The New Influencers: A Marketer's Guide to the New Social Media


Paul Gillin - 2007
    Paul Gillin’s The New Influencers explores these forces at work, identifying the new influencers, their goals and motivations, and offers strategies for both large and small organizations on how to influence the influencers.

The Cost of Rights: Why Liberty Depends on Taxes


Stephen Holmes - 1999
    Drawing from these practical, commonsense notions, The Cost of Rights provides a useful corrective to the all-or-nothing feel of much political debate nowadays (The Economist).

Jesse Livermore's Methods of Trading in Stocks


Richard D. Wyckoff - 1972
    

The Battle for the Soul of Capitalism


John C. Bogle - 2005
    A zealous advocate for the small investor for more than fifty years, Bogle has championed the restoration of integrity in industry practices. As an astute observer and commentator, he knows that a trustworthy business and financial complex is essential to America’s continuing leadership in the world and to social and economic progress at home.This book tells not just a story about what went wrong but, more important, the story of why we lost our way and of how we can right our course. Bogle argues for a return to a governance structure in which owners’ capital that has been put at risk is used in their interests rather than in the interests of corporate and financial managers. Given that ownership is now consolidated in the hands of relatively few large mutual and pension funds, the specific reforms Bogle details in this book are essential as well as practical. Every investor, analyst, Wall-Streeter, policy maker, and businessperson should read this deeply informed book.

Always Right


Niall Ferguson - 2013
    Denounced by her enemies as divisive and dictatorial, Thatcher was the greatest leader Britain has produced since Winston Churchill. The standard bearer for a decisive economic regime-change, she was also a social revolutionary who shook up the stagnant English class system. Yet she was a foreign policy realist, who restored her country’s standing in the world. And far from being an over-bearing prime minister, she ultimately fell victim to the machinations of Cabinet government. ALWAYS RIGHT is a fittingly frank assessment of a great woman who made history.Niall Ferguson is the Laurence A. Tisch Professor of History at Harvard University, a Senior Fellow at the Hoover Institution, Stanford University, and a Senior Research Fellow at Jesus College, Oxford. He has published fourteen books, including The Ascent of Money: A Financial History of the World, Civilization: The West and the Rest and, most recently, The Great Degeneration: How Institutions Decay and Economies Die. An accomplished broadcaster, in 2009 he won the International Emmy for Best Documentary. In 2010 he won the Benjamin Franklin Award for Public Service and in 2012 the Hayek Prize for Lifetime Achievement.

Killing Lincoln/Killing Kennedy Boxed Set


Bill O'Reilly - 2013
    Now you can experience both of the vivid and remarkable accounts of the assassinations that changed America's history in a dual hardcover boxed set. Relive the last days of Abraham Lincoln and John F. Kennedy—two presidents living in different eras, yet tied by their duty to their country and the legacies they so abruptly left behind.

The Age of Diminished Expectations: U.S. Economic Policy in the 1990s


Paul Krugman - 1990
    New material in the third edition includes: - A new chapter--complete with colorful examples from Lloyds of London and Sumitomo Metals--on how risky behavior can lead to disaster in private markets.- An evaluation of the Federal Reserves role in reining in economic growth to prevent inflation, and the debate over whether its growth targets are too low.- A look at the collapse of the Mexican peso and the burst of Japans bubble economy.- A revised discussion of the federal budget deficit, including the growing concern that Social Security and Medicare payments to retiring baby boomers will threaten the solvency of the government. Finally, in the updated concluding section, the author provides three possible scenarios for the American economy over the next decade. He warns that we live in an age of diminished expectations, in which the voting public is willing to settle for policy drift--but with the first of the baby boomers turning 65 in 2011, the U.S. economy will not be able to drift indefinitely.

Renewable Energy: A Primer for the Twenty-First Century


Bruce Usher - 2019
    Now renewables are overtaking fossil fuels, with wind and solar energy becoming cheaper and more competitive every year. Growth in renewable energy will further accelerate as electric vehicles become less expensive than traditional automobiles. Understanding the implications of the energy transition will prepare us for the many changes ahead.This book is a primer for readers of all levels on the coming energy transition and its global consequences. Bruce Usher provides a concise yet comprehensive explanation for the extraordinary growth in wind and solar energy; the trajectory of the transition from fossil fuels to renewables; and the implications for industries, countries, and the climate. Written in a straightforward style with easy-to-understand visual aids, the book illuminates the strengths and weaknesses of renewable energy based on business fundamentals and analysis of the economic forces that have given renewables a tailwind. Usher dissects the winners and losers, illustrating how governments and businesses with a far-sighted approach will reap long-term benefits while others will trail behind. Alongside the business and finance case for renewable energy, he provides a timely illustration of the threat of catastrophic climate change and the perils of delay. A short and powerful guide to our energy present and future, this book makes it clear that, from both economic and environmental perspectives, there is no time to lose.

Markets Never Forget (But People Do): How Your Memory Is Costing You Money--And Why This Time Isn't Different


Kenneth L. Fisher - 2011
    In Markets Never Forget But People Do: How Your Memory Is Costing You Money and Why This Time Isn't Different, long-time Forbes columnist, CEO of Fisher Investments, and 4-time New York Times bestselling author Ken Fisher shows how and why investors' memories fail them--and how costly that can be. More important, he shows steps investors can take to begin reducing errors they repeatedly make. The past is never indicative of the future, but history can be one powerful guide in shaping forward looking expectations. Readers can learn how to see the world more clearly--and learn to make fewer errors--by understanding just a bit of investing past.

