7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone


James C. Crimmins - 2016
    It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.Whether your goal is to persuade one person—a husband, child, or boss—or the millions who might purchase an Apple Watch or a Budweiser, 7 Secrets of Persuasion will show you how to:*Unearth the motivation that actually changes a behavior like smoking, voting, or buying, even if the person(s) doesn’t know why they do what they do.*Tap into the mental process that gives religious symbols, political symbols, and commercial logos their power.*Make a promise that is delayed, uncertain, and rational more compelling by making it immediate, certain, and emotional.*Transform your candidate, service, or product into the one people want to buy by utilizing what psychologists call the “fundamental attribution error.”

Behavioral Investment Counseling


Nick Murray - 2008
    Is this your leisure? Just what will you do then? Having extra or spare time is extremely amazing. You can do every little thing without force. Well, we intend you to spare you few time to review this e-book Behavioral Investment Counseling By Nick Murray This is a god e-book to accompany you in this leisure time. You will not be so tough to know something from this e-book Behavioral Investment Counseling By Nick Murray A lot more, it will assist you to obtain better details and also encounter. Also you are having the excellent tasks, reviewing this e-book Behavioral Investment Counseling By Nick Murray will not include your mind.

The Measure of Madness: Inside the Disturbed and Disturbing Criminal Mind


Cheryl Paradis - 2010
    He "did," however, admit to dismembering her, boiling her bones, and hiding them in the Port Authority locker." At the heart of countless crimes lies the mystery of the human mind. In this eye-opening book, Dr. Cheryl Paradis draws back the curtain on the fascinating world of forensic psychology and revisits the most notorious and puzzling cases she has handled in her multifaceted career."Out it all came, a slew of bizarre comments about the electronic chips implanted in his brain."Her riveting, sometimes shocking stories reveal the crucial and often surprising role forensic psychology plays in the pursuit of justice. Sometimes the accused believe their own bizarre lies, creating a world that pushes them into frightening, violent crimes."My client is charged with murder and tells me he is a descendent of kings. He says he is of royal blood. Can you evaluate him for an insanity defense?"Join Dr. Paradis in a stark concrete cell, with the accused handcuffed to a chair opposite her, as she takes on the daunting task of mapping the suspect's madness--or exposing it as fakery. Have a front-row seat in a tense, packed courtroom, where her testimony can determine an individual's fate. The criminal mind has never been so intimately revealed--or so darkly compelling."A forensic psychologist reveals the dark and troubling human mind. Fascinating."--Robert K. Tanenbaum The Experts PraiseThe Measure of Madness"Fascinating . . . A forensic psychologist reveals the dark and powerful motives that challenge our justice system and opens up the troubling workings of the human mind."--Robert K. Tanenbaum, author of "Capture""Compelling . . . Dr. Cheryl Paradis offers a window into the world of a clinical psychologist who has made many assessments for the courts."--Katherine Ramsland, author of "The Criminal Mind""Eloquent . . . Anyone concerned with the relationship between deviance and mental illness will find this excellent book to be of great value."--Simon Baatz, author of "For the Thrill of It: Leopold, Loeb and the Murder that Shocked Chicago""Clearly written and comprehensive . . . Dr. Paradis skillfully leads the reader through the labyrinth of the psychotic criminal mind and the maze of the judicial system."--Barbara Kirwin, author of "The Mad, the Bad, and the Innocent""Insightful, remarkable . . . not to be missed if you want to understand the real-world dramas that underlie criminal justice."--Barbara Oakley, author of "Evil Genes""Informative, discussion-provoking . . . a much needed, intriguing collection of personal reflections as well as fascinating cases."--Thomas M. O'Rourke, Director of Forensic Psychiatry, Kings County Hospital Center"Riveting . . .Cheryl Paradis shows us a world rarely seen and one full of mystery."--John Coston, author of "To Kill and Kill Again" and "Sleep My Child Forever""Lucid, intelligent, provocative . . . Cheryl Paradis is an articulate expert guide to the bizarre and routinely baffling world of irrational and aberrant crime."--Stephen G. Michaud, author of "The Only Living Witness" and "Whisper of Fear""A marvelous book . . . a masterpiece that not only beautifully describes the people she examines but, just as importantly, fills in the dialogues between herself and others and includes her own thoughts and feelings. This book stands out."--Daniel W. Schwartz, M.D., Director (Ret.) of Forensic Psychiatry Service, Kings County Hospital"Written with clarity, objectivity, and expertise . . . Cheryl Paradis draws you into the fascinating world of the forensic psychologist and into the minds and often disturbing motives of the defendants she has examined."--Robert H. Berger, M.D., Clinical Professor of Psychiatry, New York University School of Medicine"Chilling . . . "The Measure of Madness" is an insider's view of a world few of us really know. Dr. Paradis makes clear that the reality of criminal forensic psychology is far different -- and far more fascinating -- than that portrayed in TV and movies. Fans of 'CSI' and 'Law and Order' as well as criminal law practitioners will find this book hard to resist."--Robert Reuland, criminal defense attorney and author of "Hollowpoint" and "Semiautomatic""A down-to-earth, tell-all case book . . . an unvarnished insider's view into the fascinating world of forensic psychology and the minds of mentally ill criminal offenders. This book will be of interest not only to forensic specialists, but to all those who have ever thought of entering this vexing but richly rewarding profession or wondered what it might be like to take an intimate look at the criminally insane."--Sanford L. Drob, Ph.D., former Director of Psychological Assessment at Bellevue Hospital, New York"Engaging, vivid, invaluable . . . a fascinating look at real-life case materials from the author's own practice as a forensic psychologist. The accounts of criminal defendants whose minds are on trial and the issues that Paradis must determine in making her evaluations make this book a must-read for anyone interested in the intersection of psychology and criminal law."--Patricia E. Erickson, J.D., Ph.D., co-author of "Crime, Punishment, and Mental Illness: Law and the Behavioral Sciences in Conflict" "The criminal justice system fascinates most of us but too often the violence seems incomprehensible. Cheryl Paradis' intriguing account of a number of her cases from the viewpoint of a forensic psychologist is informative and provides an inside look at crime and mental illness, something we all need to know a lot more about."--Leslie Crocker Snyder, former New York state Supreme Court Judge, author of "25 to Life

