The emphasis is on political, social and cultural forces that affect language. The fifth edition reflects the latest trends and statistics of the past 10 years in a revised and updated Chapter One, "English Present and Future." It also provides a new section on gender issues and linguistic change and includes a thorough revision of Chapter 11, "The English Language in America," including updated material on African American Vernacular English. Discusses Black English and varieties of English in both Africa and Asia, as well as varieties in the United States, Australia and Canada. Includes a map of American dialects. Provides examples of twentieth-century vocabulary. For multilingual readers or anyone who wishes to develop a well-rounded understanding of present-day English.

    Whether you want to succeed in business, school, or social circles, a strong command of vocabulary is absolutely necessary. Just imagine a stranger to our shores, trying to comprehend the following conversation: John: Mary, would you like to attend the opera this evening?Mary: F*cking-A. should I wear my black dress?John: Why the f*ck not?Mary: F*cked if I know-Oh, f*ck! I just remembered. It got f*cked up in the wash.John: Well, f*ck the opera. Let's stay home and f*ck.Mary: Good f*cking idea.English as a Second F*cking Language (ESF*L) is the perfect way for nonnative speakers to learn the basics of swearing. At the same time, it also offers native speakers a wide variety of twists and new refinements. Page after page, ESF*L provides a smorgasbord of swearing synonyms designed to boost your vocabulary-everything from the conventional d*mn and sh*t to a host of more inventive terms that would make any truck driver blush. And when you're finished reading, our Final F*cking Exam is the perfect test of your swearing skills. You'll be surprised by how much you've learned!

    New features in this revised edition:-A new chapter on "SELF-DESIGNATION" discusses the names by which countries and people call themselves, as opposed to the names outsiders give them.-A new chapter on "LANGUAGE AND PSYCHOLOGY" covers one of the mysterious areas of language - the connection of words with the mental processes of both the individual and the social group.-Detailed discussion of such additional languages as Vietnamese and the African tongues.-New material on nonlinguistic systems of communication, such as gestural and symbolic language, and animal talk.-Most recent findings on the origin of language and how a child learns to speak.-Coverage of slang (American, British, foreign); underworld cant and professional jargons; government gobbledygook; the language of euphemism, politeness and insult brought up to date.

    Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language—sometimes without our knowing—shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called “The Empty Eye,” the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

    There are many examples to give readers language skills they can use immediately, no matter what their reason for studying.

    Do you find punctuation difficult? Are you puzzled by colons and semicolons? Unsure of where commas should go? Confused by hyphens and apostrophes? If so, then this jargon-free and succinct guide is for you.•Contains precise and up-to-date definitions of every type of punctuation mark and shows how each should be used•Gives numerous examples of good and bad usage•Explains the correct use of capital letters, contractions and abbreviations, italics, boldface and the special characters available on a word processor

    But here is the secret world of the index: an unsung but extraordinary everyday tool, with an illustrious but little-known history.Charting its curious path from the monasteries and universities of thirteenth-century Europe to Silicon Valley in the twenty-first, Dennis Duncan reveals how the index has saved heretics from the stake, kept politicians from high office, and made us all into the readers we are today. We follow it through German print shops and Enlightenment coffee houses, novelists’ living rooms and university laboratories, encountering emperors and popes, philosophers and prime ministers, poets, librarians, and—of course—indexers along the way. Duncan reveals the vast role of the index in our evolving literary and intellectual culture, and he shows that in the Age of Search we are all index-rakers at heart.

    But the second the Brits open their mouths, all bets are off. So don’t dream of visiting the UK, dating a Brit, or truly understanding what Jude Law is saying without this handy, hilarious, and informative guide to Britspeak. With the cheekiness of Austin Powers and the tidbit quotient of Schott’s Miscellany, screenwriter Jonathan Bernstein’s collection of Cockney rhyming slang, insults culled from British television shows of yore, and regional and “high British” favorites provides hours of educational, enlightening, even life saving hilarity. And if it doesn’t accomplish that, at least you’ll be aware that when a British citizen describes you as a “wally,” a “herbert,” a “spanner,” or a “bampot,” he’s not showering you with compliments. Knickers in a Twist is as indispensable as a London city guide, as spot-on funny as an episode of The Office, and as edifying as Born to Kvetch and Eats, Shoots and Leaves.

