When the Bubble Bursts: Surviving the Canadian Real Estate Crash


Hilliard MacBeth - 2015
    While talking with numerous clients, investment manager Hilliard Macbeth realized that Canadians have far too much of their investment capital and savings tied up in expensive real estate when better opportunities are about to appear in other asset classes. He argues that Canada is in the midst of a real estate bubble, and there will soon be a crash in house prices.What can Canadians do to be prepared financially for retirement and to take advantage of the "once in a lifetime" buying opportunity that will follow the bubble bursting? All these answers can be found in When the Bubble Bursts.

Five Wealth Secrets 96% of Us Don't Know


Craig Hill - 2012
    Implementing these Five Secrets in your life could radically change not only your current financial situation, but the financial future of your children and grandchildren.

The Big Disruption


Jessica Powell - 2018
    Medium's first full-length novel, accessible exclusively on Medium website or app."Something is fishy at Anahata—and it’s not just the giant squid that serves as a mascot for the world’s largest tech company. A prince in exile is working as a product manager. The sales guys are battling with the engineers. The female employees are the unwitting subjects of a wild social experiment. The VPs are plotting against each other. And the yoga-loving, sex-obsessed CEO is rumored to be planning a moon colony, sending his investors into a tizzy. Is it all downhill from here? Or is this just the beginning of a bold new phase in Anahata’s quest for global domination?"

Black Ops Advertising: Native Ads, Content Marketing, and the Covert World of the Digital Sell


Mara Einstein - 2016
    If you make them look like editorial pages, you will attract about 50 per cent more readers. You might think that the public would resent this trick, but there is no evidence to suggest that they do.” —David Ogilvy, founder, Ogilvy & MatherFrom Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistinguishable from reporting, the Internet we rely on for news, opinions and even impartial sales content is now the ultimate corporate tool. Reader beware: content without a corporate sponsor lurking behind it is rare indeed.Black Ops Advertising dissects this rapid rise of “sponsored content,” a strategy whereby advertisers have become publishers and publishers create advertising—all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements. In the 21st century, instead of telling us to buy, buy, BUY, marketers “engage” with us so that we share, share, SHARE—the ultimate subtle sell.Why should this concern us? Because personal data, personal relationships, and our very identities are being repackaged in pursuit of corporate profits. Because tracking and manipulation of data make “likes” and tweets and followers the currency of importance, rather than scientific achievement or artistic talent or information the electorate needs to fully function in a democracy. We are being manipulated to spend time with technology, to interact with “friends,” to always be on, even when it is to our physical and mental detriment.

Real Estate Investing in Canada: Creating Wealth with the Acre System


Don R. Campbell - 2005
    Well, here's some great news: amazing opportunities exist in the Canadian real estate market for investors who understand how big-picture economic fundamentals can be combined with sound property analysis to create exceptional wealth. Your key to success is to learn the powerful techniques that have helped thousands of others to make money and accomplish their lifestyle dreams through intelligent real estate investing.In Real Estate Investing in Canada, you'll discover the breakthrough Authentic Canadian Real Estate (ACRE) system, a step-by-step program designed to unlock the secrets behind profitable real estate investing. Developed by Canadians for Canadians, savvy investors have already used this ACRE approach to purchase nearly $1 billion in property. You can learn how the ACRE system can help you cut through real estate market hype to get honest answers about critical investment questions.In Real Estate Investing in Canada, you'll learn:how to spot a market that is over-priced or, better yet, under-priced how to know if a town will boom or bust--before it happens how to accurately analyze any property--even if you're a novice investor decide, within 30 seconds, whether a property has profit potential or not the 18 secrets to street-smart negotiations--how to use them to get the deal you want the 7 proven strategies that will get the bank to say yes to your deals how to get your offer accepted, even in a competitive market the single most important step for an overachieving real estate investor (it's not what you think!) The fundamentals of the real estate market have changed dramatically over the past few years, and investors need to know how to read the signs so they get in and--just as importantly--out of the market at the right time.So, if you're serious about informed investing, read Real Estate Investing in Canada, learn the ACRE system, and join the ranks fo Canada's top real estate investors.********************************************************Canadians are looking to real estate investing to build wealth given the unpredictable nature of the stock market. The Authentic Canadian Real Estate (ACRE) System is the first of its kind to show ordinary Canadians how to profit from investing in residential real estate. In Real Estate Investing in Canada, readers will discover how to cut through the hype and emotion of a real estate market and assess the inherent risks and rewards. Whether buying a first property or the 100th, this book gives every investor new-found tools, strategies and confidence to achieve their investment goals.What Canadian real estate investors are saying about the ACRE System and Don R. Campbell: "This is a great book. One strategy alone saved me over $28,000 in the last nine months!" -- Michael Millenaar"Full of practical Canadian content and presented in an organized and respectful system. It directly addresses how you get the money and financing you need to purchase enough real estate to achieve your goals." -- Tamara MacLaren"One of Don Campbell's great gifts is his near-genius ability to take something that appears complex and break it down into a simple step-by-step system that anyone can follow. I am convinced that everyone will thoroughly enjoy, and more important, benefit financially, by reading this book." -- Russell Westcott"The power of Real Estate Investing in Canada lies in the super simple, street-proven systems that it offers you. It makes real estate dreams possible and reachable for any Canadian. If you are serious about learning the truth, cutting through all the hype and being successful, this is your real estate bible!"-- Valden Palm, Misterrrsp.com A portion of the proceeds from this book will be donated to Habitat for Humanity Canada.Special BonusThe markets across the country are continually shifting and you must keep on top of the latest information. So, as a bonus, every registered reader of Real Estate Investing in Canada will have proprietary access to critical forms and ongoing market research at www.reincanada.com.