The Secrets of Happily Married Men: Eight Ways to Win Your Wife's Heart Forever


Scott Haltzman - 2005
    . . . Lively and entertaining, this broad guidebook provides Haltzman's insights illuminated by anecdotes from his online discussion forum for married men." --Psychology Today"Haltzman . . . launches his eight strategies with remarkable vigor. More important, they are extraordinarily well fleshed out and convincingly supported with useful 'to do' lists and a multitude of examples. They will no doubt prove helpful to many men struggling to build a happy marriage." --Publisher's Weekly"Scott Haltzman, a psychiatrist and Brown University professor, has been studying marriages good and bad for a long time. . . . View marriage as your most important task, Haltzman urges men, and pursue success as you would anything else that matters." --Washington Post"Men are good at fixing problems, not talking about them, so Haltzman advises playing to your strength. The genius of this book is that it . . . asks politically incorrect questions about men and women at home--the neglected front in the gender wars." --New York Times"The insights in this book reveal a new and effective way for men and women to understand and appreciate each other. It shows what it really takes to create a loving and lasting relationship." --John Gray, author, Men Are from Mars, Women Are from VenusMarriage and relationships are in crisis. The breakup and divorce rate remain incredibly high, despite all the couples therapy, afternoon talk shows, and other books in the marketplace, many of which describe men as abusive commitment phobic creeps who'd better change fast or else. But this new book is totally different, a whole different way of looking at how to build a successful long-lasting relationship from a man's point of view, men who are happy in their partnerships, who have figured out what works for them in accomplishing the goal of a loving, intimate, lifetime commitment. Dr. Scott Haltzman, Clinical Assistant Professor of Psychiatry and Human Behavior at Brown University, and founder of www.secretsofmarriedmen.com , has devised a proven method for improving relationships, based on a man's special and unique skills, strengths, powers--as a responsible and motivated worker, manager, leader, problem-solver, partner, husband, and father. Men are different, Dr. Haltzman says. They don't approach relationships with the same skills and techniques that women do--and viva la difference. Dr.Haltzman therefore lays out eight ways, tasks, proven techniques which men have revealed in confidential correspondence to his highly successful website, including The First Way: Make Your Marriage Your Job, The Second Way: Know Your Wife, The Third Way: Be Home Now, The Fourth Way: Expect Conflict and Deal With It, The Fifth Way: Learn to Listen, The Sixth Way: Aim to Please, The Seventh Way: Understand the Truth About Sex, The Eighth Way: Introduce Yourself, and finally, Celebrate Your Love. Within each of these steps, he provides both specific analysis, guidelines and techniques based on male biology, neuro-science, brain differences, unique developmental stages from youth to seniority. To illustrate these ideas in action, he's included wonderful true stories, anecdotes, and confessions from the website. The result is a practical, very entertaining, totally original way to build successful relationships for men and their partners, girlfriends, and wives. For a lasting commitment, a continuing guide to solving inevitable problems and bumps in the road, for more fun, better sex, genuine intimacy, and a life-long partnership--this dynamic new author shows the way in a manner that finally includes an authentic male perspective.

