. . . Getting your ducks in a row is a fine thing to do. But deciding what you are going to do with that duck is a far more important issue.” —From the blog post "Whatcha Gonna Do with That Duck?"  Seth Godin is famous for bestselling books such as Purple Cow and cool entrepreneurial ventures such as Squidoo and the Domino Project. But to millions of loyal readers, he’s best known for the daily burst of insight he provides every morning, rain or shine, via Seth’s Blog. Since he started blogging in the early 1990s, he has written more than two million words and shaped the way we think about marketing, leadership, careers, inno­vation, creativity, and more. Much of his writing is inspirational and some is incendiary.   Collected here are six years of his best, most entertaining, and most poignant blog posts, plus a few bonus ebooks. From thoughts on how to treat your customers to telling stories and spreading ideas, Godin pushes us to think smarter, dream bigger, write better, and speak more honestly. Highlights include:A marketing lesson from the Apocalypse No, everything is not going to be okay Organized bravery Choose your customers, choose your futurePaying attention to the attention economy Bandits and philanthropists  Godin writes to get under our skin. He wants us to stand up and do something remarkable, outside the standards of the industrial system that raised us.   Made for dipping into again and again, Whatcha Gonna Do with That Duck? is a classic for fans both old and new.

    Sometimes things in life are not positive. Sometimes bad things happen to good people. If you've had a nightmare of a year, the last thing you want to hear is "Be positive!" Instead, you need an actual strategy to dig yourself out, and a truly useful guidebook to show you where to go next. This is that guidebook.Through the engaging tale of a business traveller and the three significant encounters on his journey, this book takes you on a journey of your own to self awareness, and an improved approach to business, parenting and relationships. You'll learn how thinking "useful" is better than thinking "positive," and you'll uncover the utility of your past, present and future challenges. You'll undergo a major shift in the way you solve your problems, and you'll learn how to navigate your way out of ambiguity and toward success.If you have challenges at work right now, just deciding to "be positive" will not fix them. Useful belief and strategy will. This book shows you how to frame your challenges to make them surmountable, and how to formulate an action plan for getting where you need to be.Learn a simple self-awareness strategy that turns problems into plans Discover the truth about "truth" and the importance of "useful" Go beyond positivity to actually fix personal and professional problems Uncover the valuable lessons you've learned from the challenges you've overcome Everything that has ever happened to you has happened for a reason. It doesn't matter if it's true, because it's useful to believe it is true. Useful Belief leads you toward the self-awareness and strategic outlook you need to achieve personal fulfillment and professional success."

    But minimalism doesn’t work like that. What brings value to my life could very well get in the way of yours. Further, the things that once added value may not continue to add value, so we must constantly question not only the things we acquire but the things we hold on to.Because minimalism is not an antidote to desire, and because, like most people, Ryan and I still act on impulse, we’ve created sixteen rules and tactics we use to help stave off the tug of consumerism and get organized—including the No Junk Rule, the Seasonality Rule, and fourteen others—all of which are compiled in our new ebook, Minimalist Rulebook: 16 Rules for Living with Less.

    The best way to lose weight is by developing a style of eating you can live with, because it’s flexible and probably unique to you. But often that’s easier said than done.You’ve no doubt tried some different things already. Maybe you’ve been advised to eat only when hungry and stop when full; to overeat your favourite foods so you’d learn to get over them; to find the right kind or combination of carbs, proteins and fats, or micronutrients; to deal with your emotions in order to stop wanting to eat so much.None of this takes into account what happens in your brain when your natural, survival drive to eat (and eat and eat) becomes activated. The purpose of this drive is to get you through the next famine, but in these times of plenty it’s a disaster. In the face of this, nutritional advice may not make much of a difference. You can know what’s healthy, but find it impossible to stick to for long enough.Do you feel hungry after a meal, no matter what was in it? Do you lose weight only to yo-yo back again? Do you think about food too much of the time? Would you like to stop dieting and eat ‘like a normal person’?<b>DITCHING DIETS</b> explains how to stop eating so much by thinking in a way that’s the opposite of dieting. The opposite because it’s the dieting mindset – especially the prohibitions - that contribute to the problem in the first place.You will discover how to eat in ways you truly want to live with, rather than ways you later regret; how to eat less without following any rules, either your own or those taken on from others; how to develop the motivation to make changes, and stay in touch with that motivation long term.You will learn how to eliminate:• persistent cravings and obsession with food• feeling deprived, miserable or irritable when you don’t overeat• an all-or-nothing relationship with food• rebellious overeating and bingeing.<b>DITCHING DIETS</b> will give you control around food so that you can lose weight – and maintain that weight loss in the longer term. This is about how to make a shift in your thinking about food that will last, and once you’ve made that shift there will be no need to diet again.<b>DITCHING DIETS</b> is easy to read, with thought-provoking and practical advice that the author has taught in seminars for many years. Not a book on nutrition, this is a common sense, gimmick-free approach that enables you to overcome your attraction to all that food you don’t really need. <i>“Her way of achieving a healthy lifestyle and junking diets for ever has to be the only way forward in my life.” </i>ELLE<i>“I can sense the shift in my thought process and I am no longer grazing from the fridge all night.” </i>The Daily Telegraph<i>“I am eating healthier food and less of it. What I like most is the idea of never going on a diet again.” </i>The Independent<b>A NOTE FROM THE AUTHOR</b>Many years ago I signed up for a liquid diet programme, and the day I was to begin I woke up with a strong desire for a large, fried, English breakfast. The thing was, I didn’t ever eat breakfasts like that at that time.

