This book explores the realm of human behavior in social situations and the way that we appear to others. Dr. Goffman uses the metaphor of theatrical performance as a framework. Each person in everyday social intercourse presents himself and his activity to others, attempts to guide and control the impressions they form of him, and employs certain techniques in order to sustain his performance, just as an actor presents a character to an audience. The discussions of these social techniques offered here are based upon detailed research and observation of social customs in many regions.

    To be an animal is to be in the possession of a physical body, a body which can eat, drink and sleep; it is also to be integrated within a local ecosystem which overlaps with ecosystems which are larger and further away. To be a living thing is to exist in two bodies. You breathe something in, and what you breathe out is something else. Your first body is the place you live in, made out of your own personal skin. Your second body is not so solid as the other one, but much larger. This second body is your own literal and physical biological existence - it is a version of you. It is not a concept, it is your own body. The language we have at the moment is weak: we might speak vaguely of global connections; of the emission and circulation of gases; of impacts.And yet, at some microscopic or intangible scale, bodies are breaking into one another. The concept of a global impact is not working for us, and in the meantime, your body has already eaten the distance. Your first body could be sitting alone in a church in the centre of Marseille, but your second body is floating above a pharmaceutical plant on the outskirts of the city, it is inside a freight container in the docks, and it is also thousands of miles away, on a flood plain in Bangladesh, in another man's lungs. every animal body implicated in the whole world. Even the patient who is anaesthetized on an operating table, barely breathing, is illuminated by surgeon's lamps which are powered with electricity trailed from a plant which is pumping out of its chimneys a white smoke that spreads itself out against the sky. It is understandably difficult to remember that you have anything to do with this second body - your first body is the body you inhabit in your daily life. However, you are alive in both. You have two bodies.In this timely and elegant essay, Daisy Hildyard attempts to capture the second body by looking at it as a part of animal life. She meets Richard, a butcher in Yorkshire, and sees pigs turned into boiled ham; and Gina, an environmental criminologist, who tells her about leopards and silver foxes kept as pets in luxury apartments. She speaks to Luis, a biologist, about the origins of life; and talks to Nadezhda about fungi in an effort to understand how we define animal life. In her own interactions with other animals, she examines how humans and animals engage with one another, or fail to. Eventually, her second body comes to visit her first body when the river flooded her home last year. The Second Body is a brilliantly lucid account of the dissolving boundaries between all life on earth.

    

    

    

    They are people just like us, with one crucial difference--they have reached the point of mastery where they are no longer bound by the ills, limitations, and problems of this world. This book will demonstrate, step-by-step, how you, too, can be well--spiritually, mentally, emotional, physically and financially -- how you, too, can become one of the SUPERBEINGS.

    Worries about the dangers that nuclear plants and their radioactive waste posed to nearby communities grew over time, and plant construction in the UnitedStates virtually died after the early 1980s. The 1986 disaster at Chernobyl only reinforced nuclear power's negative image. Yet in the decade prior to the Japanese nuclear crisis of 2011, sentiment about nuclear power underwent a marked change. The alarming acceleration of global warming due to theburning of fossil fuels and concern about dependence on foreign fuel has led policymakers, climate scientists, and energy experts to look once again at nuclear power as a source of energy.In this accessible overview, Charles D. Ferguson provides an authoritative account of the key facts about nuclear energy. What is the origin of nuclear energy? What countries use commercial nuclear power, and how much electricity do they obtain from it? How can future nuclear power plants be madesafer? What can countries do to protect their nuclear facilities from military attacks? How hazardous is radioactive waste? Is nuclear energy a renewable energy source? Featuring a discussion of the recent nuclear crisis in Japan and its ramifications, Ferguson addresses these questions and more inNuclear Energy: What Everyone Needs to Know(R), a book that is essential for anyone looking to learn more about this important issue.What Everyone Needs to Know(R) is a registered trademark of Oxford University Press.

    Renowned scientist David Bohm believed there was a better way for humanity to discover meaning and to achieve harmony. He identified creative dialogue, a sharing of assumptions and understanding, as a means by which the individual, and society as a whole, can learn more about themselves and others, and achieve a renewed sense of purpose.