Gestalt Therapy: 100 Key Points and Techniques: 100 Key Points & Techniques


Dave Mann - 2010
    This title discusses topics such as: the theoretical assumptions underpinning gestalt therapy; gestalt assessment and process diagnosis; and field theory, phenomenology and dialogue.

People Tools: 54 Strategies for Building Relationships, Creating Joy, and Embracing Prosperity


Alan C. Fox - 2014
    The trial is typically painful and the error is often costly. As Benjamin Franklin noted, "Experience keeps a dear school, but fools will learn in no other." People Tools: 54 Strategies for Building Relationships, Creating Joy, and Embracing Prosperity defines, explains, and provides examples of 54 easy-to-grasp behavioral techniques that readers can use to improve their relationships, and their lives. It is the perfect resource for busy people looking for fast and effective solutions to the challenges they face every day.People Tools is time proven, inspirational, practical and easy to understand. From building self-esteem, to developing better communication skills, to finding effective ways to cope with anger, each "People Tool" addresses a specific issue or problem. Each tool provides a simple, straightforward strategy that readers can adopt to immediately bring about desired change and positive results. Every tool is illustrated and supported by anecdotal examples that are relevant and relatable.Although readers may recognize some of the more intuitive techniques in People Tools, this source book provides explanations and helpful examples of many different tools so that the reader can build and expand his or her existing repertoire of skills. Some of the useful "People Tools" in the book include:1. The Belt Buckle. When words say, "Yes" and action (The Belt Buckle) says "No," trust the Belt Buckle2. The Ticker Tape. At times honesty and completeness are not merely the best policy--they are the only policy3. Catching a Feather. An alternative to an endless chase, this Tool allows solutions to float into your lifePeople Tools is organized into 54 chapters. Each chapter contains short, engaging stories using humor and personal anecdotes to illustrate the "People Tool" presented. The language is friendly and non-intimidating. Each chapter presents a unique solution to a specific problem. The reader could open the book to any page and find practical solutions they can immediately apply to their own lives.

You Just Don't Understand: Women and Men in Conversation


Deborah Tannen - 1990
    This is the book that brought gender differences in ways of speaking to the forefront of public awareness. With a rare combination of scientific insight and delightful, humorous writing, Tannen shows why women and men can walk away from the same conversation with completely different impressions of what was said.Studded with lively and entertaining examples of real conversations, this book gives you the tools to understand what went wrong -- and to find a common language in which to strengthen relationships at work and at home. A classic in the field of interpersonal relations, this book will change forever the way you approach conversations.

The Psychology of Women [With Free 4-Month Subscription to Online Library]


Margaret W. Matlin - 1986
    Appropriate for students from a wide variety of backgrounds, this comprehensive book captures women's own experiences through direct quotations and an emphasis on empirical research. Known for her balance of scholarship and readability, as well as for her inclusion of women from diverse backgrounds, Margaret Matlin continues to lead the way for the Psychology of Women course. Matlin has meticulously updated this edition to reflect the most current research, and continues to exhibit a genuine interest in and understanding of the students for whom the book is written. Her text includes a chapter on old age, and discussions of topics such as welfare issues, pregnancy and women's retirement, which are central in many women's lives, but not consistently covered in other texts.

Set Boundaries, Find Peace: A Guide to Reclaiming Yourself


Nedra Glover Tawwab - 2021
    We all know we should have them--in order to achieve work/life balance, cope with toxic people, and enjoy rewarding relationships with partners, friends, and family. But what do healthy boundaries really mean--and how can we successfully express our needs, say no, and be assertive without offending others?Licensed counselor, sought-after relationship expert, and one of the most influential therapists on Instagram Nedra Glover Tawwab demystifies this complex topic for today's world. In a relatable and inclusive tone, Set Boundaries, Find Peace presents simple-yet-powerful ways to establish healthy boundaries in all aspects of life. Rooted in the latest research and best practices used in cognitive behavioral therapy (CBT), these techniques help us identify and express our needs clearly and without apology--and unravel a root problem behind codependency, power struggles, anxiety, depression, burnout, and more.