Console Wars: Sega, Nintendo, and the Battle that Defined a Generation


Blake J. Harris - 2014
    Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It's the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

The Man Behind the Wheel: How Onkar S. Kanwar Created a Global Giant


Tim Bouquet - 2017
    However, there was no factory. It was a company registered in name only. Apollo Tyres. Thanks to Onkar Singh Kanwar, Raunaq’s eldest son, Apollo is today one of India’s most successful automotive companies with a turnover in excess of $2 billion and factories across India and in Europe.This is the story, never told before, of how Onkar Singh Kanwar built Apollo from scratch and took it to the world stage. To do it, he had to combat strikes and union intimidation, the restrictions of the Licence Raj, politically motivated nationalisation, and near bankruptcy.As if that was not enough, he also had to endure and survive a traumatic falling-out with the father he so admired. Never before has Onkar Kanwar spoken so openly or movingly about the father he still reveres and his regrets that life should have been so different from what he would have liked it to be.The Man Behind the Wheel recounts these dramatic events in compelling detail as Onkar Kanwar follows his steadfast vision to build not just a company, but also an industrial institution. For the first time Onkar Kanwar’s closest friends and colleagues have spoken about the triumphs and the setbacks that have shaped both his and the company’s life and times. His wife and family share their personal insights of the man who is at the hub and heart of their world and how his values as a Sikh, father, brother and husband have moulded him as an entrepreneur.The Man Behind the Wheel is the insightful and exciting story of a highly successful company and its creator as he takes us on a journey through his early days in the US of the 1960s, importing and exporting in the pre-boom Middle East, to building factories in Vadodara and Chennai, and further expansion to the Netherlands and Hungary with stop-offs in China and a highly charged courtroom battle in the United States.But tellingly, it is also the story of fathers and sons and of family dynasties and responsibilities played out against the backdrop of India’s first seventy years since Independence.

Bad Blood: Secrets and Lies in a Silicon Valley Startup


John Carreyrou - 2018
    Backed by investors such as Larry Ellison and Tim Draper, Theranos sold shares in a fundraising round that valued the company at $9 billion, putting Holmes's worth at an estimated $4.7 billion. There was just one problem: The technology didn't work.For years, Holmes had been misleading investors, FDA officials, and her own employees. When Carreyrou, working at The Wall Street Journal, got a tip from a former Theranos employee and started asking questions, both Carreyrou and the Journal were threatened with lawsuits. Undaunted, the newspaper ran the first of dozens of Theranos articles in late 2015. By early 2017, the company's value was zero and Holmes faced potential legal action from the government and her investors. Here is the riveting story of the biggest corporate fraud since Enron, a disturbing cautionary tale set amid the bold promises and gold-rush frenzy of Silicon Valley.

Rickey & Robinson: The True, Untold Story of the Integration of Baseball


Roger Kahn - 2014
    Focusing on Branch Rickey and Jackie Robinson, Kahn's account is based on exclusive reporting and his personal reminiscences, including revelatory material he buried in his notebooks in the '40s and '50s.Rickey and Robinson were chiefly responsible for making integration happen. Through in-depth examinations of both men, Kahn separates fact from myth to present a truthful portrait of baseball and its participants at a critical juncture in American history.