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    Since 1959, the Evelyn Wood Program of Dynamic Learning has been successfully employed by hundreds of thousands of people worldwide, helping them break free of the self-imposed shackles that hinder learning. By teaching us to tap the natural power of the mind, the Evelyn Wood method helps us to dramatically increase reading speed, retain more of what we hear and read, improve comprehension and develop our powers of concentration. In just minutes, you'll notice a real difference in your reading speed, and in succeeding chapters of this seven-day program you'll get the secrets of effective note-taking, find tips for instantly improving your writing, and much more.

    What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches:Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better.Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first.Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice.Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve.Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

    

     But then you clearly have never met Carl Lentz. As lead pastor of the first United States branch of global megachurch Hillsong, the former college basketball player is on a mission to make Christianity accessible in the 21st century. In Own The Moment, he shares the unlikely and inspiring story of how he went from being an average teenager who couldn’t care less about church to leading one of the country’s fastest-growing congregations—how one day he is trying to convince a Virginia Beach 7-Eleven clerk to attend his service, and just a few years later he is baptizing a global music icon in an NBA player’s Manhattan bathtub. Amid such candid personal tales, Lentz also offers illuminating readings of Bible passages and practical tips on how to live as a person of faith in an increasingly materialistic world. How do you maintain your values—and pass them onto your children—in a society that worships money and sex and fame? How do you embrace your flaws in this Instagram era that exalts the appearance of perfection? How do you forget about “living the dream” and learn to embrace the beauty of your reality? These are just a few of the many important questions Lentz answers in Own The Moment—a powerful book that redefines not just Christianity but spirituality as a whole.

    Each of those moments requires you, in some way, to play a role, to heighten the impact of your words, and to manage your emotions and nerves. Every interaction is a performance, whether you’re speaking up in a meeting, pitching a client, or walking into a job interview.   In Steal the Show, New York Times best-selling author Michael Port draws on his experience as an actor and as a highly successful corporate speaker and trainer to teach readers how to make the most of every presentation and interaction. He demonstrates how the methods of successful actors can help you connect with, inspire, and persuade any audience. His key strategies for commanding an audience’s attention include developing a clear focus for every performance, making sure you engage with your listeners, and finding the best role for yourself in order to convey your message with maximum impact.  Michael Port is one of the most in-demand corporate speakers working today. His presentations are always powerful, engaging, and inspirational. And yes, audiences always give him a standing ovation.

    In Win FromWithin, John Gray helps readers identify how best to handle the most difficult, challenging and yet necessary battle that we all face-our inner struggle to overcome the worst versions of ourselves. He offers biblical lessons to aid in combatting bad habits and limiting patterns so that the best version of ourselves emerges. Win FromWithin gives practical application to the story recorded in Genesis of Jacob wrestling with the man at the River Jabbok, and through it readers will learn how to become the persons they were created to be. The persons God intended each of us to be develops as we face our inner battles. With examples from his own life as well as his ministerial counseling, Gray provides a pathway to awakening. He includes strategies for confronting the past, how we have been labeled, who people have said we are, even who we think we are, so that we can win the battle and be who God intends us to be. Jacob spent much of his life running and hiding from himself. At a certain point we, like Jacob, cannot run from our true selves anymore. We must stop and face ourselves if we are to become great. Win FromWithin helps us conquer our inner darkness and overcome such hindrances as fear, shame and guilt. This powerfully biblical self-help guide will push us toward victory over our inner struggles. Winning will make us the persons we have always wanted to be, the persons we have dreamed about becoming, the persons God created us to be.

    Yet all this background noise can make us unfocused and inefficient learners. So how can you cut through the distractions and get back to productive, rewarding learning? Four little words: Think like a Ninja. Paralysed by procrastination? Harness some Ninja Focus to get things started. Overwhelmed by exam nerves? You need some Zen-like Calm to turn those butterflies into steely focus. Surrounded by too many scrappy notes and unfinished to-do lists? Get Weapon-savvy with the latest organizational technology. With nine Ninja techniques to learn, there is a solution here for everyone who wants to learn better - and they don't involve giving up the rest of your life. Written by one of the world's foremost productivity experts, How to be a Knowledge Ninja is a fun, accessible and practical guide on how to get the most out of your studying and love the quest for knowledge again.