    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

    But the environmental emergency is also a crisis for our philosophical habits of thought, confronting us with a problem that seems to defy not only our control but also our understanding. Global warming is perhaps the most dramatic example of what Timothy Morton calls “hyperobjects”—entities of such vast temporal and spatial dimensions that they defeat traditional ideas about what a thing is in the first place. In this book, Morton explains what hyperobjects are and their impact on how we think, how we coexist with one another and with nonhumans, and how we experience our politics, ethics, and art.Moving fluidly between philosophy, science, literature, visual and conceptual art, and popular culture, the book argues that hyperobjects show that the end of the world has already occurred in the sense that concepts such as world, nature, and even environment are no longer a meaningful horizon against which human events take place. Instead of inhabiting a world, we find ourselves inside a number of hyperobjects, such as climate, nuclear weapons, evolution, or relativity. Such objects put unbearable strains on our normal ways of reasoning.Insisting that we have to reinvent how we think to even begin to comprehend the world we now live in, Hyperobjects takes the first steps, outlining a genuinely postmodern ecological approach to thought and action.

    The goal of this book is to bring together quantum mechanics, the quantum theory of solids, semiconductor material physics, and semiconductor device physics in a clear and understandable way.

    From Princess Diana's funeral to the prospect of mass terror, from oral sex in the Oval Office to cowboy politics in distant lands, from high school cliques to marital therapy, from blogs to reality TV to the Weather Channel, Mediated takes us on an original and astonishing tour of every department of our media-saturated society. The implications are personal and far-reaching at the same time. Thomas de Zengotita is a contributing editor at Harper's Magazine and holds a Ph.D. in anthropology from Columbia University. He teaches at the Dalton School and at the Draper Graduate Program at New York University. "Reading Thomas de Zengotita's Mediated is like spending time with a wild, wired friend-the kind who keeps you up late and lures you outside of your comfort zone with a speed rap full of brilliant notions."-O magazine "A fine roar of a lecture about how the American mind is shaped by (too much) media...."-Washington Post "Deceptively colloquial, intellectually dense...This provocative, extreme and compelling work is a must-read for philosophers of every stripe."-Publishers Weekly

    But there is one other crucial factor, which is much less well known. The same team had done it before. The truth is that many of those most closely involved in cracking the Enigma code – Alistair Denniston, Frank Birch, Dilly Knox – had wrestled with German naval codes for most of the First World War. By the end of the war they had been successfully cracking a new code every day, from their secret Room 40 at the Old Admiralty Building, in a London blacked out for Zeppelin Raids.The techniques they developed then, the ideas that they came to rely on, the people they came to trust, had been developed the hard way, under intense pressure and absolute secrecy during World War I. Before Enigma tells their story and explains how they managed to crack the supposedly indecipherable code. The book outlines the capture of the Magdeburg and the Hobart, discusses the use of cracked codes to bring German fleets to battle at Dogger Bank and Jutland, and focuses on individuals such as Winston Churchill and Admiral Sir Reginald ‘Blinker’ Hall and their importance in the development of a British naval code tradition. Praise for David Boyle ‘Exhilarating’ - Daily Mail David Boyle is a British author and journalist who writes mainly about history and new ideas in economics, money, business and culture. He lives in Crystal Palace, London. His books include Alan Turing: Unlocking the Enigma, Operation Primrose, Rupert Brooke: England’s Last Patriot, Peace on Earth: The Christmas Truce of 1914, Jerusalem: England’s National Anthem and Unheard Unseen: Warfare in the Dardanelles .Endeavour Press is the UK's leading independent digital publisher. For more information on our titles please sign up to our newsletter at www.endeavourpress.com. Each week you will receive updates on free and discounted ebooks. Follow us on Twitter: @EndeavourPress and on Facebook via http://on.fb.me/1HweQV7. We are always interested in hearing from our readers. Endeavour Press believes that the future is now.

    It offers a step-by-step action plan for harnessing the power modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and more can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns.Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're ready.Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedInDavid Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot and Eloqua, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies."The New Rules of Marketing & PR" offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.

    Donald E. Knuth so loved the Bible that he dedicated five years of his life to creating this masterpiece. With it, you will learn about each 3:16 verse of the Bible, how it came to be written, and how it contributes to the wholeness of the Bible.