The Moral Animal: Why We Are the Way We Are - The New Science of Evolutionary Psychology


Robert Wright - 1994
    Wright unveils the genetic strategies behind everything from our sexual preferences to our office politics--as well as their implications for our moral codes and public policies. Illustrations.

Epidemiology for Public Health Practice


Robert H. Friis - 1996
    With extensive treatment of the heart of epidemiology-from study designs to descriptive epidemiology to quantitative measures-this reader-friendly text is accessible and interesting to a wide range of beginning students in all health-related disciplines. A unique focus is given to real-world applications of epidemiology and the development of skills that students can apply in subsequent course work and in the field. The text is also accompanied by a complete package of instructor and student resources available through a companion Web site.

Hypnosis for Beginners: Reach New Levels of Awareness & Achievement


William W. Hewitt - 1997
    Completely relaxing and natural, hypnosis is a highly effective way to reach personal goals, overcome phobias and fears, eliminate bad habits, improve memory--the possibilities are nearly endless! Using the easy step-by-step instructions in this book, you will quickly be able to hypnotize yourself or others. Lose weight - Quit smoking - Gain confidenceOvercome fears and phobias - Heal more quicklyImprove money management skills - Release stressIncrease creativity - Discover your past lives

The Conscientious Marine Aquarist: A Commonsense Handbook for Successful Saltwater Hobbyists


Robert M. Fenner - 1996
    As a pragmatic, hands-on guide for beginning to intermediate hobbyists, The Conscientious Marine Aquarist demystifies the process of planning, setting up, stocking, and managing a beautiful, thriving slice of the tropical ocean. A leading advocate for the responsible collection and care of wild-caught specimens, Fenner starts with the basics -- "What is a fish?" -- and proceeds to give the reader the scientific background and expert-level secrets to being a smarter consumer, better steward, and more successful marine aquarium keeper.

How We Decide


Jonah Lehrer - 2009
    But as scientists break open the mind’s black box with the latest tools of neuroscience, they’re discovering that this is not how the mind works. Our best decisions are a finely tuned blend of both feeling and reason—and the precise mix depends on the situation. When buying a house, for example, it’s best to let our unconscious mull over the many variables. But when we’re picking a stock, intuition often leads us astray. The trick is to determine when to use the different parts of the brain, and to do this, we need to think harder (and smarter) about how we think.Jonah Lehrer arms us with the tools we need, drawing on cutting-edge research as well as the real-world experiences of a wide range of “deciders”—from airplane pilots and hedge fund investors to serial killers and poker players.Lehrer shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence. His goal is to answer two questions that are of interest to just about anyone, from CEOs to firefighters: How does the human mind make decisions? And how can we make those decisions better?

How the Brain Learns Mathematics


David A. Sousa - 2007
    Sousa discusses the cognitive mechanisms for learning mathematics and the environmental and developmental factors that contribute to mathematics difficulties. This award-winning text examines:Children's innate number sense and how the brain develops an understanding of number relationships Rationales for modifying lessons to meet the developmental learning stages of young children, preadolescents, and adolescents How to plan lessons in PreK-12 mathematics Implications of current research for planning mathematics lessons, including discoveries about memory systems and lesson timing Methods to help elementary and secondary school teachers detect mathematics difficulties Clear connections to the NCTM standards and curriculum focal points

The Idea Factory: Bell Labs and the Great Age of American Innovation


Jon Gertner - 2012
    From the transistor to the laser, it s hard to find an aspect of modern life that hasn t been touched by Bell Labs. Why did so many transformative ideas come from Bell Labs? In "The Idea Factory," Jon Gertner traces the origins of some of the twentieth century s most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker who spent their careers at Bell Labs. Their job was to research and develop the future of communications. Small-town boys, childhood hobbyists, oddballs: they give the lie to the idea that Bell Labs was a grim cathedral of top-down command and control.Gertner brings to life the powerful alchemy of the forces at work behind Bell Labs inventions, teasing out the intersections between science, business, and society. He distills the lessons that abide: how to recruit and nurture young talent; how to organize and lead fractious employees; how to find solutions to the most stubbornly vexing problems; how to transform a scientific discovery into a marketable product, then make it even better, cheaper, or both. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born. "The Idea Factory" is the story of the origins of modern communications and the beginnings of the information age a deeply human story of extraordinary men who were given extraordinary means time, space, funds, and access to one another and edged the world into a new dimension."

The Art and Politics of Science


Harold Varmus - 2009
    After six years at the NIH, he took the reins as president of the world-renowned Memorial Sloan-Kettering Cancer Center, a position he still holds. Along the way, Varmus has continued his own laboratory work, remains committed to collaborative science, and still finds time to ride his bike to work.Beyond the elegant combination of science and biography, this is a book about health issues of truly global importance. Varmus’s work on cancer-causing genes foreshadowed the development of the recent targeted therapies for cancer. At the NIH, he not only persuaded Congress to commit record funds to national health programs but also turned attention to international concerns like the worldwide malaria crisis. And, as he discusses in these pages, he has long been an enthusiastic yet nuanced supporter of stem cell research. The Art and Politics of Science is a glimpse into the world of high-stakes, big-budget science narrated by a man intimately acquainted with its everyday applications—an education for people in all walks of life from a scientist whose own research and professional commitments helped to shape our scientific age.