The Great Crash Ahead: Strategies for a World Turned Upside Down


Harry S. Dent Jr. - 2011
    Dent, Jr., predicted that the stimulus plan created in response to the first crisis would hit demographic and debt saturation headwinds and ultimately fail. In 2010, the stimulus plan had started to fail, and it was already stalling by the first quarter of 2011. The Great Crash Ahead outlines why the next crash and crisis is inevitable, and just around the corner—coming between 2012 and 2014. With incisive critical analysis and historical examples, this book lays bare the traditional assumptions of economics. Dent shows that the government doesn’t drive our economy, consumers and businesses do; that the Fed does not create most of the money in our economy, the private banking system does; and that the largest generation in history is now saving for or moving into retirement, meaning slowing growth. This is the new normal! Our banking system borrowed to lend for the first time in history with unprecedented leverage and debt levels of $42 trillion, way beyond the massive government debt. But the government’s promises and unfunded liabilities take the cake, at an estimated $66 trillion and growing! These massive debts will have to be restructured in a time of slowing spending, and this means a deflationary crisis, which is very different from the inflationary crisis of the 1970s and requires very different personal, investment, and business strategies. Dent and Johnson outline these strategies in very practical detail. In the coming years, the greatest surprise will be that the U.S. dollar becomes the safe haven and appreciates just when everyone is calling for it to crash, while the gold and silver bubbles burst along with the stock and commodity bubbles. And real estate will see another round of declines just when everyone thought it could go no lower. The Great Crash Ahead is about making smart, cautious investments—avoiding the sort of high-risk, high-profit investment schemes that sank the world economy. The road to recovery will be filled with challenges and will require massive change, such as debt restructuring, plans for greater employment, the restructuring of social welfare programs such as social security and health care, budget cuts, and higher taxes—in short, a revision of the kind of lifestyle that characterized the “Roaring 2000s.” The good news is this process will eliminate tens of trillions of dollars of debt and can make way for growth again as the echo boom generation ascends. Or we can continue on our present course and end up like the Japanese, with no growth and high debt two decades later.

Commercial Real Estate Investing for Dummies


Peter Conti - 2008
    From office buildings to shopping centers to apartment buildings, it helps you pick the right properties at the right time for the right price. Yes, there is a fun and easy way to break into commercial real estate, and this is it. This comprehensive handbook has it all. You'll learn how to find great properties, size up sellers, finance your investments, protect your assets, and increase your property's value. You'll discover the upsides and downsides of the various types of investments, learn the five biggest myths of commercial real estate investment, find out how to recession-proof your investment portfolio, and more. Discover how to:Get leads on commercial property investments Determine what a property is worth Find the right financing for you Handle inspections and fix problems Make big money in land development Manage your properties or hire a pro Exploit the tax advantages of commercial real estate Find out what offer a seller really-really wants Perform due diligence before you make a deal Raise capital by forming partnerships Investing in commercial property can make you rich in any economy. Get Commercial Real Estate For Dummies, and find out how.

The Economics of Discontent: From Failing Elites to The Rise of Populism


Jean-Michel Paul - 2019
    Houses, health care and higher education have become unaffordable to a majority of people, while the burden of unregulated monopolies, globalization and uncontrolled immigration has fallen disproportionately on the lower and middle classes. Wrapped in political correctness, an increasingly out of touch Western elite continues catering to special interests and fails to grasp the urgency for change. Populist movements harnessing public anger appear unable to propose and implement effective solutions. The last financial crisis was bad enough. But the next crisis will spread deeper and wider. And yet we stand economically, politically and most of all intellectually unprepared. This book is the story of how we have arrived at the brink of disaster and how we can move away from the win-lose policies of recent decades to restore much-needed balance.

Macroeconomic Theory


M.L. Jhingan - 1989
    Easy to Understand. Latest Edition of Macro Economic theory. 13 Edition with more knowledge. More understandable. Good for reading. Enjoy Economics of Ml Jhingan with free book notes. "ShopByHeart"

1000 Mind-Bending Facts


James Egan - 2017
    Nobody knows who created donuts. Or where. Or when. Neptune's core is covered in plastic. "Eleven plus two" is an anagram of "twelve plus one." Five of George Foreman's children are called George Foreman. One of the designers of Barbie used to build missiles. There's a flower that looks like Darth Vader's helmet. Bob Dylan won a Nobel Prize in 2016. There's an Egyptian professor who believes that the pyramids were built by dinosaurs. Abracadabra means "I create as I speak." Tulips used to be worth $1,250 each. There's a group of people who firmly believe that Finland isn't real. Queen Elizabeth I invented gingerbread men.

Jackasses of History: Bathroom Reader and Handy Manual of Unpleasant Trivia


Seann McAnally - 2018
    Norman Baker said that about his autobiography. Why? He was a jackass. In the pages of this book meet 20 losers, killers, confidence tricksters, and incompetents - the Jackasses of History. For adult readers.