders. Based on their learnings, they started practicing it and are now part of the 5%. Trade and Grow Rich teaches not just concepts but also methods with the help of anecdotes. This book has to be read one chapter at a time, rather than just being a one-time read. If you want to enjoy an adventurous journey to become a successful trader, then this is the book you are looking for!