    Additionally, 100 Words Every Word Lover Should Know features scores of quotations from classical and contemporary authors, from Henry James and Jane Austen to Sylvia Plath and William Golding, Douglas Coupland and Donna Tartt. A great gift for anyone who appreciates the beauty, history, and depth of the English language, 100 Words Every Word Lover Should Know will appeal to all who are avid readers and take pride in a vibrant, active vocabulary.

    Its second edition, published in 1986, has confirmed that vocabulary is best taught by root, not rote. The importance of learning classical word roots is already acknowledged by vocabulary texts that devote chapters to them. Why a whole book based on this approach? Ayers' text exposes students to a wider range of roots, introduces new English words in context sentences, and reinforces vocabulary through exercises. It promotes more practice with roots so that students learn to use them as tools in their everyday encounters with new words. English Words is written from the standpoint of English; it neither attempts to teach students Latin or Greek nor expects a knowledge of classical languages on the part of instructors. Its success has been demonstrated at both the secondary and college levels, and it can be used effectively with students in remedial or accelerated programs. An Instructor's Manual (gratis with adoption) and a Workbook are also available.

    Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by", metaphors that can shape our perceptions and actions without our ever noticing them.In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

    Did you know that the Japanese language has a word to express the way sunlight filters through the leaves of trees? Or that there’s a Finnish word for the distance a reindeer can travel before needing to rest? Lost in Translation brings to life more than fifty words that don’t have direct English translations with charming illustrations of their tender, poignant, and humorous definitions. Often these words provide insight into the cultures they come from, such as the Brazilian Portuguese word for running your fingers through a lover’s hair, the Italian word for being moved to tears by a story, or the Swedish word for a third cup of coffee. In this clever and beautifully rendered exploration of the subtleties of communication, you’ll find new ways to express yourself while getting lost in the artistry of imperfect translation.

    Deft praise encourages others to feel as we do, share our enthusiasms. It rewards deserving objects of admiration. It persuades people to take certain actions. It sells things. Sadly, in this "age of awesome," our words and phrases of acclaim are exhausted, all but impotent. Even so, we find ourselves defaulting to such habitual choices as good, great, and terrific, or substitute the weary synonyms that tuble our of a thesaurus -- superb, marvelous, outstanding, and the like. The piling on of intensifers such as the now-silly "super," only makes matters worse and negative modifiers render our common parlance nearly tragic. Until now. Arthur Plotnik, the wunderkind of word-wonks is, without mincing, proffering a well knit wellspring of worthy and wondrous words to rescue our worn-down usage. Plotnik is both hella AND hecka up to the task of rescuing the English language and offers readers the chance to never be at a loss for words!

    Included are definitions of common Spanish words arranged by such categories as foods, numbers, days of the week, months, colors, the seasons, and family. The heart of the book is a dictionary, from a to zapato, in which each word is used in a Spanish sentence (with English translation) demonstrating its proper use. This useful learning and teaching tool was compiled by Seymour Resnick, a noted language teacher. It belongs at the fingertips of anyone studying the Spanish language.

    She?s dashing and daring and witty as can be?and no one knows more about the evolution of the English language than she does. Luckily, she?s spilling her secrets in this gem of a book. From the first alphabet in 4000 BC, to anagrams, palindromes, and modern-day text messages, readers will learn all about the fascinating twists and turns our fair language has taken to become what it is today. With playful black-and-white illustrations, riddles to solve, and codes to break, The Word Snoop is definitive proof that words can spark the imagination and are anything but dull. This is a book for every aspiring writer, and every true reader.