Book picks similar to
Persuasive Communication by Erwin P. Bettinghaus


communication
1_nonfiction
coms-manag
nonfiction-psych-self-help

How to Publish and Sell Your Article on the Kindle (and Nook!): 12 Tips for Short Documents


Kate Harper - 2011
    Topics include: • How to get royalties from selling articles.• Proper pricing.• How to submit articles to the "Kindle Singles" (special Amazon category). • Best ways to sell articles.• Representing articles accurately in e-Reader bookstores.• Avoiding unnecessary costs. • Image formatting.Tips are also applicable for a variety of mobile devices such as the Barnes and Noble Nook and Apple ipad. You will learn how to publish your article in a word processor, without having to learn HTML coding. Instructional Appendices Include: • How to create table of contents and internal links.• Solving formatting problems.• Converting your article to a Kindle device.• Easy preview options before you publish.• A curated list of the 50 best resources for finding free Kindle books, software, podcasts, help forums and the best blogs on Kindle publishing (10,300 words).About the Author: Kate Harper has taught art and computer classes in the San Francisco Bay Area and enjoys creating visual step-by-step guides for non-technical users. She is a credentialed adult education instructor in the state of California, and is inspired by technologies that encourage people to be more creative.

Get the Life You Want: The Secrets to Quick and Lasting Life Change with Neuro-Linguistic Programming


Richard Bandler - 2008
    Hailed as one of the greatest geniuses in the field of personal change, and the father of Neuro-Linguistic Programming, Richard Bandler has helped tens of thousands of people around the globe rid themselves of 'incurable' phobias, fears, anxieties, addictions, negative habits, and past traumas--often in a single session. Get the Life You Want is Richard Bandler at his best, sharing his remarkable insights, his controversial signature wit, and more than thirty-five time-tested NLP techniques that will bring about quick and lasting change in every area of your life, from breaking free of toxic or non-productive relationships, to delivering business presentations without a knot in your stomach, to quitting smoking for good.By putting Bandler's techniques into practice, you can literally change your brain chemistry without expensive drugs or endless therapy sessions; most of all, you can finally learn how to "run your own brain" instead of rehashing the same problems.You'll discover: How to Hone the Habit of Being Happy Why Thinking Positively Won't Change Your Life. . . And Why Thinking Precisely Will The Fast Phobia Cure That Will Banish Any Fear--Including Fear of Flying, Public Speaking, and HeightsHow to Fall Out of Love with Someone (for Real!) If you're plagued with the past, stuck in a fear, or just unable to get your mental motor running on time, Get the Life You Want will offer a mental toolbox of ways to get your life in order. If you have spent too much time in therapy or too much money trying to do it yourself, this book is for you. The key to quick and lasting change is not only right at your fingertips, it's in your head--literally. Get the Life You Want will help you unleash it.

Overview of Amazon Web Services (AWS Whitepaper)


Amazon Web Services - 2016
    From data warehousing to deployment tools, directories to content delivery, over 175 AWS services are available. New services can be provisioned quickly, without the upfront capital expense. This allows enterprises, start-ups, small and medium-sized businesses, and customers in the public sector to access the building blocks they need to respond quickly to changing business requirements. This whitepaper provides you with an overview of the benefits of the AWS Cloud and introduces you to the services that make up the platform.

Captivate: Conversational Secrets To Be Instantly Likeable, Make Unforgettable Impressions, And Never Run Out Of Things To Say


Charlie Houpert - 2014
     Think back to the job interview you nailed (or blew). The date that went perfectly (or broke down completely.) Or the random encounter with that person who turned out to be your best friend (or the countless others that didn’t). Mere seconds of conversation have the power to alter the course of your life. It’s miraculous then that we are never taught HOW to conduct conversations. How to navigate them so that we get more of the jobs, dates, and best friends we want. It’s as if the world believes amazing conversational skills can’t be learned. Captivate shatters that belief. Inside you'll learn: How to keep conversations going without running out of things to say and facing the dreaded awkward silence How to create interesting "getting to know you" conversations without slipping into boring interview mode and turning off who you're talking to How to start conversations with strangers and approach people you don't know Real life examples of great (and terrible) conversations The two modes of conversation that allow you to connect with anyone, even when you don't have anything in common How to finish a conversation so people walk away planning on reaching out to you Read Captivate and you’ll learn how to have conversations that stand out in people’s minds and make you someone they never want to forget.

Technical Communication: English Skills for Engineers. Meenakshi Raman and Sangeeta Sharma


Meenakshi Raman - 2008
    In addition to the language skills of listening, speaking, reading, and writing, it covers the basics of English grammer. It also includes key topics such as technical reports, business correspondence, group discussions, interviews, and presentation strategies. With its up-to-date coverage and practical orientation, the book would prove to be an extremely useful text for students, while also serving as a ready reference for day-to-day communication.

A First Look at Communication Theory


Em Griffin - 2008
    The 32 theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.