Stoicism for Inner Peace


Einzelgänger - 2021
    Equanimity or ‘inner peace’ is a prerequisite for being a happy and flourishing person according to Stoic philosophy. Therefore, it’s no surprise that ancient Stoic texts contain invaluable wisdom on how to calm the mind. The challenge, however, is to find and translate this wisdom in a way that’s simple and comprehensible in our modern context, while still maintaining its profundity.

You're Not Listening: What You're Missing and Why It Matters


Kate Murphy - 2020
    So do our politicians.We're not listening.And no one is listening to us.Despite living in a world where technology allows constant digital communication and opportunities to connect, it seems no one is really listening or even knows how. And it’s making us lonelier, more isolated, and less tolerant than ever before. A listener by trade, New York Times contributor Kate Murphy wanted to know how we got here.In this always illuminating and often humorous deep dive, Murphy explains why we’re not listening, what it’s doing to us, and how we can reverse the trend. She makes accessible the psychology, neuroscience, and sociology of listening while also introducing us to some of the best listeners out there (including a CIA agent, focus group moderator, bartender, radio producer, and top furniture salesman). It’s time to stop talking and start listening.

Worry


Edward M. Hallowell - 1997
    While a healthy level of worry can help us perform efficiently at work, anticipate dangers, and learn from past errors, in its extreme forms worry can become "toxic"--poisoning our pleasures, sabotaging our achievements, and preventing us from resolving actual problems.In this lucid, reassuring book, Dr. Hallowell discusses all types of worry, explores their underlying causes, and considers the best strategies for coping. Case histories and anecdotes illuminate such issues as worry in relationships; the correlation between worry and conditions like , depression, social phobia, generalized anxiety disorder, and obsessive-compulsive disorder; worry at work; and the worried child. In an effective section titled "Remedies That Work," Dr. Hallowell shows us how to evaluate, control, and manage worry, both with and without medication.Even "born" worriers can learn to use their worry wisely and channel it healthily. This book is the key. Filled with practical solutions and insightful guidance, Worry is an invaluable aid to living a happier, calmer, and more rewarding emotional life.

Hold Me Tight: Seven Conversations for a Lifetime of Love


Sue Johnson - 2008
    In Hold Me Tight, Dr. Sue Johnson presents Emotionally Focused Therapy to the general public for the first time. Johnson teaches that the way to save and enrich a relationship is to reestablish safe emotional connection and preserve the attachment bond. With this in mind, she focuses on key moments in a relationship-from "Recognizing the Demon Dialogue" to "Revisiting a Rocky Moment" -- and uses them as touch points for seven healing conversations.Through case studies from her practice, illuminating advice, and practical exercises, couples will learn how to nurture their relationships and ensure a lifetime of love.

Am I Being Kind: How Asking One Simple Question Can Change Your Life...and Your World


Michael J. Chase - 2011
    Awakening the reader like caffeine for the heart, am I being kind revives the spirit and blazes a direct path to a more peaceful and kindhearted world. In this captivating guide to personal transformation, author and inspirational speaker Michael J. Chase reveals how one simple question has the power to change your life and the lives of those around you. As you ask, "am I being kind" in seven vital areas of your life, you discover the secret to creating unlimited joy, inner peace, and the life you've always dreamed of. Having experienced the "art of unkindness" throughout much of his life, Michael shares his own journey of self-discovery and the lessons learned from unlikely spiritual teachers along the way. Through riveting true stories and a unique step-by-step program, am I being kind shows you how the astonishing power of kindness can change your heart, your life, and ultimately, your world.

The Stuff of Thought: Language as a Window into Human Nature


Steven Pinker - 2007
    His previous books, including the Pulitzer Prize finalist The Blank Slate, have catapulted him into the limelight as one of today's most important and popular science writers. Now, in The Stuff of Thought, Pinker marries two of the subjects he knows best: language and human nature. The result is a fascinating look at how our words explain our nature. What does swearing reveal about our emotions? Why does innuendo disclose something about relationships? Pinker reveals how our use of prepositions and tenses taps into peculiarly human concepts of space and time, and how our nouns and verbs speak to our notions of matter. Even the names we give our babies have important things to say about our relations to our children and to society. With his signature wit and style, Pinker takes on scientific questions like whether language affects thought, as well as forays into everyday life: why is bulk e-mail called spam and how do romantic comedies get such mileage out of the ambiguities of dating? The Stuff of Thought is a brilliantly crafted and highly readable work that will appeal to fans of readers of everything from The Selfish Gene and Blink to Eats, Shoots & Leaves.