Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo.Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity.Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.

    The poster has now become a postcard and e-mail blast, leaving many to long for the lost age when posters were not only major promotional vehicles, but also artwork worthy of framing.Some of the world's best designers just could not stand idle while the poster fell by the wayside. They turned to the poster for personal expression and as an outlet from more restrictive mediums.This book showcases their breathtaking artwork, which has proven that the poster can still serve as a worthy communications tool. In doing so, they've brought the poster back to prominence. In this book, the author has compiled the world's finest new work at the height of this rebirth. There is currently no book on the market that can claim it features a "definitive" poster collection.

    Longtime skateboard artist Sean Cliver put together this staggering survey of over 1,000 skateboard graphics from the last 30 years, creating an indispensable insiders' history as he did so.Alongside his own history, Sean has assembled a wealth of recollections and stories from prominent artists and skateboarders such as: Andy Howell, Barry McGee, Ed Templeton, Steve Caballero, and Tony Hawk.The end result is a fascinating historical account of art in the skateboard subculture, as told by those directly involved with shaping its legendary creative face.

     It ran for eight hundred miles, from San Antonio, Texas to Abilene, Kansas, and was instrumental in creating the famous image of the cowboy. But how was this trail created? Who devised its route? And why were the cattle drives across states so important for the economy of the southwest? Sam P. Riding’s fascinating book The Chisholm Trail: A History of the World's Greatest Cattle Trail gives an in-depth overview of the route was created, who rode along it and how it eventually superseded by the emergence of the railways. Through the course of the book Ridings provides details on many of the famous figures who were associated with the trail including the route’s founder Jesse Chisholm, famous ranchers like Joseph G. McCoy and Charles Goodnight, gunslingers such as Billy the Kid, and of course men who attempted to keep the peace like Charles A. Siringo. Sam P. Ridings rode the trail many times throughout his life during the trail’s golden era and so was able to gather information from the cowboys who knew the route better than anyone else. This work is full of fascinating stories of incidents that occurred along the length of the trail, from gunfights to religious revivals, Native American raids to cattle stampedes, during the short but vibrant years that the trail was in full use. This book is essential reading for anyone interested in the history of the southwest in the aftermath of the Civil War and how the image of the cowboy came into being. Sam P. Ridings was a frequent traveler on the Chisholm Trail and collected many of his stories from the men and women who had lived and worked on the trail during its golden years. His book The Chisholm Trail: A History of the World's Greatest Cattle Trail was first published in 1936. Ridings passed away in Kansas in 1942.

    In Stefan Sagmeister's telling words, Bantjes's work is his  "favorite example of beauty facilitating the communication of meaning."

    Evangelicals who recognized this backed him more than any other presidential candidate in history. Heading into 2020, the stakes in his reelection are even higher. This election, nine months after this book releases, is a new fight for the soul of America. Stephen E. Strang makes the case that God wants America to be great because God has raised up America—beginning with our Founding Fathers—to be a beacon of light and hope for the world. We’ve been the nation with religious liberty that has supported those who have spread the gospel around the world.In this book Strang looks at the election, Trump, and America from a spiritual perspective and helps Christians (and others) see God’s hand at work. This book is as much about God and His purposes as about Donald Trump. But it is also an articulate, impassioned apologetic about why all Christians must support this imperfect president, because he has God’s blessing and because the destiny of America is riding on his reelection. This book also explores why he might lose, if his base is overconfident and doesn’t vote or if his opponents are dishonest enough to steal the election.God, Trump, and the 2020 Election is an inside look at how the political climate is affected by  spiritual warfare—an important subject for Bible-believing Christians. The satanic schemes are so brazen on key issues that the book was written to explain what’s at stake. Strang believes that the intersection of faith and politics needs to be part of the national discussion about the division in our country.Other Books By Stephen E. Strang:God and Donald Trump (2017) ISBN-13: 978-1629994864Trump Aftershock (2018)ISBN-13: 978-1629995557

    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    And we need constant reminders to keep us on the right path.With the support of his clients, Sagmeister transformed these sentences into typographic works, from billboards in France to sign-toting inflatable monkeys on the streets of Scotland. Accompanied by essays from design historian Steven Heller, Guggenheim chief curator Nancy Spector, and UK psychologist Daniel Nettle, as well as Sagmeister's own words, the series is revealed as a complex blend of personal revelation, art, and design--an eclectic mix of visual audacity and sound advice.This book consists of 15 unbound signatures in a laser-cut slipcase. Shuffling the sequence of the signatures will produce 15 different covers.

    We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for emerging products and services we never thought possible. With all the excitement of our time, comes confusion and fear for many businesses. Change can be daunting, and never have we lived in a time where change came so quickly. This is the age of disruption – it's fast-paced, far-reaching and is forever changing how we operate, create, connect, and market. It's easy to see why brand heads are spinning. Businesses are suffering from 'the next big thing' and we're here to help you find the cure. UnBranding is about focus – it's about seeing that within these new strategies, technologies and frameworks fighting for our attention, lay the tried and true tenants of good business – because innovation is nothing but a bright and shiny new toy, unless it actually works. UnBranding is here to remind you that you can't fix rude staff, mediocre products and a poor brand reputation with a fancy new app. We are going to learn from 100 branding stories that will challenge your assumptions about business today and teach valuable, actionable lessons. It's not about going backwards, it's about moving forward with purpose, getting back to the core of good branding while continuing to innovate and improve without leaving your values behind. Some topics will include: Growing and maintaining your brand voice through the noise How to focus on the right tools for your business, for the right reasons Maintaining trust, consistency and connection through customer service and community The most important question to ask yourself before innovation The importance of personal branding in the digital age How to successful navigate feedback and reviews It's time for a reality check. It's time to solve problems, create connections, and provide value rather than rush strategy just to make headlines. UnBranding gives you the guidance you need to navigate the age of disruption and succeed in business today.

    The best marketers concentrate on what they have to give. The way people consume media is changing, fast. Laptops, tablets, and smartphones keep us constantly connected to the web. This represents a huge opportunity for savvy marketers. The only problem: the old methods are no longer working. New media demands new advertising. Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In GIVE, he will show you what differentiates Facebook from traditional advertising and explain why it’s so important to promote your business in a way that’s congruent with the norms of social media. He’ll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. When used well, Nic’s Facebook advertising strategies can send your return on investment through the roof. In GIVE, you’ll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.

    The twelfth edition of this classic reference has been revised and updated to provide all the information creative professionals need to keep up with current trends and compete in an ever-changing industry.

    Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll begin producing more sophisticated, professional, and interesting pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, illustrations, and dozens of examples make learning a snap—which is just what audiences have come to expect from this best-selling author.

    Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art—through illustration, licensing, fine art sales, print sales, teaching, and beyond. Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more, Art, Inc. will equip you with the tools—and the confidence—to turn your passion into a profitable business.LEARN HOW TO: • Set actionable goals • Diversify your income • Manage your bookkeeping • Copyright your work • Promote with social media • Build a standout website • Exhibit with galleries • Sell and price your work • License your art • Acquire an agent • And much more

    Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

    Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.