How to Create a Mind: The Secret of Human Thought Revealed


Ray Kurzweil - 2012
    In How to Create a Mind, Kurzweil presents a provocative exploration of the most important project in human-machine civilization—reverse engineering the brain to understand precisely how it works and using that knowledge to create even more intelligent machines.Kurzweil discusses how the brain functions, how the mind emerges from the brain, and the implications of vastly increasing the powers of our intelligence in addressing the world’s problems. He thoughtfully examines emotional and moral intelligence and the origins of consciousness and envisions the radical possibilities of our merging with the intelligent technology we are creating.Certain to be one of the most widely discussed and debated science books of the year, How to Create a Mind is sure to take its place alongside Kurzweil’s previous classics which include Fantastic Voyage: Live Long Enough to Live Forever and The Age of Spiritual Machines.

The Analysis of Biological Data


Michael C. Whitlock - 2008
    To reach this unique audience, Whitlock and Schluter motivate learning with interesting biological and medical examples; they emphasize intuitive understanding; and they focus on real data. The book covers basic topics in introductory statistics, including graphs, confidence intervals, hypothesis testing, comparison of means, regression, and designing experiments. It also introduces the principles behind such modern topics as likelihood, linear models, meta-analysis and computer-intensive methods. Instructors and students consistently praise the book's clear and engaging writing, strong visualization techniques, and its variety of fascinating and relevant biological examples.

Doing Action Research In Your Own Organization


David Coghlan - 2000
    In this brand new edition of the popular work, David Coghlan and Teresa Brannick provide an easy-to-follow, hands-on guide to every aspect of conducting an action research project in your own organization.Revised and updated, this Third Edition contains: An expanded discussion on politics and ethics of insider action researchAn expanded chapter on writing an action research dissertation and an action research report More case examples and reflective exercises taken from a wide variety of organizational settings

Genetic Algorithms in Search, Optimization, and Machine Learning


David Edward Goldberg - 1989
    Major concepts are illustrated with running examples, and major algorithms are illustrated by Pascal computer programs. No prior knowledge of GAs or genetics is assumed, and only a minimum of computer programming and mathematics background is required. 0201157675B07092001

The Biology of Belief: Unleashing the Power of Consciousness, Matter and Miracles


Bruce H. Lipton - 2005
    Author Dr. Bruce Lipton is a former medical school professor and research scientist. His experiments, and that of other leading-edge scientists, have examined in great detail the processes by which cells receive information. The implications of this research radically change our understanding of life. It shows that genes and DNA do not control our biology; that instead DNA is controlled by signals from outside the cell, including the energetic messages emanating from our positive and negative thoughts. Dr. Lipton's profoundly hopeful synthesis of the latest and best research in cell biology and quantum physics is being hailed as a major breakthrough showing that our bodies can be changed as we retrain our thinking.

APA Style Guide to Electronic References


American Psychological Association - 2012
    Most important, it provides a wealth of examples for readers to model for everything from online journal articles to supplemental data sets and measurement instruments to books, videos, apps, websites, podcasts, blog posts, and social media. Approximately 70 examples are provided for readers to consider as they learn how to create reliable references for electronic sources.Students and other writers will find this guide indispensable as well as convenient to download and use when creating a reference list.

Keto Quick Start: A Beginner's Guide to a Whole-Foods Ketogenic Diet with More Than 100 Recipes


Diane Sanfilippo - 2019
    But getting started with keto and sticking with it can be tough. That's where Keto Quick Start comes in.In her signature practical style, Diane makes keto doable for everyone, whether you're completely new to very low carb eating or you've tried it before and want to find a better way to make it work for you. Keeping the focus on real foods that nourish your body, she walks you through a gentle transition to keto and helps you figure out how to make it sustainable for the long term. Keto Quick Start targets everyday real-world concerns such as what to expect in the first few weeks and how to know if you're on the right track, how to determine if you need more carbs and how to incorporate those carbs in a healthy way, how to customize keto for your personal goals (especially weight loss), and things to be aware of if you’re concerned about a particular health issue.Keto Quick Start includes 100 delicious keto recipes, four weekly meal plans, more than a dozen easy meal ideas (no recipe required!), and troubleshooting tips and tricks. It also features a unique and easy-to-use template that makes tracking your food quick and simple. The recipes include: Lemon Blueberry Keto Muffins Kale, Bacon & Goat Cheese Frittata Spaghetti Bolognese Bake Powered-Up Bacon Cheeseburger Shrimp Pad Thai Pesto-Stuffed Mushrooms Chocolate Orange Fudge Creamy Peanut Butter Bites