Church Growth Flywheel: 5 Practical Systems to Drive Growth at Your Church (Church Flywheel Series Book 1)


Rich Birch - 2018
     What Church Leaders are Saying About Church Growth Flywheel: “Rich is right again. Momentum is hard to catch, easy to lose, and most important. If Flywheel has any importance, it has loads of importance. Don't miss this book!” - Clay Scroggins, Lead Pastor, North Point Community Church “Rich Birch has knocked it out of the park with Church Growth Flywheel. His new book is full of practical helps for church leaders looking to reach more people in their communities. Rich cuts through the theory and offers solid advice and guidance that you can put into action right away." - Dan Reiland, Executive Pastor, 12Stone Church, Lawrenceville, Georgia “Rich Birch has been reading my mind! After reading the first 15 pages, I made this book mandatory reading for my entire staff.” - Hal Seed, Chief Mentor at PastorMentor.com and Founding Pastor of New Song Community Church “What an incredible book! Rich has a unique way of sharing real and relevant practices from his experience and conversations that will no doubt be a game changer for you and your church community. Church Growth Flywheel is a gift to church leaders filled with practical yet challenging steps to help initiate growth and change within your community. And what church leader doesn’t want to see more lives changed by Christ!” - Sonja Waltman, Executive Director of Ministries at LCBC Church “Rich brings a wealth of passion, knowledge and experience to the subject of church growth. He presents a treasure trove of best practices and learnings around engaging people in your city with the message of Christ. Church Growth Flywheel is full practical steps that you can actually start doing and growing in your church, today.” - Carey Nieuwhof, Founding & Teaching Pastor, Connexus Church “I’ve followed Rich Birch for many years as he has had a front row seat to some of the fastest-growing churches in North America. That’s why I got excited when I heard he was releasing a book with some of what he has learned. You will be energized, informed, inspired, and equipped after reading Church Growth Flywheel." - Tim Stevens, Vice President of Consulting, Vanderbloemen Search Group “Insanely practical... super simple... and absolutely essential! Rich Birch has captured the disciplines and behaviors that will allow your church to experience growth that enables you to thrive.

The Andrew Murray Collection: 21 Classic Works


Andrew Murray - 2013
    Waxkeep Publishing's goal is to provide the most complete, and most easy to read collections in the marketplace.The Andrew Murray Collection includes the following:Absolute Surrender Abide in Christ Be Perfect Daily Fellowship with God The Deeper Christian Life Helps to Intercession Humility Money School of Obedience The Lord's Table The Master's Indwelling The Power of Persevering Prayer The Power of the Blood of Jesus The Prayer of Life The Secret of the Cross The Spirit of Christ The Two Covenants Waiting on God Why Do You Not Believe? With Christ in the School of Prayer Waiting for God

McQuail′s Mass Communication Theory


Denis McQuail - 1983
    Fully revised, and with new student-friendly features, McQuail′s Mass Communication Theory offers an integrated treatment of the major components of mass communication - the sender, the message, and the audience; considers all the diverse forms of mass communication in contemporary societies - television, radio, newspapers, film, music, the Internet and other forms of new media; and demonstrates how theories of mass communication relate to the broader understanding of society and culture.

Public Speaking: Storytelling Techniques for Electrifying Presentations


Akash Karia - 2013
     Stories have the power to captivate listeners and to ignite their imaginations. Our brains crave stories - it's how history was recorded before people learned how to write - but what makes a great story? How can you create and deliver stories which keep your listeners transfixed? Based on Intensive Research on Brain Science, Storytelling, Screenwriting and Public Speaking I spent the last four years studying and evaluating thousands of speakers - some great ones, and others who (to put it mildly) needed a lot of help. I read over two hundred books on the art of public speaking, storytelling and screenwriting, attended countless seminars on the subject and devoured every piece of information I could get on the art of presenting. This book is the result of my intensive research. In it, you will find powerful storytelling and speaking techniques that are used by some of the world’s best speakers to help win audiences over to their way of thinking. If you want to master the art of public speaking, you must master the art of storytelling. In this book, you will discover the public speaking and storytelling techniques used by some of the best public speakers in the world. More specifically, you will learn how to: •Create an opening that instantly hooks your audience into your speech •Keep your audience on the edge of their seats with a spellbinding story •Use the suspended story to keep your audience intrigued •Bring your characters to life •Turn your stories into mental movies for your audience •Create and deliver a speech your audience will remember and talk about for years •Keep ratcheting up the suspense by increasing the intensity of your conflicts •Customize your speech (and your story) for your audience •Add organic humor to your speeches and stories without resorting to jokes •Use anchors to make your points memorable •Use tough-watch logic to inspire your audience •Create smooth transitions to ensure your speech flows logically •Create analogies and metaphors to make your message memorable •Give your audience dialogue to build rapport with them •Add a you-focused check-in to relate with your audience •Use vocal variety to spice up your speech •Create a memorable and repeatable catch-phrase using “the rule of opposites” •Add credibility to your speeches and stories •Take an element out of your story and put it into your audience’s lives •Creatively summarize your main points •Tell a story and deliver a speech that your audience will remember and talk about for years What Makes This Book Different? This book is unlike most books on the subjects of public speaking and storytelling.