We Want Fish Sticks: The Bizarre and Infamous Rebranding of the New York Islanders


Nicholas Hirshon - 2018
    Hoping for a new start, the Islanders swapped out their distinctive logo, which featured the letters NY and a map of Long Island, for a cartoon fisherman wearing a rain slicker and gripping a hockey stick. The new logo immediately drew comparisons to the mascot for Gorton’s frozen seafood, and opposing fans taunted the team with chants of “We want fish sticks!” During a rebranding process that lasted three torturous seasons, the Islanders unveiled a new mascot, new uniforms, new players, a new coach, and a new owner that were supposed to signal a return to championship glory. Instead, the team and its fans endured a twenty-eight-month span more humiliating than what most franchises witness over twenty-eight years. The Islanders thought they had traded for a star player to inaugurate the fisherman era, but he initially refused to report and sulked until the general manager banished him. Fans beat up the new mascot in the stands. The new coach shoved and spit at players. The Islanders were sold to a supposed billionaire who promised to buy elite players; he turned out to be a con artist and was sent to prison. We Want Fish Sticks examines this era through period sources and interviews with the people who lived it.

Out of the Ether: The Amazing Story of Ethereum and the $55 Million Heist that Almost Destroyed It All


Matthew Leising - 2020
    It also chronicles the creation of the Ethereum blockchain from the mind of inventor Vitalik Buterin to the ragtag group of people he assembled around him to build the second-largest crypto universe after Bitcoin.Celebrated journalist and author Matthew Leising tells the full story of one of the most incredible chapters in cryptocurrency history. He covers the aftermath of the heist as well, explaining the extreme lengths the victims of the theft and the creators of Ethereum went to in order to try and limit the damage. The book covers:The creation of EthereumAn explanation of the nature of blockchain and cryptocurrencyThe activities of a colorful cast of hackers, coders, investors, and thievesPerfect for anyone with even a passing interest in the world of modern fintech or daring electronic heists, Out of the Ether is a story of genius and greed that’s so incredible you may just choose not to believe it.

Incentivology


Jason Murphy - 2019
    Punishments. Prices. The Nobel Prize. Candy Crush. Incentives take more forms than you might expect and they can be hard to spot, but they shape our lives in ways that we rarely examine.Some incentives are obvious, like for example, publicly committing to doing something you dislike in order to motivate you to do something difficult, like lose weight. But, many of the most powerful incentives are accidental, and invisible even to those who designed them. Some are tame – and some are most definitely not. Whether it’s bounties for criminals or Instagrammable meals, training your dog or saving the planet, incentives regularly backfire, go missing, mutate and evolve. Without oversight, their unintended consequences can have very global effects. In Incentivology, economist Jason Murphy uncovers the huge incentive systems we take for granted and turns them inside out. In lively, entertaining prose he explores the mechanisms behind many tremendous successes and spectacular failures in our history, culture and everyday lives, and shows us how to use (or lose) incentives in our world at large.

So You Want to Start a Hedge Fund: Lessons for Managers and Allocators


Ted Seides - 2015
    This book foregoes the sensational, headline-grabbing stories about the few billionaire hedge fund managers to reach the top of the field. Instead, it focuses on the much more common travails of start-ups and small investment firms. The successes and failures of a talented group of competitive managers—all highly educated and well trained—show what it takes for managers and allocators to succeed. These accounts include lessons on funding, team development, strategy, performance, and allocation. The hedge fund industry is concentrated in the largest funds, and the big funds are getting bigger. In time, some of these funds will not survive their founders and large sums will get reallocated to a broader selection of different managers. This practical guide outlines the allocation process for fledgling funds, and demonstrates how allocators can avoid pitfalls in their investments. So You Want to Start a Hedge Fund also shows how to: Develop a sound strategy and raise the money you need Gain a real-world perspective about how allocators think and act Structure your team and investment process for success Recognize the patterns of successful start-ups The industry is approaching a significant crossroads. Aggregate growth is slowing and competition is shifting away from industry-wide growth, at the expense of traditional asset classes, to market share capture within the industry. So You Want to Start a Hedge Fund provides guidance for the little funds—the potential future leaders of the industry.

Stick It Up Your Punter!: The Uncut Story of the Sun Newspaper


Peter Chippindale - 1990
    The classic account of modern British journalism, now updated and re-issued.

Waffle Street: The Confession and Rehabilitation of a Financier


James Adams - 2010
    Wearied by eight years in the bond market and disillusioned by the financial services profession, he decides to get an “honest job” for a change. Before he knows what hit him, Jimmy finds himself waiting on tables of barflies at his local Waffle House.Amidst the glorious chaos of the night shift, the 24-hour diner affords a bevy of comedic experiences as the author struggles to ingratiate himself with a motley crew of waiters and cooks.Unexpectedly, the restaurant also becomes a font of insight into financial markets and the human condition.In a uniquely hilarious and thought-provoking narrative, Waffle Street unravels the enigmas of money, banking, economics, and grits once and for all. As they laugh heartily at the author’sexpense, readers will develop a profound appreciation for the first principle of economics: there really is no such thing as a free lunch.