Principles of Marketing


Philip Kotler - 1980
    The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.

Nutrition Through the Life Cycle


Judith E. Brown - 2004
    Filled with resources to guide your study, the Third Edition brings clarity to key concepts as it draws you into the excitement of new research in eating disorders, heart disease, diabetes, and many other topics. Written by an expert author team, this text benefits from a broad range of normal and clinical nutrition expertise from registered dietitians and researchers, meant to help you understand all the major concepts!

Broca's Brain: Reflections on the Romance of Science


Carl Sagan - 1979
    In his delightfully down-to-earth style, he explores & explains a mind-boggling future of intelligent robots, extraterrestrial life & its consquences, & other provocative, fascinating quandries of the future we want to see today.

Time Reborn: From the Crisis in Physics to the Future of the Universe


Lee Smolin - 2013
    You experience it passing every day when you watch clocks tick, bread toast, and children grow. But most physicists see things differently, from Newton to Einstein to today’s quantum theorists. For them, time isn’t real. You may think you experience time passing, but they say it’s just an illusion.Lee Smolin, author of the controversial bestseller The Trouble with Physics, argues this limited notion of time is holding physics back. It’s time for a major revolution in scientific thought. The reality of time could be the key to the next big breakthrough in theoretical physics.What if the laws of physics themselves were not timeless? What if they could evolve? Time Reborn offers a radical new approach to cosmology that embraces the reality of time and opens up a whole new universe of possibilties. There are few ideas that, like our notion of time, shape our thinking about literally everything, with major implications for physics and beyond—from climate change to the economic crisis. Smolin explains in lively and lucid prose how the true nature of time impacts our world.

Geology For Dummies


Alecia M. Spooner - 2011
    Jobs in the geosciences are expected to increase over the next decade, which will increase geology-related jobs well above average projection for all occupations in the coming years."Geology For Dummies" is the most accessible book on the market for anyone who needs to get a handle on the subject, whether you?re looking to supplement classroom learning or are simply interested in earth sciences. Presented in a straightforward, trusted format, it features a thorough introduction to the study of the earth, its materials, and its processes.Tracks to a typical college-level introductory geology courseAn 8-page color insert includes photos of rocks, minerals, and geologic marvelsCovers geological processes; rock records and geologic times; matter, minerals, and rock; and more"Geology For Dummies" is an excellent classroom supplement for all students who enroll in introductory geology courses, from geology majors to those who choose earth science courses as electives.

Essentials of Meteorology: An Invitation to the Atmosphere [With CDROM]


C. Donald Ahrens - 1962
    College Edition, an online university library. At the core of this learning package is Ahrens' respected text, which presents the fundamental concepts of meteorology in the context of everyday weather observations. Fun and easy to understand and relate to, the book and its cumulative organization enables students to build on each concept and gain greater understanding into the dynamic nature of the atmosphere.

Mathematical Mysteries: The Beauty and Magic of Numbers


Calvin C. Clawson - 1996
    This recreational math book takes the reader on a fantastic voyage into the world of natural numbers. From the earliest discoveries of the ancient Greeks to various fundamental characteristics of the natural number sequence, Clawson explains fascinating mathematical mysteries in clear and easy prose. He delves into the heart of number theory to see and understand the exquisite relationships among natural numbers, and ends by exploring the ultimate mystery of mathematics: the Riemann hypothesis, which says that through a point in a plane, no line can be drawn parallel to a given line.While a professional mathematician's treatment of number theory involves the most sophisticated analytical tools, its basic ideas are surprisingly easy to comprehend. By concentrating on the meaning behind various equations and proofs and avoiding technical refinements, Mathematical Mysteries lets the common reader catch a glimpse of this wonderful and exotic world.

From 0 to Infinity in 26 Centuries: The Extraordinary Story of Maths


Chris Waring - 2012
    Book by Waring, Chris

Statistical Mechanics


R.K. Pathria - 1972
    Highly recommended for graduate-level libraries.' ChoiceThis highly successful text, which first appeared in the year 1972 and has continued to be popular ever since, has now been brought up-to-date by incorporating the remarkable developments in the field of 'phase transitions and critical phenomena' that took place over the intervening years. This has been done by adding three new chapters (comprising over 150 pages and containing over 60 homework problems) which should enhance the usefulness of the book for both students and instructors. We trust that this classic text, which has been widely acclaimed for its clean derivations and clear explanations, will continue to provide further generations of students a sound training in the methods of statistical physics.

Basic Writings


Martin Heidegger - 1964
    Basic Writings offers a full range of this profound and controversial thinker's writings in one volume, including:The Origin of the Work of ArtThe introduction to Being and TimeWhat Is Metaphysics?Letter on HumanismThe Question Concerning TechnologyThe Way to LanguageThe End of Philosophy

The Trachtenberg Speed System of Basic Mathematics


Jakow Trachtenberg - 1960
    Described as the 'shorthand of mathematics', the Trachtenberg system only requires the ability to count from one to eleven. Using a series of simplified keys it allows anyone to master calculations, giving greater speed, ease in handling numbers and increased accuracy.Jakow Trachtenberg believed that everyone is born with phenomenal abilities to calculate. He devised a set of rules that allows every child to make multiplication, division, addition, subtraction and square-root calculations with unerring accuracy and at remarkable speed. It is the perfect way to gain confidence with numbers.

Quadrivium: The Four Classical Liberal Arts of Number, Geometry, Music, & Cosmology


John Martineau - 2010
    It was studied from antiquity to the Renaissance as a way of glimpsing the nature of reality. Geometry is number in space; music is number in time; and comology expresses number in space and time. Number, music, and geometry are metaphysical truths: life across the universe investigates them; they foreshadow the physical sciences.Quadrivium is the first volume to bring together these four subjects in many hundreds of years. Composed of six successful titles in the Wooden Books series-Sacred Geometry, Sacred Number, Harmonograph, The Elements of Music, Platonic & Archimedean Solids, and A Little Book of Coincidence-it makes ancient wisdom and its astonishing interconnectedness accessible to us today.Beautifully produced in six different colors of ink, Quadrivium will appeal to anyone interested in mathematics, music, astronomy, and how the universe works.

Elements of Electromagnetics


Matthew N.O. Sadiku - 1993
    The book also provides a balanced presentation of time-varying and static fields, preparingstudents for employment in today's industrial and manufacturing sectors. Streamlined to facilitate student understanding, this edition features worked examples in every chapter that explain how to use the theory presented in the text to solve different kinds of problems. Numerical methods, including MATLAB and vector analysis, are also included to help students analyzesituations that they are likely to encounter in industry practice. Elements of Electromagnetics, Fifth Edition, is designed for introductory undergraduate courses in electromagnetics.

Principles of Inorganic Chemistry


B.R. Puri - 1990
    

Dalal ICSE Chemistry Series: Objective Workbook for Simplified ICSE Chemistry for Class-9


Viraf J. Dalal
    Viraf J. Dalal is an excellent book for every student of ICSE Chemisty.