The Reality of the Mass Media


Niklas Luhmann - 1996
    Rather, he contends that the system of mass media is regulated by the internal code information/noninformation, which enables the system to select its information (news) from its own environment and to communicate this information in accordance with its own reflexive criteria.Despite its self-referential quality, Luhmann describes the mass media as one of the key cognitive systems of modern society, by means of which society constructs the illusion of its own reality. The reality of mass media, he argues, allows societies to process information without destabilizing social roles or overburdening social actors. It forms a broad reservoir (memory) of options for the future coordination of action, and it provides parameters for the stabilization of political reproduction of society, as it produces a continuous self-description of the world around which modern society can orient itself.In his discussion of mass media, Luhmann elaborates a theory of communication in which communication is seen not as the act of a particular consciousness, nor the medium of integrative social norms, but merely the technical codes through which systemic operations arrange and perpetuate themselves.

Exactly What to Say: For Real Estate Agents


Phil M. Jones - 2019
    The modern consumer is more educated and has more choices than ever before. Counterintuitively, this has led to more confusion, doubt and frustration in their real estate journey. Therein the opportunity lies.In 'EXACTLY WHAT TO SAY: FOR REAL ESTATE AGENTS', Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you. Imagine what it is going to feel like knowing exactly what to say when it matters the most. . .RUNNING TIME ⇒ 2hrs. and 14mins.©2019 Phil Jones (P)2019 Phil Jones

Power Moves


NOT A BOOK - 2019
    Private corner offices and management by decree are out, as is unquestioned trust in the government and media. These former pillars of traditional power have been replaced by networks of informed citizens who collectively wield more power over their personal lives, employers, and worlds than ever before. So how do you navigate this new landscape and come out on top? Adam Grant, Wharton organizational psychologist and New York Times best-selling author of Give and Take, Originals, and Option B, went to the World Economic Forum in Davos, the epicenter of power, and sat down with thought leaders from around the world, to find out.In interviews with two dozen leaders and thinkers - from top executives at Google, GM, Slack, and Goldman Sachs, to the CEO of the Gates Foundation and NASA's former chief scientist - Grant shares hard-earned insight on how to succeed in this new era of hyper-linked power. He also explores how it's reshaping everything from how employees work to how employers manage their workers, from how women rise in the office to how scientists influence policy.The combination of captivating interviews, compelling data, and Grant's unmistakably incisive and actionable analysis results in an inspiring crash course from the frontlines on the changing nature of power today.

Effortless Small Talk: Learn How to Talk to Anyone, Anytime, Anywhere... Even If You're Painfully Shy


Andy Arnott - 2014
    I would awkwardly blunder my way through conversations and always end up embarrassing myself. However, instead of accepting my awful social skills as “part of me” I decided to overcome them and master small talk. And You Can Master Small Talk Too… In this book I detail everything I did to overcome my fear and inability to make small talk, so that you can do it too. You can pick up this book, read through it and have an actionable step-by-step structure to follow so you can master small talk. If you follow the simple structure and easy strategies I lay out then you will be able to converse with anyone, anytime, anywhere. I studied everything from esteemed psychologists all the way to pick-up artists so I could find the simplest ways to conquer my fears. Everything in this book has been boiled down to its simplest form and then molded into actionable steps. This means you don’t need to spend countless hours researching, reading and testing techniques, I did all that for you. You just need to read this book. As you work through the book you will learn the following: - The simplest, most actionable strategies for mastering small talk - How to effortlessly ‘open’ any conversation, no matter where you are - How to control your body language to make people want to talk to you - How to use small talk to get ahead in life - Simple psychological hacks to instantly improve your mood and radiate confidence - How to make other people want to talk to you And much, much more. But Why is Small Talk So Important Well, here's the funny thing… Most people don’t think small talk is important at all, but that’s because they aren’t aware just how powerful it is. If you learn to master small talk then you can use it to better your life in an almost infinite number of ways. Small talk can be used to do any of the following, and much more: - Get a new promotion at work - Meet a new romantic partner - Network with incredible people - Avoid being the awkward one at the party And that is only scratching the surface. So, if you hate how awkward you are in social situations and wish you could change, let me help you. I wrote this book to help people who were in the exact situation I was in just a few years ago. So, don’t let your poor social skills hold you back in life and cripple you. Instead, learn to master small talk. Buy the book now and learn how to make effortless small talk with anyone, anywhere, anytime. Click the “buy now” button and start conquering your fears and inabilities right now. I look forward to helping you on your journey.

The Drama Triangle (Transactional Analysis in Bite Sized Chunks Book 2)


Catherine Holden - 2013
    We struggle to understand why people behave as they do, and why they choose dysfuntional, repetitive behaviours. We can't understand why some are habitually dependent, while others are exhaustingly self-sacrificing or unfairly unkind.If you want to improve your understanding of the Human race, the Drama Triangle will help.Once you understand three archetypal roles - the Victim, the Persecutor and the Rescuer, you can identify when you have been on the Drama Triangle in the past, if you are playing it now and who is inviting you to take up one of the roles in their Triangle.Essential reading for everyone, this book is easy to read and even easier to understand, providing a gentle introduction to this dynamic area of Transactional Analysis.