     Way too often, people and their minds don't really play in one team. Wouldn’t that be profoundly life-changing to utilize that power to make the best partners with your brain? This rare kind of power is a mindset. The way you think, the way you perceive and handle both the world around you and your inner reality, will ultimately determine the quality of your life. A single shift in your perception can trigger meaningful results. Life can be tough. Whenever we turn, there are obstacles blocking our way. Some are caused by our environment, and some by ourselves. Yet, we all know people who are able to overcome them consistently, and, simply speaking, become successful. And stay there! What really elevates a regular Joe or Jane to superhero status is the laser-sharp focus, perseverance, and the ability to keep on going when everyone else would have quit. I have, for a long time, studied the lives of the most disciplined people on this planet. In this book, you are going to learn their secrets. No matter if your goals are financial, sport, relationship, or habit-changing oriented, this book covers it all. Today, I want to share with you the science-based insights and field-tested methods that have helped me, my friends, and my clients change their lives and become real-life go-getters. Here are some of the things you will learn from this book: -What the “positive thinking trap” means, and how exactly should you use the power of positivity to actually help yourself instead of holding yourself back? -What truly makes us happy and how does that relate to success? Is it money? Social position? Friends, family? Health? No. There’s actually something bigger, deeper, and much more fundamental behind our happiness. You will be surprised to find out what the factor that ultimately drives us and keeps us going is, and this discovery can greatly improve your life. -Why our Western perception of both happiness and success are fundamentally wrong, and how those misperceptions can kill your chances of succeeding? -Why relying on willpower and motivation is a very bad idea, and what to hold on to instead? This is as important as using only the best gasoline in a top-grade sports car. Fill its engine with a moped fuel and keep the engine oil level low, and it won’t get far. Your mind is this sports car engine. I will show you where to get this quality fuel from. -You will learn what the common denominator of the most successful and disciplined people on this planet is – Navy SEALS and other special forces, Shaolin monks, top performing CEOs and Athletes, they, in fact, have a lot in common. I studied their lives for a long time, and now, it’s time to share this knowledge with you. -Why your entire life can be viewed as a piece of training, and what are the rules of this training? -What the XX-th century Russian Nobel-Prize winner and long-forgotten genius Japanese psychotherapist can teach you about the importance of your emotions and utilizing them correctly in your quest to becoming a self-disciplined and a peaceful person? -How modern science can help you

    Be brave enough to follow it. Your life will never be the same!"Rated 5.0 stars from Readers' Favorite ReviewsHave you ever asked yourself why some people seem to get everything easily and others don’t? Do you feel like a victim of your circumstances? Are you tired of waiting for your life to change? Everything you have in your life today is a direct result of your thoughts, beliefs and expectations. And so is where YOU will be in 1, 5 or 10 YEARS! Nothing happens “JUST BECAUSE”. Find out how to take control and full responsibility of your life, and how a couple of small steps every day can change everything. 30 Days is not just a book that you read. To make it work YOU have to work and do the exercises it proposes consistently over time. In this simple, fast-paced eBook you will be learning what it takes to create the life you want. 30 Days is for people who are struggling, wanting to change their life, but they feel powerless and think change comes from the outside. They also keep doing the same things over and over expecting a different result, which Albert Einstein considered to be the purest form of insanity. If you want to change your life, you have to change your habits and start doing small things differently every day. Discover your enormous potential and… • Stop being a victim of the circumstances • Stop waiting for the miracle to happen and become one • Stop suffering and start creating the life you want • Improve your self-confidence • Improve your relationship with your spouse, colleagues, boss, etc. 30 Days is based on science, neuroscience, positive psychology and real-life examples Anyway. Don’t believe a word I say! Try it out for yourself. You already know everything that you will see in the book, but you have to put it into action. Some of the benefits that reading and working through the book can bring you: --> Get more self-confidence --> Fall in love with the most important person in your life – YOU --> Lose your fear of your emotions and learn to manage them --> Become wealthier, healthier and happier --> Find the job of your dreams --> Find love --> Start your own business --> Have an extraordinary life

    But Cal Newport knows that real straight-A students don't study harder--they study smarter. A breakthrough approach to acing academic assignments, from quizzes and exams to essays and papers, "How to Become a Straight-A Student" reveals for the first time the proven study secrets of real straight-A students across the country and weaves them into a simple, practical system that anyone can master. You will learn how to: Streamline and maximize your study time Conquer procrastinationAbsorb the material quickly and effectivelyKnow which reading assignments are critical--and which are notTarget the paper topics that wow professorsProvide A+ answers on examsWrite stellar prose without the agony A strategic blueprint for success that promises more free time, more fun, and top-tier results, "How to Become a Straight-A Student" is the only study guide written by students for students--with the insider knowledge and real-world methods to help you master the college system and rise to the top of the class.